“Car Wash”

Business Plan

• Company name : SPEED ‘n’ SHINE Car Wash

• Core Business : Car Washing

Introduction

• Increasing vehicles on the road

• Society life style changing

• Not too complicated

• Low investment

• Limited workers

• Cash business

• High potential to growth

Why Car Washing?

Mission

“The mission of Speed ‘n’ Shine is to provide top-quality washing and detail service for all type of car owners , Speed ‘n’ Shine will work to keep employees satisfied in order to maintain perfect customer service.”

Vision “To be the most respected and successful enterprise, delighting customers with a wide range of services and solutions in the Car wash industry with the best people and the best technology".

• Consistency

• Survival

• Growth

• Profit max

Objectives:

External Our service can wash up to 50 car per hour Using the new high technology system

Internal washing Engine washingVacuumPolish

Services

• Pick up and delivery

• Online appointment

• Free services

• Employment opportunity

• Card holders

• In less time

• High tech machines

• Discounts and offers

• Safety

• Less cost

• 24 hr operation

• Steady business in all weather

uSp

• Tie up with Companies.

• Competitive and penetration pricing strategy.

Growth

College students

Office going

Status holders

Government workers

Taxi and auto drivers

Target audience :

Strength:

• Fast service

• High technology machines

• Skilled workers

Weakness:

• High cost for operation

Opportunities:

• Busy car owners

Threats:

• Competitors.

Swot analysis

• Advertisements

• Brochures

• Banners

• Websites

• Personal selling

• Newspaper distributers

Marketing strategy