OVERVIEW

Cardno is a global professional infrastructure and

environmental services company that aims to create

better communities though planning, design and

delivery of physical and social infrastructure around the

world. Cardno has more than 7,500 staff working in over

270 offices on projects across more than 85 countries.

The company has undergone rapid change over a

short period of time from a Brisbane-based consulting

engineering firm into a global ASX-200 organisation.

Cardno recently completed a major project with

leading Australian IT services company OBS to launch

its new global website > www.cardno.com built on

Microsoft SharePoint 2010.

OBJECTIVE

Cardno’s website is an important branding and

business development tool which needed to

complement and assist the efforts of its operational

businesses. It needed to be able to win new business

and support client relationship development.

Cardno has intentions to grow market share in

Australia and the United States and sharpen its focus

on emerging markets in Asia, Africa, the Middle East,

Latin America and Europe. To help achieve this,

Cardno required a new global website built on the

Microsoft SharePoint 2010 platform.

WORLDWIDE (75 COUNTRIES)

PROFESSIONAL SERVICES INDUSTRY

7500 + EMPLOYEES

SharePointGlobal Website

OBS CUSTOMER CASE STUDY | PROFESSIONAL SERVICES

“Marketing can nowmaintain the website without any additional burden on IT resources”

W

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Cardno

SOLUTION

OBS delivered the Microsoft SharePoint 2010 website over a period of ten months. The team worked closely with Cardno to manage the expectations of stake- holders and to obtain consensus across the business on the main structure and navigation approach of the site, particularly with reference to service areas and the market sectors Cardno operates in.

Jackie McPhee, Corporate Marketing Manager, Cardno, said: “The collaborative nature of SharePoint allows us to carry out a large selection of tasks easily. The new site is primarily managed by the marketing team but a number of HR staff also have access to the careers centre to post job vacancies. The IT Applications team has access to the site for IT admin purposes. We are in the process of rolling out the site in American English and Colombian Spanish and have provided access to the site to the translation contractor in the US as well as a small number of US-based marketing staff.

“OBS demonstrated its commitment to developing a long-term partnership with us through excellent client service and a flexible approach to doing business. The team demonstrated the same core values as Cardno – “Great People”, “Passion”, “Integrity” and “Innovation”. The fact that OBS has a significant Brisbane presence meant we could work together as a team on the project from Cardno’s Brisbane headquarters. OBS really did go “above and beyond” on a number of occasions during the project.”

RESULT

The new websitewent live mid-2012 andnow provides Cardno withseveral key benefits for its global business.

The marketing team can now easily maintain website content and set up sub-sites, ensuring the website remains current without any additional burden on IT resources. Cardno’s previous website required IT assistance for the majority of content changes and updates. The marketing team can also directly update the newly launched home page “campaign space” which lets it promote key messages about the company and keeps the home page looking fresh.

The website also uses relational data to “cross-sell” Cardno’s broad range of services and projects for visitors to the site and offers Cardno the ability to roll-out translated language versions of the site as it grows and expands into new markets without the need for additional resources.

Andy Neumann, OBS Managing Director, said: “The OBS team found it to be a great experience working on site at Cardno and came away feeling like they were part of one team on this project. Working so closely with our customers makes communication and consultation so much easier, which is key for OBS.”

“OBS demonstrated its commitment to developing a long-term partnership withus through excellent client service and aflexible approach to doing business.”Jackie McPhee | Corporate Marketing Manager | Cardno

Cardno’s new global website > www.cardno.com