business viability of a lifescience early-stage project

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INSTITUTO DE SALUD CARLOS III SPANISH CELL THERAPY NETWORK December 14 th , 2012 Business viability of a scientific project Solving the specific challenges of biotech & medtech products in order to attract investors.

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How to assess the business opportunity and commercial viability of a scientific project or early-stage technology? How to attract significant specialized investment?

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Page 1: Business Viability of a Lifescience Early-Stage Project

INSTITUTO DE SALUD CARLOS III SPANISH CELL THERAPY NETWORK December 14th, 2012

Business viability of a scientific project Solving the specific challenges of biotech & medtech products in order to attract investors.

Page 2: Business Viability of a Lifescience Early-Stage Project

Confidential 2

Credentials

3

€30 mn

>30

$300 mn

NEW THERAPIES LAUNCHED GLOBALLY.

VENTURE CAPITAL RAISED.

INTERNATIONAL LICENSING AGREEMENTS.

INNOVATIVE TECHNOLOGIES ANALYZED

USA, GERMANY, UK.

VENTURE CAPITAL “EARLY STAGE”.

PHARMA, BIOTECH & MEDTECH. 10 years

2 years

5 years

Page 3: Business Viability of a Lifescience Early-Stage Project

Confidential 3

Index

1. Intro

2. The WRAPUP© methodology of analysis

3. Summary

Page 4: Business Viability of a Lifescience Early-Stage Project

Confidential 4

Early considerations

Page 5: Business Viability of a Lifescience Early-Stage Project

Confidential 5

BENEFIT

RISK

TIME

Intro

Page 6: Business Viability of a Lifescience Early-Stage Project

Confidential 6

TEAM

PRODUCT / TECHNOLOGY

EXIT

FINANCING

Intro

Page 7: Business Viability of a Lifescience Early-Stage Project

1. The WRAPUP© methodology of analysis

Page 8: Business Viability of a Lifescience Early-Stage Project

Confidential 8

The WRAPUP© methodology of analysis

Relevant

Unique

Protectable Achievable

Profitable

Is there a real unmet need for your tech today?

Will it stay competitive in the future?

Can it be protected from copyists? What risks & barriers may prevent success?

What How profitable and cashable is it?

Page 9: Business Viability of a Lifescience Early-Stage Project

Confidential 9

1. What

What will you sale?

Hospital

Physician

How will you sale it?

Patient

Payor

Clear product / service definition

Clear revenue model

Page 10: Business Viability of a Lifescience Early-Stage Project

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2. Relevant

Market

Customers

Current competition

Patient type/s

Big enough?

•Patient •Doc •Hospital •Payor

Needs

Severe enough?

Better enough?

Page 11: Business Viability of a Lifescience Early-Stage Project

Confidential 11

3. Unique

Needs Better enough?

Capable enough?

Early enough? Future competition

Same technology

Other technologies

Product S&W

Organization S&W

Time to market

Page 12: Business Viability of a Lifescience Early-Stage Project

Confidential 12

4. Protectable

Is it Patentable?

Enough Patent life?

Protect

License / sell Patent/s

Know-how

Protected Diclosed Clock starts ticking

Able to be copied Undisclosed Clock stopped

“As late as possible, but as soon as necessary…”

Page 13: Business Viability of a Lifescience Early-Stage Project

Confidential 13

5. Achievable

What must you prove?

What have you proved?

Target Product Profile

Route Map Validation

Risks and barriers

Page 14: Business Viability of a Lifescience Early-Stage Project

Confidential 14

5. Achievable

What must you prove?

What have you proved?

INTE

RN

AL

Market adoption

Price, reimbursement, access

Freedom To Operate

Clinical development

Supply Chain

CMC

Pre-clinical development

Scientific assessment

EXTE

RN

AL Potential buyers

Deal value

Deal timing (when)

Regulatory

Risks and barriers

Page 15: Business Viability of a Lifescience Early-Stage Project

Confidential 15

5. Achievable

What must you prove?

What have you proved?

”Licensable”?

How solid is what you proved?

Probability of success?

Reasonable timing?

Reasonable investment?

Risk mitigation?

TEAM

Page 16: Business Viability of a Lifescience Early-Stage Project

Confidential 16

6. Profitable

Decision tree

Cash flows

•Target Product Profile •Environment •Probabilized

•Probabilized nodes through the Route map.

Commercial scenarios

•For each scenario

Profitable enough?

Early enough?

5-10x

3-6 yrs

Likely enough? Higher than average.

Page 17: Business Viability of a Lifescience Early-Stage Project

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6. Profitable

Example: Decision Tree

Valuation was poor:

3x 9 yrs to exit

Page 18: Business Viability of a Lifescience Early-Stage Project

Summary

Page 19: Business Viability of a Lifescience Early-Stage Project

Confidential 19

Summary

TEAM

FINANCING

EXIT

PRODUCT / TECHNOLOGY

Page 20: Business Viability of a Lifescience Early-Stage Project

Resumen

With science, don’t gamble.