cip multichannel retail webcast 091112 (2)
DESCRIPTION
Multichannel Retail - More than Clicks and Bricks; a webcast that discusses the retail industry and online retail challenges and solutions.TRANSCRIPT
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Consumer & Industrial Products Practice
Webcast:
Multichannel Retail – More than Clicks and Bricks
If you experience any technical difficulties,
please contact 888.228.0988 or [email protected]
October 4, 2012
1:00 pm – 2:30 pm CT
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Awarding CPE for this session
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Respond to all polling questions Respond to at least 75% of the
polling questions to pass with full
credit
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to receive credit
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Addressing your questions through Q&A
Step 1
Step 2
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Our values are CLEARR
Unite through global Collaboration
Demonstrate Leadership in all we do
Promote a consistent culture of Excellence
Act with Agility
Ensure deep Respect for people
Take Responsibility for our actions
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Multichannel Retail Webcast Panel
Giles Sutton
National Retail
Tax Practice
Leader – Dallas
Danny Miller
Principal –
Philadelphia
Mark Sullivan
National Retail
Practice Leader -
Chicago
Lawrence Griff
Audit Partner – New
York
Jan
Hertzberg
Managing
Director –
Chicago
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Objectives
•Learn about key trends in the multichannel retail environment
•Understand the evolving tax risks in relation to nexus, apportionment,
global retailing and third party relationships
•Determine the risks and benefits involved with using social media to
achieve business objectives
•Identify data security and fraud risks; the role of SOC 1, 2, 3 and PCI
compliance
•Discover best practices that leading retailers are employing
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Agenda
1. Current multichannel retail trends
2. Tax nexus and related issues
3. Social media and its associated risks
4. Multichannel processes & controls
5. Data security & fraud risks
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Agenda
1. Current multichannel retail trends
2. Tax nexus and related issues
3. Social media and its associated risks
4. Multichannel processes & controls
5. Data security & fraud risks
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1.0 Multichannel Retail Trends
Multichannel includes:
• Stores
• E-Commerce
• Mobile
• Social Media
• Couponing
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1.2 Multichannel Retail Trends – e-Commerce Share
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1.3 Multichannel Retail Trends – e-Commerce Growth
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1.4 Multichannel Retail Trends - Mobile
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1.5 Multichannel Retail Trends – “Showrooming”
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1.1 Multichannel Retail Trends
• Retail websites deepen relationships with customers
• Smartphones change the retail experience
• Social media is becoming integral to the consumer
experience
• Internet coupons gain popularity
• Multichannel retailing gives rise to more third-party vendor
relationships
• Internet and mobile does not respect borders
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Poll 1
Have you updated accounting and inventory systems,
processes and have them integrated to handle
multichannel retail transactions?
A. Yes, completely
B. Our systems and processes are updated, but not
integrated
C. Are systems are integrated, but need to be updated
D. Our systems and processes are not updated nor
are they integrated
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Agenda
1. Current multichannel retail trends
2. Tax nexus and related issues
3. Social media and its associated risks
4. Multichannel processes & controls
5. Data security & fraud risks
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2.0 Tax Nexus and Related Issues
• Nexus Issues
• Apportionment
• Global Retailing
• Digital & Intangible Products
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2.1 Remote seller nexus − "Amazon rule" and affiliate
nexus
Notes:
(1) Washington, D.C. has “remote-
vendor” collection requirement
for Internet sales that is
contingent on local SSTP-type
reforms being enacted;
(2) Penn. is based on administrative
authority, legislation has been
proposed;
(3) Vt. Amazon rule becomes
effective when at least 15 states
have adopted similar rule
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2.2 Apportionment & Global Issues
Miami New York Madrid
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2.3 Digital & Intangible Products
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Poll 2
Have you considered the financial impact that state tax
law changes will have on your business?
A. Yes
B. Somewhat
C. No
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Agenda
1. Current multichannel retail trends
2. Tax nexus and related issues
3. Social media and its associated risks
4. Multichannel processes & controls
5. Data security & fraud risks
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Poll 3
Have you successfully integrated social media into your
organization's business plan?
A. Yes, we have implemented a social media policy and have
been engaging customers
B. We are currently working on the best way to leverage
social media
C. We have not yet integrated social media fully into our
business plan, however, it is one of our goals
D. Social media isn't something that fits with our
business plans
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Agenda
1. Current multichannel retail trends
2. Tax nexus and related issues
3. Social media and its associated risks
4. Multichannel processes & controls
5. Data security & fraud risks
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3.0 Multichannel Process & Control Drivers
Opportunities
• Increasing online consumer activity and purchases
• Mobile customers
• Mobile POS
• Expanding reach
• Changing to a showroom model
• Enhancing customer service
• Providing educational online content
• Gathering market intelligence
• Wi-fi in Stores
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3.1 Process & Control Challenges & Risks
Challenges and risks
• Managing interactions and transactions across channels
• Adapting performance metrics
• Responding to in-store comparison shopping
• Data security and fraud risks (next section)
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3.7 Third Party Relationships
Opportunities
• Tap into third-party
expertise
• Speed to market
• Scalability
• Potential cost savings
Challenges and risks
• Data security
• Service reliability
• Impact of third-party
errors or failures
• Contractual compliance
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Poll 4
Do your contracts with third-party vendors clearly
stipulate tax responsibility?
A. Yes
B. Not clearly
C. No
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Agenda
1. Current multichannel retail trends
2. Tax nexus and related issues
3. Social media and its associated risks
4. Multichannel processes & controls
5. Data security & fraud risks
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4.0 Data Security & Fraud
• Security highlights for retail enterprises
• Data security life cycle
• PCI in retail
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4.1 Security Highlights in Retail
• Mobile applications
• Social Media
• Credit card processing
• Cloud computing
• In-store wi-fi
• Mobile POS
• Third parties
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4.2 Data Security Lifecycle
1. Creation
5. Archive
4. Share
3. Use
2. Storage 6. Destroy
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4.3 PCI
Accepting Mobile Payments with a Smartphone or Tablet
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Poll 5
Are you exclusively using PCI-compliant applications and
processes to collect, transmit and store cardholder data?
A. Yes
B. Not sure if we are 100% PCI-compliant
C. No
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Any questions?
Please type your questions or comments into the Q&A
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Resources that can be accessed at
www.GrantThornton.com
• Multichannel retail: More than clicks and bricks (white
paper)
• Gift cards: Opportunities and issues for retailers (white
paper)
• 6 Steps to Secure Big Data (podcast)
• Social media and its associated risks (white paper)
• Merchant card and third-party payment network transaction
reporting requirements (white paper)