City Tourist Information Bureauof Saint Petersburg

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Tasks and objectives

Main areas of work

National Association of Tourist Information Organizations

Baltic Sea region in St.Petersburg

3Tasks and objectives

Founded in 2000 Project goal: incoming tourism promotion in Saint Petersburg Tasks:

Development of convenient tourist information environment in the city

City promotion on the international and regional tourist markets

4Information support of tourists

Information pavilions and offices Official Tourist portal and Official CTIB web-site CTIB pages on Vkontakte and Facebook websites

Security and comfort are the main priorities of St.Petersburg. Tourist information offices of the city provide tourists with all necessary information about the city and are ready to help in emergency cases.

5Information support of tourists

Alexander Park

Palace Square

Vosstaniya Square

Rastrelli Square

St. Isaac’s Cathedral

14, Sadovaya St.

37, Sadovaya St.

Pulkovo Airport

Morskoy Fasad Sea Port

6Information support of tourists

Statistics for Saint Petersburg Tourist Information Bureau (individual tourists addressing to CTIB)

2011 2012 2013 1st quarter 2014

Russian tourists 82 253 91 445 94 094 11683

Foreign tourists 85 028 94 045 92 214 6658

Total 167 281 185 490 186 308 18341

7Presenting St.Petersburg at tourism fairs

Annual participation in more than 30 international and regional tourist exhibitions:Informing potential tourists about tourist opportunities in Saint PetersburgPopularization of image symbolics of the cityRating increase of Saint Petersburg as a tourist destination

«MATKA» Helsinki, Finland «FITUR» Madrid, Spain «BIT» Milan, Italy «ITB» Berlin, Germany «Partnership in tourism» Kharkov, Ukraine «Arabian Travel Market» Dubai, UAE «IMEX» Frankfurt, Germany «CIBTM» Beijing, China «TOP RESA» Paris, France «JATA» Tokyo, Japan «THE MOTIVATION SHOW» Chicago, USA «PHILOXENIA» Thessaloniki, Greece «WTM» London, UK «EIBTM» Barcelona, Spain

«INTOURMARKET» Moscow «MITT» Moscow «Yenisei» Krasnoyarsk «Rest without borders– Summer» Saint Petersburg «Summer» Yekaterinburg «Tourism industry» Kazan «MITF» Moscow «Leisure» Moscow «Expotravel» Yekaterinburg «INWETEX CIS TRAVEL MARKET» Saint Petersburg «Resorts» Saint Petersburg «MICE industry» Saint Petersburg «Rest without borders– Winter» Saint Petersburg

8Promoting St.Petersburg as a center for MICE-tourism

Participation in the international associations of business congress tourism Assistance in organization of large-scale international events in Saint Petersburg Participation in the field-oriented exhibitions, seminars and conferences dedicated

to congress tourism Publication of brochure about

congress facilities of Saint Petersburg

9Cooperating with tourist information organizations

Cooperation objectives: Collaborative participation in the development of a unified information environment with

the aim to provide participants of the tourism sector with accessible, relevant and reliable information about tourist potential of cities and partner regions.

Improving quality of information services for the cities and partner regions. Assistance in arrangement of conditions which encourage active use of natural and cultural

potential of cities and partner regions. Assistance in promotion of tourist products in cities and partner regions.

10Cooperating with tourist information organizations

At the moment Saint Petersburg Tourist Information Bureau’s list of partners includes 47 tourist information centers: 37 Russianand 10 international centers.

Vilnius Tourist Information Centre and Vilnius Convention bureau have been CTIB partners since March 2012.

Under current agreements there is information exchange on partners’ websites as well as exchange of printed reference materials.

Bookmarks from Veliky Novgorod,

14, Sadovaya St. office

Leaflets from Gdansk (Poland)

14, Sadovaya St. officeVilnius contact information

on CTIB website

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National Association of Tourist Information Organizations

In July 2012 CTIB together with Ministry for Culture of Russia initiated the foundation of a non-profit organization which could unite tourist information organizations of Russia.

In November 2013 the National Association of Tourist Information Organizations (NAITO) was founded. Its main aim is to create a unique tourist information environment in Russia.

Currently NAITO under the supervision of Alla Manilova, the Deputy minister for culture of Russia, are working out unified standards for tourist information organisations of Russia.

The new standards will transfer DMO functions to Russian Tourist Information Organizations, starting a new page in Russian tourism development.

12Baltic Sea region in St.Petersburg

St.Petersburg has official partnership relations with countries of the Baltic Sea Region and Scandinavian countries, including Denmark, Latvia, Lithuania, Estonia, Sweden, Finland, Norway and Iceland.

Baltic and Scandinavian countries are present in St.Petersburg via culture centers and institutes. These include: • Suomi-talo in St.Petersburg • Finland institute in St.Petersburg• Danish Culture Institute• Lithuanian center of culture, education and information• Norwegian University Center in St. Petersburg• Nordic School in St.Petersburg

Consulates of all Baltic Sea and Scandinavian countries are based in St.Petersburg

All these makes St.Petersburg an ideal partner for futher cooperation between Baltic,

Scandinavian countries and Russia.

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Thank you for attention!