cip500 draft application
TRANSCRIPT
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8/15/2019 CIP500 Draft Application
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IMPORTANT: This document is to serve as a guide for you to complete your online application form.
Please do not email or fax this document to CIP.CIP only accepts CIP 500 application forms online via its website at http://www.cradle.com.my
CIP Application product commercialization (>90% goes to product commercialization)
Type of CIP appl ication* If you have received more than one grant funding fromcradle, please select the most recent project
CIP500 Appl ication Category* -----Please Select Category-----
CIP500 Partner Programme Partner Programme brings together experts fromrelevant industries and government bodies to support
and enhance the commercialization efforts through
joint initiatives with the aim of developing quality
entrepreneurs/technopreneurs.
Company Name*
Company Registration Number* Eg. 123456 - A
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Executive Summary
Company Incorporation Date*
Postcode*
State * -----Please Select State-----
Please clarify your industry and knowledge*
Company’s core business*
Company Address*
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Executive Summary… … c’t d
Target Market*
Current paid up capital (RM) * e.g. 10,000
Current authorized capital (RM)* e.g. 10,000
Core Management Team*
Shareholding structure*
Company’s goals, vision and mission*
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Product / Services & Technology Roadmap
CIP500 Appl ication Summary*(no more than 1500 characters)
Your brief summary should include concise
descriptions of the following:
i) Your developed product/services to be
commercialised or is being
commercialised
(Note: To be eligible for CIP500, you
must already have a ready prototype or
an almost ready prototype for
commercialisation)
ii) Your value propositions to target
customers
iii) Your target market
iv) Your business model and revenue model
v) The main purpose of your CIP500
funding request.
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Product / Services & Technology Roadmap … … c’td
Please explain clearly and concisely
(in point form) the challenges that you would face
in commercialising your products and services
and how you would address these challenges
with the
use of CIP500.
(IMPORTANT: Please note that more than 90%
of the CIP500 grant has to be allotted to
commercialisation activities)
Please describe clearly and concisely:
i) What is your existing product/service?
ii) What are the components, features
and functionalities of your product/service?
Commercialisation Challenges*
Product/Service/Business Description*
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Product / Services & Technology Roadmap … … c’ td
To be eligible for CIP500, you must
already have a ready prototype or an
almost ready prototype for
commercialisation.
Please describe concisely any
enhancements (if any) needed to be
made to your product or service
in order to commercialise it.
(IMPORTANT: Please note that in
CIP500, less than 10% of the grant is
allowed for such purposes)
Please list down in detail the budgeting
for such enhancements.
Product Enhancement Need or Final Product
Refinement for Commercialisation*
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Product / Services & Technology Roadmap … … c’ td
Please describe the underlying technology or platform used in
your product/service and point out precisely what are the
innovation elements involved?
(Please attach any diagrams or pictures at the file attachment
section in the following page)
Technology Innovation*
Intellectual Property* Have you filed for any Patents/Trademarks/Know‐ How etc?
Please explain the ownership of the IP.
Specify if there's any IP advantage or barriers, patents, copyright,
trademarks, standards, certifications that can be applied to your
product/service.
Economic Trends* Please list down in detail the relevant economic trends that would
affect the commercial viability of the idea locally, regionally and
internationally (e.g. consumer market trends, economic growth,disposable income of customers, and the spending patterns of the
customer base)
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Product / Services & Technology Roadmap … … c’ td
Business Model* Please explain clearly:
a) Who are your suppliers and the items sourced from each
supplier?
b) Who are your manufacturers?
c) Who are your distributors?
d) The flow of your business process.
Kindly provide as attachments any:i) Letters of Interest
ii) Non‐ disclosure Agreements (NDA)
iii) Letters of Joint Ventures
iv) Etc.
Please state in detail the main regulatory compliance
requirements (e.g. any rules, regulations, licensing, incentives,monopolies, governing bodies and laws) that may impact the
product/service.
Regulatory Compliance*
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CMT List ing
Add CMT Delete
Title Name Nationality1 Ms. Hastiza Fauzi MY
Core Management Team (CMT) and Personal Details
CMT Listing Add CMT Fill in CMT member’s detail, save and repeat until complete
Next
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Core Competency and Strength of Management Team
Add Delete
Name Role Compensation Shareholding
Add CMT Listing Fill in the details required, submit and repeat until complete.
Management Track Record
Briefly describe the management team’s track record*
Briefly describe the management team’s
technical/management competence*
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Strength and Sustainability of Business Model
Marketing and Sales Strategy* 1. How does your company plan to generate revenue?
Please describe your business model
2. What is your marketing penetration strategy
3. What is your growth strategy
4. How will you distribute your products and/or services
5. What is the 5Ps (Pricing, Products, Promotion,
Placement, Packaging) of your products and/or
services6. How will your sales force be organized
7. What are your sales initiative?
8. Have you done any market survey? Please explain your
rationale
9. Is the market growing or shrinking? Please explain your
rationale
10. Briefly describe what are the: a. Consumer market
trends b. Economic growth c. Disposableincome of customers d. Spending patterns of the
customer base
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Strength and Sustainability of Business Model … … c’t d
Competition / Business
Proposition*
1. Who are your key competitors?
2. What are the opportunities & threats for your company
and products and/or services?
3. What is the importance of your target market to your
competition?
4. What are the barriers to entry in your target market?
5. How will you overcome market barriers and competition?
Please clearly and concisely explain your value proposition
to target customers. For the above value proposition,
please explain how your product/service creates such value
to the target customers.
Please concisely describe the characteristics of your target
customers, the real need for the product/service and if there
is a ready a market for your business or the market has tobe created.
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Strength and Sustainability of Business Model … … c’td
Stage of Industry / Market* Please detail out the stage of the Industry, i.e. whether it is still
growing or shrinking, estimated acceptance of industry and
market to the idea within the next 3‐ 5 years (with reasons to
support your belief), and suitability of timing for exploitation of
opportunity. If the market has to be created, please explain what
is your plan or strategy to create the market.
1. What are the characteristics and trends of the industry?
2. List down the industries that your company participates
in and size of each industry?
3. Are there substitutes for your products and/or services?
If yes, state what are these substitutes
4. Who are your major customer groups in the industry?
5. Is there a need in the market for your products and/or
services? Why would customers buy your
product/service?
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Potential for Future and Revenue Growth > Funding and Financial Plan
Funds Required* (The amount needed)
Funding Proposal
Applicants are required to provide an explaination on their financial proposition and activity ofthe proposed project. Please provide detailed financial projections using the templates
provided below:
Profit & Loss
Balance Sheet
Cash Flow
Statement Project Deliverables, Activ ities, Duration and Fund Requested
Expenditure Details
Download Format
Download Format
Download Format
Download Format
Download Format
All templates are downloadable via online
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Please upload the relevant support ing documents until complete
Form 49*
Supporting Documents AttachmentBrowse…
Form 24* Browse…
Form 48A* Browse…
Form 9* Browse…
Form 13* Browse…
Annual Return Browse…
Full details of company’s Board of Directors Browse…
Capital Expendi ture Budget Browse…
Previous Audited Account (max 3 years) Browse…
> Company Details
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Please upload the relevant support ing documents until complete
Pictures and/or graphic architecture,
blueprints of products and/or services
Supporting Documents Attachment
Browse…
Pertinent Publi shed Information (if any) Browse…
Patents (if any) Browse…
> Product /Services and Technology Roadmap
Please upload the relevant support ing documents until complete
> Core Competency and Strength of Management Team
Organisation Chart* Browse…
Resume of Key Managers* Browse…
Browse…Partnership/Ownership Agreements*
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Please upload the relevant support ing documents until complete
Professional References
Supporting Documents Attachment
Browse…
Market Studies (if any) Browse…
Beta Customers List (if any) Browse…
> Strength and Sustainabil ity of Business Model
Browse…Potential Deal Pipeline (if any)
Browse…
Browse…
Sales Contracts (if any)
Business Plan* Browse…
Purchase Contracts
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Funding Proposal
Profit & Loss*
Balance Sheet*
Cash Flow Statement*
Project Deliverables, Activi ties, Duration and Fund Requested*
Expenditure Details*
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www.cradle.com.my