business communiation

8/3/2019 Business Communiation

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Presented by Tiffany Yau& Chris Tam

Problems and RecommendationProblems and Recommendation

of Changing Room Facilities inof Changing Room Facilities in

Fitness TownFitness Town



Problems of Changing RoomProblems of Changing Room

FacilitiesFacilities

y Inadequate lockers and showers during peak hours *

y Showers reserved for staff are usually empty

y Poor lighting in changing room *y Relatively high charged for lockers *

y Sauna rooms are out of services for long

period2010/7/3 2

There are five essential problems:



Problem1Problem1

Inadequate lockers and showersInadequate lockers and showersduring peak hoursduring peak hours

a) Inadequate showers

y Not so demanding in the whole periody At sharply 8 p.m., 9 p.m. and 10 p.m.

y Too many classes start and end at the

same time=>so many customers congested in the changing

room at the same time.

2010/7/3 3



a) Inadequate showers duringa) Inadequate showers during

peak hourspeak hours

2010/7/3 4



2010/7/3 5

0

20

40

60

80

100

120

T h e N u m

b e r o f C u s t o m e r s

Period of Time

Average Daily Customers in Fitness Town

The peak hoursThe peak hours

are between 7are between 7

p.m. to 10 p.m.p.m. to 10 p.m.

every dayevery day

a)a) Inadequate showers duringInadequate showers during




2010/7/3 6

Period of Time

Place 1900-2000 2000-2100 2100-2200

Activity Room 1 Yoga Yoga Yoga

Activity Room 2 Hip -Hop Hip -Hop Hip HopActivity Room 3 Thai Boxing Thai Boxing Thai Boxing

Activity Room 4 Spinning Class Spinning Class Nil

Activity Room 5 Nil Pop Jazz Nil

Activity Room 6 Street Jazz Nil Jazz Funk

Activity Room 7 Belly Dance Yoga Belly Dance

Activity Room 8 Nil Bollywood Dance Nil

TOTAL 6 Classes

(around 70

customers)

7 Classes

(around 80

customers)

5 Classes

(around 60

customers)

Present Time TablePresent Time Table





2010/7/3 7

MALE

CHANGING

ROOM

FEMALE

CHANGING

ROOM

TOTAL

Lockers 50 Lockers 50 Lockers 100 Lockers

Showers 16 Showers 16 Showers 32 Showers

´Staff onlyµ

showers

4 Showers 4 Showers 8 Showers





2010/7/3 8

a) Inadequate showers during) Inadequate showers during


yGiven 16 showers in male and female

changing room respectivelyy Based on experience, each shower

was used roughly for 10 minutes

yAt least13 customers need to wait for

the showers over 30 minutes



(b) Inadequate lockers during(b) Inadequate lockers during


2010/7/3 9

MALE

CHANGING

ROOM

FEMALE

CHANGING

ROOM

TOTAL

Lockers 50 Lockers 50 Lockers 100 Lockers

Showers 16 Showers 16 Showers 32 Showers

´Staff onlyµ

showers

4 Showers 4 Showers 8 Showers



b) Inadequate lockers duringb) Inadequate lockers during


y The problem is really serious

y The number of our customers is increasing

y Average number of customers per hour isaround 90 people

y Female and male customers are not evenly

distributedy Sometimes, our lockers need repairs

@Our lockers could not meet the demand

2010/7/3 10



Problem 2Problem 2

Poor lighting in changing roomPoor lighting in changing roomy Inadequate lighting in female changing

room

yNo lighting at corridor next toshower room no. 19 & 20

y Poor ventilation leads

light bulbs dimmer

2010/7/3 11



The Floor Plan of FemaleThe Floor Plan of Female

Changing RoomChanging Room

2010/7/3 12



Problem 3Problem 3

Relative high charged for Relative high charged for lockerslockers

y Short term locker: charged HK$2/oncey Long term locker: charged HK$50 per

month

2010/7/3 13



2010/7/3 14

0

10

20

30

40

50

60

Pure Fitness California Fitness Beauty Figure Physical World Fitness Town

P r i c e p e r M o n t h ( H K d o l l a r s )

Competitors

Paid Long Term Lockers' FeeCompare with Competitors



For improving our services



Recommendation for Recommendation for

Inadequate lockers and showersInadequate lockers and showers

y Rearrange the schedule of all the classes in order tocontrol the people flow

y To prevent so many classes start their classes at thesame time

y Set no more than three classes to be held at the same

time

y Another three classes should start after quarterly.

2010/7/3 16

To solve the problem of inadequate showers, weshould



2010/7/3 17

Period of Time

Place 1900-2000 2000-2100 2100-2200

Activity Room 1 Yoga Yoga Yoga

Activity Room 2 Hip -Hop Hip -Hop Hip Hop

Activity Room 3 Thai Boxing Thai Boxing Thai Boxing

Activity Room 4 Spinning Class Spinning Class Nil

Activity Room 5 Nil Pop Jazz Nil

Activity Room 6 Street Jazz Nil Jazz Funk

Activity Room 7 Belly Dance Yoga Belly Dance

Activity Room 8 Nil Bollywood Dance Nil

TOTAL 6 Classes(around 70

customers)

7 Classes(around 80

customers)

5 Classes(around 60

customers)

Present Time TablePresent Time Table



2010/7/3 18

Period of Time

PlaceActivity

Room

1900-2000

1915-2015

1930-2030

2000-2100

2015-2115

2030-2130

2100-2200

Room 1 Yoga Yoga Yoga

Room 2 Hip -

Hop

Hip -

Hop

Hip -

Hop

Room 3 Thai

Boxing

Thai

Boxing

Thai

Boxing

Room 4 Spinning

Class

Spinning

Class

Room 5 Street

Jazz

Pop Jazz

Room 6 Belly

Dance

Yoga

Room 7 Bollywood

Dance

Jazz

Funk

Room 8 Yoga Belly

Dance

Total 3

Classes

(35)

3

Classes

(40)

2

Classes

(30)

3

Classes

(35)

3

Classes

(40)

2

Classes

(30)

3

Classes

(40)

New Time TableNew Time Table



Recommendation for InadequateRecommendation for Inadequate

ShowersShowers

y

The demand for showers would be met.y The average waiting time for showers

shall be reduced to zero

2010/7/3 19

After rearranging the schedule




Inadequate LockersInadequate Lockers

We shouldpurchase 20

lockers in male

and femalechanging room

respectively.

2010/7/3 20

To solve the pr oblem of inadequate

locker




Poor LightingPoor Lightingy Install natural lighting at the end of

corridoryChange new light bulbs with

lampshades

yAdd exhaust fan next to showerroom no. 19 & 20

2010/7/3 21



Lampshade NaturalLampshade Natural

LightingLighting




charged high lockers feecharged high lockers fee

y Free short term lockers

y Provide discount for paid long termlocker

e.g. 10% discount for annual

membership

2010/7/3 23



ConclusionConclusion

In Order to Keep Our Motto

´Quality in Service and Attractiveness in Priceµ ´Quality in Service and Attractiveness in Priceµ

we should improve our service at once

2010/7/3 24



2010/7/3 25



~

THE END~~

THE END~

2010/7/3 26

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