clinical congress 2018 · for more inormation, contact brennah tate, event meia strategist, at...
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1For more information, contact Brennah Tate, Event Media Strategist, at 913-491-4200 or [email protected]
October 21–25 Exhibits: October 22–24 Boston Convention & Exhibition Center. Boston, MA
CLINICAL CONGRESS 2018The Best Surgical Education. All in One Place.
Advertising Opportunities
2For more information, contact Brennah Tate, Event Media Strategist, at 913-491-4200 or [email protected]
OPPORTUNITIES INSIDE
Clinical Congress Program Book . . . . . . . . . . . . . 3
Clinical Congress News Daily Newspaper . . . . . . 4
Distribution Racks . . . . . . . . . . . . . . . . . . . . . . . . . 5
Spotlight Ad . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
ACS Central Map . . . . . . . . . . . . . . . . . . . . . . . . . 5
DIGITAL MARKETING
ACS Mobile Event App . . . . . . . . . . . . . . . . . . . . 6
ACSCCNews .org . . . . . . . . . . . . . . . . . . . . . . . . . 7
Video Wall . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8
CONVENTION CENTERBacklit Rotating Kiosks . . . . . . . . . . . . . . . . . . . . . 8Doctor’s Bag . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9
EXHIBIT HALLInnovation Theater . . . . . . . . . . . . . . . . . . . . . . . 10Hanging Banners, Escalator Signage & more . . . . . . . . . . . . . . . . . 11Carpet Logos . . . . . . . . . . . . . . . . . . . . . . . . . . . 12Carpet Clings . . . . . . . . . . . . . . . . . . . . . . . . . . . 12Aisle Sign Danglers . . . . . . . . . . . . . . . . . . . . . . 12In-Booth Food and Beverage . . . . . . . . . . . . . . . 13Business Suites . . . . . . . . . . . . . . . . . . . . . . . . . . 14
HOTELKey Cards . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15
Guest Check-In Promotion . . . . . . . . . . . . . . . . . 15
Premium Room Drop . . . . . . . . . . . . . . . . . . . . . 16
Custom Post-It® Notes . . . . . . . . . . . . . . . . . . . . 16
Westin Boston Waterfront Tactics . . . . . . . . . . . . 17
SHUTTLE BUS . . . . . . . . . . . . . . . . . . . . . . 18
OUT-OF-HOME . . . . . . . . . . . . . . . . . . . . . . 18
NEW!
NEW!
3For more information, contact Brennah Tate, Event Media Strategist, at 913-491-4200 or [email protected]
PROGRAM BOOK
■ All About the Meeting
Reach all conference attendees by advertising in the Clinical Congress Program Book . Distributed at registration, this must-have guide to meetings and sessions offers exceptional on-site exposure for your marketing message .
DEADLINESJuly 13 Ad space/paymentJuly 20 Ad materials due
QUANTITY12,500
DISTRIBUTION METHODDistributed at registration
DIMENSIONSBleed 7 ¾” x 10 5⁄8”Trim 7 ½” x 10 3⁄8”
PREMIUM POSITIONSBack Cover $22,715
Inside Front Cover $15,185
Inside Back Cover $10,815
Divider Page $7,800
RESERVE EARLY!PREMIUMS SELL FAST!
2017 Program Book shown for illustration purposes only.
4For more information, contact Brennah Tate, Event Media Strategist, at 913-491-4200 or [email protected]
CLINICAL CONGRESS NEWS
DAILY NEWSPAPER
■ Late-breaking News and Meeting Highlights
Enjoy repeat visibility and broad exposure by advertising in Clinical Congress News, the official guide to events, functions, and activities . Packed with invaluable attendee information, your message is delivered alongside daily updates on scientific sessions, research forums, social events, and exhibitor information .
continued ON PAGE 12 ➜
THE GLOBAL ENGAGEMENT PANEL
Session Wednesday morning described the
strategic direction of the American College
of Surgeons (ACS) in domestic and global
volunteerism and addressed the challenges
and benefits of providing basic surgical
care to medically underserved populations
domestically and abroad.
“‘Global’ [in this context] means not only
international but also domestic. Operation
Giving Back [OGB] supports volunteers,
promotes their work, and encourages [the
recruitment] of new volunteers,” said Girma
Tefera, MD, FACS, Medical Director, ACS OGB.
“Why would you want to join a program
in your community to help low-income and
uninsured people?” asked Scott A. Leckman,
MD, FACS, adjunct assistant professor
of surgery, University of Utah School of
Medicine, Salt Lake City. “I can give you two
reasons: there is a huge need and because
you [should] do it for yourself. If you volunteer
your skills, you will find the joy and satisfaction
that you might not find in your own practice.”
In 2001, Dr. Leckman helped lead the launch
of the Health Access Project, a program that
improves access to comprehensive health
care for low-income and uninsured patients
in Salt Lake County. “When I operate on an
Access patient, I am typically the only one
in the room who is aware of this, and the
patients wait in the same waiting rooms as
other patients do with the same outdated
magazines,” said Dr. Leckman, explaining
The future of
global surgery—
domestic and
abroad—addressed
by field experts
INSIDE THIS ISSUE
3 John J. Conley Ethics and
Philosophy Lecture
3 Comparison of antibiotic drugs
and appendectomy
4 Attendee experience of an
International Guest Scholar
13 Clinical Congress 2018 in Boston, MA
14 Scenes from Clinical Congress 2017
#ACSCC17 #CC17SELFIE
Stay Connected
ACSCCNEWS.ORG
http://www.seeklogo.net
Ronald. V. Maier, MD, FACS, the
Jane and Donald D. Trunkey
Endowed Chair in Trauma
Surgery, vice-chairman,
department of surgery,
and professor of surgery, University
of Washington School of Medicine,
Seattle, was elected President-Elect
of the American College of Surgeons
(ACS) at
Wednesday’s
Annual
Business
Meeting of
the Members.
The First and
Second Vice-
Presidents-
Elect also were
elected.
Dr. Maier is highly esteemed for
his contributions to trauma surgery,
surgical research, and surgical
education. In addition to his positions
at the University of Washington,
he is director, Northwest Regional
Trauma Center, surgeon-in-chief,
and co-director, surgical intensive
care unit (SICU), Harborview
Medical Center, Seattle. He also is
associate medical staff, University
of Washington Medical Center and
Seattle Cancer
Care Alliance.
Prior to
his current
positions at
the University
of Washington
School of
Medicine, Dr.
Maier was
assistant pro-
fessor (1981−1984) and then associate
professor of surgery (1984−1990).
At Harborview Medical Center,
he previously served as associate
director, SICU (1981−1983); director,
SICU (1983−2001); acting chief of
trauma, Northwest Regional Trauma
Center; and acting chief of surgery
(1992−1994).
A Fellow of the College since
1984, Dr. Maier served as the
First Vice-President of the ACS
(2015−2016). He has played an
active role on several committees,
most notably the Committee on
Trauma (COT). He chaired the
COT’s Ad Hoc Committee on
Ronald V. Maier, MD, FACS,
is 2017–2018 President-Elect
New Regents, Board of Governors
Executive Committee members elected
THE BOARD OF GOVERNORS
(B/G) of the American College of
Surgeons (ACS) has elected two
new members of the Board of
Regents: Gary L. Timmerman, MD,
FACS, and Douglas E. Wood, MD,
FACS, FRCSEd. In addition, the new
B/G Executive Committee members
have been elected.
RegentsDr. Timmerman is a general surgeon
from Sioux Falls, SD, where he is
professor and chair, department
of surgery, University of South
Dakota (USD) Sanford School of
Medicine, and active staff at Sanford
USD Medical Center and Royal
C. Johnson Veterans Affairs (VA)
Hospital. He also serves on several
committees at Sanford, including
the medical management quality,
multidisciplinary cancer center,
physician-advisory, and surgery-ops.
A Fellow of the College since
1992, Dr. Timmerman has exhibited
long and loyal service to the ACS,
starting with his active role on the
Committee on Young Surgeons
(member, 1999−2005; Chair,
2004−2005). Most recently, he was
Chair, ACS B/G Executive Committee
continued ON PAGE 10 ➜
continued ON PAGE 9 ➜
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Ronald V. Maier, MD, FACS
Mark C. Weissler,
MD, FACS
Philip R. Caropreso,
MD, FACS
Gary L. Timmerman,
MD, FACS
Douglas E. Wood,
MD, FACS, FRCSEd
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The rise in mass casualty incidents (MCIs) creates increasing challenges for both surgeons and trauma systems in terms of adequately preparing for these crises. Tuesday’s Panel Session, Lessons Learned from
Las Vegas and Other Mass Casualty Events, presented real-world insights from Nevada trauma surgeons who treated patients earlier this month as a result of the deadliest mass shooting in modern U.S. history.
Opening remarks by Lenworth M. Jacobs, Jr., MD, MPH, FACS, emphasized the critical role of first responders at the scene of a MCI or other major bleeding event, who can be trained to provide hemorrhage control, specifically via the Stop the Bleed® campaign. A national survey regarding bleeding control showed that 98 percent of the public would like to be able to stop bleeding in a family member if the need arose, and 92 percent would like to be able to stop bleeding if they came upon a stranger in a car crash, Dr. Jacobs said.
“These are unbelievable numbers…what this says is that the public wants to be part of the solution. There are 250 million people that we want to train [in bleeding control techniques], and we need your help.”
“Let’s not fool ourselves. We live in the most violent industrialized country in the world,” said Alexander L. Eastman, MD, MPH, FACS, with the University of Texas Southwestern Medical Center, Dallas, and a member of the Dallas Police Department, who outlined strategies for meeting the challenges of an active shooter event in a health care facility. According to Dr. Eastman, these are “rare but powerful events” with
154 hospital shootings between 2000 and 2011. “The Department of Homeland Security advises the public to ‘run, hide, fight,’ but is this applicable in a hospital? What if you’re working on an active case?”
THE ANNUAL BUSINESS MEETING OF MEMBERS OF the American College of Surgeons (ACS) will take place 4:15−5:15 pm Wednesday at the San Diego Convention Center, 5AB, Upper Level. Barbara Lee Bass, MD, FACS, FRCS(Hon), 2017−2018 ACS President, will preside.
At this meeting, ACS members will elect Officers-Elect, Regents, and Governors. Annual status reports will be presented by the Chair of the Board of Regents, Chair of the Board of Governors, ACS Executive Director, Chair of the ACS Foundation Board of Directors, and Chair of the ACS Professional Association political action committee (ACSPA-SurgeonsPAC). A number of awards also will be presented. For the complete agenda, see page 35 of the Clinical Congress Program Book.
All members are respectfully encouraged to attend.
Annual Business Meeting convenes Wednesday
Management, triage, and training: Lessons learned from the Las Vegas mass shooting
INSIDE THIS ISSUE
4 Commission on Cancer Oncology Lecture
8 Surgical Safety Checklist
11 Allied Meetings
12 Exhibit Hall map and listings
20 Clinical Congress News & Notes
22 Scenes from Clinical Congress 2017
W E D N E S D AY, O C T O B E R 2 5 , 2 0 1 7 | S A N D I E G O , C A L I F O R N I A
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Bias, cultural competency can affect patient outcomes, panelists say“WE ARE ALL HERE BECAUSE WE CARE ABOUT delivering good, quality, and equal care, which is impacted by patient communication, treatment decisions, and the physician-patient relation,” said Shubhada M. Dhage, MD, FACS, assistant professor of surgery, New York University School of Medicine, NY, to open a Tuesday Panel Session on Improving Outcomes by Enhancing Cultural Competency and Addressing Bias.
Dr. Dhage, the session moderator, spoke of some of the known quantities that affect patient outcomes—insurance status, income, age, and severity of a medical condition—but noted that less visible interpersonal factors are becoming more understood. “We now know that the impact of bias and cultural competency causes differences in the delivery of care, and therefore affects patient outcomes,” she said.
The first panelist, Brian E. Gittens, EdD, associate dean for human resources, equity, and inclusion, University of Wisconsin–Madison School of Medicine
and Public Health, presented a video showcasing the “McGurk effect,” which illustrated that people can hear different sounds based upon the visual to which it is attached. “This is how bias works,” Dr. Gittens said. “You think you know something about a group of people, about a medical student, or a type of patient, and that association is so powerful that you’ll ignore the reality of what you see.”
Not all bias is pejorative; in fact, it can help to create meaning, allow mental shortcuts, and enable us to screen information so that we can choose what to afford our concentration, which is especially important for surgeons. But our backgrounds and experiences can “create micro-behaviors or messages, and if we repeat them, it can create advantages for some and disadvantages for others, and can systematically result in inequity and exclusion” both between colleagues
continued ON PAGE 21 ➜
continued ON PAGE 8 ➜
Panelists, from left to right: Drs. Eastman, Stewart, Jacobs, Winchell, Johnson, Kuhls, Dort, Fildes
SUNDAY’S JOINT MEETING OF THE American College of Surgeons (ACS) Board of Regents (B/R) and Board of Governors (B/G) featured an update on health policy reform and two panel sessions: one on Maintenance of Certification (MOC) and the other on how the B/G, other medical societies, and the ACS Young Fellows Association (YFA) communicate with their constituents. J. Patrick Walker, MD, FACS, ACS Governor, South Texas Chapter, described
a bill moving through the Texas state legislature earlier this year that would have mandated that hospitals and insurers not use MOC as criteria in selecting staff physicians. The final bill that passed in the
legislature provided that insurers and health plans could not differentiate between physicians based on MOC status, and the
Texas Medical Board could not require MOC for licensure. Hospitals also could not differentiate between physicians based on MOC status unless the hospital’s medical staff determines MOC-appropriate criteria for use at their facility. “This was the part that was critical,” Dr. Walker said. “We call
this bill a relative victory.”Some observations that came out of this debate include the fact that physicians value initial certification, dissent, and support regarding MOC cuts across specialties;
Board of Regents/ Governors address MOC reform and strategies for enhancing communication
Opening Ceremony heralds start of Clinical Congress 2017
Surgery, like space travel, requires both technical and behavioral competencyDAVID R. WILLIAMS, OC, OONT, MSc, MD, CM, FRCS, a retired Canadian Space Agency astronaut and now president and chief executive officer, Southlake Regional Health Centre, Newmarket, ON, described the caliber of previous Martin Memorial lecturers as “out of this world” and said he was “pleased to be in that company.” Dr. Williams delivered the 2017 Martin Memorial Lecture, Personal Best: Reflections of a Physician Astronaut on Leadership and Teamwork, immediately following the Opening Ceremony on Monday.
“Dr. Williams is one of the NASA (National Aeronautics and Space Administration) space program’s most accomplished astronauts, setting records in space-walking,” said American College of Surgeons Regent Anthony Atala, MD, FACS, who introduced Dr. Williams. “The veteran of two space shuttle missions, he has logged more than 687 hours in space, including three spacewalks, the highest number of spacewalks ever
performed in a single mission. His work with NASA also continued on the ground when the space agency appointed him as Director of the Space and Life Sciences Directorate, making Dr. Williams the first non-American to hold a senior management position.”
continued ON PAGE 28 ➜
INSIDE THIS ISSUE
3 Recap of Sunday’s Presidential Address 12 Humanitarian and Volunteerism Awards 14 Clinical Congress News & Notes 16 Exhibit Hall map and listings 22 Allied Meetings 30 Scenes from Clinical Congress 2017
#ACSCC17 #CC17SELFIE
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Clinical Congress 2017 officially began Monday morning with the Opening Ceremony, featuring the presentation of the colors and the Canadian
and American national anthems. The ceremony included a brief video featuring American College of Surgeons (ACS) President Barbara Lee Bass,
MD, FACS, FRCS(Hon), which focused on the theme, The Joy and Privilege of a Surgical Career. Dr. Bass then introduced the ACS Officers and
Regents, Honorary Fellows, Past-Presidents, and the Distinguished Philanthropist Award recipient; invited guests from national and international
health care organizations; ACS scholarship recipients; International Guest Scholars; and past recipients of the Joan L. and Julius H. Jacobson II
Promising Investigator Award.
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continued ON PAGE 29 ➜
■ MARTIN MEMORIAL LECTURE
David R. Williams, OC, OONT, MSc, MD, CM, FRCSDEADLINESSeptember 14 Ad space/paymentSeptember 21 Ad materials due
DISTRIBUTION METHODS � Convention center distribution via handout personnel � Placed in distribution racks throughout the convention center � Placed in a distribution rack at the Westin Boston Waterfront hotel
PUBLICATION DATES & QUANTITIESOctober 21/22 . . . . . . 5,000October 23 . . . . . . . . . 5,000October 24 . . . . . . . . . 5,000October 25 . . . . . . . . . 4,000
ADVERTISING DIMENSIONS AND RATES
� Rates include placement in all four issues . � Single-issue rates are available . Call for pricing . � Ads changing out will be subject to a 10 percent change-out fee .
SIZE DIMENSIONS B/W 4/C
Full-page 10” x 14” $10,230 $13,000
Junior page 7 ¼” x 10” $8,970 $11,460
1/2 page 10” x 7” or 4 ¾” x 14” $6,840 $9,250
1/4 page 4 ¾” x 7” $3,810 $6,160
Exhibit Hall Map (first three issues) 20 ½” x 2” banner ad
See premiums for rates
Front Page Banner 10” x 2”
Front Page Sticker (circle) 3” diameter trim; 3 ¼” diameter bleed
Bellyband 25 ½” x 2 ½”
Inserts 10” x 7” maximum
PREMIUM POSITIONSBack Cover $18,200
Inside Front Cover $16,400
Inside Back Cover $15,275
Exhibit Hall Map (first three issues) $15,190Includes full-page, 4/color ad adjacent to the exhibit hall map, banner ad, and highlighted booth
Bellyband Advertiser supplies printed bands $9,520 per issue
Front Page Banner $18,880Includes one full-page, 4/color ad to be placed run-of-book
Front Page Sticker $18,190 per issueThis 4/color, 3” circle sticker will be placed on the front page of the newspaper. Includes one full-page, 4/color ad to be placed run-of-book in all issues. TriStar will produce the stickers.
Inserts $14,215 per issueInserts are subject to availability and approval by ACS
DEADLINESSeptember 21 Ad space/paymentSeptember 28 Ad materials due
QUANTITY5,200
DISTRIBUTION � 5,000 inserted into the October 21/22 issue of Clinical Congress News
� 200 copies available at registration
ADVERTISING RATE $12,000
SPECIFICATIONS To be confirmed at space commitment
5For more information, contact Brennah Tate, Event Media Strategist, at 913-491-4200 or [email protected]
■ Elite Signage plus Visibility in Clinical Congress News
DISTRIBUTION RACKSBrand six newspaper racks and be seen throughout the convention center and at the Westin Boston Waterfront hotel .
CLINICAL CONGRESS NEWS
SPOTLIGHT ADSpotlight your company, booth, and products in 19,000 copies of Clinical Congress News .
OPPORTUNITY INCLUDES � Corporate or brand advertising on the side and kick panels of six Clinical Congress News distribution racks
� Full-page, 4/color ad to be placed run-of-book in all issues of Clinical Congress News
OPPORTUNITY INCLUDES � Spotlight ad placed in all issues of Clinical Congress News
� Highlighted exhibitor listing in both the A to Z and Product Category listings
DEADLINESSeptember 14 Ad space/paymentSeptember 21 Ad materials due
DIMENSIONS4 ¾” x 3 ½”
PUBLICATION DATES & QUANTITIESOctober 21/22 . . . . . . .5,000October 23 . . . . . . . . . .5,000October 24 . . . . . . . . . .5,000October 25 . . . . . . . . . .4,000
ADVERTISING RATE (4/COLOR)$950
25
CLINICAL CONGRESS NEWS
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S U N D A Y / M O N D A Y , O C T O B E R 1 6 / 1 7 , 2 0 1 6General Surgical Services & Surgical CareAcute Innovations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 313Generators, BipolarMedtronic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 417Olympus . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 731
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Imaging Systems, UltrasoundBK Ultrasound . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1123Faxitron . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 811Imaging Systems, VideoMediCapture, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 500TEAC America, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1240
Instruments, AbdominalAxcess Surgical Innovations . . . . . . . . . . . . . . . . . . . . . . 711CS Surgical . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1417Instruments, CardiovascularKapp Surgical Instrument, Inc . . . . . . . . . . . . . . . . . . . . 1011Scanlan International, Inc . . . . . . . . . . . . . . . . . . . . . . . . 841Wexler Surgical, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 931
Instruments, ElectrosurgicalAesculap, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1140Jacobs Emerging Technologies . . . . . . . . . . . . . . . . . . 1340US Medical Innovations, LLC . . . . . . . . . . . . . . . . . . . . . 1430Instruments, EndoscopicAdvanced Endoscopy Devices, Inc . . . . . . . . . . . . . . . . . 1138EndoGastric Solutions . . . . . . . . . . . . . . . . . . . . . . . . . . . 611Fortimedix . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1139Intuitive Surgical . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1021Mederi Therapeutics Inc . . . . . . . . . . . . . . . . . . . . . . . . . . 511Mediflex Surgical Products . . . . . . . . . . . . . . . . . . . . . . . 941Medtronic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 417Richard Wolf Medical Instruments Corp . . . . . . . . . . . . 1217US Medical Innovations, LLC . . . . . . . . . . . . . . . . . . . . . 1430Instruments, GeneralAesculap, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1140Automated Medical Product Group . . . . . . . . . . . . . . . 1323Axcess Surgical Innovations . . . . . . . . . . . . . . . . . . . . . . 711CS Surgical . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1417Jacobs Emerging Technologies . . . . . . . . . . . . . . . . . . 1340Kapp Surgical Instrument, Inc . . . . . . . . . . . . . . . . . . . . 1011Karl Storz Endoscopy-America, Inc . . . . . . . . . . . . . . . . . 503Karl Storz Endoscopy-Latino America . . . . . . . . . . . . . . . 602Mediflex Surgical Products . . . . . . . . . . . . . . . . . . . . . . . 941MediPurpose, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 344Microsurgery Instruments, Inc . . . . . . . . . . . . . . . . . . . . . 933OBP Medical . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 845
Instruments, LaparoscopesAdvanced Endoscopy Devices, Inc . . . . . . . . . . . . . . . . . 1138Automated Medical Product Group . . . . . . . . . . . . . . . 1323Axcess Surgical Innovations . . . . . . . . . . . . . . . . . . . . . . 711ELMED Incorporated . . . . . . . . . . . . . . . . . . . . . . . . . . . 1241Karl Storz Endoscopy-America, Inc . . . . . . . . . . . . . . . . . 503Mediflex Surgical Products . . . . . . . . . . . . . . . . . . . . . . . 941Richard Wolf Medical Instruments Corp . . . . . . . . . . . . 1217Instruments, Laparoscopic AbdominalAnchor Products Company . . . . . . . . . . . . . . . . 1017FlexDex Surgical . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 604Fortimedix . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1139Hangzhou Kangji Medical Instrument Co ., LTD . . . . . 1317
Instruments, MicrosurgicalMicrosurgery Instruments, Inc . . . . . . . . . . . . . . . . . . . . . 933Wexler Surgical, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 931Instruments, OrthopaedicAssut Europe . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 907Kapp Surgical Instrument, Inc . . . . . . . . . . . . . . . . . . . . 1011Microsurgery Instruments, Inc . . . . . . . . . . . . . . . . . . . . . 933
Instruments, RectalAgency for Medical Innovations, Inc . (AMI) . . . . . . . . . . 945CRH Medical Corporation . . . . . . . . . . . . . . . . . . . . . . . . 910CS Surgical . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1417Electro Surgical Instrument Company . . . . . . . . . . . . . 1331THD America, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1630Instruments, RetractorsAutomated Medical Product Group . . . . . . . . . . . . . . . 1323Axcess Surgical Innovations . . . . . . . . . . . . . . . . . . . . . . 711CS Surgical . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1417Electro Surgical Instrument Company . . . . . . . . . . . . . 1331Hangzhou Kangji Medical Instrument Co ., LTD . . . . . 1317Invuity, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1149Kapp Surgical Instrument, Inc . . . . . . . . . . . . . . . . . . . . 1011KLS Martin, LP . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1145Mediflex Surgical Products . . . . . . . . . . . . . . . . . . . . . . . 941OBP Medical . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 845Prescient Surgical, lnc . . . . . . . . . . . . . . . . . . . . . . . . . . . 1042
Scanlan International, Inc . . . . . . . . . . . . . . . . . . . . . . . . 841Wexler Surgical, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 931Instruments, Stapling DevicesEndoGastric Solutions . . . . . . . . . . . . . . . . . . . . . . . . . . . 611Incisive Surgical, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 342Opus KSD, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 506
Instruments, SurgicalAesculap, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1140Agency for Medical Innovations, Inc . (AMI) . . . . . . . . . . 945Assut Europe . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 907 Automated Medical Product Group . . . . . . . . . . . . . . . 1323CS Surgical . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1417Electro Surgical Instrument Company . . . . . . . . . . . . . 1331Fortimedix . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1139Incisive Surgical, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 342Invuity, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1149Jacobs Emerging Technologies . . . . . . . . . . . . . . . . . . 1340Kapp Surgical Instrument, Inc . . . . . . . . . . . . . . . . . . . . 1011Karl Storz Endoscopy-America, Inc . . . . . . . . . . . . . . . . . 503KLS Martin, LP . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1145MediPurpose, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 344Microsurgery Instruments, Inc . . . . . . . . . . . . . . . . . . . . . 933OBP Medical . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 845Rose Micro Solutions . . . . . . . . . . . 730, 1030, 1224, 1425Scanlan International, Inc . . . . . . . . . . . . . . . . . . . . . . . . 841Wexler Surgical, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 931Instruments, ThoracicMicrosurgery Instruments, Inc . . . . . . . . . . . . . . . . . . . . . 933Kapp Surgical Instrument, Inc . . . . . . . . . . . . . . . . . . . . 1011KLS Martin, LP . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1145Microsurgery Instruments, Inc . . . . . . . . . . . . . . . . . . . . . 933Scanlan International, Inc . . . . . . . . . . . . . . . . . . . . . . . . 841Wexler Surgical, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 931
Instruments, TitaniumKLS Martin, LP . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1145Microsurgery Instruments, Inc . . . . . . . . . . . . . . . . . . . . . 933Scanlan International, Inc . . . . . . . . . . . . . . . . . . . . . . . . 841Wexler Surgical, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 931Instruments, Tungsten CarbideCS Surgical . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1417Scanlan International, Inc . . . . . . . . . . . . . . . . . . . . . . . . 841Wexler Surgical, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 931
Instruments, UrologicAdvanced Endoscopy Devices, Inc . . . . . . . . . . . . . . . . . 1138CS Surgical . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1417Instruments, VascularCS Surgical . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1417Kapp Surgical Instrument, Inc . . . . . . . . . . . . . . . . . . . . 1011Microsurgery Instruments, Inc . . . . . . . . . . . . . . . . . . . . . 933Scanlan International, Inc . . . . . . . . . . . . . . . . . . . . . . . . 841Wexler Surgical, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 931
InsufflatorsCONMED . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1220Richard Wolf Medical Instruments Corp . . . . . . . . . . . . 1217
InsuranceACS Insurance Program . . . . . . . . . . . . . . . . . . . . . . . . . . 143
Integrated O.R. SystemsStryker Endoscopy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1339TEAC America, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1240
Jewelry and AccessoriesHawaiian Moon . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 911Jim Henry, Incorporated . . . . . . . . . . . . . . . . . . . . . . . . . 242Otto Trading . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 401Job Board
Society of Surgical Oncology . . . . . . . . . . . . . . . . . . . . 1342UBERDOC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1446Journals, SurgicalSociety of Surgical Oncology . . . . . . . . . . . . . . . . . . . . 1342Knot Tying DeviceScanlan International, Inc . . . . . . . . . . . . . . . . . . . . . . . . 841Simulab Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . . 109
Laparoscopic AccessoriesAdvanced Endoscopy Devices, Inc . . . . . . . . . . . . . . . . . 1138Agency for Medical Innovations, Inc . (AMI) . . . . . . . . . . 945Axcess Surgical Innovations . . . . . . . . . . . . . . . . . . . . . . 711Hangzhou Kangji Medical Instrument Co ., LTD . . . . . 1317Jacobs Emerging Technologies . . . . . . . . . . . . . . . . . . 1340Laser EquipmentBlazejewski MEDI-TECH . . . . . . . . . . . . . . . . . . . . . . . . . 1510Dornier MedTech . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 442United Medical Systems . . . . . . . . . . . . . . . . . . . . . . . . 1211
Ligation DevicesHangzhou Kangji Medical Instrument Co ., LTD . . . . . 1317Lights, AccessoriesSurgiTel/GSC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 512Xenosys USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1516Lights, FiberopticAutomated Medical Product Group . . . . . . . . . . . . . . . 1323Blazejewski MEDI-TECH . . . . . . . . . . . . . . . . . . . . . . . . . 1510Cura Surgical, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 341Designs For Vision, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . 1531Electro Surgical Instrument Company . . . . . . . . . . . . . 1331
Lights, Headlights – ExaminationEnova Illumination LLC . . . . . . . . . . . . . . . . . . . . . . . . . 1412Rose Micro Solutions . . . . . . . . . . . 730, 1030, 1224, 1425SurgiTel/GSC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 512Xenosys USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1516Lights, Headlights – SurgicalBihlerMed . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1351Cura Surgical, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 341Designs For Vision, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . 1531Enova Illumination LLC . . . . . . . . . . . . . . . . . . . . . . . . . 1412KLS Martin, LP . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1145Microsurgery Instruments, Inc . . . . . . . . . . . . . . . . . . . . . 933Rose Micro Solutions . . . . . . . . . . . 730, 1030, 1224, 1425SurgiTel/GSC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 512Xenosys USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1516
Lights, O.R.BihlerMed . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1351OBP Medical . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 845Rose Micro Solutions . . . . . . . . . . . 730, 1030, 1224, 1425Stryker Endoscopy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1339SurgiTel/GSC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 512
Lights, Office ExamEnova Illumination LLC . . . . . . . . . . . . . . . . . . . . . . . . . 1412OBP Medical . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 845Xenosys USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1516
SilversteinWrap™
MarginMarker® & CorrectClips®
THE STANDARD FOR TISSUE ORIENTATION®
Exhibit 940
Exhibit 940
Post-Surgical Post-Biopsy Compression WrapFewer Seromas and Hematomas
Improve Outcomes
Sterile Ink and Radiographic ClipsImprove Outcomes
MM
CC S
how
case
9 2
016
SW S
how
case
9 2
016
SilversteinWrap™
MarginMarker® & CorrectClips®
THE STANDARD FOR TISSUE ORIENTATION®
Exhibit 940
Exhibit 940
Post-Surgical Post-Biopsy Compression WrapFewer Seromas and Hematomas
Improve Outcomes
Sterile Ink and Radiographic ClipsImprove Outcomes
MM
CC S
how
case
9 2
016
SW S
how
case
9 2
016
EXHIBITOR SPOTLIGHT
continued on next page
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ACSCENTRAL MAPThe ACS Central Map highlights ACS Theater Sessions and must-see attractions in the exhibit hall . Bring visibility to your booth or product with an exclusive banner ad .
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HALL B–C, EXHIBIT HALL • GROUND LEVELMonday–Wednesday • 9:00 am–4:30 pm
CLINICAL CONGRESS 2017OCTOBER 22–26 | SAN DIEGO CONVENTION CENTER | SAN DIEGO, CA
GROUND LEVEL
ACSPA-SurgeonsPACACS Foundation Hospitality CenterMyCME Connection
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UPPER LEVEL
Scientific Forum E-Posters—Room 6ACharging Lounge
• American College of Surgeons National Surgical Quality Improvement Program (NSQIP)
• American College of Surgeons National Surgical Quality Improvement Program Pediatric (NSQIP Pediatric)
• Children’s Surgery Verification (CSV) Quality Improvement Program
• Metabolic and Bariatric Surgery Accreditation and Quality Improvement Program (MBSAQIP)
• Improving Surgical Care and Recovery (ISCR)
• The Coalition for Quality in Geriatric Surgery (CQGS) Project
• Strong for Surgery
• The Committee on Trauma (COT)
• ACS Cancer Programs
– Commission on Cancer (CoC)
– National Accreditation Program for Breast Centers (NAPBC)
– National Cancer Database (NCDB)
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– Clinical Research Program (CRP)
• ACS Trauma Quality Programs
– Trauma Quality Improvement Program (TQIP)
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– National Trauma Data Bank (NTDB)
– Verification, Review, and Consultation (VRC) Program
– Trauma Systems Consultation (TSC) Program
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• Stop the Bleed
• ACS Trauma Education Programs
– Advanced Surgical Skills for Exposure in Trauma (ASSET) Course
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– Advanced Trauma Operative Management (ATOM) Course
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– Trauma Evaluation and Management (TEAM) Course
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• ACS Archives
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ManageUpload CME activity
AccessDownload and store CME Certificates
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• Surgeon Specific Registry (SSR)
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• Cancer Programs Standards Manuals
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ACSCentral Shop
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INFORMATION
DESK
ACS SURGERYCAREER CONNECTIONCAREER FAIR
BISTRO ACS QUICK BITES
REGISTRATIONACS BECOME A MEMBER
CHARGING LOUNGE
HISTORY OF SURGERY POSTERS
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ENHANCED EXHIBITOR LISTINGBring attention to your Mobile Event App exhibitor listing with these unique features to connect and engage attendees!
COMPANY NAME LISTING HIGHLIGHTApp users are instantly drawn to your highlighted listing . A special handout “badge” is included in your listing to alert users that you have resources to share once you’ve uploaded your documents!
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6For more information, contact Brennah Tate, Event Media Strategist, at 913-491-4200 or [email protected]
NEW!ACS CLINICAL CONGRESS MOBILE EVENT APP
■ Your Digital Destination
Cutting-edge technology allows attendees to navigate the meeting, customize their itinerary, and interact with other attendees like never before .
Target Launch Date - August 1Reserve Early!
7For more information, contact Brennah Tate, Event Media Strategist, at 913-491-4200 or [email protected]
ACSCCNEWS.ORG
■ Attendees’ Digital Destination
Reinforce your brand, promote events, and drive traffic to your web properties with prominently displayed advertising on the only 24/7 digital news source at the meeting .
ACSCCNEWS.ORG WILL BE PROMOTED THROUGH THE FOLLOWING CHANNELS � Clinical Congress Daily Highlights � Clinical Congress Mobile Event App dashboard icon � Mobile Event App promotional alerts signaling new content � Daily social media posts on Facebook and Twitter � Links to ACSCCNews .org on the ACS homepage—www .facs .org— and Clinical Congress Event Page—www .facs .org/clincon2018
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Homepage Banner $4,900 per top banner | $4,200 per mid banner
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Half-page $5,500 per top ad
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SUBSCRIBERS TAKE TIME TO READ STORIES!
1:11 average session duration
5,374 VIEWS!2017 METRICS
2017 site shown for illustration purposes only.
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CAMPAIGN PERIODAds will be posted upon first website traffic driver deployment (approximately October 18) and will run 45 days after final traffic driver deployment (approximately December 8) unless otherwise specified by the advertising company .
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ADVERTISING RATESCall for pricing
SPECIAL NOTEVideo will rotate with ACS content .
9For more information, contact Brennah Tate, Event Media Strategist, at 913-491-4200 or [email protected]
■ Your Message in the Bag
DOCTOR’S BAGNEW — CONVENTION CENTER DISTRIBUTION!
The Doctor’s Bag delivers broad visibility via energetic handout personnel, who distribute the bags to attendees throughout the convention center . Drive attendance to your booth and events with an insert in the Doctor’s Bag!
PREMIUM ADVERTISINGEnjoy guaranteed visibility with prime advertising space on the outside of the Doctor’s Bag .
DEADLINESAugust 31 Ad space/prototype/paymentSeptember 7 Ad materials due
DISTRIBUTION DATESOctober 21 October 22
QUANTITY4,500 per day
DISTRIBUTION METHOD Distributed in high-traffic areas at the convention center via energetic handout personnel
ADVERTISING RATE$5,000 per distribution
PROTOTYPE SUBMISSIONEmail PDF prototype to Cyndy [email protected]
SPECIAL NOTESSee page 19 for details .
OPPORTUNITY INCLUDES � Name, logo, and booth number printed on one side of the bag . The Clinical Congress meeting logo will be printed on the opposite side of the bag .
� Inclusion of one promotional insert placed in a clear plastic 7” x 5” window pocket
DEADLINESJuly 20 Ad space/payment July 27 Logo artwork due
ADVERTISING RATESOctober 21 $10,000October 22 $10,000
QUANTITY4,500 per day
ADVERTISING SPECIFICATIONS � Logo not to exceed 9” x 6” (directly above pocket)
� Window pocket insert cannot exceed 5 ½” x 4”
� The participating advertiser is allotted a maximum of three colors for graphics submitted, including black .
YOUR LOGO, BOOTH NUMBER,
& POCKET INSERT HERE
NEW!
10For more information, contact Brennah Tate, Event Media Strategist, at 913-491-4200 or [email protected]
INNOVATION THEATER
■ Inside the Exhibit Hall
The Innovation Theater provides a unique space to present your new products in an in-depth and engaging way . These 20-minute sessions will be reserved on a first-come, first-served basis with multiple slots available for longer presentations . No CME can be given .
OPPORTUNITY INCLUDES � Theater-style seating for up to 80 people � Standing lectern and wireless microphone � Laptop and two 52” LCD monitors � Technical assistance � Recognition on ACS-approved signage � Beverage service (includes water and soft drinks)
PRESENTATION DATES AND TIMES
MONDAY, OCTOBER 22 TUESDAY, OCTOBER 23 WEDNESDAY, OCTOBER 24
12:40–1 p .m . 11:30–11:50 a .m . 11:30–11:50 a .m .
1:10–1:30 p .m . 12–12:20 p .m . 12–12:20 p .m .
1:40–2 p .m . 12:30–12:50 p .m . 12:30–12:50 p .m .
2:10–2:30 p .m . 1–1:20 p .m . 1–1:20 p .m .
SPECIAL NOTEACS must approve all program content in writing . Advertiser is responsible for the production and distribution of all materials . ACS reserves the right to cancel the theater pending a minimum number of secured slots . If seven slots are not sold by September 21, 2018, the room will be canceled .
If purchasing more than one theater per day, food and beverage rights will only apply once . Catering services not included .
DEADLINESSeptember 14 Space reservationSeptember 21 Program content due
ADVERTISING RATE$4,500 per 20-minute session
DEADLINESAugust 24 Ad space/paymentAugust 31 Ad materials due
DIMENSIONS775⁄8”W x 38¼”H
CLICK HERE TO SIGN UP!
GREAT WAYS TO PROMOTE YOUR INNOVATION THEATER!
DOCTOR’S BAG INSERT$4,500 per day
BACKLIT KIOSK$13,000 per kiosk
FOOD AND BEVERAGE RIGHTS $4,000 per day
NOTE: Promotional pricing only valid with purchase of an Innovation Theater .
EXTERIOR PANEL ADVERTISING ON INNOVATION THEATER WALL$8,000 per panel (six available)
11For more information, contact Brennah Tate, Event Media Strategist, at 913-491-4200 or [email protected]
HANGING BANNERS,ESCALATOR SIGNAGE,STAIR GRAPHICS AND MORE
■ Eye-catching Opportunities
Make an impression with show-stopping advertising throughout the convention center . Highlight your message with hanging banners, window clings, escalator signage, stair clings, and more .
DEADLINESAugust 24 Ad space/paymentAugust 31 Ad materials due
Please visit https://acs.sponsorship.ges.com/login or click the button below to see locations and opportunity availability throughout the convention center .
CLICK HERE TO SEE IMAGES LOCATIONS & AVAILABILITY!
CARPET LOGOSStop attendees in their tracks with an eye-catching carpet decal highlighting your corporate or product logo .
CARPET CLINGSLead attendees to your booth with carpet clings strategically placed throughout the exhibit hall .
AISLE SIGN DANGLERS
DEADLINESAugust 24 Ad space/paymentAugust 31 Ad materials due
QUANTITYTwo available
ADVERTISING RATE$14,500 per carpet logo
DIMENSIONS10’ x 10’
DEADLINESAugust 24 Ad space/paymentAugust 31 Ad materials due
ADVERTISING RATE$3,200 per cling
Prominently displayed in the exhibit hall, aisle signs hang above the exhibit floor to increase your corporate or product presence and drive traffic to your booth .
DEADLINESAugust 24 Ad space/paymentAugust 31 Ad materials due
QUANTITYApproximately 21
DIMENSIONS8’W x 4’H
ADVERTISING RATE$38,000
DIMENSIONS3’ x 3’
12For more information, contact Brennah Tate, Event Media Strategist, at 913-491-4200 or [email protected]
■ Floor-to-Ceiling Visibility
■ Energizing Attractions
IN-BOOTH FOOD AND BEVERAGEEnergize attendees by treating them to a tasty snack or beverage in your booth .
13For more information, contact Brennah Tate, Event Media Strategist, at 913-491-4200 or [email protected]
OPPORTUNITY INCLUDES � Distribution of approved food and beverage items � Booth recognition on the exhibit hall floor map of Clinical Congress News � Recognition on freestanding sign promoting all supporters of in-booth refreshments
DEADLINESAugust 24 Ad space/paymentAugust 31 Logo artwork due
ADVERTISING RATE$9,000
SPECIAL NOTESupporter is responsible for food and beverage costs and other associated fees . Catering menu options will be provided . Food and beverage must be approved by ACS in writing prior to ordering . If any design or artwork is used, it must be provided by the advertiser, subject to written ACS approval . Services must be arranged through the official caterers .
CONTACT YOUR EVENT MEDIA STRATEGIST FOR CATERING DETAILS.
RECOMMENDED OPTIONS FOR IN-BOOTH FOOD AND BEVERAGE � Freshly baked brownies, cookies, and cupcakes � Fresh fruit � Soft pretzels served warm � Granola bars and energy mix � Cappuccino bar � Coffee and tea services � Bottled water, soft drinks, and juices � Frozen beverages and smoothies
SPECIAL NOTEACS does not permit popcorn on the exhibit hall floor .
14For more information, contact Brennah Tate, Event Media Strategist, at 913-491-4200 or [email protected]
BUSINESS SUITES
■ Inside the Exhibit Hall
Make meaningful connections in a private suite located in the exhibit hall . Take advantage of added visibility by displaying your logo on the suite’s door and distributing promotional materials .
OPPORTUNITY INCLUDES � Your choice of a 10’ x 10’ or 10’ x 20’ suite with signage � Sponsor logo on a 2’ x 2’ cling placed on the suite’s door � Opportunity to distribute promotional materials inside the suite � Opportunity to provide food and beverage inside the suite with the purchase of food and beverage rights . Supporter is responsible for food and beverage costs and associated fees . Catering menu options will be provided . Food and beverage must be approved by ACS in writing prior to ordering . Any artwork or design element used must be provided by the advertiser and is subject to ACS approval . Services must be arranged through the official caterer . Food and beverage fees quoted separately . Please inquire with your TriStar Event Media Strategist for more information .
DEADLINESAugust 24 Ad space/paymentAugust 31 Ad materials due
ADVERTISING RATE$6,500 per 10’ x 10’ business suite$11,000 per 10’ x 20’ business suite
BUSINESS SUITE SCHEDULEOctober 22–24 9 a .m .–4:30 p .m .
Click Here to View Requirements and Application!
15For more information, contact Brennah Tate, Event Media Strategist, at 913-491-4200 or [email protected]
■ Greet Attendees at Their Hotel
HOTEL ROOM KEY CARDSHotel key cards provide immediate recognition at guest check-in . Upgrade your visibility by advertising on key card sleeves at select hotels .
GUEST CHECK-INPROMOTIONGreet attendees when they check in to their hotels! This opportunity provides elite exposure for your corporate, product, or event promotion . Limited to one promotional item .
DEADLINESAugust 31 Ad space/prototype/paymentOctober 12 Finished product samples due at TriStarOctober 18 Ad materials due at hotels
QUANTITY5,500 (includes overage)
ADVERTISING RATE$16,000
SPECIAL NOTESPromotional material dimensions not to exceed 5” x 7 .” See page 19 for details .
PROTOTYPE SUBMISSIONEmail PDF prototype to Cyndy Galate [email protected]
DEADLINESAugust 31 Ad space/prototype/paymentSeptember 7 Ad materials due
QUANTITY4,200 cards per opportunity (includes two keys per room)
ADVERTISING RATE$17,500 per opportunity (three available)
DISTRIBUTION METHODKey cards are distributed to attendees at select hotels during guest check-in
THREE OPPORTUNITIES AVAILABLE!
OPTIONAL UPGRADE— KEY CARD SLEEVE! CALL FOR PRICING.
16For more information, contact Brennah Tate, Event Media Strategist, at 913-491-4200 or [email protected]
■ Greet Attendees at Their Hotel
PREMIUM ROOM DROPPromote your booth, product, or event with premium exposure .
CUSTOM POST-IT® NOTESPlaced on attendees’ hotel room doors, Custom Post-It® Notes are an extremely visible and effective way to extend your marketing message beyond the convention center .
DEADLINESAugust 24 Ad space/paymentAugust 31 Ad materials due
DISTRIBUTION METHODPost-It® Notes will be placed on the outside of attendees’ hotel room doors at participating hotels
AVAILABLE DISTRIBUTION DATESOctober 21, 22, 23, 24
QUANTITY3,200 per distribution
ADVERTISING RATE$20,500
SPECIAL NOTESDistribution at additional hotel properties may be purchased for an added fee .TriStar will print notes and coordinate distribution . See page 19 for details .
DEADLINESAugust 31 Ad space/prototype/ paymentOctober 12 Finished product samples due at TriStarOctober 18 Finished products due at hotels
DISTRIBUTION DATESOctober 21, 22, 23, 24
QUANTITY2,000 per drop (three available)
ADVERTISING RATE$16,500 per drop
DISTRIBUTION METHODEarly evening distribution to the outside of the hotel room door at select hotels
PROTOTYPE SUBMISSIONEmail PDF prototype to Cyndy [email protected]
SPECIAL NOTESLimited to one promotional item per distribution . See page 19 for details .
MAKE SURE YOUR MESSAGE STICKS WITH ATTENDEES
DIMENSIONSTrim: 8” x 5 13⁄16”Live: 7 5⁄8” x 5 7⁄16”Bleed: 8 ¼” x 6 ¼”
17For more information, contact Brennah Tate, Event Media Strategist, at 913-491-4200 or [email protected]
WESTIN BOSTON WATERFRONT TACTICS
■ Hotel Tactics
Reach attendees returning to their rooms at the Westin Boston Waterfront, the 2018 Clinical Congress headquarter hotel .
DISPLAY DATESOctober 19–25
OPPORTUNITY DESCRIPTION DIMENSIONS / QUAN-TITY
RATE AD SPACE/ PAYMENT
AD MATERIALS DUE
Escalator Clings Escalator leading from the Westin lobby to the skybridge connecting to the convention center
Six 74 ¾”W x 26 7⁄8”H glass panels
$24,900 exclusive
September 14 September 21
Skybridge Entrance Clings
Window clings available at the entrance of the skywalk connecting the Westin to the convention center
Above door clings (2): 73”W x 14 5⁄8”HTop door clings (2): 27 ½”W x 51”HBottom door clings (2): 27 ½”W x 22 ¾”H
$13,800 September 14 September 21
Skybridge Window clings available on the skybridge connecting the Westin to the convention center
12 windows: 61 ½”W x 33”H36 windows: 69 5⁄8”W x 33”H
$34,500 September 14 September 21
GOBO Projects logo on lobby wall above concierge desk $7,900 September 14 September 21
Column Wraps Two columns centrally located next to guest check-in Two columns $18,000 September 14 September 21
Elevator Wall Runner Wall clings by lobby elevators 24’ 9 ¾”W x 12”H $13,000 September 14 September 21
Elevator Floor Cling Floor clings in front of lobby elevators Seven 24” x 24” clings $14,300 September 14 September 21
Westin Boston Column Wrap Westin Boston GOBO Skybridge Entrance Clings Skybridge Skybridge Escalator
Contact Brennah Tate at [email protected] to learn more!
IMPORTANT NOTE � ACS Clinical Congress exhibitors must reserve out-of-home tactics through TriStar, exclusive advertising and sponsorship partner of ACS .
� Opportunities are not exclusive and require pre-payment . � Out-of-home marketing is subject to the terms and conditions set forth by ACS .
� Inquire with your TriStar Event Media Strategist to learn more .
18For more information, contact Brennah Tate, Event Media Strategist, at 913-491-4200 or [email protected]
SHUTTLE BUS WINDOW CLINGS AND SIGNAGE
■ Beyond the Convention Center
OPPORTUNITY INCLUDES � Bus door window clings � Recognition on shuttle bus route signs
DEADLINESAugust 24 Ad space/prototype/paymentAugust 31 Ad materials due
ADVERTISING RATE$34,000
QUANTITYTo be confirmed at space deadline
DIMENSIONS30”W x 9”H
STAND OUT WITH SHUTTLE BUS RIDERS!
OUT-OF-HOMEMARKETINGDesigned to extend your marketing message beyond the convention center and meeting hotels, out-of-home marketing opportunities will garner the attention you are looking for!
19For more information, contact Brennah Tate, Event Media Strategist, at 913-491-4200 or [email protected]
SPECIAL NOTES/TERMS & CONDITIONSDOCTOR’S BAG1 . All inserts must be submitted to TriStar for final
approval by ACS . A copy of the insert must be approved by ACS regardless of prior approval for other promotional opportunities at the meeting .
2 . TriStar will notify you of approval . If changes are necessary, a copy of the corrected insert must be resubmitted and TriStar will notify you of final approval .
3 . TriStar will supply a shipping label for the advertiser to complete and place on the outside of each box that is shipped .
4 . Do not ship bag inserts to the TriStar office . The advertiser will be responsible for cost incurred to ship to the insertion fulfillment house .
5 . A minimum of four pieces must be reserved per day for bag delivery to occur .
6 . Insert specifications: maximum dimensions are 8 ½” x 11”; maximum weight is 4 ounces .
7 . Price based on average-sized insert . Insert fee is subject to change at publisher’s discretion .
8 . Due to weight and bulk of magazines, newspapers, and other publications, distribution may not be permitted in the bag .
HOTEL MARKETING1 . Participant is allowed to distribute one piece
per opportunity .2 . All advertisements and featured products subject
to ACS approval .3 . Fee is subject to change pending advertiser’s
selection of collateral .4 . Company to supply all advertising material
where noted .5 . All shipments must be sent directly to hotels .
TriStar will supply a shipping label for the advertiser to complete and place on the outside of each box that is shipped . Quantities may vary due to hotel policies and staff availability .
6 . Distribution provided at select hotels only .7 . Due to stringent hotel labor policies, TriStar is not
liable for a hotel’s failure to distribute at guest check-in or deliver to rooms in the designated hotel room block . There will be no discounts or refunds given .
GENERAL NOTES1 . All advertisements are subject to approval by
ACS .2 . Advertising is restricted to Clinical Congress
exhibitors . Non-exhibitor advertising is not allowed .
3 . Circulation is based on projected attendance and room blocks at the time of rate card distribution .
4 . The advertiser is responsible for sending the correct number of pieces . TriStar will not be responsible for shortages due to an incorrect number of pieces being received .
5 . TriStar reserves the right to cancel any publication or service in the event of revenue shortfalls . TriStar will refund monies paid for participation in canceled publications or service .
6 . TriStar is not obligated to offer or replace canceled publications or services with any other advertising vehicle .
FINANCIAL CONSIDERATIONS1 . All signed agreements are firm . No cancellations
accepted .2 . Payment due upon space commitment .3 . Payments may be made via check, wire transfer,
or credit card . Payments made by credit card will have a 3 percent fee added to the total purchase price . This fee cannot be waived .
4 . No agency commission or cash discounts permitted . Rate card prices are NET .
5 . Penalties apply for noncompliance with the shipping instructions or failure to fully complete shipping label provided .
6 . A minimum $650 late fee will be charged for materials received after the specified due dates . Additional onsite insertion fees will apply for late materials which require special insertion .
7 . Digital ads requiring reformatting/manipulation by TriStar on the advertiser’s behalf will incur a minimum fee of $500, with final cost to be determined by the scope of work .
8 . The production of hotel key cards is subject to supplier limitations and each hotel’s specific key system . As such, TriStar is not liable for variances in the finished product .
9 . TriStar will not provide refunds or discounts on clings placed in public settings because the clings may be susceptible to tampering .
10 . TriStar will be diligent in providing the highest quality publications possible . TriStar will not provide any refunds or discounts on advertisements due to issues beyond the publisher’s control .
ACCEPTABLE FILE FORMATS � Adobe InDesign � Fonts: Adobe Type 1 or outlined � Images: at least 300 dpi at the desired print size � Adobe Illustrator (fonts outlined) and Adobe Photoshop (flattened image)
� Press/print ready PDF (PDF/X compliant) � All colors must be CMYK
COLOR PROOFSColor proofs are necessary for checking color and content at press time . Without a color proof, the publisher cannot be held responsible for the outcome of the color on press .
SUBMITTING FILES � FTP Contact your TriStar representative for login information and upload instructions .
� Email Files less than 10MB can be emailed to [email protected] with the subject line specifying the publication name and the advertiser name .
UNACCEPTABLE PROGRAMS• Corel Draw• Microsoft Publisher• Microsoft Word and Microsoft PowerPoint
Deviation from these guidelines may require additional time and costs, and/or sacrifice reproduction predictability. Publisher cannot be held responsible for problems on press caused by improperly distilled PDF files.
20For more information, contact Brennah Tate, Event Media Strategist, at 913-491-4200 or [email protected]
BRENNAH [email protected]
HILARY [email protected]
TRISTAR T: 913-491-4200F: 913-491-4202
SEND PAYMENTS TOAccounts PayableTriStar Publishing, Inc .7285 W . 132nd Street, Suite 300Overland Park, KS 66213
FOR RESERVATIONS CONTACT
FILE SUBMISSION SPECIFICATIONS
CYNDY [email protected]
PAYMENT OPTIONSPayments may be made via check, wire transfer, or credit card . Payments made by credit card will have a 3 percent fee added to the total purchase price . This fee cannot be waived .
FOR FILE SUBMISSION QUESTIONS, PLEASE CONTACT: