NEW CASA STRATEGIES1. Facility to do new Registration for Mobile Banking and Internet Banking for the existing Customers through Online/Email.2. Sending SMS to those Customers, whose accounts witness negligible or no operation for 1 year or more, soliciting them to do regular banking with us3. Sending SMS to those Customers who left our bank by closing their account, inviting them to re-start banking relationship with us.4. Posting 4 Marketing Clerks to Regions for using them for marketing CASA Products/Third Party Products & Services for their Region Branches.5. Introduction of Door Step Banking particularly Cash Pick Up Service6. Engaging Direct Selling Agents for marketing CASA Products7. Introduction of New Savings Product Called TMB Happy Family having exclusive features like Net-banking based on Common Family ID with a facility to view and operate all family members accounts under Common Family ID and operational flexibility with auto-transfer of funds among family members accounts under Common Family ID for ATM Withdrawal/ Debit Card Purchases and Passing of Cheques under Clearing/ ECS Debits, Family Health Insurance and Many Other add-on features etc.8. Fixing realistic individual business targets for each individual staff members in branches. Giving due consideration for target achievers in the internal promotion.9. Centralizing the task of issuance and dispatch of Cheque Books/Mobile Banking -Pin Number /E-connect Pin Number /ATM cum Debit Cards for entire branches at Chennai CPC directly to the Customers by Speed Post. The time norms for issuing/sending to Customers are tentatively fixed as under:Nature of request Date of Request escalated by Branch to Date of Dispatch by Speed Post* Expected time for Delivery to the Customer by Postman*

Cheque BookThird DayFifth Day

Insta ATM Cum Debit CardSecond DayFourth Day

Mobile Banking PinDoDo

Internet Banking PinDoDo

* Excluding Intervening Holiday.Starting with, this new delivery system shall commence from 15.11.2014 for New CASA Accounts. Thereafter this system will be adopted of the existing accounts too. In case of return of post, CPC will send those posts to the concerned Branches who in turn will deliver them to the Customers after due verification of KYC and Address Proof.

10. Introduction of TMB Elite Priority Banking with the following features in Metro Branches:

Relationship Managers to take care of your banking needs Special Priority Banking Lounges for your banking transactions. Photo affixed EMV Master Premium Card exclusively for you. (total transaction limit of Rs.4.00 lakhs per day- Rs.2.00 lakh cash withdrawal & Rs.2.00 lakh shopping limit) 50% discount on Safe deposit locker Rentals 50% concessions in processing fees for retail loans. Door Step Banking Savings Account customers including NRIs, with an average quarterly balance (AQB) of Rs.1,00,000/- and above (OR) Average Quarterly Balance of Rs.50000/- in savings account plus a term deposit of Rs.3.00 lakhs11. Revisiting the existing SB Accounts Scheme with regard to minimum balance and given add-on features. Scope for adding many value added features/freebies will be explored.2