challenging design boundaries - nipponpaint.com.sg · through your design proposal, what are the...

16
1 CHALLEnGING DESIGN BOUNDARIES Brought to you by SUBMIT BEFORE 02.10.18

Upload: vanthien

Post on 30-Mar-2019

215 views

Category:

Documents


0 download

TRANSCRIPT

1

C H A L L E n G I N G D E S I G N B O U N D A R I E S

Brought to you by

SUBMIT BEFORE

02.10.18

NP AYDA_Booklet_2018_16pp R3.indd 1NP AYDA_Booklet_2018_16pp R3.indd 1 18/1/18 12:52 PM18/1/18 12:52 PM

2

CONTENTS

ASIA

YOU

NG D

ESIG

NER

AWAR

D 20

18

04. FOREWORD/INTRODUCTION

06. Architecture Manifesto

08. interior design Manifesto 10. Design Concept Statement

12. Prizes

14. Submission Criteria

NP AYDA_Booklet_2018_16pp R3.indd 2NP AYDA_Booklet_2018_16pp R3.indd 2 18/1/18 12:52 PM18/1/18 12:52 PM

3

INTR

ODUC

TIONFORWARD

CHALLENGING DESIGN BOUNDARIES

We are living in an era of innovative interventions and leading-edge advancements. The departure from our ‘comfort zone’ pushes us to challenge vernacular archetypes and present design boundaries – breaking the frontier of creativity in multiple ways.

As we begin to question the surrounds and the practicalities of our daily life, we aspire to be one step ahead in pursuit of bettering the quality of living for the people in our community. We set our sights on creating new sustainable, environmental and

emotional design considerations to make the world a more vibrant and colourful place.

The change for something fresh, undoubtedly, brings forth new forms of challenges and constraints. We continue to look for answers and solutions but

disruptions are simply inevitable. So how can we manifest these disruptive features prospectively and positively?

In the last decade, disruptions have tremendously impacted the design industry and we have observed a recurring pattern and consumer behaviours that have infl uenced

the way people are interpreting spaces. The notion of adaptive reuse, disruptive technology and experimental tectonics has thrown the architecture and design community with a new challenging brief – to re-consider, re-think and re-create

new codes of aesthetics outside of the box.

Within this new universal design language, it is rudimentary to respect our identities and roots as well as the cultural and traditional values of others. In the context of place-

making and informing new narratives, a strong sense of place builds the basis of a cohesive design dialectic that encourages critical thinking solutions.

Together, let us share this collective design language as we continue to re-consider, re-think and re-create new codes of aesthetics in the same direction – FORWARD.

Ng Wai How, Gold Winner, Architecture Category (Malaysia), War Museum

NP AYDA_Booklet_2018_16pp R3.indd 3NP AYDA_Booklet_2018_16pp R3.indd 3 18/1/18 12:52 PM18/1/18 12:52 PM

4

ARCH

ITEC

TURE

MAN

IFES

TO

Reconsidering the bigger picture, future architects are beckoned to depart from ordinary archetypes, break the rulebooks and innovate.

4

Tan Ying Kuan, Silver Winner, Architecture Category (Malaysia), Sama-Sama Guest House

NP AYDA_Booklet_2018_16pp R3.indd 4NP AYDA_Booklet_2018_16pp R3.indd 4 18/1/18 12:52 PM18/1/18 12:52 PM

5

W H AT G O E S B E YO N D

T H E B O U N D A R I E S

O F A R C H I T E C T U R E ?

The growth in development and gentrifi cation evolves faster than we can ever imagine. As the industry continues to demand for new design solutions and cutting-edge technology-driven schemes, the new creatives are challenged to think forward

and challenge design boundaries.

Reconsidering the bigger picture, future architects are beckoned to depart from ordinary archetypes, break the rulebooks and innovate. The building of the future is a communication tool that interacts with its surround, the vast community and the

people. The language of architecture is now used to solve and resolve social, cultural, economical issues as we move forward.

We constantly push ourselves to think critically for new solutions but most times, we have forgotten the values of being empathetic and sensitive to cultural needs. The people that we are designing for and the place we are designing at play a pivotal role to our approach in creating new design considerations –sustainably, environmentally

and emotionally.

How can you inform the idea of forward-thinking as a problem-solving tool that challenges design boundaries? Through your design proposal, what are the values that you can derive through a critical analysis to better the quality of life, social issues and

community development around you?

ASIA

YOU

NG D

ESIG

NER

AWAR

D 20

18

5

NP AYDA_Booklet_2018_16pp R3.indd 5NP AYDA_Booklet_2018_16pp R3.indd 5 18/1/18 12:52 PM18/1/18 12:52 PM

6

C A N YO U R E D E F I N E I N T E R I O R S PA C E S

T O C R E AT E N E W D E S I G N N A R R AT I V E S ?

INTE

RIOR

DES

IGN

MAN

IFES

TO

The notions of ‘forward-thinking’ and ‘moving-forward’ both narrate the need to be progressive with prevalent design movements. But what lies beyond is a new undertaking of ideas and interventions; how interior designers are able to push

boundaries and design outside the perimeters of being ‘ordinary’. Putting yourself ‘forward’ challenges you to reconsider, renew and rethink the design fundamentals

to create meaningful connections with the spaces.

As we continue to challenge the possible design boundaries, we call for upcoming interior designers to also humanise the principles of design. The ideas of comfort and the emotional approach express the way we live our daily life. And as

we move forward, the thing that would defi ne our lifestyle is a new form of sensibility that goes beyond our comfort zone.

And with story-telling taking a backseat, we now embrace the importance of place-making and story-doing. The people that we are designing for take

precedence and all facets of living are being taken into consideration. The fi ssures in design barriers have opened a new ray of light - liberating spaces from its

potential to thrive in all aspects of design.

In your design proposal, how do you synthesize functionality and emotions, sustainability and aesthetics into a living space? What is your defi nition of breaking boundaries and creating new interventions in the realms of commercial, hospitality, residential and institutional design? How do you emote a holistic experience for the

people while maintaining a strong sense of novelty and originality?

6

NP AYDA_Booklet_2018_16pp R3.indd 6NP AYDA_Booklet_2018_16pp R3.indd 6 18/1/18 12:52 PM18/1/18 12:52 PM

7

Putting yourself ‘forward’ challenges you to reconsider, renew and rethink the design fundamentals to create meaningful connections with the spaces.

ASIA

YOU

NG D

ESIG

NER

AWAR

D 20

18

Farkhan Bin Hasan, Honorary Mention, Architecture Category (Malaysia), Teratak Seletar

7

NP AYDA_Booklet_2018_16pp R3.indd 7NP AYDA_Booklet_2018_16pp R3.indd 7 18/1/18 12:52 PM18/1/18 12:52 PM

88

D E S I G N C O N C E P T

S TAT E M E N T

1. CONCEPTUALISATIONemploying critical and mature solutions through effective design concepts and communications

2. DESIGN INNOVATIONthinking out of the box to implement inventive and innovative interventions

3. CRITICAL ANALYSISfi nding strategic ways to resolve issues critically with traditions, culture and people in mind

DESI

GN C

ONCE

PT S

TATE

MEN

T

8

NP AYDA_Booklet_2018_16pp R3.indd 8NP AYDA_Booklet_2018_16pp R3.indd 8 18/1/18 12:52 PM18/1/18 12:52 PM

99

4. DESIGN SENSITIVITYdesigning with an empathetic mindset through practical, functional and well-designed considerations

5. SUSTAINABILITYadopting a sustainable and greener sensibility to allow design and architecture to coexist harmoniously with nature and its surroundings

6. PLACE-MAKINGunderstanding the importance of interactions between the people, community and signifi cant cultural contexts

7. FORWARD-THINKING challenging the conventional pragmatisms to reenact new fundamentals to spatial appreciation and visual impacts

ASIA

YOU

NG D

ESIG

NER

AWAR

D 20

18

9

NP AYDA_Booklet_2018_16pp R3.indd 9NP AYDA_Booklet_2018_16pp R3.indd 9 18/1/18 12:52 PM18/1/18 12:52 PM

10

All AYDA 2018 GOLD WINNERS from the 15 countries will compete for the coveted Asia Young Designer of the Year award

and AYDA / Harvard Design Discovery Summer Programme. See you at the

Asia Young Designer Summit in 2019!

G O L DAWA R D

1SGD1,500 CASH

ASIA YOUNG DESIGNER SUMMIT & TRIP Compete against winners from 14

other countries to win the Asia Young Designer of the Year

and USD 5,000 cash.

SGD500 CASH

S I LV E RAWA R D

2SGD1,000 CASH

H O N O R A RYAWA R D

3

PRIZ

ES

10

NP AYDA_Booklet_2018_16pp R3.indd 10NP AYDA_Booklet_2018_16pp R3.indd 10 18/1/18 12:52 PM18/1/18 12:52 PM

11

ASIA

YOU

NG D

ESIG

NER

AWAR

D 20

18

11

CREATIVEIDEA

AWARD

SGD300 CASH

FULFILLINGPURPOSE

AWARD

SGD300 CASH

COLOURHARMONY

AWARD

SGD300 CASH

BESTLECTURER

SGD500 CASH

BESTSCHOOL

SGD300 CASH

NP AYDA_Booklet_2018_16pp R3.indd 11NP AYDA_Booklet_2018_16pp R3.indd 11 18/1/18 12:52 PM18/1/18 12:52 PM

12

SUBM

ISSI

ON C

RITE

RIA

FORWARD

INTERIOR DESIGNCATEGORY

THEME

PROJECT CATEGORY

PROJECT LAYOUT SIZE

PARTICIPANT REQUIREMENT

SUBMISSION LIMIT

PROJECT REQUIREMENTS

ARCHITECTURE

OPEN CATEGORY

Below 30,000 sq ft

Diploma Year 2 students and onwards

Diploma Year 3 students and onwards

Below 10 acres

1 PROJECT, MAXIMUM

COLOUR CHIPS AND PRODUCT NAMESStudents must use Nippon Paint products

and colours in the project

GREEN ELEMENTSStudents must state clearly what eco-friendly products,

as well as the elements, are used in the project

COLOUR SCHEMEJustify how the colours associate with the design

starting with the projects’ title and theme / concept

NAME AND THEME / CONCEPTAll projects must start with the projects’

title and theme / concept

12

NP AYDA_Booklet_2018_16pp R3.indd 12NP AYDA_Booklet_2018_16pp R3.indd 12 18/1/18 12:52 PM18/1/18 12:52 PM

13

ENTRY FORM

Student’s Name

College

Course

Year

IC No.

Address

City / State

Email

Competition Category

No. of Presentation Boards

Project Location(If Applicable)

Lecturer's Name

Applicant's Signature

Please read the rules and regulations located on the last page of the AYDA 2017 entry kit. By submitting this entry form, I hereby accept and agree to abide by the rules and regulations of the competition.

Architectural Interior Design Interior Architectural

Postcode

Mobile No.

Architecture / Interior Design

Diploma Programme : Degree Programme :

Year 2 Year 3

Year 1 Year 2 Year 3

SUBMISSION CHECKLIST• Completed registration form• CD/DVD which contains:• A folder named "Presentation Board" which has JPEG formatted fi les of your presentation boards set at 300dpi and named “Your Name - Board 1.jpeg” , “Your Name - Board 2 .jpeg", “Your Name - Board 3.jpeg", etc.• A folder named "Perspective" with each perspective fi le in JPEG format, set at 300dpi with a suitable name (e.g. "Living Room" or "Lobby").• Your design statement saved in a Microsoft Word fi le named "Design Statement.docx" and written in not more than 1000 words.• Your recent personal photo in JPEG format set at 300dpi with your name set as the fi le name (e.g. "Participant Name.jpeg").

13

NP AYDA_Booklet_2018_16pp R3.indd 13NP AYDA_Booklet_2018_16pp R3.indd 13 18/1/18 12:52 PM18/1/18 12:52 PM

14

TIPS & NOTES

PRESENTATION BOARDA2 Sized

• A minimum of 3 boards or a maximum of 4 boards are to be submitted, based on the soft copies.

• Board 1 must show: existing site photos (if applicable), property/site developer (if applicable), fl oor plan, elevation, furniture layout plan and site analysis.

• Boards 2, 3, and 4 must show: 3D perspectives with Nippon Paint colour chips and codes.

• Presentation boards must be designed in a vertical layout format.

• In the digital copy of the project on CD/DVD, the design of the A2 board must be saved in a folder named “Presentation Board”, with the fi le name set as “Your Name – Board 1”. The design statement needs to be included.

PHOTOGRAPHS• Provide your recent personal photo in JPEG

format.

• All required image fi les must be 300dpi, in JPEG format ONLY.

• The individual perspectives in JPEG format, high resolution (300dpi) and A4-sized (minimum) must

be saved in a folder entitled “Perspective”. The fi le name of the JPEG shall be saved in a naming format based on “areas”. For example: Living room / Lobby.

DESIGN STATEMENT• The design statement should not be more

than 1,000 words and must be saved in a Microsoft Word fi le format.

LABELLING• Label all areas on the fl oor plan.

• Perspectives in A2 Boards 2, 3, and 4 must be in A3, A4 or A5 sizes and pasted on the boards.

• The Entry Form must be attached or affi xed as a cover page when submitting the entry in a CD/DVD.

• Submissions should not have the participant’s profi le and education institution details on top of the presentation board to ensure anonymous judging of the competition.

COLOURS USED• All colours used in the project must be from Nippon Paint’s product range.

• All colours used in the design must be clearly illustrated with Nippon Paint’s colour names, colour codes, and product ranges. Please visit www.asiayoungdesigneraward.com to download the colour chips.

For more information, please log on to www.asiayoungdesigneraward.com

NP AYDA_Booklet_2018_16pp R3.indd 14NP AYDA_Booklet_2018_16pp R3.indd 14 18/1/18 12:52 PM18/1/18 12:52 PM

15

RULES & REGULATIONS

S U B M I S S I O N M E T H O DAll completed entries must be postmarked by

2 OCT 2018TUESDAYMail Your Entries(Entry Form And CDs)To The Address Below:Attention: Ms. Shelly Chan / Mr. Robin Chiu

Nippon Paint Singapore Co. Pte Ltd1 First Lok Yang Road Jurong Singapore 629728

For Enquiries, Please ContactMs. Shelly Chan : +65 6265 5355or Mr. Robin Chiu : +65 6265 5355You can also email [email protected] [email protected] or log on to www.asiayoungdesigneraward.com for more information.

• Participants must be enrolled in an educational institution of interior design or architecture.

• This contest is open to all second-year and onwards interior design students, as well as third-year and onwards architecture students.

• Only one entry is allowed per student.

• Entries must conform strictly to the submission guidelines and must be submitted to the contest coordinator of each school.

• Final date of entry is 2 Oct 2018, Tuesday.

• All entries shall become the property of Nippon Paint Group of Companies.

• Judges’ decisions are fi nal.

• Shortlisted candidates will be notifi ed to make an oral presentation as a fi nal judging procurement.

• Winners will be notifi ed to attend a ceremony. Winning entries may be featured in marketing and promotional materials as deemed appropriate by the organiser and sponsor.

• Winners will bear all the expenses for travel costs and other incidentals relating to their appearance at the launch, oral presentation and award ceremony.

• Prizes are non-transferable and non-exchangeable for cash or credit.

• The organiser reserves the right to substitute the top prizes with another product of similar retail value without prior notice.

• Participating students must have international passports.

NP AYDA_Booklet_2018_16pp R3.indd 15NP AYDA_Booklet_2018_16pp R3.indd 15 18/1/18 12:52 PM18/1/18 12:52 PM

Brought to you by:

Nippon Paint Singapore Co. Pte Ltd1, First Lok Yang Road JurongSingapore 629728 Telephone : +65 6265 5355

Email: [email protected]

@nipponpaintsg

facebook.com/NipponPaintSingapore

NP AYDA_Booklet_2018_16pp R3.indd 16NP AYDA_Booklet_2018_16pp R3.indd 16 18/1/18 12:52 PM18/1/18 12:52 PM