cihazdan buluta - bilişim zirvesi1. customer experience meeting their needs ease of business . 2....
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MCAFEE CONFIDENTIALMcAfee Confidential
McAfee Confidential
Cihazdan BulutaEntegre Siber Güvenlik
Hakan Uzun | Country Manager Turkey
Protect
DetectCorrect
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MCAFEE CONFIDENTIALMcAfee Confidential
The huge opportunity we have…
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MCAFEE CONFIDENTIALMcAfee Confidential
Digitization…Huge opportunity and benefit
Businesses
“Digitalisation is about taking control of your customer-experience ecosystem by managing your entire business from your customers’ perspective and rethinking your legacy business model”
Digitization:
3 Trends we see…
1. Customer experience
Meeting their needsEase of business
2. Tech experienceaffordable
broadband and low-cost devices
3. Big Data analyticsextract the insights and provide new
experiences
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MCAFEE CONFIDENTIALMcAfee Confidential
Huge opportunity and benefit…
Businesses Consumers
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MCAFEE CONFIDENTIALMcAfee Confidential
Huge opportunity and benefit…
Businesses Consumers Employees
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MCAFEE CONFIDENTIALMcAfee Confidential
PRIVATECLOUD
PUBLICCLOUD
HYBRIDCLOUD
Change in Access, speed and location…
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MCAFEE CONFIDENTIALMcAfee Confidential
There’s also an opportunity for Hackers
Businesses Consumers Employees Hackers
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MCAFEE CONFIDENTIALMcAfee Confidential
No free lunch!...
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MCAFEE CONFIDENTIALMcAfee Confidential
TirelessRelentlessvs
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MCAFEE CONFIDENTIALMcAfee Confidential
Flooded with Products
Multi-vector Multi-stage Threats
Lack of Talent
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MCAFEE CONFIDENTIALMcAfee Confidential
Tirelessvs
Relentless Connecting
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MCAFEE CONFIDENTIALMcAfee Confidential
Ask the right questions…
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Time
ResponseDetectionThreat
Is our security posture effective?
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vulnerability closed
attack identified
data breach
attack thwartedattack identified
vulnerability closedearly warning
Crisis Region
Staging Region
Impa
ct to
Bus
ines
s ($
)
Time
70% of incident response time is spent on
MTTK
Mean Time to Know
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MCAFEE CONFIDENTIALMcAfee Confidential
Solutions to our Problems(there are many on the face of it!)
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MCAFEE CONFIDENTIALMcAfee Confidential
Embracing automation
Open ecosystem-driven integration
Integrated Platform
Addressing the talent pipeline
Self-integration of proprietary systems
Best-in-Breed
Divided Perspectives On The Solution
Source: Penn Schoen Berland, 2016
Two prevailing schools of thought
Best-in-Breed
Integrated Platform
51%49%
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MCAFEE CONFIDENTIALMcAfee Confidential
Resolve more threats faster with fewer solutions
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MCAFEE CONFIDENTIALMcAfee Confidential
The Value of a Unified ArchitectureApplied integration, automation, and orchestration
Source: *Internal Benchmark testing applied to Advanced Malware cyber defense capability
of technology sprawl62% reduction 70%
of manual effortsreduction increase1000%+
in event handling capacity
65% automation
triage85% security tech on the endpoint
lessactionable intelligence indicators90% more
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MCAFEE CONFIDENTIALMcAfee Confidential
True defensive advantage comes from working together
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MCAFEE CONFIDENTIALMcAfee Confidential
McAfee’s Strategic Charter Integrated lifecycle approach
Cloud-Centric
Embrace the benefits of cloud securely
Open Ecosystem
Consolidate sprawl while supporting diversity
Integrated Systems
Automate and accelerate the threat defense lifecycle
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