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    July - 2011

    Volume - 5 Issue - 2

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    CONTENTSEmerging Opportunities in Public Private Partnerships (PPP)

    Manoj Aggarwal & Dr Vijita Aggarwal

    Practices & Issues in Performance Management Systems for KnowledgeWorkers - Survey findings from companies in Knowledge Economy

    Ajay Oberoi

    Primary Titanium Metal: Indian Potential belied, but shine ahead

    Dr G S Upadhyaya

    Sports Dietitian Consultation: Need of hour in Indian Scenario

    Dr Shubhangi Gupta

    Enhancing Operational Excellence in a Healthcare Setting

    Dr Suhanya Aravamuthan

    The Essential 4 - how leading, selling, branding, and innovating drivesustainable, profitable growth

    Dan Coughlin

    The Decade of Policy Evolution in Wind Power

    Mahesh Vipradas

    Character Rules the Edge in Knowledge for Know-All Learning

    Prof. Priyavrat Thareja, Varun Goyal & Amandeep

    Book Reviews

    Author Profile

    1

    10

    44

    50

    56

    62

    72

    78

    85

    88

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    Editorial Advisory Board

    Chairman

    Prof. Dilip K. BandyopadhyayVice Chancellor

    Guru Gobind Singh Indraprastha University, Delhi

    Members

    CONSULTING AHEAD - VOL. 5 - ISSUE 2

    Prof. B. BhattacharyaVice Chairman & Distinguished ProfessorInstitute for Integrated Learning in Management

    New Delhi

    Mr S. S. ChakrabortyManaging DirectorConsulting Engineering Services (India) Pvt. Ltd.

    New Delhi

    Mr Rajiv KhuranaFounder & Principal ConsultantThe Personnel Lab, Management Consultant

    New Delhi

    Dr Aneeta Madhok

    ChairpersonThe International Council of ManagementConsulting Institutes (ICMCI)Mumbai

    Mr Navyug MohnotManaging DirectorQAI (India) Limited

    New Delhi

    Mr N. S. RajanPartner (Human Capital)Ernst & Young Pvt. Ltd.Gurgaon

    Mr G. ShankarPresident, Madras Consultancy GroupFormerly Vice Chair, ICMCI &Formerly President, IMCIChennai

    Mr Tanmoy ChakrabartyVice President & HeadGlobal Govt. Industry GroupTata Consultancy Services,

    New Delhi

    Mr Brian IngFormerly ChairmanThe International Council of ManagementConsulting Institutes (ICMCI)Cambridge (U.K.)

    Dr Bhimaraya A. MetriProfessor (Operations Management)Management Development InstituteGurgaon

    Dr Kiran Kumar MomayaProfessor, Strategic / Technology Managementand CompetitivenessS. J. Mehta School of ManagementIndian Institute of Technology BombayMumbai

    Mr S. R. RaoPresident, Global ProcurementConsultants Ltd. & FormerlyExecutive Director, EXIM BankMumbai

    Prof. P. B. SharmaVice-ChancellorDelhi Technological UniversityDelhi

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    Public Private Partnerships (PPPs) have become extensively accepted

    course of action for creation and operation of infrastructure projects as well

    as operating service delivery mechanisms. The momentum behind PPPs has

    stemmed from a number of reasons, such as a perceived need for accelerated

    creation and delivery of infrastructure and public services, search for more

    effective managerial techniques and processes, building consensus in public

    policy options etc. While these developments have in general given a fillip to

    Public Private Partnerships all over the world, their manifestations have

    been different in different areas. This paper attempts to put these

    developments in perspective and identify some common features that are

    consistent with the concept of PPP, examine its relevance in the context of ourcountry and briefly explore the challenges it offers in terms of rapid capacity

    building through training and consultancy for creating and managing

    efficient and effective PPP arrangements.

    Emerging Opportunities in Public Private Partnerships (PPP)

    CONSULTING AHEAD - VOL. 5 - ISSUE 2l1

    Vijita Aggarwal

    Manoj Aggarwal

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    At organizational level, performance management is useful for aligning

    corporate, team and individual objectives, underpin the core values, support

    cultural change, retain and develop talent, and develop learning

    organization through continuously identifying improvement opportunities.

    Shortcomings of performance management practices emanate from the

    process design to implementation to acceptance by assesse; and factors

    affecting performance management can be categorized as system design,

    implementation, knowledge & training, and effort - output correlation. Oneof the key steps in performance management is performance appraisal.

    Appraisal systems have been around since the industrial revolution when

    they were used to measure the production of a workforce. There were clear

    definable objectives, produce and widgets by Friday, they were by default

    SMART (Specific, Measurable, Agreed, Realistic and Time bound goals) and

    very much tied to reward as the worker's salary was based upon weekly

    production.

    Knowledge workers have now become the integral part of the economic

    growth and hence need to be given due importance in arriving at

    management practices. More so when it comes to HR practices especiallyperformance management of individuals / groups. The conventional

    procedures and techniques adopted in the Appraisal system may not bring

    out desired outcome. Thus, it is desired to examine practices and issues in

    performance management system amongst knowledge workers. Through a

    specially designed survey, the issues facing knowledge workers and their

    perception about prevalent performance management systems especially

    parameters such as Current practices; Feedback and Development Need

    Identification; Difficult Situations, Psychological Barriers, Causes of

    Failure; Employee Perception about performance management;

    Satisfaction Level with current Performance Appraisal and acceptance levelof forced normalization practice are explored.

    Differential information given by the knowledge workers within the same

    organization indicates inadequate level of understanding / awareness about

    performance management practices within the organization. Also from

    knowledge workers responses it appears that within the same organization

    different practices are followed perhaps depending upon assessor. By and

    large knowledge workers have expressed need to improve the key result areas

    and target setting process and building transparency while assessing. Some

    of the knowledge workers have suggested introduction of 360 degree and

    Practices & Issues in Performance Management Systemsfor Knowledge Workers Survey findings from

    companies in Knowledge Economy

    Ajay Oberoi

    10lCONSULTING AHEAD - VOL. 5 - ISSUE 2

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    Balanced Scorecard practices. Also involvement of independent agency to

    build fairness and transparency has been recommended. On the whole

    results reveal the concerns over method of giving overall rating to knowledge

    workers and the prevalence of forced normalization practice to fit the bell

    curve. Knowledge workers find difficult to face forced normalizations,

    dislike it and consider it as one of the key reasons for failure of current

    performance management systems. They feel that current practices are not

    effective in improving overall performance of the organization. Knowledge

    worker feel that entire performance management system can be carried out

    objectively and participative methods will be beneficial. Most of them feel

    that key to success of performance management is aligning individual goals

    to organizational goals and are looking forward to changes in the current

    performance management practices.

    Above findings indicate that current practices of performance appraisal of

    knowledge workers fall short in meeting its objectives and need improvement

    on three counts 1) Objectivity and being holistic; 2) Differentiating

    knowledge workers without forced distribution; 3) Giving relevant feedback

    with details on areas of strength and opportunities to improve.

    Practices & Issues in Performance Management Systems for Knowledge Workers.....

    CONSULTING AHEAD - VOL. 5 - ISSUE 2l11

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    Although Indian reserve of titanium mineral ilmenite (FeTiO3) is 45% of the

    total world reserve (3053 million tonnes), the progress in India regarding

    industrial production is far from satisfactory. For low cost production one

    needs novel cost effective extraction methods as well as cost affordable

    usage. In this respect automobiles appears to be a sector full of promise.

    Technical problems which are cited with titanium in automobiles include

    wear resistance, lower modulus than steel, and machining difficulties.

    Powder metallurgy processing appears to be very much suited, particularly

    when one does not require fabricating very heavy structural members, which

    are processed through conventional casting and working route. The paperalso describes what major things must be done on the part of the

    Government, including constituting urgently a Titanium Development

    Board.

    Primary Titanium Metal: Indian Potential belied,but Shine Ahead

    G.S. Upadhyaya

    44lCONSULTING AHEAD - VOL. 5 - ISSUE 2

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    Sport is one of the biggest entertaining industries in India. With theappearance of CWG 2010, a sport is now seen with awe. Nutrition forms the

    foundation for physical performance; it provides the fuel for biologic work

    and chemicals for extracting and using food's potential energy. Several

    sports and related activities, including dance, contribute to less than

    satisfactory nutritional status. The suboptimal nutritional status not only

    affects performance but probably increases the likelihood of injuries related

    to these activities. Athletes face a unique set of circumstances that make them

    particularly vulnerable to disordered eating behaviours. Severe lack or even

    modest under consumption of macro- and micro-nutrients have also been

    linked directly or indirectly to limit work outputs and exert adverse effects onphysical functions.

    Regular nutritional supervision under a specialized sports dietitian will

    provide the athletes sound information about eating balanced foods and

    obtaining the necessary nutrients and energy to allow optimal physical

    performance in training and events both. He/she is skilled to guide the

    sportsperson about maintaining an adequate hydration and the appropriate

    selection of the foods during pre- and post-competition meals. A sports

    dietitian can also educate the athletes regarding wise selection of foods and

    beverages that can alleviate some of the common problems faced by them and

    elevate their health status. Dietitian must ideally be a part of the team, whichis working on improving the performance ability of the athlete. The right kind

    of diet helps an athlete to achieve improved power to weight ratio, elevated

    endurance levels and increase muscle mass and strength.

    Keywords: Sports, Exercise, Nutrition, Hydration, Injuries, Competitions,

    Endurance levels, Peak Performance, Disordered Eating, Female Athlete

    Triad

    Sports Dietician Consultation: Need of Hour in Indian Scenario

    Shubhangi Gupta

    50lCONSULTING AHEAD - VOL. 5 - ISSUE 2

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    One business that customers regularly have to wait for significant periods oftime and therefore believe is operated in an inefficient manner is a doctor's

    office. It is often recommended when a patient makes an appointment that

    they block off a couple hours of time for the visit and should expect to wait up

    to an hour after the appointment time before they see the physician.

    Consultations in general hospitals are often without prior appointment and

    associated with significant waiting time. Such delays in industrial hospitals

    can lead to man-hour loss and interfere with production. The largest factor is

    unchangeable, which is patients are booked in fifteen-minute slots

    throughout the entire day while the actual time of visit can vary from ten

    minutes to an hour. However, by carefully analyzing a practice, it is possibleto reduce the time a patient spends in the waiting room, and more

    importantly, be creating events of value to the patient even when have not

    seen the doctor yet.

    Enhancing Operational Excellence in a Healthcare Setting

    Dr A. Suhanya

    56lCONSULTING AHEAD - VOL. 5 - ISSUE 2

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    In every business there are two basic activities: thinking and doing.

    This is true for every employee. Forget the fallacy that you have to have

    "doers" and "thinkers". What every organization needs is for all employees to

    think first and then move into action.

    To gain clarity regarding the amount of time you spend doing versus thinking

    take out your weekly calendar for the past three weeks. Highlight with a red

    marker anytime you were sitting in a meeting of any kind or anytime you were

    dealing with a crisis or something that popped up without warning including

    customer and employee complaints and personal situations. Now highlightwith a green marker anytime you had uninterrupted time to focus on thinking

    about a single area of your business. What percentage is green and what

    percentage is red?

    This paper will primarily focus on the process of thinking first and then moving

    into action as a means for improving business results in a sustainable way.

    The Essential 4 - how leading, selling, branding, and

    innovating drive sustainable, profitable growth

    Dan Coughlin

    62lCONSULTING AHEAD - VOL. 5 - ISSUE 2

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    Background

    Wind energy has become one of the key renewable energy sources for power

    generation in India. The development of renewable energy, in general, and

    wind power, in particular, was initiated in India in the late 1980s through the

    efforts of the Department of Non-conventional Energy Sources (DNES). The

    different programmes were initiated by DNES, which were continued after

    formation of the special ministry - The Ministry of Non-Conventional Energy

    Sources (MNES), now renamed as the Ministry for New and Renewable

    Energy (MNRE). The growth of the wind power sector has created adevelopmental path, in terms of policy and regulatory interventions, in India

    which is useful for other renewable energy technologies like solar power. It is

    also worth mentioning that the contribution of wind power in the power mix

    of the country is now more than the power generation from nuclear power.

    The first decade of the century saw a renowned thrust on renewable energy

    driven by the global climate change mitigation imperatives, and coupled

    with energy security requirements in India. The technological developments

    in wind turbine technology and allied areas such as resource assessment and

    grid integration, along with the increasing cost of conventional power

    generation as well as scarce availability of fuel for power generation, has putwind power on centre stage. The thrust on renewable energy along with the

    technical advancement saw the policies and regulations being developed to

    achieve sustained growth.

    The Decade of Policy Evaluation in Wind Power

    Mahesh Vipradas

    72lCONSULTING AHEAD - VOL. 5 - ISSUE 2

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    The objective of the paper was to study the various factors of learning

    process like character, competence, knowledge, money (salary) &

    personality. Out of which character & knowledge were considered as two

    most important factors for learning process. We know that the ability to

    acquire knowledge was considered as primary to that of good character but

    sound character would definitely reinforce the effective use of knowledge. So

    we will analyse both the factor simultaneously.

    Character Rules the Edge in Knowledge for Know-All Learning

    Prof. Priyavrat Thareja, Varun Goyal and Amandeep

    78lCONSULTING AHEAD - VOL. 5 - ISSUE 2

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    This book, by Debra Benton, makes quite a lucid

    read. The book is based majorly on the interviews ofthe business leaders and their experiences are

    summed up and shared in a comprehensive manner.

    In this book Benton, a renowned coach, outlines

    how to empower and motivate future leaders. The

    author gives advice based on proven track records of

    the leaders. CEO Material lists the competencies to

    cultivate, networks to be built, and critical actions to

    be taken in order to be a leader in any organization.

    This book has 16 chapters and each chapter deals

    with the dilemma of trying to reach the top. Thefocus of this book is to identify and improve the

    range of the person aiming for the top slot. What is it

    which makes the person more effective and the

    behavioural traits which have to be cultivated and

    nurtured to reach the top? It gives the perspective

    from the other side too about what the organization

    looks for in the future leaders.

    The book has a very powerful introduction which

    instantly transforms reader to think in an official

    situation. It says "Right now, where you work, there

    are people behind closed doors desperately trying to

    find someone to promote or develop for a larger role.

    When your name comes up, you want one of those

    authoritative-looking people to stand up and say..."

    At once the reader is forced to think about his or her

    pluses and minuses.

    The author in each chapter goes through areas which

    are subtle but make a differential impact when it isthe race for the top. In the race you don't have to be

    only hard worker but "craf t smanship ,

    communication, collaboration, and confidence"

    play an equally important part. Benton points out to

    "be ready" is not THE thing it is important to make

    people recognize that you "are ready".

    The book has interesting anecdotes and quotes

    which keeps the reader glued. Advice is not verbose

    but one to one. It seems that you are with you

    personal coach, "treat it like a game. Find out therules, and figure out how to play to win". It quotes

    one CEO to the effect that at the end of the day you

    can control one thing and that is your performance

    " When I babysat as a teen my parents taught me also

    to do the dishes, laundry, and clean the house. I was

    the most sought after and heavily tipped babysitter

    in town."

    This book might not be one of those legendry must

    reads, but it certainly makes a good reading. One ofthe most impressive reasons is that it makes a

    compelling checklist for the reader that in the day to

    day routine he is not losing track of the traits and

    behaviour patterns that will help him to reach his

    goals and develop into an effective future leader.

    Title : CEO Material

    Author : D.A. Benton

    Publisher : TATA McGraw Hill

    Reviewer : Dr. (Ms) Vijita Aggarwal, Associate Professor, GGS IndraprasthaUniversity, Delhi

    BooReview

    CONSULTING AHEAD - VOL. 5 - ISSUE 2l85

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    Book Review

    86lCONSULTING AHEAD - VOL. 5 - ISSUE 2

    The Big book of marketing is an attempt by the

    author to provide with the best source of marketing

    strategies available to help young marketing

    professionals and entrepreneurs to craft a successful

    marketing plan and strategies, launch plans for

    products and corporate brands, and also help them in

    building successful business. The text provides areal-world prospective that explains HOW and

    WHY essentials in order to understand, today's fast-

    paced and ever-growing marketing environment. It

    covers case studies and strategies in practice from

    Fortune 100 companies all across the globe

    including an exciting range of goods and services.

    Each chapter covers fundamental aspect of

    marketing process, broken down and analyzed in

    detailed, where in each of these concerns reveal their

    step-by-step marketing strategies, proven marketing

    tools and tricks of the trade.

    The Big Book of Marketing has its content divided

    in six parts - Introduction, Planning, Demand, and

    Marketing Communication, Supply of goods and

    services and Supply Chain.

    Part 1 - Introduction, explains the general marketing

    definitions, goals, changing perspectives of

    marketing, how to provide value to consumers,

    marketing mix and its applicability and more gives abasic understanding of place of marketing in the

    organizational structure of any concern.

    Part 2 - Moving on to this section, the text describes

    the real time applications/case studies of

    organizations like Xerox for Organizational

    Planning, Strategic Planning by GE, Branding

    strategies of companies like Paramount pictures,

    Fleishman-Hillard, and Marketing Research roll out

    plans from Colgate-Pamolive, AC Nielsen, which

    are indeed the essentials for any marketing

    professional.

    Part 3 - This section of the book focuses of purchase

    behavior and demands of consumers as well as

    organizations and the practical case studies of

    Kimberly-Clark, Frito-lay, Kraft, Boeing and IBM.Part 4 - Marketing communications is an essential

    tool for any concern as it involves a communication

    which reaches out to the mass as well as clients and

    that builds the value within the market and becomes

    the sales drive for the company. This section

    describes marketing communications management,

    B2B and B2C selling initiatives, Advertising and its

    process, how to manage clientele relationships, i.e

    public relations, Promotional and Direct marketing

    (tactics for consumers, trade and media).

    Part 5 - Often it is mistaken that Supply of goods and

    services is subjected to logistics itself wherein this

    text would actually help in understanding through

    practical applications that product management is

    also an important aspect of it. It includes product

    classifications, competition and differentiation,

    product development process and its packaging,

    pricing and how the quality of the product has to be

    maintained throughout to reach customer

    satisfaction.

    Part 6 - The last section of the text contains applied

    practical applications of supply chain management

    by companies like Procter & Gamble, FedEx, APL

    logistics, who are pioneers in their fields and explain

    the essentials of supply chain management, factors

    influencing supply chain configurations, wholesale

    activities, warehousing and product storage factors,

    how to control inventory and transportation

    marketing. Also retailing is also covered in this

    Title : The Big Book of Marketing

    Author : Anthony G Benett

    Publisher : TATA McGraw Hill

    Reviewer : Manmeet Randhawa, Manager-Marketing, Jones Lang LaSalle

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    Book Review

    section, considering store retailing where

    merchandising and buying plays a significant role

    along with presentation of products, in store

    promotions, after-sale services, and as for digital

    retailing, tools for developing of website, its

    promotion and analytics have also been explored.

    In nutshell, this text is a hand on grab for any

    marketing professional irrespective of retail and

    manufacturing to service and non-profit industry in

    all respects and it is one the most comprehensive

    marketing text available in today's fast-paced

    environment.

    CONSULTING AHEAD - VOL. 5 - ISSUE 2l87

    Competition in the new economy is being shaped by

    four macro-economic factors which, while not new,

    are now increasingly important for today's

    executives to address. Massive market variation,

    enhanced market volatility, sustained cost pressure

    and stakeholder concerns are key parts of the new

    reality, for all businesses.

    Explaining fundamental shifts, this book reveals

    what lies in store for, how they can survive and

    excel, outgrowing the confines of domestic markets,

    technologies and resources. This book spells out a

    unique recipe for dynamic business overhaul,

    sustained business growth, competitive edge and

    industry leadership - a recipe distilled into two key

    ingredients, Global Value Webs to configure a

    superior value proposition for consumers across the

    world and a Global Index to measure businessperformance.

    To fully exploit opportunities offered by

    globalization, organization must successfully create

    a strategy, business process and technology skills in

    the right location & cost bracket. Managing

    globalization requires organizations to evolve

    traditional talent model and management

    approaches and adopt innovative ideas. Cross

    cultural understanding and training became

    fundamental. In the global market organization need

    to respond in different way from those in the past.

    No company can stay complacent if it has to survive

    and excel in emerging global order.

    To achieve high performance in the era of

    globalization, organization needs to access a full

    scale global network of technologies, talent and takenew approaches to manage them through innovative

    models. Connecting with partners and supplier

    across the world and providing excess to their

    product & services in diverse market place has now

    became important an organization must take new

    approaches to manage them through innovative

    models.

    This book illustrates the parameters to measure

    global success, to win the global economy having

    good product and services is not enough. Author hasdepicted to evaluate the performance of the

    company in the global market "Leadership,

    Processes, Localization, Innovation, Metrics,

    Human Capital, Customer, Objective" are the

    parameters

    Author assist reader to learn "How to expand"

    strategically in the global market.

    Title : Winning in the Global Economy

    Author : Raj Seksaria & Sanjiva Shankar Duvey

    Publisher : TATA McGraw Hill

    Reviewer : Komal Bajaj, Senior Officer-Corporate Finance, SandharTechnologies Limited, Gurgaon

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    Author Profile

    Mr Manoj Aggarwalis currently the Chief Executive Officer - Highways (O&M) Department with Delhi-Gurgaon Super Connectivity Limited. He has more than 25 years professional experience broadly on public

    policy, government liasion/interaction, Key relationships management, Advertising and marketing,

    operations management, Public Private Partnership, Public Transport, BRT, Bus Operations, Automatic

    Fare Collection, Local area governance, Highway Management, HTMS, ITS, Toll roads management,

    Project Planning and Execution, Infrastructure creation and management, Public Service Delivery,

    International exposure in both academic and professional areas, multi linguistic capability.

    Dr. Vijita S. Aggarwalis an Associate Professor at University School of Management Studies, Guru Gobind

    Singh Indraprastha University, Delhi. She has extensive background in multi-national business and her

    research interests are in the areas of brand management and management for enhancing systemic efficiencyand effectiveness. She has published papers in various journals and spoken at various national and

    international conferences. Her industry experience of about 8 years facilitates integration of concepts with

    applications. She is also the President of the Erasmus Mundus Alumni Association, India.

    Mr Ajay Oberoiis currently working as the Executive Vice President - Aptech Ltd and is also the Managing

    Trustee- AICAR Business School. He has about 30 years of experience in Automobile, Construction

    Equipment; ITES; Training and Education. Proven experience in Leading Human Resource Function;

    M&A; and Building startup operations / Businesses. Mr Oberoi won "Outstanding Research Paper Award"

    at "International Conference on Management Strategies - 2009" organized by Mumbai University. His

    specialties are HRM & General Management; Designing Environment / Business Specific HR Solutions;

    Mentoring & Coaching - Leadership Development; Role & Position Evaluation - Compensation & Benefits

    Management; Talent Acquisition; Operations; and Negotiations.

    Dr G. S. Upadhyaya has served as Professor with IIT Kanpur for more than 25 years and presently provides

    consultancy with emphasis on materials, plant trouble-shooting, research lab planning/management and

    HRD for metallurgical industries. Prof. padhyaya has published more than 300 original papers and authored

    13 books on a wide range of PM materials. He has also been on the editorial board of numerous International

    Journals related to materials. Apart from being a member of various national and international institutes,

    Prof. Upadhyaya is a full member of the International Institute for the Science of Sintering, the only living

    Indian to achieve this honour.

    Dr Shubhangi Gupta is presently Heading the Food & Nutrition Department at GDM (PG)Girls College,

    Modinagar, U.P. She is also the research supervisor for few of the researches being done in the department.

    Her own research works revolve around important aspects of child nutrition. She has presented various

    papers in national seminars and participated in some international seminars on the aspects of nutrition and

    dietetics. She is awaiting publication of some of her research articles in journals of national and international

    repute. She is also the Editor-in-chief of scientific nutrition journal soon to be published. She is a Registered

    Dietitian and member of British Dietetic Association, UK, Indian Dietetic Association (Delhi Chapter), and

    Nutrition Society of India, Hyderabad. She is the author of a blog named FOODSENSE, where she spreads

    awareness about various subtleties regarding food, nutrition and health.

    88lCONSULTING AHEAD - VOL. 5 - ISSUE 2

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    Dr Suhanya Aravamudhan is currently working as Lecturer in the School of Business at Lincoln Memorial

    University, USA. She has authored various articles for international journals of repute.

    Dr Dan Coughlin is a student and teacher of practical processes that improve business performance. His

    purpose is to work with executives and managers so they achieve great performances. He defines a great

    management performance as significantly improving an organisation's most important desired outcomes in

    a sustainable way. For more than a decade, he has invested over 3,000 hours on-site observing and advising

    executives and managers in a wide variety of business functions and in more than thirty industries. As a

    business thought leader, Dan Coughlin is the author of three books on generating great management

    performances and articles that have been published in more than 100 publications.

    Mr Mahesh Vipradas is Head, Regulatory Affairs, at Suzlon Energy India Pvt. Ltd. He is intensively

    involved in regulatory issues related to wind power like power purchase tariff, power evacuation

    arrangements, and the renewable portfolio obligation across all States in India.

    Prof. Priyavrat Thareja is at present heading the Metallurgical Department at PEC University of

    Technology, Chandigarh. His interests include management training, new technology, Lean Six sigma

    Black Belt and Innovation. Mr Thareja has published papers in various international journals and spoken at

    various national and international conferences.

    CONSULTING AHEAD - VOL. 5 - ISSUE 2l89

    Author Profile

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    Author GuidelinesPerspective

    Consulting Ahead is devoted to the publication of articles advancing knowledge through research and cases in all sectors and disciplinesof consulting. The objective of Consulting Ahead is to become a source of innovative thoughts, knowledge and information of concernfor consultants and their clients and other stake holders namely policy makers, academicians and professionals from various disciplines.Our endeavor is to position this journal as a world-class journal on consulting.

    Paper Submission

    Articles

    lAuthors should submit the typescript of minimum 1500 words and maximum 5000 words (preferably) electronically in MS Word(in British English), formatted with double-line space with 1- inch margin on all sides on A-4 size paper using Times new Romanfont of size 12. Email address for submissions is [email protected].

    lFor the purpose of blind review, name(s) along with complete contact details of all authors should be mentioned on separate pageand the author(s) should not be identified anywhere in the script.

    lAn abstract of not more than 200 words and a brief resume along with a passport size photograph of the author(s) should also beforwarded along with the article. Keywords (if any) should not exceed 10 words or phrases.

    lTables/charts/graphs with self-explanatory titles should be prepared on separate sheets and numbered consecutively.

    Book Reviews

    lReviews not exceeding 1200 words about recently published books across the sectors of consulting may be forwarded for inclusionin the section, along with one copy of the book.

    lReviewer should mention the name of title/ sub-title of the book, name(s) of author(s), name of publisher, place & year ofpublication, in addition to the name and contact details of the reviewer(s).

    References

    lFrom an Academic Journal paper:

    Author of article, month & year of journal, title of article in inverted commas, title of journal underlined or in italics, Volume ofjournal, Issue number, Page number of the journal that the article begins on, or pages it starts and finishes on. For example : Fage,J.D. 1989 "African Societies and the Atlantic Slave Trade"Past and Presentno. 125, November 1989 pp 97-115.

    lFrom a newspaper article or non-academic Journal paper : Author of article, month & year of newspaper or journal, title of articlein inverted commas, title of newspaper or journal underlined or in italics, page number, column number. For example: Swanton, O.

    14.4.1998 "Trouble in Paradise? As a top US university develops a cyber campus Oliver Swanton explores its aims." The GuardianHigher Education Supplement p.vi cols 1-5.

    lFrom a paper in Edited Volume:

    Author of article, month & year of publication, title of paper in inverted commas, name(s) of editors in italics, title of publication,place of publication, name of publishers and page number. For example, Karp RM., 2002, Reducibility among combinatorialproblems,In: Miller RE, Thatcher JW, Complexity of computer computations.New York, Plenum Press, pp. 85-103.

    lFrom a book :

    Author of the book, year of publication, title of the book, name of publisher and place of publication. For example, Chase R.B.,Aquilano N.J., and Jacobs F.R., 2002, Operations Management for competitive advantage, Tata McGraw-Hill Publishing CompanyLtd, New Delhi, India.

    lFrom unpublished thesis, working paper etc.

    Author of the paper, month & year, title of paper, description of paper and place. For example, Magazine M. 2002, Optimal policiesfor queueing systems with periodic review. Unpublished Ph.D thesis, University of Florida, USA.

    lFrom a website :Author name, Year, 'Article title',Journal Title, volume, issue, viewed Day Month Year, . For example: Griffith, AI 1995,'Coordinating family and school: mothering for schooling',Education Policy Analysis Archives, vol. 3, no. 1, viewed 12 February1997, .

    Review Process

    a) Firstly, on receipt of the articles/ book reviews, authors should receive an acknowledgement, normally within 10 days.

    b) The Editor/ Executive Editor will then scrutinize the articles/ book reviews for their appropriateness to the scope of the journal.

    c) Articles/ book reviews found appropriate for the Journal would then be sent out for blind review. The blind review normally assessesthe quality of the paper according to the criteria that includes the relevance, clarity and originality, extent of knowledgeadvancement, understanding and their likely contribution towards the development of consulting profession.

    d) Based on the recommendations of reviewers, the Editorial Team then decides whether the paper should be accepted as it stands,accepted subject to minor revisions, resubmitted for review after major revisions, or rejected. The authors will receive feedback onthe decision.

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    Author Guidelines

    Declaration by Author(s)

    Following Declaration is to be sent by Author(s) along with their manuscript.

    Title of Article(s) :

    (1)

    (2)

    DECLARATION

    (i) The author(s), as beneficial owner assigns to CDC the copyright in the article to be publishedin the Consulting Ahead for the full legal term of copyright. This assignment includes the rightto publish the article in electronic form, printed, online, CD-ROM, microfiche or in otherform;

    (ii) The author(s) empowers the Editor of the Journal to make such editorial changes as may benecessary to make the article suitable for publication.

    (iii) The author(s) warrants that the contents of the article is the author's original work, has not beenpublished before, and is not currently under consideration for publication elsewhere; and thatthe Article contains no libelous or unlawful statements and that it in no way infringes the rightsof others, and that the author, as the owner of the copyright, is entitled to make this assignment;

    (iv) If the article was prepared jointly by more than one author, the author warrants that he/ she hasbeen authorised by all co-authors to sign this declaration on their behalf.

    I have read the guidelines and agree to the conditions mentioned above.

    Signature & Full Name of AuthorComplete Postal Address

    (along with phone/fax and email address)

    To

    Editor Consulting Ahead

    Consultancy Development Centre

    Core IVB, India Habitat Centre

    Lodhi Road, New Delhi 110003

    Tel.: 011 - 24602915, 24601533, 24602601

    Fax: 011 24602602

    Email: [email protected]

    Website: www.cdc.org.in

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    Consulting Ahead

    A comprehensive Journal on ConsultingTo share innovative thoughts, knowledge and information of concern for consultants, clients,

    policy makers, academicians and professionals from various disciplines.

    New Subscription / Renewal Form

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    DOCUMENTATIONOF CASE STUDIESIN CONSULTING

    Objectives

    Eligibility Criteria

    Evaluation Procedure

    Honorarium

    Application Process

    Proposals may be addressed to:

    Consultancy Development Centre (CDC), an Autonomous Institution of the Department of Scientific andIndustrial Research (DSIR), Ministry of Science and Technology, Govt. of India set up for promoting andstrengthening of consultancy skills and capabilities including exports and promote cooperation with othercountries.

    To recognize delivery models including consulting practices, tools and processes used in execution ofconsulting assignments.

    To develop a repository of knowledge in the areas of consulting.

    To serve as reference material for consultants and clients.

    To supplement students of an educational programmes and participants of short term training programmes inlearning specific concept(s) and/or issues involved in practice of consulting profession.

    Practicing Consultants

    Consultant working for a consulting firm.

    Domain experts/Academicians having delivered a consulting assignment.

    Scientists/Engineers having project experience.Government officials/PSU's Engineers/ Officers having project experience.

    Proposals received will be evaluated for relevance and short-listed applicants will be required to submit thecase study in accordance with the guidelines of the schemes available on CDC website.

    Case studies submitted will be evaluated by the evaluation committee and on acceptance will be published byCDC and authors will be paid honorarium as per the norms laid in the scheme.

    To recognize the contribution of author(s) an honorarium of Rs. 10,000/- will be paid for the accepted case

    study.

    Proposal covering title/theme, sector/industry, project/assignment, time of submission along with resume ofthe applicant should be submitted in the prescribed format (can be downloaded from www.cdc.org.in underAnnouncement section)

    India Habitat Centre, Zone IVB, 2nd Floor, Lodhi Road, New Delhi 110 003Ph. : 91-11-24602601, 24602915, Fax : 91-11-24602602

    Email : [email protected], Website : www.cdc.org.in

    CONSULTANCY DEVELOPMENT CENTRE

    Consultancy Development CentreAn Autonomous Institution promoted by DSIR, Ministry of Science & Technology, Govt. of India