M.A. (English)

M.Ed.

UGC – NET (Education)

It is specialized branch of ‘General Communication’

It is specifically concerned with business activities

Commercial and technical vocabulary is used

Extreme care is taken to convey information accurately and concisely

It is characterized by use of graphic and audio visual aids and conventional formats

Verbal Communication

Oral Communication

Written Communication

Memo

Letters

Emails

Reports

Contracts

Notices

Circulars

Information Function

Command and Instructive Function

Influence and Persuasive Function

Downward Communication – from superiors to subordinates

Upward Communication – from subordinates to superiors

Horizontal Communication – communication at the same level of organizational chart

Cross – Channel Communication – Among people in different departments within the organization

It is also known as ‘Grapevine’

It is transmission of information through non –official channels within the organisation

Hearing and passing on information about possible happenings in the organisation(Chatting with others)

Free flow of information within the organisation

It consists of the structured communication within the organisation that directly relates to achieving the organisation’s work goals.

It is that part of an organisation’s structured communication concerned with achieving the organisation’s work goals that is conducted with people and groups outside the organisation.

Business Communication is backbone of any industry.

Effective business communication is a tool to make progress in any business endeavor.

Business communication can be internal, external, upward, downward, horizontal in any organisation.

Business communication can be informational, persuasive, integrative