Building Your

Database

Why should

I bother

?

. .

A large part of marketing is communicating with your customers

Letting them know about sales, special offers and new products and services

Here’s the thing...EVERYONE’S

got a mobile phone and we carry it

everywhere

From: ACMESecret Sale. Show this text and get 25% off all stock this Friday only.

Whereas we don’t carry these everywhere

So you can contact customers

instantly for as little as 3.2c per text

or contact 1,000 people for a

whopping €32!

FROM: ACMESpend €20 or more this week and we have a little pressie for you at the till.

What’s more... Texts can be sent with

minimum fuss

All of them are opened by the recipient

Text are read within 15 minutes

It’s easy to measure the return on investment

So the frustration is taken out of the marketing process

of consumers would grant permission to receive marketing textsif they are incentivised AND are in control

70%

Ok. How do I build

a database

of customers

?

. .

Option # 1Ask them to complete a Sign-Up Form like this one.

Option # 1Ask them to complete a Sign-Up Form like this one.

These professionally designed forms convey an element of exclusivity. These forms can be purchased from Text Republic.

Option # 2

Promote your keyword throughout your businessYou will receive a free keyword from Text Republic. Customers text this keyword to 50050 to join your mobile club

FOR EXAMPLE

Standard Text Rates Apply. Opt Out anytime by replying STOP.

Want to receive exclusive Deals and Discounts?

WANTEXCLUSIVE

DEALS & DISCOUNTS?Text ACME to

50050

WALL POSTERS

Text ACME to 50050and receive a 20% discount

coupon

STORE FRONTSACME INC

SHOPPING BAGS

JOIN OUR MOBILE CLUB

AND GET DEALS

Text ACME to

50050

Flyers, Receipts, Business Cards, Website, Facebook Page, Bathroom Walls – literally anywhere you think your customers will see it!

Option # 3

Promote your keyword on your print and radio advertising

NEWSPAPER AD

Text ACME to 50050WIN A HAMPER

You will be added to our marketing database

BILLBOARD!

RE-CAP1. Most consumers are happy to

receive marketing texts

2. It’s easy to build a database

3. It’s low cost and effective to text that database