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Cloud Data Management Delivering the five key capabilities needed for today’s data-driven environments

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Introduction

Digital transformation is a driving force behind today’s datacenter strategy. New initiatives through cloud technology and more efficient on-premises services, means rapid innovation across the business. Modern IT looks starkly different from yesterday and needs to support continued business operations while paving the way for new modern services. To do so, they are adopting new methods such as transitioning to a software-defined data center, moving to the public cloud and automating their IT capability.

Data is the key to everything — from understanding and serving customers better, to driving more efficient business processes for maximum profitability. Organizations need a solution that not only provides a simple and flexible data protection capability but one that can make use of this asset.

Data Criticality

Driver of innovation, consumer experiences, operational efficiency, and business opportunity.

Data Growth

More than 50x growth in just over a decade, creating massive cost and complexity to manage and secure it.

Data Sprawl

More data everywhere. Multiple clouds, databases, devices, and apps — requiring more visibility.

Key challenges of managing data today As consumers and customers, we have all become accustomed to easy, intuitive and superfast transactions driven by data. From banking, shopping and healthcare, to getting around, we all need confidence and trust that digital transactions will always work as expected. Businesses, therefore, have the multiple challenges of managing and mining the data they themselves produce and use, but also ensuring that their digital experience is 100% reliable for their customers — so the chain of trust is never broken.

To solve these challenges, business leaders need a deep understanding of their data today, how it is changing and new technologies and approaches to unleash its full value. There are three trends affecting all organizations relative to data management and protection:

As organizations undergo rapid digital transformation, data is critical to make the right decisions to drive their business success.

Veeam CDM Executive Solution Brief

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Cloud Data ManagementCloud Data Management enables you to achieve unmatched data management and protection, reusing data to drive innovation across datacenters and cloud. Accelerating business agility through automating core backup and recovery capabilities enabling data mobility, visibility, intelligent orchestration, governance and security.

In this new reality where data is located across many different clouds and systems, ensuring availability becomes far more critical and challenging. The same holds for visibility into data — regardless of where it resides or the networks where it moves. Organizations can struggle just to know where all their data is located. It is even more challenging to be certain that data will be recoverable in the event of outages, attacks, losses or theft. Data must be available for the predictive analytics and Data Re-Use that help organizations gain a competitive advantage and improve their business performance. Data must also comply as new regulations, such as the GDPR (General Data Protection Regulation), are now in effect across the globe. And data must always be available for users and services.

Availability of data today is based on mechanisms where data is often manually relocated to optimize cost and performance, or to recover from a ransomware security intrusion. Tomorrow’s availability must evolve to a more autonomous model where a system reacts and adjusts automatically to significant changes in the behavior of data, apps or users anywhere across the enterprise. This level of automation is a big leap from where we are today. How can you bridge that gap from where we are to where we need to go?

Data Re-Use helps organizations gain a competitive advantage and improve their business performance.

Tomorrow’s availability must evolve to a more autonomous model where a system reacts and adjusts automatically to significant changes in the behavior of data.

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Veeam’s unique Cloud Data Management approach is designed to address business needs to help solve real-world IT challenges:

Data Availability: With a single intuitive approach, organizations can achieve simple, flexible, and reliable protection and recovery of all applications and data, on-premises or in the cloud.

Data Agility: The portability of critical data unlocks greater potential for innovation, enabling business units to leverage the IT services needed, without constraints on data mobility.

Business Acceleration: The reuse of data drives efficiencies by leveraging existing backup data to pursue new opportunities, without increasing cost.

physical to meet all your needs. It helps organizations on the journey to modernizing their Backup practice, accelerating hybrid cloud, and adhering to data security and regulations. We call this the 5 Capabilities of Cloud Data Management.

Veeam Cloud Data Management Platform is the most complete solution to help you evolve the way you manage data, making it smarter and more self-governing while ensuring its availability across any application or cloud infrastructure.

The Veeam Cloud Data Management platformVeeam® Cloud Data Management™ Platform is the most complete solution to help organizations evolve the way they manage data, making it smarter and more self-governing while ensuring its availability across any application or cloud infrastructure. It’s a single platform for cloud, virtual and

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Backup and RecoveryMeeting the organization’s data protection and recovery needs are the top requirement for any data protection solution. While there will always be pressure to reduce costs within IT, cost containment is irrelevant if the solution cannot meet the fundamental data recovery needs of the organization.

Veeam’s unique approach provides an intuitive backup solution that just works, that is fully software-defined, and with application awareness, ensures granular and verified recovery of all critical assets. You need a solution that works for their investments now and any future need  — across any environment or application.

Veeam’s unique approach provides an intuitive backup solution that just works, that is fully software-defined, and with application awareness, ensures granular and verified recovery of all critical assets.

Protect your applications, file shares, servers, and NAS with Veeam’s comprehensive data protection platform

Implement a confident DR strategy including verified protection for critical assets with application-aware backup and granular recovery

Protect your data wherever it resides — cloud, virtual and physical, including support for all major storage and HCI vendors

Keep availability high and your business running through instant recovery of your workloads

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Easy portability and recovery of any on-premises or cloud-based workloads to AWS, Azure, and Azure Stack — and back again

Simply restore to cloud targets to maintain continuity and availability across hybrid-cloud environments

Reduce storage costs via automated data retention in the cloud. Automated storage tiering to moves older backup data to lower-cost cloud targets

Support of AWS, Azure, and IBM Cloud means no vendor lock-in. Universal licensing enables you to store data in the cloud without the cloud “tax” of other vendors.

Cloud MobilityWhether you’re just beginning or far along your journey to the cloud, you know it can be a powerful extension for your datacenter and application strategy — driving innovation, increasing scale, and reducing costs by delivering a more agile on-demand experience. The cloud provides a lot of value to many organizations; however, the cost and risk of migration, protection, storage and even consistent licensing across clouds can ramp up if you don’t have the right solution. You adopt cloud at their own pace — and expect a strategic partner to be with them on this journey.

Veeam’s approach assists organizations of all sizes ease the barriers when adopting cloud — providing portability, protection and simple licensing of workloads across any cloud or platform, including intuitive guidance on how to best store and archive protected data using scale cloud storage options that cloud provides.

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Monitoring and AnalyticsModern management systems need to be always vigilant, intelligently looking at event data and reacting to resolve issues before they can occur. You should not need to pour into log files and events to know if a backup was successful. And if an error occurred, have to play detective to understand why. Intelligence is ubiquitous to modern management systems, and as such leads to businesses demanding solutions that answer the challenges they face today.

Veeam enables organizations of all sizes to reduce the complexity of their data management tasks, saving precious time and budget, providing AI-driven infrastructure monitoring and diagnostics, including automated remediation of unexpected issues for your critical backup and DR processes. Modern data management needs to be always vigilant, intelligent, and reactive to resolve issues before they occur. Through Veeam’s modern monitoring and analytics approach, you can have the confidence that your data is well managed.

Modern data management needs to be always vigilant, intelligent, and reactive to resolve issues before they occur.

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Built-in intelligence to identify and resolve common infrastructure and software misconfigurations before operational impact

Know your data protection posture instantly through consistent monitoring and reporting on backup SLA compliance

AI-based diagnostics and remediation resolve issues faster, even before they arise

Gain visibility into the costs of compute, storage and backup repository resources to forecast utilization rates and resource requirements

Orchestration and AutomationManual data management processes remain costly in many organizations. They are highly repetitive, error-prone, and take your experts away from driving innovation, to just keeping things running. As leaders supporting the advancement of the business through modernization, you want systems that can take this load for you. This enables IT to be less policy-based where systems are constrained to more behavioral-based where you can support the innovation you need, automating manual processes and driving greater business value by unlocking otherwise dormant protection data, a key to more agile business.

Veeam assists organizations by systematically automating manual tasks that may be causing barriers to increasing innovation. This provides intelligent testing and orchestration for DR and migration operations, and coupled with leveraging existing backup data to assist development and deployment and of applications across any platform.

Ensure continuity and resilience at any scale with extensible orchestration of DR and planned migrations of any app or data, at any time

Achieve data protection SLA’s via dynamic testing against RTO and RPO targets, automated documentation and proactively remediating any errors

Support application development and DevOps by leverage existing backup data for greater business acceleration

API integrations for configuration management, applications, and infrastructure improve overall efficiency

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ConclusionLeaders rightly understand the importance of becoming a more intelligent business for their future success, and this starts with strong data protection and data management foundation. By harnessing these capabilities, business leaders and IT will have a clearer view of what’s happening across the organization and deliver data availability, data agility, and business acceleration.

Organizations that run on Veeam Cloud Data Management Platform gain multi-fold improvements in efficiencies and far greater agility to respond to business needs and deliver new digital services.

Governance and ComplianceYou deal with sensitive information daily and need to deliver services without compromising data. To manage this challenge, you require a trusted partner who can not only simplify this process but who understands your compliance goals and responsibilities. Too often, the cost of implementing an automated process has been high. Many companies still rely on manual processes, using legacy or ad-hoc cloud systems, duplicating data and replicating precious resources without an adequate audit trail. The process continues to recycle, back to step one for each workload or application deployed.

Veeam is driving advanced solutions to customers, helping them with their compliance and security. By building on a strong foundation of backup and intelligent recovery, customers can reuse their data driving faster business acceleration. You can also assess application security, compliance, and privacy needed to adhere to strict guidelines before deployment — without impact on the production system or increased cost.

You deal with sensitive information daily and need to deliver services without compromising that data.

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Perform security scans before exposing data back into production environments, ensuring all workloads will be free of viruses and ransomware

Isolated testing for new patches and upgrades using an on-demand sandbox enables hassle-free testing without production impact

Assure compliance mandates are adhered to, including GDPR and CCPA, through staged restore capabilities

Ensure compliance requirements with rigorous reporting and actionable documentation

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