caleb groves portfolio 2014
DESCRIPTION
Portfolio Showcasing my work from 2013-2014TRANSCRIPT
![Page 1: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/1.jpg)
![Page 2: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/2.jpg)
![Page 3: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/3.jpg)
![Page 4: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/4.jpg)
![Page 5: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/5.jpg)
Caleb Groves is a graphic designer and illustrator specializing in paper illustrations, and print design. In this portfolio, you will find many examples of his work including illustration, graphics, identity branding, and page layouts. His strength is to efficiently design concepts to completion and be aesthetically pleasing and functional.
![Page 6: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/6.jpg)
![Page 7: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/7.jpg)
![Page 8: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/8.jpg)
Designed for a semester-long project, these materials
showcased a hypothetical band and their branding image through materials
such as a CD cover, insert, back cover, concert ticket, and
t-shirt.
![Page 9: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/9.jpg)
![Page 10: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/10.jpg)
The designs on these pages were created
to show a company’s branding on different
mediums such as print ads, business cards, and
the product itself.
![Page 11: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/11.jpg)
Good Taste For Good Times
![Page 12: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/12.jpg)
This thank you card drew inspiration
from Art Deco design.
The graduation announcement on the next page was designed to follow the formal elegant
style in the photographs and motifs that were suggested by the
client.
![Page 13: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/13.jpg)
![Page 14: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/14.jpg)
The first logo was for a CPI hat design contest
and took inspiration from vintage farming designs.
As an intern at Provident Promotions,
the logo concepts on the next page were created
to represent the well established branding of
Young’s Irrigation and Equipment.
![Page 15: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/15.jpg)
![Page 16: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/16.jpg)
Vintage inspired soda logo and
bottle label.
![Page 17: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/17.jpg)
![Page 18: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/18.jpg)
As an intern, these ads were designed for local
businesses advertising in Open For Business
Magazine.
![Page 19: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/19.jpg)
![Page 20: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/20.jpg)
Page layouts designed for
Open For Business Magazine.
![Page 21: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/21.jpg)
![Page 22: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/22.jpg)
![Page 23: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/23.jpg)
![Page 24: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/24.jpg)
Series of paper illustrations and
posters designed for Senior Thesis
Exhibition that feautrued the
re-branding of local Hastings
Businesses.
![Page 25: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/25.jpg)
![Page 26: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/26.jpg)
![Page 27: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/27.jpg)
![Page 28: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/28.jpg)
![Page 29: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/29.jpg)
![Page 30: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/30.jpg)
![Page 31: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/31.jpg)
![Page 32: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/32.jpg)
![Page 33: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/33.jpg)
![Page 34: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/34.jpg)
![Page 35: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/35.jpg)
![Page 36: Caleb Groves Portfolio 2014](https://reader034.vdocuments.site/reader034/viewer/2022042610/568c54a51a28ab4916bf9f4c/html5/thumbnails/36.jpg)