CHANAKYA IN MANAGEMENT

BRIEF INTRODUCTION OF CHANAKYA

• Chankaya is the greatest known kingmaker, strategist, and

thinker in the history of our nation

• Born around 350 BC and died around 283 BC

• Chankaya was born to Rishi Chanak in Patliputra ,

Maghadh which is currently Patna, Bihar in India

• Name at birth was Vishnugupta but was later known as

Chānakya and Kautilya

BRIEF INTRODUCTION OF CHANAKYA

• After completing his education, Vishnugupta

became a professor of political science at Taxila

University. Here he got the names Chanakya and

Kautilya due to his fame and wits.

• Later became Prime Minister of Emperor

Chandragupta Maurya

WORKS

• Chanakya Nitti• Chanakya Sutra• Artha Sastra

QUOTES FROM CHAANAKYA NEETI

“If you were to choose between evil person and a snake to keep company with, opt for the snake Because a snake will bite only in self-defense but an evil person can put a bit for any reason and any time or always.”

QUOTES FROM CHANAKYA NEETI

“You can win over; a greedy by offer of money, a proud person by cowering before him, a fool by agreeing with him and a scholar by speaking the truth.”

QUOTES FROM CHANAKYA NEETI

“Do not live in a country that does not allow you; self-respect, honor, means of living, a family, kith and kin, friends, well wishers, ways of education and self-development. Quit such country. It is not fit for living. ”

ACCORDING TO CHANAKYA SUTRA

Before you start some work , always ask yourself 3 questions: Why I am doing it, what the results might be, and will be successful. Only when you think deeply, and find satisfactory answers to these questions go ahead.

Once you start a work on something, don’t be afraid of failure and don’t abandon it. Keep working sincerely

The biggest guru mantra is : Never share secrets with anybody, It will destroy you.

If a person is an expert of a particular field, he should be employed in doing work in that area only.

Take all the decisions on the basis of acquired knowledge and past experience.

VERSES RELATED TO MANAGEMENT TOPICS IN “KAUTILYA’S ARTHASHASTRA”

WEALTH CREATION

“Wealth will slip away from the foolish person, who continuously consults the stars; for wealth is the star of wealth; what will the stars do? Capable men will certainly secure wealth at least after a hundred trails”

CORPORATE GOVERNANCE

“In the happiness of the subjects lies the benefit of the king and in what is beneficial to the subjects is his own benefit”

SELECTION OF EMPLOYEES

Appointment of trainees

A ‘trainable’ person is the one who has the following qualities 

1.Desire to learn2.Effective listening ability3.Ability to reflect (think from all angles)4.Ability to reject false views5.Intentness on truth not on any person

HANDLING EMPLOYEES

Sama (counselling) Dana (offering of gifts) Danda (Punishments) Bheda (creating a split)

SIX STRATEGIES TO DEAL WITH COLLABORATION

SANDHI: Sandhi means to get into the contract for peaceful running of business and not to harm each other. An organization should not indulge into any controversy because it affects the image of the organization . While entering into the agreement, the party should not include any of the clause which is not acceptable by the other party

VIRAHAM: Viraham means war or competition, this strategy tells that there should be competition between the organization but these competition should not be unethical i.e one should upgrade the quality of the product to give competition but should not counter attack on the other party

Example: Rin v/s Tide

ASANAM: Asanam means waiting for proper time. A businessman should wait for the proper time to act upon the situations. Because doing right things at the wrong time is considered wrong.

Example : MC. DONALD’S, it was failed to build goodwill because MC. DONALD’S first started with non-veg foods which was not accepted by Indian people at that time.

SHARANAM: Sharanam means providing shelter. As shelter is one of the basic need of human so as an organization it should provide shelter to their employees to motivate them towards the work. Along with shelter, an organization should also provide additional benefits like allowances, bonus etc.

YAANAM: Yaanam means acquiring new territories. An organization should always think about acquiring new business or to expand the existing business. As expanding of business will provide high profit as well as security, if one branch is unable to make profit then other branch which is running in profit it balance the organization.

DWAIDHI BHAAVA : Dwaidhi bhaava means dual policy. Resorting to peace with one and war with another is dual policy. According to this strategy one should make good relationship with one competitor and indulge into war with other competitor. Because if there will be any problem going to occur in the near future then he should have someone to help him for surviving in the market.

Chanakya applied, practiced and succeeded in each of these strategies in dealing with Alexander, Nandas, Malayakethu and many other leaders. With the help of these strategies he assured victory.

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