bulmen - an online marketing company

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Page 1: Bulmen - An Online Marketing Company
Page 2: Bulmen - An Online Marketing Company

Introduction

• Bulmen is an online marketing company established in 2014 to provide online marketing solutions and part time work opportunities to its subscribers.• By offering a proven work opportunity to the subscribers, Bulmen aims

to offer a reliable source of earning with best in the industry technical and manpower support.• Bulmen is driven by the mission of “Empowering people through

paychecks and technology”. This philosophy motivates each member to make sure that you continue to earn enough in long run.

Page 3: Bulmen - An Online Marketing Company

The Growth• Manpower: Bulmen started up its operations with a tiny team of less than 5 members and after 2

months from then the team grew up exponentially, currently having more than 30 employees that are professionally qualified and experienced in their domain.

• Technology: The concept of Bulmen was launched with one page responsive website and simple android mobile application which has now been expanded to multiple page elaborate website, mobile website, iOS mobile application and android mobile application that has access to user as well as franchisee control panel with 100s of new features.

• Marketing: Started up with local pamphlet distribution, we have been able to reach our voice through print and digital media over social media websites, google marketing, newspaper advertisements and event sponsorships

• Franchisee Base: More than one business unit associates with us every month. As of now, we have 15 franchisee units working for Bulmen at 10 different cities and 4 different states

• Subscriber Base: Our subscriber base, that works with us as user continues to grow by 20 folds every month. More than 20,000 regular members work on our website everyday and withdraw their monthly payment without any interruption.

Page 4: Bulmen - An Online Marketing Company

Unique Selling Proposition (USP)• Our prompt client service and technical support to each subscribers makes us stand of the

crowd.• There is no middle man transaction, you pay service fee to the Bulmen and the Bulmen

pays you for your earnings.• We confidently reveal who we are and what we do, all our contact, location and other

information are available at your fingertips.• Legal company registration and proper documentation as well as formal invoicing of our

each service makes our transactions clear and transparent.• We have dedicated teams for all your problems, be it technical, financial or work related.• Our franchisee system makes us available to you locally.• Bank Guarantee to your franchisee ensures safety of your payment.

Page 5: Bulmen - An Online Marketing Company

Bulmen: The Concept1. The online projects of website promotion and survey are collected from different corporate sources.2. These projects are compiled and put into user friendly formats in order to record the user responses.3. A user base has been made based on different plans available.4. These plans are assigned to users based on the subscriber fee.5. This subscriber fee is charged to the user base as our marketing and project compilation commission. 6. Once the fee is paid by the user, he/she is assigned a dedicated user panel over the website

www.bulmen.in or Bulmen mobile application where the daily work is available.7. On successful completion of daily works, user is allow to make payout request on the user panel itself.

After which the payment is released in user’s bank account.8. This user panel is accessible for particular time period after which each user can renew to continue

working with Bulmen or can exit after withdrawing their final payment.9. TO seek assistance and support, each user is assigned a self selected franchisee who works as Bulmen

representative in their locality.10. For each franchisee (which works on tehsil level), a master franchisee is available (which works at

district level) to control the work process and the code of conduct. Further on top of master franchisee, super franchisee (one in each state) is available for controlling the entire promotion and branding process in their domain.

Page 6: Bulmen - An Online Marketing Company

User Concept• Any One Can Join Bulmen As User Who Has:

• A smartphone or computer with internet connection• An operational bank account to receive monthly payments• A valid mobile connection and email id to get work, payout and user id status updates

• Earn Monthly Income By Working 15-20 Minutes Online Which Can Be Done From Android Mobile, Ios Mobile, Computer Or Laptop.

• User Can Participate In Two Types Of Work Which User Is Required To Complete Between 9.00 Am And 12.00 Midnight On Each Working Day• Click Plan

User has to click links or visit certain promotional websites (open the link, view it for sometime and close it)

• Survey PlanUser has to choose any one option for each survey questions (user can select any option of their choice)

• User Is Required To Pay Fee Depending On The Plans They Opt-in, It Is Charged As Technical, Marketing And Overhead Charges Incurred To The Bulmen While Providing Work To The Users.

Page 7: Bulmen - An Online Marketing Company

User Plans

Page 8: Bulmen - An Online Marketing Company

Franchise Concept• Bulmen Franchisee refers to the business units that offers our services and

promotes our brand in their area.• Each franchisee is allocated with the commitment of all the marketing support

and profit sharing on whatever business the respective franchisee turns up.• The basic profile of franchisee is to provide financial assurance to the users

and to expand the user base of Bulmen.• All the branding and promotional material along with dedicated control

panels are basic deliverables to franchise.• There are 3 level of Franchisee available:

Franchisee (at tehsil level) Master Franchisee (at District level) Super Franchisee (at State level)

Page 9: Bulmen - An Online Marketing Company

Revenue Distribution❖Franchisee (at Tehsil level): Joining Fees 1 Lakh INR

✓ 10% of direct user fee

❖Master Franchisee (at District level): Joining Fees 3 Lakh INR✓ 10% of direct user fee ✓ 10% of franchisee fee✓ 2% of franchise’s user business

❖Super Franchisee (at State level): Joining Fees 11 Lakh INR✓10% of direct user fee ✓10% of master franchisee fee ✓10% of franchisee fee ✓5% of franchisee by master franchisee✓2% of over all user business

Page 10: Bulmen - An Online Marketing Company

Achievements

✓ 1 crore+ payout has been released to the users within 9 months✓ Revenue generation of 25 lakh+ by Bulmen Franchisees within 4

months✓More than 15 Business units have invested in Bulmen ✓ 4000+ individuals have opted for paid registrations covering 15 states

of India✓ 20,000 individuals have registered and worked as regular users ✓ More than 10,000 mobile downloads for Bulmen application✓ 3000+ daily new visitors on the website✓ More than 200 subscriber registrations are recorded everyday.

Page 11: Bulmen - An Online Marketing Company

Franchisee Presence:➢Jaipur (Rajasthan)➢Udaipur (Rajasthan)➢Tonk (Rajasthan)➢Sikar (Rajasthan)➢Balia (UP)➢Kanpur (UP)➢Chandigrah (Punjab)

Subscriber Presence:➢Rajasthan (10000+)➢Gujarat (300+)➢Punjab (200+)➢Haryana (300+)➢NCR (200+)`➢Jammu & Kashmir (100+)➢Bihar (100+)➢ Uttar Pradesh(200+)➢ Madhya Pradhesh (100+)➢Utrakhand (200+)➢West Bengal (100+)➢Jharkhand (100+)➢Karnataka (100+)➢Chatishgarh (100+)

Page 12: Bulmen - An Online Marketing Company

Projections for Annual Year 2016

• Human Resources: The current work process demands the employee requirement of 3 times of present staff, which counts more than 200 members in Bulmen family

• Technology Infrastructure: More than 50 new functionalities to be incorporated in subscriber panel and mobile application

• Promotions & Branding: In next 6 months, we have plans to cover the entire country through national newspapers, magazines and celebrity endorsements.

• Franchisee Base: We have more than 3000 franchisee requests from all over India that needs to be shortlisted based on their available resources.

• Subscriber Base: Estimated reach of 1 lakh + subscribers by the end of year 2016• Product: Incorporation of retail chain and wallet application that can be synchronized

with present mobile application.