business operation proposal

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Course title: Fundamentals of Business Operation IB (Management) Course code: ENG 383B-01 Group: 4 Group members: Francis Chu (201212234H), Raphael Lo (201212240H), Natalie Kam (201212206 H) Assignment: 1-page proposal Topic: How can McDonald ensure quality control of food supply worldwide through supply chain management? Objective McDonald is arguably one of the most successful businesses ever in the world, across all sectors. As such, it is inevitable that McDonald has become a global business. However, the expansion of the McDonald Empire is not without problems. In light of the recent food scandal of McDonald in China, we decide to investigate how can McDonald ensure quality control of food supply worldwide through supply chain management? We would also analyze the food scandal in China, and provide solutions on how McDonald could have avoided this incidence. Methodology: -Conduct survey -Web search -Media coverage search Tentative content: 1. Introduction & Background 2. What is supply chain management? 3. Importance of supply chain management for McDonald 4. Challenges in ensuring quality control of food supply worldwide 5. Analysis of McDonald’s recent food scandal in China (2014)

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Page 1: Business Operation Proposal

Course title: Fundamentals of Business Operation IB (Management)Course code: ENG 383B-01Group: 4Group members: Francis Chu (201212234H), Raphael Lo (201212240H), Natalie Kam (201212206 H)Assignment: 1-page proposal

Topic:How can McDonald ensure quality control of food supply worldwide through supply

chain management?

ObjectiveMcDonald is arguably one of the most successful businesses ever in the world, across

all sectors. As such, it is inevitable that McDonald has become a global business.

However, the expansion of the McDonald Empire is not without problems. In light of

the recent food scandal of McDonald in China, we decide to investigate how can

McDonald ensure quality control of food supply worldwide through supply chain

management? We would also analyze the food scandal in China, and provide solutions

on how McDonald could have avoided this incidence.

Methodology:-Conduct survey

-Web search

-Media coverage search

Tentative content:1. Introduction & Background

2. What is supply chain management?

3. Importance of supply chain management for McDonald

4. Challenges in ensuring quality control of food supply worldwide

5. Analysis of McDonald’s recent food scandal in China (2014)

6. Solution

7. Conclusion

8. Recommendation