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    HO VAN HIEN (MBA)

    Ho Van Hien

    Master in Business & Marketing Management

    Tell 0908285868

    Email [email protected]

    Subject Introduction to Management

    ABOUT MY SELF

    ABOUT MY SELF

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    HO VAN HIEN (MBA)

    COURSE REGULATIONS

    Dont use telephone in the class

    Be Punctual

    To be diligent (=>80% Total Time)

    Dont do others in the class

    Testing

    COURSES REGULATIONS

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    HO VAN HIEN (MBA)

    11Chapter

    Managers and

    Managing

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

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    HO VAN HIEN (MBA)

    LEARNING OBJECTIVES

    .After studying this chapter, you should be able to

    1.Describe what is management ?

    Why management is important ?

    What managers do ?How managers utilize resources efficiently and

    effectively to achieve organization goals ?

    2.Differentiate among 3 levels of managementUnderstand the responsibilities of managers

    at different levels in the organizational hierarchy

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    HO VAN HIEN (MBA)

    Learning Objectives (contd)

    LEARNING OBJECTIVES (contd)

    3. Distinguish among Planning, Organizing, Leading &Controlling

    Explain how managers ability to handle each one can

    affect organizational performance

    4. Identify the roles managers perform, the skills they

    need to execute those roles effectively & the way

    new IT is affecting these roles & skills.

    5. Discuss the principal challenges managers face in

    todays increasingly competitive global environment

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    HO VAN HIEN (MBA)

    Chapter Outline

    CHAPTER OUTLINE

    1. What is Management? - Achieving High Performance : A Managers Goal

    2. Why Study Management?

    4. Types of Managers + Levels of Management

    + Areas of Managers

    + Recent Changes in Managerial Hierarchies

    3. Managerial Functions POLC

    Planning /Organizing/Leading /Controlling

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    Chapter Outline (contd)

    5. IT, Managerial Roles & Skills

    + Managerial Roles Identified by Mintzberg

    + Being a Manager

    + Managerial Skills

    6. Challenges for Management in a Global

    Environment

    +Building a Competitive Advantages

    + Maintaining Ethical Standards

    + Managing a Diverse Workforce

    + Utilizing New IT & E- commerce

    CHAPTER OUTLINE (contd)

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    What Is Management?

    Management The planning, organizing, leading, and controlling

    of human and other resources to achieve

    organizational goals effectively and efficiently. Managers

    The people responsible for supervising the use of

    an organizations resources to meet its goals.

    Resources are organizational assets People Skills Knowledge Information Raw materials Machinery Financial capital

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

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    - Wrong Goals

    - Poor useResources

    Figure 1.1

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    Efficiency,E

    ffect

    iveness&

    Perfor

    manceinan

    Orga

    nization

    Effect i

    veness

    Efficiency HighLow

    High

    Low

    + Right Goals

    - Poor useResources

    - Inappropriate Goals

    +Good useResources

    + Right Goals

    + Good useResources

    Product client want

    Good Price& Quality

    High quality

    Client dont want

    Low quality

    Client dont want

    Product client wantExpensive Price

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    Organizational Performance

    Organizational Performance

    A measure of how efficiently and effectively

    managers are using organizational resources tosatisfy customers and achieve goals.

    Efficiency

    A measure of how well or productively resources

    are used to achieve a goal. Effectiveness

    A measure of the appropriateness of the goals anorganization is pursuing and the degree to whichthey are achieved.

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    ORGANIZATIONAL PERFORMANCE

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    Why Study Management?

    Proper management directly impacts

    improvements in the well-being of a

    society.

    Studying management helps people tounderstand what management is and

    prepares them to accomplish managerial

    activities in their organizations.

    Studying management opens a path to a

    well-paying job and a satisfying career.

    What is

    Management? Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

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    ORGANIZING + Establish Task

    + Authority

    Relationships

    PLANNING+ Appropriate Goals

    + Good Resources

    CONTROLLING+ Accurate Measuring

    + Monitoring Systems

    + EvaluateAchieve

    Goals

    Figure 1.2

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    FOUR FUNCTIONS OF MANAGEMENT

    LEADING+ Motivate coordinate

    + Energize individuals

    & groups

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    Identifying and selecting appropriate goals

    and courses of action for an organization.

    Outcome = strategy of the organization.

    Three steps in the planning process

    Deciding which goals to pursue Deciding what courses of action to adopt

    Deciding how to allocate resources

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    PLANNING

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    Organizations

    People working together and coordinating their

    actions to achieve specific goals. Goal

    A desired future condition that the organization

    seeks to achieve.

    Strategy A cluster of decisions about what goals to pursue,

    what actions to take, and how to use resources to

    achieve goals.

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    MANAGEMENT KEY CONCEPTS

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    Structuring working relationships in a way that allows

    organizational members to work together to achieve

    organizational goals.

    Outcome = Organizational Structure Formal system of task and reporting relationships that

    coordinates and motivates employees.

    Involves:

    Grouping employees into departments according to thetasks performed.

    Laying out lines of authority and responsibility for

    organizational members.

    Deciding best way to coordinate resources, (eg. Human)

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    ORGANIZING

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    Articulating a clear vision to follow, and

    energizing and enabling organizational

    members so they understand the part they

    play in attaining organizational goals.

    Leadership involves using power, influence,

    vision, persuasion, and communication skills.

    Outcome = highly motivated and committed

    organizational members.

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    LEADING

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    Evaluating how well an organization isachieving its goals and taking action to

    maintain or improve performance. Monitoring individuals, departments, and theorganization to determine if desired performancestandards have been reached.

    Taking corrective action to increase performance

    as required. Outcome = ability to measure performance

    accurately and regulate efficiency andeffectiveness.

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    CONTROLLING

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    HO VAN HIEN (MBA)

    Levels of management First-line managers

    Responsible for day-to-day operations. Supervise people

    performing activities required to make the good or service.

    Middle managers Supervise first-line managers. Are responsible to find the

    best way to use departmental resources to achieve goals.

    Top managers

    Responsible for all departments and have cross-

    departmental responsibility. Establish organizational

    goals and monitor middle managers. Form the top

    management team along with the CEO and COO.

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

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    HO VAN HIEN (MBA)

    SHAREHOLDERS- Buy shares in corporation- Elect board of directors

    BOARD OF DIRECTORS

    - Set overall policy- Authorize major transitions

    - Hire CEO

    TOP MANAGEMENT- CEO, CFO, COO

    - Manage overall operations and changes- Make major decisions and set overall goals

    MIDDLE MANAGEMENT- plant/branch manager, division head/director

    - Liaison between top and other levels

    FIRST LINE MANAGEMENT- supervisors, department heads

    - Coordinate day-to-day operations

    - Supervise employees

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    LEVELS OF MANAGEMENT IN A CORPORATION

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    HO VAN HIEN (MBA)Figure 1.3

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    LEVELS OF MANAGEMENT

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    HO VAN HIEN (MBA)Figure 1.4

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    RELATIVE AMOUNT OF TIME THAT MANAGERSSPEND ON THE 4 MANAGERIAL FUNCTIONS

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    HO VAN HIEN (MBA)Figure 1.4

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    RELATIVE AMOUNT OF TIME THAT MANAGERSSPEND ON THE 4 MANAGERIAL FUNCTIONS

    33%

    (O)

    36%

    (L)

    13%(C)

    18%

    (P)

    36%

    (O)

    22%

    (L)

    14%

    (C)

    28%

    (P)15%

    (P)

    Middle

    Managers

    Top

    managers

    51%

    (L)

    10%

    (C)15%

    (P)

    24%

    (O)

    First line

    Managers

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    HO VAN HIEN (MBA)Figure 1.4

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    RELATIVE AMOUNT OF TIME THAT MANAGERSSPEND ON THE 4 MANAGERIAL FUNCTIONS

    Top

    Manager

    Middle

    Manager

    Middle

    Manager

    Middle

    Manager

    Middle

    Manager

    First line

    Manager

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    HO VAN HIEN (MBA)

    Department

    A group of people who work together and

    possess similar skills or use the sameknowledge, tools, or techniques.

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    AREAS OF MANAGERS

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    HO VAN HIEN (MBA)

    Factors Creating Change

    Global Competition

    New Information Technologies (IT) & E-commerce Restructuring

    Downsizing an organization by eliminating jobs at

    all levels in the organization.

    Reduces labor costs by cutting jobs Promotes higher efficiency in use of resources

    May result in low morale and overwork complaints for

    surviving employees

    May increase customer complaints about service.

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    RECENT CHANGES IN MANAGERIAL HIERARCHIES

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    HO VAN HIEN (MBA)

    Empowerment

    Expanding tasks and responsibilities of workers.

    First-line managers act as coaches and mentors inproviding advice and guidance to teams.

    Self-Managed Teams

    A group of employees with the responsibility forsupervising their own actions such that the team

    can monitor its members and the quality of the

    work performed.

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    MANAGEMENT TRENDS

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    HO VAN HIEN (MBA)

    Managerial Role

    The specific tasks that a person is expected to

    perform because of the position he or she holds inthe organization.

    Roles are directed inside as well as outside

    the organization. Roles are defined into three role categories

    (asidentified by Mintzberg):

    Interpersonal Informational Decisional

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    IT,MANAGERIAL ROLES & SKILLS

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    HO VAN HIEN (MBA)

    Roles associated with methods managers usein planning strategy and utilizing resources. Entrepreneur deciding which new projects or

    programs to initiate and to invest resources in. Disturbance handler managing an unexpected

    event or crisis.

    Resource allocator assigning resources between

    functions and divisions, setting the budgets of lowermanagers.

    Negotiator reaching agreements between othermanagers, unions, customers, or shareholders.

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    DECISIONAL ROLES

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    HO VAN HIEN (MBA)

    Roles that managers assume to provide

    direction and supervision to both employees

    and the organization as a whole. Figurehead symbolizing the organizationsmission and what it is seeking to achieve.

    Leader training, counseling, and mentoring high

    employee performance. Liaison linking and coordinating the activities of

    people and groups both inside and outside the

    organization.

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    INTERPERSONAL ROLES

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    HO VAN HIEN (MBA)

    Roles associated with the tasks needed to

    obtain and transmit information in the

    process of managing the organization. Monitor analyzing information from both the internal

    and external environment.

    Disseminator transmitting information to influence

    the attitudes and behavior of employees. Spokesperson using information to positively

    influence the way people in and out of the organization

    respond to it.

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    INFORMATIONAL ROLES

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    HO VAN HIEN (MBA)

    Conceptual skills

    The ability to analyze and diagnose

    a situation and distinguish between

    cause and effect.

    Human skills

    The ability to understand, alter, lead,

    and control the behavior of other

    individuals and groups.

    Technical skills

    The specific knowledge and techniques

    required to perform an organizational role.

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    MANAGERIAL SKILLS

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    HO VAN HIEN (MBA)Figure 1.5

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    SKILLS TYPES NEEDED BY MANAGERIAL LEVEL

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    HO VAN HIEN (MBA)

    Increasing Efficiency

    Reducing the quantity of resources used to produce

    goods and services

    Increasing Quality Introducing Total Quality Management (TQM) to improve

    quality

    Increasing Innovation Adapting to bring new products to market faster

    Increasing Responsiveness to Customers Empowering employees to deal with customers

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    BUILDING A COMPETITIVE ADVANTAGE

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    HO VAN HIEN (MBA)Figure 1.6

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    BUILDING BLOCKS OF COMPETITIVE ADVANTAGE

    Efficiency Innovation

    Quality Responsivenessto Customers

    Competitive

    Advantage

    F

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    HO VAN HIEN (MBA)

    Factors Influencing Behaviors

    External pressures from stockholders for increased

    organizational financial performance

    Internal pressures from top management on lower-

    level managers to increase the organizations

    competitive performance and profitability

    Societal, cultural, and environment demands on the

    organization

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    MAINTAINING ETHICAL STANDARDS

    F

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    HO VAN HIEN (MBA)

    The Increasing Diversity of the Workforce

    Non-Discriminatory Employment Practices

    Performance-Enhancing Benefits of a DiverseWorkforce

    What is

    Management?Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management

    MANAGING A DIVERSE WORKFORCE

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    F

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    THE END

    What is

    Management? Why Study

    Management?

    Four

    Functions of

    Management

    Types of

    Managers

    IT, Managerial

    Roles & Skills

    Challengesfor

    Management