c hapter thirteen personality © 2012 john wiley & sons, inc. all rights reserved

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Chapter Thirteen Personality © 2012 John Wiley & Sons, Inc. All rights reserved.

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© 2012 John Wiley & Sons, Inc. All rights reserved.

Chapter ThirteenPersonality

© 2012 John Wiley & Sons, Inc. All rights reserved.

Personality

Unique and relatively stable pattern of thoughts, feelings, and actions

WILEY VIDEODog

Personality

© 2012 John Wiley & Sons, Inc. All rights reserved.

TRAIT THEORIES

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Early Trait Theorists

Allport, Cattell, and EysenckTrait Relatively stable personal characteristic that can

be used to describe someoneFactor AnalysisStatistical procedure for determining the most

basic units or factors in a large array of data; used by Cattell and Eysenck

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Cattell’s 16 Traits

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Five-Factor Model (FFM): Five Basic Personality Traits

Five-Factor Model/Big FiveTrait theory of personality that includes

openness, conscientiousness, extraversion, agreeableness, and neuroticism

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Five-Factor Model (FFM): Five Basic Personality Traits

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Evaluating Trait Theories

Three major criticisms1. Lack of explanation—focus on description

rather than causal relationships2. Stability versus change—unsure which

characteristics are more stable or are likely to change

3. Ignoring situational effects—how the person and situation influence one another

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PSYCHOANALYTIC/PSYCHODYNAMIC THEORIES

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Freud’s Psychoanalytic Theory

Four key concepts1. Levels of awareness2. Personality structure3. Defense mechanisms4. Psychosexual stages of

development

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Freud’s Levels of Awareness

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Freud’s Personality Structure

Three Interacting Components1. Id—the primitive, instinctive part of

personality that works on the pleasure principle (seek immediate gratification)

2. Ego—the rational, decision-making part of personality that operates according to the reality principle (delay gratification of the id’s impulses until it is appropriate)

© 2012 John Wiley & Sons, Inc. All rights reserved.

Freud’s Personality Structure

3. Superego—the “conscience” or moral part of personality that incorporates parental and societal standards for morality (guilt if rules are violated)

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Defense Mechanisms

The ego’s protective method of reducing anxiety by distorting reality and self-deception

ANIMATIONFreud’s Defense

Mechanisms

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Defense Mechanisms

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Psychosexual Stages of Development

Five developmental periods during which particular kinds of pleasures must be gratified if personality development is to proceed normally

1. Oral2. Anal3. Phallic4. Latency5. Genital

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Psychosexual Stages of Development

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Psychosexual Stages of Development

© 2013 John Wiley & Sons, Inc. All rights reserved.

Psychosexual Stages of Development

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Neo-Freudian/Psychodynamic Theories

Adler’s Individual PsychologyWe are motivated by our goals in life rather than

by unconscious forces.

Inferiority complex—feelings of inferiority develop from early childhood experiences of helplessness and incompetence

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Neo-Freudian/Psychodynamic Theories

Jung’s Analytical PsychologyTwo forms of the unconscious:Personal unconscious—from individual

experiencesCollective unconscious—a reservoir of inherited,

universal experiencesArchetypes—images and patterns of thoughts, feelings,

and behaviors residing in the collective unconscious

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Jung’s Archetypes

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Neo-Freudian/Psychodynamic Theories

Horney’s Blended PsychologyPersonality is shaped by the child’s relationship to the

parentsBasic anxiety—feelings of helplessness and insecurity

that adults experience because as children they felt alone and isolated in a hostile environment

Methods of seeking security:• Move toward people• Move away from people• Move against people

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Evaluating Psychoanalytic/Psychodynamic Theories

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Evaluating Psychoanalytic/Psychodynamic Theories

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HUMANISTIC THEORIES

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Humanistic Theories

Personality and behavior depend on how we perceive and interpret the world

People are naturally goodSelf-actualization—inborn drive to develop all

one’s talents and capabilitiesTwo major theorists:• Rogers• Maslow

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Rogers’s Theory

Self-conceptAll the information and beliefs individuals have about their own nature, qualities, and behavior

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Rogers’s Theory

Unconditional Positive RegardLove and acceptance with

no contingencies attached

Important for healthy and full development

Behavior and value of a person are separate

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Maslow’s Hierarchy of Needs

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Evaluating Humanistic Theories

Three Major Criticisms1. Naïve assumptions—unrealistic view; may

contribute to narcissism2. Poor testability and inadequate evidence—

concepts are difficult to operationally define and empirically test

3. Narrowness—describe personality rather than explain it

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SOCIAL-COGNITIVE THEORIES

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Bandura’s Approach

Combines cognition and observation

Self-EfficacyA person’s learned

expectation of success; affects choices and efforts in reaching goals

Reciprocal DeterminismCognitions, behaviors, and

the environment interact to produce personality

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Rotter’s Approach

Personality/Behavior is determined by:

• Expectations• Reinforcement value of

outcomes

Internal Locus of ControlOwn efforts exert primary

controlHigher achievementBetter mental healthExternal Locus of ControlEnvironment and external

forces have primary control

© 2012 John Wiley & Sons, Inc. All rights reserved.

Evaluating Social-Cognitive Theories

Strengths• Emphasizes person-

situation interaction• Construction allows for

empirical testing

Weaknesses• Ignores the unconscious • Ignores environmental and

emotional aspects of personality

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BIOLOGICAL THEORIES

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Major Contributors

BrainDamage to the brain can affect personalityNeurochemistryNeurotransmitter levels have been correlated

with personality traitsGeneticsBehavioral genetics finds some correlations with

some personality traitsWILEY VIDEOShy Brains

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Multiple Personality Influences

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Test Yourself

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PERSONALITY ASSESSMENT

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Personality Assessment

Today’s methods based on scientific research

Used by helping professionals, such as clinical and counseling psychologists and psychiatrists, for diagnosis and assessing treatment outcomes

Often use multiple measures

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Methods of Measuring Personality

InterviewsStructured and unstructuredObservationsLook for specific behaviors and interactionsObjective TestsStandardized questionnairesE.g., Minnesota Multiphasic Personality

Inventory (MMPI); Myers-Briggs Type Indicator (MBTI)

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MMPI-2

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Methods of Measuring Personality

Projective TechniquesUse ambiguous stimuli, such as inkblots or drawings, which allow the test taker to project his or her unconscious onto the test material

Rorschach Inkblot TestThematic Apperception Test (TAT)

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Evaluating Personality Assessment

Interviews and ObservationsTime-consuming, expensiveSubjectiveInvolve unnatural settingsObjective TestsDeliberate deception and social desirability biasDiagnostic difficultiesPossible cultural bias and inappropriate use

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Evaluating Personality Assessment

Projective TestsTime-consumingLess likely to fake responsesUnstructured; may allow reluctant topics to

come upSubjectiveLow in reliability and validity

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Fallacies and Pseudo-Personality Tests

Barnum EffectReadily accept ambiguous, broad statements that fit

just about anyoneFallacy of Positive InstancesTend to notice and remember events that confirm our

expectations and ignore those that don’tSelf-Serving BiasPrefer information that maintains our positive self-

image

What fallacies are represented here?

© 2012 John Wiley & Sons, Inc. All rights reserved.