carters corner - brand development presentation
TRANSCRIPT
So you have a wonderful corner at Carter Road ..huh
hummmmm
Say what ?? Corner of Carters… HUMMM
hey….how about we call it
Carters Corner
Two simple unforgeAable words… gives a corner feel, a secluded feel,
a private feel, a my-‐space kinda feel ,,,,,
“Carters Corner”Lets meet at Carters Corner …… sounds good too,
humm I am feeling good about it already
How abt we make it a place where one simply….
“FEELS GOOD”
Feels good abt the ambiance, Feels good abt the Food, Feels good abt the locaFon, Feels good abt the pricing.
“A PLACE DEDICATED TO HAPPY FEELINGS”
it just pumps up my feelings northwards
Good Feelings, PosiFve Feeling, Lovely Memories….oooh selfie Fme
“WE ALWAYS HAVE A GOOD TIME AT
CARTERS CORNER”
GOOD MUSIC, NICE AIR, DECENT CROWD, NEAT LOCATION….. Truth Bomb 1���I’m In The Last Structure that stands on The Indian Map…wooha …there is a sea behind me man……That’s a Wopper
“A SPOT WHERE I WANT TO UNWIND CHILL & RELAX –
A CORNER I CALL OF MY OWN”
A PLACE WHERE I WOULD GO OUT WITH PALS, HANG OUT WITH MY BESTIE, OR EVEN GO SUMMON A
CROWD J
“I COULD ALSO JUST GO ALONE STRETCH MY LEGS
AND TREAT MYSELF”
A COOL PLACE TO HANG OUT IN… A COZY SPOT THAT IS POCKET FRIENDLY YET GIVES ME AN
UPMARKET FEEL
“THIS MY CORNER”
“THIS IS HOW IT LOOKS”
“THIS IS THE WAY IT LOOKS INSIDE”
“THIS IS THE WAY IT LOOKS ON THE OUTSIDE”
“THIS IS THE SEATING AREA”
“KEEP THIS CYCLE IN MIND”
“SOME SWEET SPOTS AROUND THE CORNER”
“THIS IS MY CROWD”
“WHO WANNA CHILL LIKE THIS”
“REMEMBER THIS”
“THIS IS OUR MARKETING TOOL”
“WE TIEUP WITH A FLOWER GUY AND HAVE THIS CYCLE-SHOP GO
ALL OVER CARTERS INVITING PEOPLE TO CARTERS CORNER”
The cycle will have our name
WE ARE SPREADING THE MESSAGE OF HAPPINESS – THROUGH FLOWERS..OH LALALA
“BTW - WE SELL FLOWERS FROM THE CYCLE SHOP &
allow a lot of Selfies”
Truth Bomb 2 : There Is No Flower Shop on Carter Road a place where where there is so Much Love & youth
“UNIFORM”
CLASSY UPBEAT FASHIONABLE YET FUNCTIONAL
“ATTITUDE”
HAPPY WALA HAPPY
“MENU”SIMPLE TO UNDERSTAND EASY CHOICE OPTIONS
“PACKAGING”
BROW PAPER, THEY ARE ECONOMICAL, EASILY AVALIABLE AND GIVE A GREEN MESSAGE
“THIS IS THE 25TH SLIDE
….i’m so thirsty… I can do with a juice.?”
“HEY HOLD ON DID SOMEONE SAY….
JUICE?”
“OUR JUICE SECTION WILL BE A SEPERATE IDENTITY, MORE BASED
ON TAKE AWAY AND SUBSCRIPTIONS?”
90% of this depends on the take away and delivery packaging
“CATRERS CORNER JUICE CENTER”
Rs.25/- for ���200 ml of Take Away Bottled Juice
“juice worth it’s squeeze”
“CATRERS CORNER JUICE CENTER”