business insights for campus technology ii - apogee€¦ · by matt loecke, apogee. talk of...
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BUSINESS INSIGHTS FOR CAMPUS TECHNOLOGY IIIMPROVED OUTCOMES & STRATEGIC INITIATIVES – THE CASE FOR COLLABORATING ACROSS DEPARTMENTS IN HIGHER EDUCATION
By Matt Loecke, Apogee
Talk of collaborating across departments is everywhere.
It’s become quite common in the private sector,
and for good reason. It’s being identified as the
fundamental differentiator in achieving strategic
objectives and paramount to a company’s success.
Just as in the business community, today’s challenging
higher education environment can benefit from more
collaboration, particularly between IT, business and
finance leaders. A recent EDUCAUSE/NACUBO 2017
Enterprise IT Summit, which focused on cross-enterprise
relationships, noted that by working together, IT
and business leaders can make a powerful impact on
solving institutional challenges. The summit identified
four main areas that can enhance collaboration: the
development of institutional relationships and
partnerships, the improvement of analytics and data
governance initiatives, a forward
-thinking leadership team to align unit goals with
university goals, and the cultivation of a better
understanding of IT costs and its strategic value.
The Case for Collaborating Across Departments in Higher Education
B.I.C.T. II 2
The summit report also cited both NACUBO and EDUCAUSE presidents speaking to the power of collaboration with these remarks: “We need to encourage strategic financial thinking together with strategic technology think-ing to face these institutional challenges,” said NACUBO president John Walda, while EDUCAUSE president John O’Brien added, “The future of IT lies in working collaboratively across the C-suite.”
In another example, Business Officer Magazine reports
that at one private university which had embarked on
a capital campaign, there was close collaboration
between the VP for advancement and CBO. Early on,
the CBO was part of conversations about the right mix
of new capital, such as how much to designate for the
endowment, for facilities, and for operating, so the
VP of advancement could tie his asks to strategic
initiatives. By working together, they devised a feasible
multi-year capital and operating budget that furthers
the work of both divisions.
eCampus News provides an example that showcases
the fruits of collaboration that can accrue for higher
education institutions. At Emory & Henry College in
Emory, Virginia, IT, finance and housing collaborated
for the last few years to transform the campus into
one of the most digitally-connected campuses of its
size. “The promise of technology is that things can get
done better, faster and cheaper. But to make that
happen, collaboration needs to happen among all the
different groups of decision makers on campus.
Technology cannot be siloed. It is not a technology
issue that can simply be handed to the CIO to solve,”
says Rick Gaumer, vice president of business and
finance.
B.I.C.T. II 3
This is not to say that collaboration is easy in a university setting. Team collaboration is more difficult in that higher education is so unique, what with multiple constituents, goals, and purposes. But nonetheless, collaboration is ultimately the mechanism that can strengthen the institution's ability to get things done.
Cultural Shifts in How We Collaborate for Better Financial Decision Making
It’s a different story these days, as more
companies encourage – or even require – cross-
functional collaboration. For example, a Robert
Half Management Resources and Robert Half
Technology survey last year found that 51 percent
of CFOs report they’re collaborating more
frequently with their company’s CIOs, compared
to three years ago. Business has become more
complex and organizations continue to invest in
technology to make strategic decisions. A few
years ago, it wasn’t necessary to work together –
now it’s essential.
Higher education is significantly more complex –
where the difficulties of collaboration are
exacerbated by the complexity of various depart-
mental goals. Some departments are focused on
student experience, others on research, teach-
ing/learning, fundraising, cost reduction, communi-
ty outreach, political importance, public opinion,
etc. Add to that an increasing reliance on
technology to meet the needs of new generations
of “digital” students and to provide them with the
experience they expect.
In the past, the only time the corporate tech depart-
ment and those in finance or business operations
might have interacted was at the annual holiday
party. But even then, the employees pretty much
huddled with their own department.
B.I.C.T. II 4
As business officers, CFOs, CIOs, provosts and
presidents execute on their strategic plans, creat-
ing better communication internally will only help
drive more intelligent investments and outcomes.
The best focus would be on understanding and
measuring accountability—and constant evaluation.
So, how can we in higher education encourage
and implement ways to move past the obstacles
to reap the benefits? How can university leaders
collaborate more efficiently to improve outcomes
and advance the strategic plan? Here are three
high-level actions higher education administrators
can implement:
Today’s complex environments require
collaborative leadership to help campuses become
nimbler and more responsive to needed changes.
Administrators now face a very different set of
challenges: declining budgets, rise of international
partnerships, greater accountability pressures,
need for new business models, new technologies,
and changing demographics. While higher
education has undergone periods of significant
change, today’s environment is unique in terms of
the sheer number of areas that demand change.
B.I.C.T. II 5
As technology drives much of the university
experience today, business leaders in higher
education will benefit from educating themselves
and becoming more knowledgeable about
technology. Create an environment for
teamwork—not silos. Sit with CIOs and IT staff
to understand what’s working and what’s not.
Foster an open and learning environment for
transparent feedback mechanism and knowledge
sharing about software, cloud services, servers, etc.
As Shel Waggener wrote in a recent EDUCAUSE
Quarterly article, "The days of a silo controlling all
aspects of an IT solution are gone." Success in IT
demands shared leadership that can navigate the
constant and complex factors of change.
And, IT staff would be well-served to better
understand the university mission, P&L and balance
sheets. As part of a cross-functional collaboration
team, they would meet regularly with business
leaders on the importance of financial and
operational efficiencies.
To truly make cross collaboration work in higher
education, incentives should be aligned across
the organization for a better understanding of
total cost of ownership. Do we need a dedicated
FTE on digital signage? Can we create work/study
programs to cut costs and increase learning
opportunities for students? It’s not about
eliminating jobs but refocusing them to
mission-critical activities.
And so, for example, the CIO and CFO can build
a closer relationship. It would be beneficial for
the CIO to be financially strategic while the
CFO is more technically educated.
IMPROVE TECHNICAL & FINANCIAL TRAINING1
B.I.C.T. II 6
For many, collaboration doesn’t come naturally. Let’s be frank, in almost every company, accounting,
engineering, marketing, and sales all often have a hard time understanding one another.
It’s no different in higher education.
What is different is that cross-functional teams in corporations generally have incentives aligned –
simply drive the top and bottom lines. Not so in higher education. In higher education, the rewards
are real, if subtle.
While monetary incentives can be useful, recognition tends to be more effective. It builds culture. It’s like the janitor at NASA who says he is helping get a man to the moon, not just cleaning floors.
One-on-one time between mid-level managers and the C-Suite can bea big incentive for both groups.
The ability to help foster the creation of something positive, and actually see it bear fruit; that can be incredibly satisfying.
Seeing a difficult situation improved, the better to fulfill the college's mission, can provide strong motivation.
Winning respect through a particularly thoughtful or creative approach to problem-solving. It doesn't happen often, but when it does, it's worth savoring.
Incentives to finishing projects on time and receiving high adoption rates.
ALIGN INCENTIVES TO DRIVE OUTCOMES2
B.I.C.T. II 7
A critical competency of collaboration is that
leaders across all parts of the university be
conversant and knowledgeable about each leader’s
responsibilities—academics, administration,
and technology, aligning efforts to the strategic
directions of their institution, and lowering
operational costs to increase the funding
available for investment in the academic mission.
Administrators can share institutional knowledge
in many ways—through regular inter-departmental
and “engagement” meetings, setting up
collaborative SMART goals, reading publications
not in one’s field of expertise (like a CBO reading
EDUCAUSE and a CTO reading Business Officer),
and attending education consortiums, seminars,
and conferences.
As just one example of how sharing institutional
knowledge can result in better decision making is
that of Ithaca College, Ithaca, NY. A recent article
in Business Officer explains that a close CIO-CBO
collaboration facilitated work within different
reporting structures with sometimes-differing
goals, ensured a level of openness and
transparency, and fostered trust among
stakeholders. For the broader institution's goals,
they instituted monthly "Dollars and $ense"
meetings, during which staff from any department
can participate to better understand the financial
and operational facets of the college. At these
meetings, there’s a briefing from both the CBO
and CIO. “This new line of communication has
been a smash hit so far, with attendance swelling
from a mere seven attendees at the first meeting
to more than 100 interested parties who now
attend monthly,” noted Gerald Hector,
vice president, finance and administration.
This type of sharing, as exemplified by Ithaca,
drives accountability and improves institutional
habits. And, it creates centralized practices and
awareness across the organization. It is ultimately
the mechanism that strengthens the institution's
ability to make better decisions and get things
done.
Clear and shared responsibility—top down and
bottom up—is important on the strategic initiatives
undertaken by any university. Collaborative teams
focus on meeting a shared goal. Everyone should
feel responsible for and critical to the success of
these initiatives. Without this feeling of shared
responsibility, all too often the best laid strategic
plans lose steam after year two or three.
SHARE INSTITUTIONAL KNOWLEDGE FOR BETTER DECISION MAKING3
B.I.C.T. II 8
CONCLUSION
Collaboration among different functional units provides the institution with a huge
opportunity to align the whole organization to the core mission of the university. Promotion of
that understanding of common mission serves to mitigate the 'us vs. them' mentality, which in
turn translates into a more productive and purposeful campus community.
With technology—and particularly bandwidth and Wi-Fi — driving much of the university
experience today, communication and collaboration between the CIO and IT staff and other
business leaders is critical. It’s everyone’s job to understand and ensure that technology is up to
scale. Institutions will benefit from choosing partners who possess expertise in both higher
education and technology to ensure a seamless transition and achievement of the best results.
As officers of your institutions, what is your role in creating this type of collaboration?
B.I.C.T. II 9
By Matt LoeckeExecutive Vice President, Apogee
B.I.C.T. II 10
ABOUT APOGEE
As higher education’s largest provider of managed technology services,
Apogee helps colleges and universities transition to and excel in today’s digital era.
Its comprehensive Managed Campus Suite includes network services that connect the
campus to enhance learning outcomes, video that transforms student interaction, and
new digital engagement technologies that captivate students and drive meaningful
engagement. Partnering with Apogee enables schools to derive greater return on their
IT investments and increases student satisfaction while achieving budget
stability and predictability.
apogee.us
VISIT US AT NACUBO'S ANNUAL MEETINGJuly 13 - 16, 2019
Austin, TXBooth #631