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    Chapter 1

    The Role and Environment

    of Managerial Finance

    CFEA 2123 Financial Management

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    Learning Goals

    1. Defne fnance, its major areas andopportunities available in this feld, andthe legal orms o business organization.

    2. Describe the managerial fnance unctionand its relationship to economics andaccounting.

    . !denti" the primar" activities o the

    fnancial manager.#. $%plain the goal o the frm, corporate

    governance, the role o ethics, and theagenc" issue.

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    Learning Goals &cont.'

    (. )nderstand fnancial institutions andmar*ets, and the role the" pla" inmanagerial fnance.

    +. Discuss business ta%es and theirimportance in fnancial decisions.

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    hat is -inance

    -inance can be defned as the art andscience o managing mone".

    -inance is concerned /ith the process,institutions, mar*ets, and instruments

    involved in the transer o mone" amongindividuals, businesses, and

    governments.

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    0ajor reas 3pportunities in-inance4 -inancial 5ervices Financial Servicesis the area o

    fnance concerned /ith the design anddeliver" o advice and fnancial products

    to individuals, businesses, andgovernment.

    Career opportunitiesinclude ban*ing,

    personal fnancial planning, investments,real estate, and insurance.

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    0ajor reas 3pportunities in-inance4 0anagerial -inance Managerial fnanceis concerned /ith

    the duties o the fnancial manager in thebusiness frm.

    6he fnancial manageractivel" managesthe fnancial a7airs o an" t"pe obusiness, /hether private or public, largeor small, proft8see*ing or not8or8proft.

    6he" are also more involved in developingcorporate strateg" and improving thefrm9s competitive position.

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    0ajor reas 3pportunities in-inance4 0anagerial -inance

    &cont.' !ncreasing globalization has complicatedthe fnancial management unction b"re:uiring them to be profcient in

    managing cash ;o/s in di7erentcurrencies and protecting against theris*s inherent in internationaltransactions.

    Changing economic and regulator"conditions also complicate the fnancialmanagement unction.

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    Table 1.1 5trengths and ea*nesseso the Common Legal -orms o

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    Figure 1.1 Corporate

    3rganization

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    Ta!le 1"2 Other Limited LiabilityOrganizations

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    Table 1.3 Career3pportunities in 0anagerial-inance

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    6he 0anagerial -inance-unction6he size and importance o the

    managerial fnance unction depends onthe size o the frm.

    !n small companies, the fnance unctionma" be perormed b" the compan"president or accounting department.

    s the business e%pands, fnancet"picall" evolves into a separatedepartment lin*ed to the president as/as previousl" described in -igure 1.1.

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    6he 0anagerial -inance-unction4 =elationship to

    $conomics6he feld o fnance is actuall" anoutgro/th o economics.

    !n act, fnance is sometimes reerred to

    as fnancial economics. -inancial managers must understand the

    economic rame/or* /ithin /hich the"

    operate in order to react or anticipate tochanges in conditions.

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    6he 0anagerial -inance-unction4 =elationship to

    $conomics &cont.'6he primar" economic principal used b"fnancial managers is marginal cost-beneft analysis/hich sa"s that

    fnancial decisions should beimplemented onl" /hen added beneftse%ceed added costs.

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    6he 0anagerial -inance-unction4 =elationship to

    ccounting6he frm9s fnance &treasurer' andaccounting &controller' unctions areclosel"8related and overlapping.

    !n smaller frms, the fnancial manager

    generall" perorms both unctions.

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    6he 0anagerial -inance-unction4 =elationship to

    ccounting &cont.' 3ne major di7erence in perspective andemphasis bet/een fnance andaccounting is that accountants generall"

    use the accrual method /hile in fnance,the ocus is on cash ows.

    6he signifcance o this di7erence can be

    illustrated using the ollo/ing simplee%ample.

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    #ale$ %1& '1 (acht $old& 1) $till *ncollected+

    ,o$t$ % 8& 'all aid in f*ll *nder $*lier term$+

    6he 0anagerial -inance-unction4 =elationship to

    ccounting &cont.'6he >assau Corporation e%perienced theollo/ing activit" last "ear4

    >o/ contrast the di7erences in

    perormance under the accountingmethod versus the cash method.

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    ./,0ME #TTEME/T #MMR

    ,,R ,#

    #ale$ %1& %

    e$$ ,o$t$ '8&+ '8&+

    /et rofit'o$$+ % 2& %'8&+

    6he 0anagerial -inance-unction4 =elationship to

    ccounting &cont.'

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    6he 0anagerial -inance-unction4 =elationship to

    ccounting &cont.' -inance and accounting also di7er /ithrespect to ecision-ma!ing.

    hile accounting is primaril" concerned

    /ith the presentation o fnancial data, thefnancial manager is primaril" concerned/ith analy"ing an interpretingthisinormation or decision8ma*ing purposes.

    6he fnancial manager uses this data as avital tool or ma*ing decisions about thefnancial aspects o the frm.

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    Figure 1.# -inancialctivities

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    Goal o the -irm4 0a%imize?roft

    ?roft ma%imization ails to account or di7erences in thelevel o cash ;o/s &as opposed to profts', the timing othese cash ;o/s, and the ris* o these cash ;o/s.

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    Share Price = Ftre !i"idends

    #e$ired #etrn

    level timingof ca$h flo:$

    ri$; of ca$hflo:$

    Goal o the -irm40a%imize 5hareholder

    ealth@@@ h"

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    Goal o the -irm40a%imize 5hareholder ealth@@@

    &cont.'6he process o shareholder /ealthma%imization can be described using theollo/ing ;o/ chart4

    Figure 1.3 Share Price Maximization

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    Goal o the -irm4hat bout 3ther

    5ta*eholders 5ta*eholders include all groups o individuals /hohave a direct economic lin* to the frm includingemplo"ees, customers, suppliers, creditors,o/ners, and others /ho have a direct economic

    lin* to the frm.

    6he A5ta*eholder Bie/A prescribes that the frmma*e a conscious e7ort to avoid actions that couldbe detrimental to the /ealth position o its

    sta*eholders.

    5uch a vie/ is considered to be Asociall"responsible.A

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    Corporate Governance

    Corporate Governance is the s"stemused to direct and control a corporation.

    !t defnes the rights and responsibilitieso *e" corporate participants such asshareholders, the board o directors,ocers and managers, and other

    sta*eholders.6he structure o corporate governance

    /as previousl" described in -igure 1.1.

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    !ndividual versus !nstitutional!nvestors !ndividual investors are investors /ho purchase

    relativel" small :uantities o shares in order toearn a return on idle unds, build a source oretirement income, or provide fnancial securit".

    !nstitutional investors are investment proessionals/ho are paid to manage other people9s mone".

    6he" hold and trade large :uantities o securities

    or individuals, businesses, and governments andtend to have a much greater impact on corporategovernance.

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    6he 5arbanes83%le" ct o22 6he 5arbanes83%le" ct o 22 &commonl"

    called 53E' eliminated man" disclosure andcon;ict o interest problems that suracedduring the earl" 2s.

    53E4 established an oversight board to monitor the

    accounting industr"F tightened audit regulations and controlsF

    toughened penalties against e%ecutives /hocommit corporate raudF

    strengthened accounting disclosure re:uirementsF established corporate board structure guidelines.

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    6he =ole o $thics4 $thicsDefned $thicsis the standards o conduct or

    moral judgmenthave become anoverriding issue in both our societ" and

    the fnancial communit" $thical violations attract /idespread

    publicit"

    >egative publicit" oten leads tonegative impacts on a frm

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    6he =ole o $thics4 Considering$thics =obert . Coo*e, a noted ethicist, suggests

    that the ollo/ing :uestions be used to assessthe ethical viabilit" o a proposed action4 Does the action unairl" single out an individual

    or group Does the action a7ect the morals, or legal rights

    o an" individual or group Does the action conorm to accepted moral

    standards re there alternative courses o action that are

    less li*el" to cause actual or potential harm

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    6he =ole o $thics4Considering $thics &cont.' Coo*e suggests that the impact o a proposed decision

    should be evaluated rom a number o perspectives4

    re the rights o an" sta*eholder being violated

    Does the frm have an" overriding duties to an"sta*eholder

    ill the decision beneft an" sta*eholder to thedetriment o another sta*eholder

    ! there is a detriment to an" sta*eholder, ho/ should itbe remedied, i at all

    hat is the relationship bet/een stoc*holders andsta*eholders

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    6he =ole o $thics4$thics 5hare ?rice $thics programs see* to4

    reduce litigation and judgment costs

    maintain a positive corporate image

    build shareholder confdence gain the lo"alt" and respect o all

    sta*eholders

    6he e%pected result o such programs isto positivel" a7ect the frmHs share price.

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    6he genc" !ssue46he genc" ?roblem henever a manager o/ns less than 1I o

    the frm9s e:uit", a potential agency probleme%ists.

    !n theor", managers /ould agree /ithshareholder /ealth ma%imization.

    Jo/ever, managers are also concerned /iththeir personal /ealth, job securit", ringe

    benefts, and liest"le.

    6his /ould cause managers to act in /a"s thatdo not al/a"s beneft the frm shareholders.

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    6he genc" !ssue4=esolving the ?roblem Mar!et Forcessuch as major

    shareholders and the threat o a hostileta*eover act to *eep managers in chec*.

    %gency Costs are the costs borne b"stoc*holders to maintain a corporategovernance structure that minimizes

    agenc" problems and contributes to thema%imization o shareholder /ealth.

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    6he genc" !ssue4=esolving the ?roblem &cont.' $%amples /ould include bonding or

    monitoring management behavior, andstructuring management compensation

    to ma*e shareholders interests theiro/n.

    stoc! optionis an incentive allo/ing

    managers to purchase stoc* at themar*et price set at the time o the grant.

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    6he genc" !ssue4=esolving the ?roblem &cont.' &er'ormance planstie management

    compensation to measures such as $?5gro/thF perormance shares andKor cash

    bonuses are used as compensationunder these plans.

    =ecent studies have ailed to fnd a

    strong relationship bet/een C$3compensation and share price.

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    -inancial !nstitutions 0ar*ets -irms that re:uire unds rom e%ternal

    sources can obtain them in three /a"s4

    through a ban* or other fnancial institution

    through fnancial mar*ets

    through private placements

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    -inancial !nstitutions 0ar*ets4 -inancial !nstitutions -inancial institutions are intermeiaries

    that channel the savings o individuals,businesses, and governments into loans orinvestments.

    6he *e" suppliers and demanders o undsare iniviuals, businesses, andgovernments.

    !n general, individuals are net suppliersounds, /hile businesses and governments arenet emanerso unds.

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    -inancial !nstitutions 0ar*ets4 -inancial 0ar*ets Financial mar!etsprovide a orum in

    /hich suppliers o unds and demanderso unds can transact business directl".

    6he t/o *e" fnancial mar*ets are themoney mar!etand the capital mar!et.

    6ransactions in short term mar*etable

    securities ta*e place in the mone" mar*et/hile transactions in long8term securitiesta*e place in the capital mar*et.

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    -inancial !nstitutions 0ar*ets4 -inancial 0ar*ets

    &cont.' hether subse:uentl" traded in themone" or capital mar*et, securities arefrst issued through the primary mar!et.

    6he primar" mar*et is the onl" one in/hich a corporation or government isdirectl" involved in and receives theproceeds rom the transaction.

    3nce issued, securities then trade on theseconary mar!etssuch as the >e/or* 5toc* $%change or >5DM.

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    Figure 1.( -lo/ o -unds

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    6he 0one" 0ar*et

    6he money mar!ete%ists as a result o theinteraction bet/een the suppliers anddemanders o short8term unds &thosehaving a maturit" o a "ear or less'.

    0ost mone" mar*et transactions are madein mar!etable securities /hich are short8term debt instruments such as 68bills andcommercial paper.

    0one" mar*et transactions can be e%ecuteddirectl" or through an intermediar".

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    6he 0one" 0ar*et &cont.'

    6he international e:uivalent o the domestic&).5.' mone" mar*et is the $urocurrencymar!et.

    6he $urocurrenc" mar*et is a mar*et orshort8term ban* deposits denominated in).5. dollars or other mar*etable currencies.

    6he $urocurrenc" mar*et has gro/n rapidl"

    mainl" because it is unregulated andbecause it meets the needs o internationalborro/ers and lenders.

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    6he Capital 0ar*et

    6he capital mar!et is a mar*et that enables suppliersand demanders o long8term unds to ma*etransactions.

    6he *e" capital mar*et securities are bons &long8term

    debt' and both common an pre'erre stoc!&e:uit"'.

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    6he *e" di7erence bet/een bro*er and dealermar*ets is a technical point dealing /ith the/a" trades are e%ecuted.

    hen a trade occurs in a bro*er mar*et, bu"ersand sellers are brought together and the tradeta*es place on the ;oor o the e%change.

    !n contrast, bu"ers and sellers are neveractuall" brought together in a dealer mar*et Ntransactions are e%ecuted b" securities dealersthat ma*e mar*ets in certain securities.

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    6he >e/ or* 5toc* $%change &>5$' isthe most amous o all bro*er mar*ets andaccounts or about +I o the value oshares traded in the ).5. stoc* mar*ets.

    6rading is conducted through an auctionprocess /here specialists Oma*e amar*etP in selected securities.

    s compensation or e%ecuting orders,specialists ma*e mone" on the sprea&bid price N as* price'.

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    6he over-the-counter )*TC+mar*et is anintangible mar*et or securitiestransactions.

    )nli*e organized e%changes, the 36C is botha primary mar*et and a seconary mar*et.

    6he 36C is a computer-basemar*et/here ealers ma*e a mar*et in selected

    securities and are lin*ed to bu"ers andsellers through the ,%S%5"stem.

    Dealers also ma*e mone" on the Ospread.P

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    !nternational Capital 0ar*ets

    !n the $urobon mar!et, corporations andgovernments t"picall" issue bondsdenominated in dollars and sell them toinvestors located outside the )nited 5tates.

    6he 'oreign bon mar!etis a mar*et ororeign bonds, /hich are bonds issued b" aoreign corporation or government that is

    denominated in the investor9s homecurrenc" and sold in the investor9s homemar*et.

    i l i l *

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    !nternational Capital 0ar*ets&cont.' -inall", the international e/uity

    mar!etallo/s corporations to sellbloc*s o shares to investors in a number

    o di7erent countries simultaneousl".6his mar*et enables corporations to

    raise ar larger amounts o capital than

    the" could raise in an" single nationalmar*et.

    h l i i

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    6he =ole o 5ecurities$%changes

    Figure 1.5 Supply and Demand

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    E "34 '%8& - %75&+Ta< = %15&45

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    E

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    E

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    s the e%ample sho/s, the use o debtfnancing can increase cash ;o/ and $?5,and decrease ta%es paid.

    6he ta% deductibilit" o interest and othercertain e%penses reduces their actual&ater8ta%' cost to the proftable frm.

    !t is the non8deductibilit" o dividendspaid that results in double ta%ation underthe corporate orm o organization.

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