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TWO BRAINS By: Bill Caswell 1 Caswell CORPORATE COACHING Company

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Page 1: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

TWO BRAINS

By:Bill Caswell

1

Caswell CORPORATE COACHING

Company

Page 2: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

1. Introduction

Who is Making companies better places to

work - worldwide

By applying “Respect” – worldwide

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Page 3: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

1. Agenda

Part 11. Introduction

2. Brain One

3. Reliable Brain One-

4. Unreliable Brain One

Part 25. Brain Two

6. Brain One and Two working together

7. What it all means

8. Wrap-up – Q & A

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Page 4: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

2. Brain One

The biggest computer in the world!

A movie of your life with: Pictures Sound Smells Emotions

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Page 5: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

2. Brain One

Thoughts arise out of Brain One without our knowing it:1. How did you know

where to come for this meeting?

2. How did you recognize the person across the table?

3. What is 2+2?4. Remembering that

little church you saw 20 years ago

Reference: System 1 and system 2 ofNobel Prize winner Dr. Daniel

Kahneman

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Page 6: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

2. Brain One

Expert knowledge – building contractor:1. 20 years to accumulate expertise in your

field2. One look tells you that the cement is dry3. One look tells you that beam is not solid4. One look tells you that this building has

value (or no value)

Reference: Malcolm Gladwell“Blink”

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Page 7: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

2. Brain One - Intuition

Forming an answer in a fraction of a second1. About things we

know2. Do we know what

we don’t know? 3. We draw on that

immense brain of ours

4. We don’t have to sift through a bunch of files – it just pops out when we need it.

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Page 8: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

3. How Reliable is Brain One? While it forms an answer in a fraction of a

second, It is reliable about things we know – very

reliableIt takes care of 99.9% of our needs

But it is not reliable about things we don’t know

For example – interviewing a work candidate:

Result: 50% of all hirings are a mistake

What is going on????

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Page 9: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

4. How Unreliable is Brain One?

When called upon to act, Brain One is very willing. It forms an answer in a fraction of a second

from the flimsiest of information. A person who behaves in one way similar to someone we know, we assume is the same.

It tries to connect the dotsAnd when it has done that, it convinces us that it has the right answer:

“I have a pretty good intuition about these things.”

“I can’t explain it, just trust me on this”

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Page 10: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

4. How Unreliable is Brain One?

“I have a pretty good intuition about these things.”

“I can’t explain it, just trust me on this”

IT INTENIONALLY CONVINCES US WE ARE RIGHT EVEN WHEN WE DO NOT KNOW IF WE ARE RIGHT

WE ARE BLIND TO OUR ERRORS

What is going on????10

Page 11: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

4. Survival is the Key

The mouse and the snake The caveman and the sabre-toothed tiger The plank falling from the building

Amygdala of Brain One works 100 times faster than logic – of Brain Two

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Page 12: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

5. Brain Two

The clunky logic processor

Brain Two is lazy Brain Two prefers

that Brain One does all the work

Reference: System 1 and system 2 of

Nobel Prize winner Dr. Daniel Kahneman

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Page 13: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

6. Brain Two working with Brain One

Brain One fields the issue

Brain Two looks at it sleepily but prefers that Brain One does the work

Example:Steve is a very shy and

withdrawn……

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Page 14: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

6. Brain Two working with Brain One

Example:

Steve is a very shy and withdrawn, invariably helpful but with very little interest in people or the world. A meek and tidy soul, he has a need for order and structure and a passion for detail.

Is Steve more likely to be a librarian or a farmer?

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Page 15: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

6. Brain Two working with Brain One

Is Steve more likely to be a librarian or a farmer?

Brain One quickly associates the characteristics of Steve as similar to many librarians.

Brain Two is not called on, so it leaves well enough alone.

However, some people will pause and reflect – i.e. call upon Brain Two

Brain Two will say that farmers outnumber librarians 100 to 1, so on any probability scale, Steve is more likely to be a farmer. AND BRAIN TWO WILL BE RIGHT.

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Page 16: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

6. Brain Two working with Brain One

Here’s another one. So, instead of allowing Brain One to connect the dots (incorrectly), try to invoke your Brain Two

How many animals of each kind did Moses take into the Ark?

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Page 17: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

6. Brain Two working with Brain One

And another one. Or is Brain Two preferring to remain lazy?

A bat and a ball cost $1.10 The bat costs one dollar more than the ball. How much does the ball cost?

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Page 18: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

6. Brain Two working against Brain OneIf we have a great concern, Brain One

invokes Brain Two. In that case it is Brain Two that can let us down.

We begin with a great idea (from Brain One) and are about to institute it but we have some ‘nagging’ concern. So we invoke Brain Two to think it through. But many times, this slows the process down or even halts a good idea or action from ever happening.

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Page 19: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

6. Brain Two working against Brain OneWhy we have lost is because Brain One drew on

not just an idea but thousands if not millions bits of data residing in your brain. Brain Two, however, was trying to sort it all out – but that is not possible for our Brain One’s processing is far too complex.

The challenge is to know if Brain One is working from knowledge or merely connecting dots.

Example: athletes lose ability to play because they are ‘over-thinking’. “Just play your game”, says the Coach.

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Page 20: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

7. What this means

It means we will have a world where passion leads more than logic. Look at your newspaper every day.

We will have poor decision making unless we introduce a forced logical into the process, which CCCC does:

A referee at every gathering Rules and roles for meetings Means to defuse emotions

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Page 21: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

7. What this means

Our minds are susceptible to systematic error – AND WE DON’T KNOW IT. WE WON’T EVEN BELIEVE IT…. despite all the evidence around us every day:

Dumb decisions in your company Dumb decisions in your school Dumb decisions regarding professional

athletes Politics Crime War

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Page 22: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

8. Wrap up

What you can do about it:

Be willing to accept that you react emotionally

Be aware that you might make wrong decisions, even when you feel you are right

Take steps to introduce objectivity – i.e. involve another person

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Page 23: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

8. Available Examples

Hiring (see HR brochure)

Romance ( see Monarch Last Chance brochure)

Caswell Corporate Coaching Company (CCCC)

www.caswellccc.com

(613) 232-1243

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Page 24: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

8. Q & A

What questions do you have?

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Making companies better places to work - worldwide.

Page 25: By: Bill Caswell 1. Intro Success Cooperation Predicting Problems Change Deciding 1. Introduction  Who is  Making companies better places to work -

Intro Success Cooperation Predicting Problems Change Deciding

Thank You

© W. E. Caswell 2004 – 2013

Caswell Corporate Coaching Company (CCCC)

www.caswellccc.com

(613)232-1243

International: 001 (613) 232-124325