Liz HigmanSelf Directed Project 1

Typography III

Fall 2015

Fredonia, New York

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IP REPORTThere was no imagery used for this project. The typefaces used were Univers 59 Ultra Condensed and Univers 45 Light designed by Adrian Frutiger for Deberny & PeignotLinotype type foundry in 1957.

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TABLE OF CONTENTSIp Report.........................................................2Project Description.........................................4Process And Methodology..............................5Research/Inspiration.......................................6Design Strategies..........................................10Final Work.....................................................17Evaluation.....................................................25

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PROJECT DESCRIPTIONThis was a self-directed project. We could experiment with any process as long it dealt with typography.

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PROCESS AND METHODOLOGYWhile thinking about the direction I wanted to take this project, I thought about things from typography that I wanted to work more with. I like working with grids because there is a sense of order and everything has a place. I started to think of what I could create that I haven’t done before while using grids. A calendar seemed like a great opportunity to design something useful while still learn-ing more about grids and structure. My first thoughts were to create multiple calendars so there would be a large variety of layouts and designs. As time permitted I focused on creat-ing one complete calendar.

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RESEARCH/INSPIRATIONI mostly used Pinterest and Pinterest links as inspiration. I paid attention to how designers organized the days within the month. I also noticed that there was variation between calendars that would flip to each month and ones that were one full page with the whole year laid out.

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RESEARCH/INSPIRATION

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DESIGN STRATEGIESI wanted to design multiple calendars so I could use various ideas from my research. I started with a basic grid structure that I could lay out all of the months on one poster. After I started that one I started thinking of ways to make a flip calendar with one month on each page. I thought each month could feature an image of the accompanying flower that is in season or a vegetable that is in harvest. I researched flowers and vegetables only to drop that idea because I didn’t like the layout of the flip calendar. I then thought to create a calendar that didn’t highlight the holidays, but it would highlight the major sporting events of the year. I worked on a one page spread for that one also. After starting these two calen-dars I worked on polishing the design for both of them so at least I could have two calendars instead of just one. Toward the end I mainly focused on the large calendar as a monthly flip one. I worked on creating an interesting inside to the calendar while also finishing off the back side which features the large grid calendar.

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DESIGN STRATEGIES

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DESIGN STRATEGIES

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DESIGN STRATEGIES

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FINAL WORK

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FINAL WORK

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FINAL WORK

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FINAL WORK

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FINAL WORK

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EVALUATIONOverall, I think I created a calendar that can be a functional design piece. That calendar being the larger flip calendar. The sports calen-dar was an experiment that still needs to be refined. I learned more about grids and struc-ture and how to align type on a page.