chap001c2
TRANSCRIPT
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HO VAN HIEN (MBA)
Ho Van Hien
Master in Business & Marketing Management
Tell 0908285868
Email [email protected]
Subject Introduction to Management
ABOUT MY SELF
ABOUT MY SELF
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COURSE REGULATIONS
Dont use telephone in the class
Be Punctual
To be diligent (=>80% Total Time)
Dont do others in the class
Testing
COURSES REGULATIONS
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11Chapter
Managers and
Managing
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
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LEARNING OBJECTIVES
.After studying this chapter, you should be able to
1.Describe what is management ?
Why management is important ?
What managers do ?How managers utilize resources efficiently and
effectively to achieve organization goals ?
2.Differentiate among 3 levels of managementUnderstand the responsibilities of managers
at different levels in the organizational hierarchy
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Learning Objectives (contd)
LEARNING OBJECTIVES (contd)
3. Distinguish among Planning, Organizing, Leading &Controlling
Explain how managers ability to handle each one can
affect organizational performance
4. Identify the roles managers perform, the skills they
need to execute those roles effectively & the way
new IT is affecting these roles & skills.
5. Discuss the principal challenges managers face in
todays increasingly competitive global environment
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Chapter Outline
CHAPTER OUTLINE
1. What is Management? - Achieving High Performance : A Managers Goal
2. Why Study Management?
4. Types of Managers + Levels of Management
+ Areas of Managers
+ Recent Changes in Managerial Hierarchies
3. Managerial Functions POLC
Planning /Organizing/Leading /Controlling
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Chapter Outline (contd)
5. IT, Managerial Roles & Skills
+ Managerial Roles Identified by Mintzberg
+ Being a Manager
+ Managerial Skills
6. Challenges for Management in a Global
Environment
+Building a Competitive Advantages
+ Maintaining Ethical Standards
+ Managing a Diverse Workforce
+ Utilizing New IT & E- commerce
CHAPTER OUTLINE (contd)
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What Is Management?
Management The planning, organizing, leading, and controlling
of human and other resources to achieve
organizational goals effectively and efficiently. Managers
The people responsible for supervising the use of
an organizations resources to meet its goals.
Resources are organizational assets People Skills Knowledge Information Raw materials Machinery Financial capital
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
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- Wrong Goals
- Poor useResources
Figure 1.1
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
Efficiency,E
ffect
iveness&
Perfor
manceinan
Orga
nization
Effect i
veness
Efficiency HighLow
High
Low
+ Right Goals
- Poor useResources
- Inappropriate Goals
+Good useResources
+ Right Goals
+ Good useResources
Product client want
Good Price& Quality
High quality
Client dont want
Low quality
Client dont want
Product client wantExpensive Price
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Organizational Performance
Organizational Performance
A measure of how efficiently and effectively
managers are using organizational resources tosatisfy customers and achieve goals.
Efficiency
A measure of how well or productively resources
are used to achieve a goal. Effectiveness
A measure of the appropriateness of the goals anorganization is pursuing and the degree to whichthey are achieved.
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
ORGANIZATIONAL PERFORMANCE
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Why Study Management?
Proper management directly impacts
improvements in the well-being of a
society.
Studying management helps people tounderstand what management is and
prepares them to accomplish managerial
activities in their organizations.
Studying management opens a path to a
well-paying job and a satisfying career.
What is
Management? Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
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ORGANIZING + Establish Task
+ Authority
Relationships
PLANNING+ Appropriate Goals
+ Good Resources
CONTROLLING+ Accurate Measuring
+ Monitoring Systems
+ EvaluateAchieve
Goals
Figure 1.2
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
FOUR FUNCTIONS OF MANAGEMENT
LEADING+ Motivate coordinate
+ Energize individuals
& groups
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Identifying and selecting appropriate goals
and courses of action for an organization.
Outcome = strategy of the organization.
Three steps in the planning process
Deciding which goals to pursue Deciding what courses of action to adopt
Deciding how to allocate resources
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
PLANNING
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Organizations
People working together and coordinating their
actions to achieve specific goals. Goal
A desired future condition that the organization
seeks to achieve.
Strategy A cluster of decisions about what goals to pursue,
what actions to take, and how to use resources to
achieve goals.
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
MANAGEMENT KEY CONCEPTS
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Structuring working relationships in a way that allows
organizational members to work together to achieve
organizational goals.
Outcome = Organizational Structure Formal system of task and reporting relationships that
coordinates and motivates employees.
Involves:
Grouping employees into departments according to thetasks performed.
Laying out lines of authority and responsibility for
organizational members.
Deciding best way to coordinate resources, (eg. Human)
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
ORGANIZING
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Articulating a clear vision to follow, and
energizing and enabling organizational
members so they understand the part they
play in attaining organizational goals.
Leadership involves using power, influence,
vision, persuasion, and communication skills.
Outcome = highly motivated and committed
organizational members.
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
LEADING
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Evaluating how well an organization isachieving its goals and taking action to
maintain or improve performance. Monitoring individuals, departments, and theorganization to determine if desired performancestandards have been reached.
Taking corrective action to increase performance
as required. Outcome = ability to measure performance
accurately and regulate efficiency andeffectiveness.
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
CONTROLLING
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Levels of management First-line managers
Responsible for day-to-day operations. Supervise people
performing activities required to make the good or service.
Middle managers Supervise first-line managers. Are responsible to find the
best way to use departmental resources to achieve goals.
Top managers
Responsible for all departments and have cross-
departmental responsibility. Establish organizational
goals and monitor middle managers. Form the top
management team along with the CEO and COO.
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
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HO VAN HIEN (MBA)
SHAREHOLDERS- Buy shares in corporation- Elect board of directors
BOARD OF DIRECTORS
- Set overall policy- Authorize major transitions
- Hire CEO
TOP MANAGEMENT- CEO, CFO, COO
- Manage overall operations and changes- Make major decisions and set overall goals
MIDDLE MANAGEMENT- plant/branch manager, division head/director
- Liaison between top and other levels
FIRST LINE MANAGEMENT- supervisors, department heads
- Coordinate day-to-day operations
- Supervise employees
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
LEVELS OF MANAGEMENT IN A CORPORATION
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HO VAN HIEN (MBA)Figure 1.3
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
LEVELS OF MANAGEMENT
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HO VAN HIEN (MBA)Figure 1.4
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
RELATIVE AMOUNT OF TIME THAT MANAGERSSPEND ON THE 4 MANAGERIAL FUNCTIONS
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HO VAN HIEN (MBA)Figure 1.4
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
RELATIVE AMOUNT OF TIME THAT MANAGERSSPEND ON THE 4 MANAGERIAL FUNCTIONS
33%
(O)
36%
(L)
13%(C)
18%
(P)
36%
(O)
22%
(L)
14%
(C)
28%
(P)15%
(P)
Middle
Managers
Top
managers
51%
(L)
10%
(C)15%
(P)
24%
(O)
First line
Managers
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HO VAN HIEN (MBA)Figure 1.4
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
RELATIVE AMOUNT OF TIME THAT MANAGERSSPEND ON THE 4 MANAGERIAL FUNCTIONS
Top
Manager
Middle
Manager
Middle
Manager
Middle
Manager
Middle
Manager
First line
Manager
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HO VAN HIEN (MBA)
Department
A group of people who work together and
possess similar skills or use the sameknowledge, tools, or techniques.
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
AREAS OF MANAGERS
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Factors Creating Change
Global Competition
New Information Technologies (IT) & E-commerce Restructuring
Downsizing an organization by eliminating jobs at
all levels in the organization.
Reduces labor costs by cutting jobs Promotes higher efficiency in use of resources
May result in low morale and overwork complaints for
surviving employees
May increase customer complaints about service.
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
RECENT CHANGES IN MANAGERIAL HIERARCHIES
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Empowerment
Expanding tasks and responsibilities of workers.
First-line managers act as coaches and mentors inproviding advice and guidance to teams.
Self-Managed Teams
A group of employees with the responsibility forsupervising their own actions such that the team
can monitor its members and the quality of the
work performed.
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
MANAGEMENT TRENDS
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HO VAN HIEN (MBA)
Managerial Role
The specific tasks that a person is expected to
perform because of the position he or she holds inthe organization.
Roles are directed inside as well as outside
the organization. Roles are defined into three role categories
(asidentified by Mintzberg):
Interpersonal Informational Decisional
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
IT,MANAGERIAL ROLES & SKILLS
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HO VAN HIEN (MBA)
Roles associated with methods managers usein planning strategy and utilizing resources. Entrepreneur deciding which new projects or
programs to initiate and to invest resources in. Disturbance handler managing an unexpected
event or crisis.
Resource allocator assigning resources between
functions and divisions, setting the budgets of lowermanagers.
Negotiator reaching agreements between othermanagers, unions, customers, or shareholders.
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
DECISIONAL ROLES
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HO VAN HIEN (MBA)
Roles that managers assume to provide
direction and supervision to both employees
and the organization as a whole. Figurehead symbolizing the organizationsmission and what it is seeking to achieve.
Leader training, counseling, and mentoring high
employee performance. Liaison linking and coordinating the activities of
people and groups both inside and outside the
organization.
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
INTERPERSONAL ROLES
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HO VAN HIEN (MBA)
Roles associated with the tasks needed to
obtain and transmit information in the
process of managing the organization. Monitor analyzing information from both the internal
and external environment.
Disseminator transmitting information to influence
the attitudes and behavior of employees. Spokesperson using information to positively
influence the way people in and out of the organization
respond to it.
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
INFORMATIONAL ROLES
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HO VAN HIEN (MBA)
Conceptual skills
The ability to analyze and diagnose
a situation and distinguish between
cause and effect.
Human skills
The ability to understand, alter, lead,
and control the behavior of other
individuals and groups.
Technical skills
The specific knowledge and techniques
required to perform an organizational role.
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
MANAGERIAL SKILLS
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HO VAN HIEN (MBA)Figure 1.5
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
SKILLS TYPES NEEDED BY MANAGERIAL LEVEL
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Increasing Efficiency
Reducing the quantity of resources used to produce
goods and services
Increasing Quality Introducing Total Quality Management (TQM) to improve
quality
Increasing Innovation Adapting to bring new products to market faster
Increasing Responsiveness to Customers Empowering employees to deal with customers
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
BUILDING A COMPETITIVE ADVANTAGE
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HO VAN HIEN (MBA)Figure 1.6
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
BUILDING BLOCKS OF COMPETITIVE ADVANTAGE
Efficiency Innovation
Quality Responsivenessto Customers
Competitive
Advantage
F
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HO VAN HIEN (MBA)
Factors Influencing Behaviors
External pressures from stockholders for increased
organizational financial performance
Internal pressures from top management on lower-
level managers to increase the organizations
competitive performance and profitability
Societal, cultural, and environment demands on the
organization
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
MAINTAINING ETHICAL STANDARDS
F
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HO VAN HIEN (MBA)
The Increasing Diversity of the Workforce
Non-Discriminatory Employment Practices
Performance-Enhancing Benefits of a DiverseWorkforce
What is
Management?Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management
MANAGING A DIVERSE WORKFORCE
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F
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THE END
What is
Management? Why Study
Management?
Four
Functions of
Management
Types of
Managers
IT, Managerial
Roles & Skills
Challengesfor
Management