call to action presentation

8/3/2019 Call to Action Presentation

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Call to Action Summit November 3rd,

November 3rd, 2011


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A Bit of History

1972


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A Bit of History

2000: WABAs DC Call to Action

2.7 Miles of Bike Lanes

1.16% Bicycle Mode Share

No governmental staff dedicated

to bicycling


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The Growth of Cycling

2011 Regional Bike to Work Day: 49 Pitstops Over 11,000 attendees

Bikesharing: 1 Million Bikeshare trips, 1

year

Regional expansion plans &conversations

Major Infrastructure Plans: Trail segments Streetcar/transit corridors

BRAC

Metro recognizing the value ofcycling to its fiscal future.

H d W D i M


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How do We Drive & ManageGrowth

Where do we invest our transportation dollars? What do we prioritize?

What improvements are we looking for?

What do cyclists want?


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What do Cyclists Want?

Local meetings in WABA jurisdictions Short term, medium term, and long term priorities in:

Engineering

Education

Encouragement Enforcement

Evaluation

We received over 1,000 suggestions from over 200cyclists.

L l M i Wh


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Local Meetings: What weHeard.


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The Next Steps

What is it we, as cyclists, WANT and NEED? How will we address growth?

Is it:

The next mile of bike lane?

Another inverted U-rack?


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The Next Steps


Is it:




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The Next Steps


Is it:




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The Next Steps

What is it we, as cyclists, WANT and NEED? Is it:




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The Next Steps


Is it:




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The Next Steps

Or can with think bigger, less prescriptively, morefunctionally?


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The Transformation of Cycling

The Region is TRANSFORMING forbicycling.

We must transform our thinking as well.


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Reaching the Next Level

Expanding to the next 60% of the population that isinterested but concerned.


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What do we REALLY want?

The improvements to make bicycling better for those ofus who already bike, and

The transformation to make bicycling a viable,

functional transportation option for the other 60% whoare interested.

That next 60% of cyclists is qualitatively different and

needs more encouragement, infrastructure, education,protection.


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The Call to Action

Directed not just to governments, but to us: the 8% whoalready bike.

We are ones with the capacity to grow cycling by

thinking beyond what appeals to us, and toward what willappeal to the next 60%.

We must make bicycling a functional transportation

choice that fits into the lives of real, busy people as wella cars, taxis, buses, and metro.


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The Regional Goal

Make bicycling a functional, viable choice in thetransportation landscape on equal footing with other

modesand design and plan for the results.


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The Call to Action

Functional = Connected + Usable + Safe +Protected


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The Call to Action

Connected Can I physically get where I want to go by bike?

Usable

Safe

Protected


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The Call to Action


Usable

Do I have the information I need to easily get where Im going?

Safe Protected


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The Call to Action


Usable


Safe Am I physically protected and able to share space with other

users with a low level of risk?

Protected


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The Call to Action


Usable


Safe Am I physically protected and able to share space with other

users with a low level of risk?

Protected

Am I protected by the legal and enforcement systems while

using the transportation network?


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The Call to Action

Once these elements are in place, the next 60% of thepopulation will bicycle.

The keys:

Advocacy with the next 60% in mind; Outreach from allmembers of the bicycling community;

Individual cyclists;

Local ride and recreation groups;

Advocacy orgs;

Local bike shops;


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The Call to Action

The growth of cycling means more opportunities forpublic input, more local government meetings, moreplans to review, more budgets to watch.

And the transformation and improvement of cyclingmeans more opportunity to reach out to potentialcyclists.

WABA needs the support of local groups and advocatesin their communities, working on local conditions,informing us of regional needs & promoting cycling forall.


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Call to Action

By all engaging and working for transformative growth ofcycling, we necessarily make cycling a functionaltransportation option:

Connected

Usable

Safe

Protected

Engage in growing cycling, not just for yourself, but to

make the non-cyclist the next cyclist.


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Conclusion

This week the United Nations reported that the worldreached 7 Billion people.

60% of 7 Billion is: 4.2 Billion.

Lets go to work.

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