challenges to sustainable tourism

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{ Understanding challenges to sustainable tourism development Dr Anna Spenceley Alliance 3 rd Annual Conference, Garden Court Marine Parade, Durban, 8 May 2014

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A presentation made at the Southern African Sustainable Tourism Alliance meeting, in Durban, South Africa in May 2014. The presentation summarised findings of a study undertaken for the Global Partnership on Sustainable Tourism, through UNEP and supported by GiZ

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Page 1: Challenges to sustainable tourism

{

!

Understanding  challenges  to  sustainable  tourism  development  

Dr  Anna  Spenceley  Alliance  3rd  Annual  Conference,  Garden  Court  Marine  Parade,  Durban,  8  May  2014  

Page 2: Challenges to sustainable tourism

Spenceley,  2013:    accessible  from  hFp://www.unep.org/resourceefficiency/tourism  

Page 3: Challenges to sustainable tourism

Approach  

Key  ques(ons:  §  What  is  happening  in  sustainable                                                                              

tourism  (ST)  in  southern  Africa?  §  What  are  the  challenges  to                                                                              

mainstreaming  sustainable                                                                                              tourism?    

Methods:  §  Literature  review  §  Online  survey:  Sent  to  199  people    

§  50  respondents  (29%  parUcipaUon)  §  Stakeholder  review  &  virtual  meeUng  

Page 4: Challenges to sustainable tourism

Approach  

Key  ques(ons:  §  What  is  happening  in  sustainable                                                                              

tourism  (ST)  in  southern  Africa?  §  What  are  the  challenges  to                                                                              

mainstreaming  sustainable                                                                                              tourism?    

Methods:  §  Literature  review  §  Online  survey:  Sent  to  199  people    

§  50  respondents  (29%  parUcipaUon)  §  Stakeholder  review  &  virtual  meeUng  

Page 5: Challenges to sustainable tourism

Barriers  to  mainstreaming  sustainable  tourism  

Page 6: Challenges to sustainable tourism

Barriers  to  mainstreaming  sustainable  tourism  

Page 7: Challenges to sustainable tourism

There  is  a  “    .  .  .  percep(on  that  to  operate  sustainably  is  costly  and  that  interven(ons  that  require  retro-­‐fi9ng  are  expensive.    

 Cer(fica(on  schemes  are  too  expensive  for  the  average  tourism  operator  who  would  rather  spend  their  money  becoming  more  sustainable  than  ge9ng  recogni(on  for  it.”  

Page 8: Challenges to sustainable tourism

Barriers  to  mainstreaming  sustainable  tourism  

Page 9: Challenges to sustainable tourism

205  stakeholders  interviewed  (including  56  government,  tourism  authoriUes,  trade  associaUons,  investment  agencies)                                Demand  mostly  for  courses  on  general  tourism          (e.g.  business  development,  management  etc)            -­‐  9%  -­‐  opUons  for  local  communiUes  in  tourism            -­‐  7%  -­‐  responsible  and  sustainable  tourism            -­‐  3%  -­‐  tourism  management  protected  areas    

Spenceley  and  Rozga,  2007:    accessible  from  www.anna.spenceley.co.uk  

Tourism  training  needs  in  9  African  countries  

Madagascar  -­‐‑    Mozambique    -­‐‑  South  Africa  –  Tanzania    -­‐‑  Zambia

Page 10: Challenges to sustainable tourism

Public  sector    capacity  building  

needs  

Spenceley,  2013  

Page 11: Challenges to sustainable tourism

Public  sector    capacity  building  

needs  

Spenceley,  2013  

Have  needs  for  sustainable  

tourism  training  have  increased  over  5  years?

(or  just  an  artifact  of  sampling?)

Page 12: Challenges to sustainable tourism

Barriers  to  mainstreaming  sustainable  tourism  

Page 13: Challenges to sustainable tourism

Private  sector  needs  in  order  to  develop  sustainable  tourism  

Page 14: Challenges to sustainable tourism

Source:  h,p://www.actsa.org/page-­‐‑1003-­‐‑TheFacts.html  

How  do  we  overcome  the  barriers?

Page 15: Challenges to sustainable tourism

Approaches  to  overcoming  barriers    

Page 16: Challenges to sustainable tourism

Global  stocktaking:  Gaps  and  criUcal  needs  

!

Public  sector:  General  awareness:  poliUcians  and  policy  makers  –  adequate  frameworks  /  long  term  view  Guidelines:    mandatory  (?)  for  tourism  policies  Communica(on:  strengthen  cross  sector:  tourism  to  other  sectors  Sta(s(cs  &  M&E:  improved  staUsUcs  collecUon/analysis  for  public  &  private  sector;  M&E  of  sustainable  tourism  impacts,  global  sustainability  index  for  desUnaUons  Technical  support/capacity  building:  sustainable  tourism  policies,  PPPs,  mulU-­‐stakeholder  dialogue;  M&E    

UNEP,  2014  

Page 17: Challenges to sustainable tourism

POTENTIAL    INTERVENTIONS  FOR  SOUTHERN  AFRICA  

1.  Strategies  and  policies    2.  Tourism  products  and  services  3.  Training  and  capacity  building  4.  Technical  tools  and  guidance  5.  Networks  

Spenceley,  2013:    accessible  from  hFp://www.unep.org/resourceefficiency/tourism  

Page 18: Challenges to sustainable tourism

Needs:  More  consistent  implementaUon  of  ST;  stronger  enabling  environment;  use  of  regional  bodies  

Recommenda(ons:  §  Develop  regional  framework  on  sustainable  tourism:  parUcipatory  process,  gap  analysis  

§  Integrate  ST  goals  into  naUonal  tourism  offices  

§  IncenUves  for  tourism  developments  with  ST  criteria  

§  ParUcipatory  desUnaUon  planning  for  ST;  acUon  plans  with  local  parUcipaUon.  Focus  on  yield  not  CC    

RecommendaUon  1:  Strategies  and  policies  

Page 19: Challenges to sustainable tourism

RecommendaUon  2:  Tourism  products  &  services  

Need:  Greater  supply  of  sustainable  tourism  products:  §  reach  ‘Upping  point’  -­‐    sustainable  pracUces  are  the  norm  (i.e.  under  250  enterprises  cerUfied  in  southern  Africa)  

Recommenda(ons:  §  Regional  markeUng  plan/brand  for  ST  southern  Africa  

§  Mobilise  private  sector:  encourage  innovaUon  

§  M&E  management  plans  for  ST  operaUons  §  Match  supply  and  demand  for  ST  §  Promote  local  community  involvement:  value  chains,  employment,  ownership  and  equity  

Namibia

TorraTorra Conservancy & Conservancy &DamaralandDamaraland Camp Camp

Author: Anna Spenceley.

Photographs: Dana Alan, Wilderness Safaris

Page 20: Challenges to sustainable tourism

RecommendaUon  2:  Tourism  products  &  services  

Need:  Greater  supply  of  sustainable  tourism  products:  §  reach  ‘Upping  point’  -­‐    sustainable  pracUces  are  the  norm  (i.e.  under  250  enterprises  cerUfied  in  southern  Africa)  

Recommenda(ons:  §  Regional  markeUng  plan/brand  for  ST  southern  Africa  

§  Mobilise  private  sector:  encourage  innovaUon  

§  M&E  management  plans  for  ST  operaUons  §  Match  supply  and  demand  for  ST  §  Promote  local  community  involvement:  value  chains,  employment,  ownership  and  equity  

Namibia

TorraTorra Conservancy & Conservancy &DamaralandDamaraland Camp Camp

Author: Anna Spenceley.

Photographs: Dana Alan, Wilderness Safaris

Linking  with  the  ‘green’  corporates

(remember  –  business  people  tale  leisure  trips  

too!)

Using  channels  like  Trip  Advisor’s  

greenleaders

Enouraging  sustainable  

destinations  (e.g.  GSTC)

Page 21: Challenges to sustainable tourism

RecommendaUon  3:  Training  &  Capacity  building  Need:  Enhanced  understanding  by  government  agencies,  tourism  boards,  protected  areas:  §  IntegraUon  of  sustainable  tourism  in  their  work  

Recommenda(ons:  §  Develop  capacity  at  universiUes    on  ST  training  &  knowledge  

§  Train  and  build  capacity  key  stakeholders  in  ST  –  public  and  private  sector  

§  DisseminaUon  of  informaUon  and  awareness  raising  

Page 22: Challenges to sustainable tourism

RecommendaUon  4:  Technical  Tools  &  Guidance  

Need:  Balanced  tools  and  guidance  on                                                sustainable  tourism  related  to  country                                                prioriUes.  

Recommenda(ons:  §  Research  on  the  business  case  for  ST:    

§  cost  savings,  market  access,  best  pracUces  

§  Balanced  tools  to  encourage  uptake  of  ST:  environmental,  social,  economic  

§  Share  informaUon  on  best  pracUces:    Scaling  up  

Page 23: Challenges to sustainable tourism

RecommendaUon  5:  Networks  Need:  Encourage  relaUonship  and  linkage  building  between  professionals  and  insUtuUons    

Recommenda(ons:  §  Support  networking  and  sharing  best  pracUces  

§  Annual  conference  on  sustainable  tourism  §  Network  of  technical  advisors  on  ST  §  Develop  partnerships  to  promote  sustainability  

Page 24: Challenges to sustainable tourism

Thank  you!

Dr  Anna  Spenceley       Email:  [email protected]  

PresentaUons:  www.slideshare.net/AnnaSpenceley  Website:  www.anna.spenceley.co.uk