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The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National Research Center, Inc. 2955 Valmont Road, Suite 300. • Boulder, CO 80301 • (303) 444-7863 • www.n-r-c.com

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Page 1: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

Chambersburg, PA

Summary of

Findings

March 26, 2012

©2012 Survey conducted by: National Research Center, Inc.

2955 Valmont Road, Suite 300. • Boulder, CO 80301 • (303) 444-7863 • www.n-r-c.com

Page 2: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 2

The National Citizen Survey™

(The NCS)

Page 3: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 3

Scientific Survey Administration

Valid

scientific

survey

Random selection of

1,200 households

Households selected from

comprehensive list of all eligible

households

Random selection of

respondent in household

Has a specified and accurate response rate

(29%)

Has a quantified margin of

sampling error (+/-5%)

Characteristics of surveyed

sample matches

population

Data statistically weighted to

reflect population

Page 4: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

Community Ratings

Page 5: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 5

Overall Quality of Community

Percent “excellent” or “good”

Remain in Chambersburg for

the next five years

81%

Would recommend living in

Chambersburg to someone

who asks

84%

Chambersburg as a place to live 78%

Overall quality of life in Chambersburg 69%

Neighborhood as a place to live 68%

Page 6: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

Community Design

Page 7: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 7

Ease of bicycle travel 43%

Ease of car travel 54%

Transportation

Percent “excellent” or “good”

Availability of paths and walking trails 52%

Traffic Flow on major streets 38%

Ease of walking 54%

Page 8: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 8

Transportation Services

Percent “excellent” or “good”

Traffic signal timing 42%

Sidewalk maintenance 44%

Street lighting 66%

Street cleaning 66%

Amount of public parking 42%

Street repair 33%

Snow removal 46%

Page 9: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 9

Housing Chart

11%

6% 34%

49%

0% 25% 50% 75% 100%

Variety of

housing options

Availability of

affordable

quality housing

Percent of respondents

Excellent Good

Page 10: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 10

Land Use and Zoning

61%

Quality of new development in Chambersburg

Percent “excellent” or “good”

57%

Overall appearance of Chambersburg

Page 11: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 11

Economic Sustainability

Percent “excellent” or “good”

Employment opportunities 36%

Shopping opportunities 51%

Overall quality of businesses

and service establishments 59%

Chambersburg as a

place to work 56%

Page 12: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

Public Safety

Page 13: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 13

Public Safety

Felt “very” or “somewhat” safe

Neighborhood Downtown

After

dark

During

the day

From Environmental

Hazards

70%

From Property Crime

50%

From Violent Crime

63%

88%

66%

31%

78%

Page 14: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 14

Safety Services

Percent “excellent” or “good”

Fire services 93%

Police services 79%

Crime prevention 63%

Ambulance/EMS 87%

Traffic enforcement 58%

Fire prevention and education 76%

Emergency preparedness 57%

Page 15: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 15

Environmental Sustainability

70% Recycled used paper, cans or bottles from

home at least once in the prior 12 months

Percent “excellent” or “good”

63% Air quality

62% Cleanliness of Chambersburg

61% Quality of overall natural environment

47% Preservation of natural areas such as

open space, farmlands and greenbelts

Page 16: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

55%

56%

74%

75%

81%

82%

61%

0% 25% 50% 75% 100%

Yard waste pick-up

Storm drainage

Recycling

Drinking water

Sewer services

Garbage collection

Power (electric and/or

gas) utility

Percent "excellent" or "good"

©2012 National Research Center, Inc. 16

Utility Services Chart

Page 17: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

Recreation and Wellness

Page 18: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 18

Parks and Recreation

Percent “excellent” or “good”

52% Recreation

opportunities

Recreation programs or classes 64%

Borough parks 74%

Recreation centers or facilities 61%

Page 19: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 19

Culture, Arts and Education

Cultural and

Educational

Opportunities Opportunities to

attend cultural

activities 43%

Educational

opportunities 46%

Percent “excellent” or “good”

Page 20: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 20

Health and Wellness Chart

12%

11%

36%

44%

52%14%

0% 25% 50% 75% 100%

Availability of

affordable quality

health care

Availability of

preventive health

services

Availability of

affordable quality

food

Percent of respondents

Excellent Good

Page 21: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

Community and Civic Engagement

Page 22: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 22

Community Inclusiveness

Percent “excellent” or “good”

55% Sense of community

39% Openness and acceptance of the community

toward people of diverse backgrounds

34% Availability of affordable quality child care

63% Chambersburg as a place to retire

63% Chambersburg as a place to raise children

Page 23: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 23

Civic Activity

52% Opportunities to participate in

community matters were rated “excellent” or “good”

67% Respondents felt that opportunities

to volunteer were rated “excellent” or “good”

Page 24: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

Borough of Chambersburg Government

Page 25: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 25

Public Trust

Percent “excellent” or “good”

57% Overall image or reputation of Chambersburg

53% The overall direction that Chambersburg is taking

Job Chambersburg government does at

welcoming citizen involvement 44%

57% Value of services for the taxes paid to Chambersburg

75% rated services provided by Chambersburg “excellent” or “good”

Page 26: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 26

Borough of Chambersburg Employees

Percent “excellent” or “good”

Courtesy 91%

Overall

impression 78%

Knowledge 89%

Responsiveness 82%

Page 27: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

From Data to Action

Page 28: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 28

Resident priorities

National

Benchmark

Comparisons

“Key Drivers”

Key Driver Analysis (KDA) •Cornerstone of customer

satisfaction research in the private

sector

•Tells what service evaluations

best predict how well you do

overall

•Focuses managers and staff on

activities that could “get the most

bang for the buck”

Page 29: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 29

Chambersburg Action Chart™

Th

e B

oro

ug

h o

f C

ham

bers

bu

rg O

vera

ll Q

uality

of

Serv

ices

Leg

en

d

Above

Benchm

ark

Sim

ilar to

Benchm

ark

Belo

w

Benchm

ark

Key D

river

Recreation and Wellness

Borough

parks

Recreation

programs

Recreation

facilities

Community Inclusiveness

Low-income

services

Community Design

Street

repair

Economic

development

Animal

control

Code

enforcement

Planning

and zoning

Snow

removal

Sidewalk

maintenance Street

lighting

Street

cleaning

Traffic signal

timing

Public Safety

Traffic

enforcement

Fire

services

Police

services

EMS

Emergency

preparedness

Civic Engagement

Public

information

Cable

television

Environmental Sustainability

Preservation of

natural areas

Sewer

services

Drinking

water

Storm

drainage

Garbage

collection

Power

utility

Recycling

Page 30: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

Custom Questions

Page 31: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 31

Custom questions

The Borough is considering raising electricity rates in

order to fund the following items. Please indicate the extent

to which you would support or oppose an increase in

electricity rates to fund the following items:

Strongly or

Somewhat

Support

Economic development incentives for companies that bring jobs 74%

Investment with new technology for reliability and safety 73%

Renewable energy projects such as solar and wind 68%

Smart Electric Meters that allow customers to see their

consumption/cost 61%

The Borough might have to increase water and sewer rates

in order to have funds for capital improvements. To what

degree do you support or oppose an increase in water and

sewer rates?

Percent of

respondents

Strongly support 3%

Somewhat support 40%

Somewhat oppose 30%

Strongly oppose 26%

Page 32: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 32

Custom questions

Please rate how important, if at all, each of the following

areas is for recreation spending:

Percent Essential or

Very Important

Protect natural habitats/streams/wetlands 69%

Build neighborhood park with playgrounds and basketball courts 37%

Expand the Rail-Trail 34%

Focus on Memorial Park 33%

Rebuild/Preserve Henninger Field 25%

More fields for soccer/lacrosse 18%

Expand Memorial Pool into a water park 16%

Page 33: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 33

Geographic Subgroup Comparisons

► Ward 5 tended to

give higher ratings

► Ward 3 and 4 tended

to give lower ratings

Page 34: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

©2012 National Research Center, Inc. 34

Conclusions

Borough

employees Value of

services

Employment

opportunities

Code

enforcement

Public

safety Streets

(repair, traffic, etc.)

Highlights

Opportunities

Page 35: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

Questions?

Page 36: Chambersburg, PAboroughmail.com/pdf/City of Chambersburg... · The National Citizen Survey™ Chambersburg, PA Summary of Findings March 26, 2012 ©2012 Survey conducted by: National

The National Citizen Survey™

Thank you!

National Research Center, Inc.

303-444-7863

www.n-r-c.com