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CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019 Building Organizational Capabilities to Win in the 2020s #tcbChange

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CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

Building

Organizational

Capabilities to Win

in the 2020s

# t c b C h a n g e

AGENDA

• The Fourth Industrial Revolution

• Lessons Learned from the First Wave

• 2nd Wave – Amplifiers of Digital Disruption

• The Digital Transformation Illusion

• Case Studies: Insurance and Energy Transformation

CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

The Fourth

Industrial

Revolution defines

our moment by the

new ways people

create value

Fourth Industrial Revolution:

Cybertechnology connecting

our biological, physical,

and environmental systems

Third Industrial Revolution:

PCs, Internet, IT systems, Computing

Second Industrial Revolution:

Mass production, assembly lines,

electricity

First Industrial Revolution:

Steam and mechanical production

1870-1910

1969

2008- ?

CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

As a “New Normal,”

Change Is Exponential,

Non-linear and

Continuous

Adaptation is less about

Management, and more

about Mindset and

Momentum

BACKGROUND IMAGE: FRANK DIANA

CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

10 years into the 4IR…

What lessons have we learned?

What lies ahead as we design our new digital organizations?

Lessons

Learned from

the First Wave

SECTION 2

CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

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CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

‘Digital Transformation’ was a

confusing label to describe

the impact that extraordinary

technologies would have on

our lives, work and

relationships to one another

First-wave digital transformation strategies were

too much about technology and not enough about

fundamental business change.

First wave digital strategies suffered

from:

• Difficulty in moving from

experimentation to enterprise scale

• Lack of cohesive strategy

• Investments weighed to the short-

term

• Ineffective or inflexible Roadmaps

• Excessive centralization (lack of

sufficient business ownership)

• Excessive decentralization

(duplication of investments;

irrational ecosystem)

• Competing priority of launching

digital needed today vs building the

capabilities to support later waves.

CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

We underestimated the velocity and magnitude of change required

Business

Strategy

Business

Model

Operating

Model

Digital

CapabilitiesCONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

We needed to focus on the Operating

Model, with line of sight from business

strategy

By 2020, 75% of

businesses will be digital

or have digital business

transformation initiatives

underway. However, only

30% of those efforts will

be successful.

Source - Gartner

"

Workforce readiness

is a concern; while

people are fatigued by thechange…

System-

based

Critical Thinking

Ability to

work with

data and

analyticsAbility to

adapt to

knowledge

systems

Latitude

and ability

to take risks

Ability to

collaborate

over

digital

platforms

Ability to

anticipate

and sense

the future

without a clear path

CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

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Early automation attracted

attention, but human-machine

work allocation did not

CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

What we learned

from Digital Wave 1

Digital Transformation is more than buying digital and

installing agile methodologies

Long instantiated vertical structures & siloes conflict with the

horizontal structures needed in digital-first organizations

Engagement and culture change without the context of new

work and new ways of working have limited sustainable

value

Human + Machine work allocation and design need to be

integral to critically-needed organizational design

Leaders need better methodologies for managing ongoing

large-scale change as learning and adaptation is constant.

CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

• Organizational Transformation

• Ecosystem & Platforms

• Worker Experience

• Learning on multiple Timescales

• Methodology

Winning in the

Second Wave

SECTION 3

CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

Organizational Transformation must take precedence

We need a deep

integration of digital

initiatives with the

purpose, day-to-day

work and underlying

ethic of the entire

ecosystem. In doing so,

organizational adoption

then becomes the

facilitator of digital

transformation, rather

than the converse.Consumed Digital Initiatives

New Digital Initiatives

Business Ecosystem

Organizational

Adoption

Strategic

Direction

New organizational

capabilities are

required in digital

operating models

Organizational Capabilities needed

Now:

• Contextualized data-informed DECISION MAKING

• New KNOWLEDGE SYSTEMS & learning paradigms

• DIGITAL-FIRST LEADERSHIP

• EXPERIMENTATION & incubation

• Rigorous, contextual inquiry into COMPLEXITY

• Customer-centric EXPERIENCE management

Over time:

• Systems-level MINDSET AND THINKING

• SENSING and SHAPING emerging markets

• Continuous decentralized INNOVATION

• ITERATIVE formal and informal work practices

• Rapid RESOURCE reconfiguration for AGILITY

• Management systems ADAPTATION

CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

The Growing Importance of Business Ecosystems

CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

Boundaries between

industries are blurred.

The creation and

capture of value is

increasingly horizontal

within and between

ecosystems.

Ecosystems are

dynamic, democratic,

and require

companies to be

externally focused and

able to co-evolve with

partners. Core Business

Extended Business

Business Ecosystem

Opportunity Realm

Trend Setters

(Economic, Social,

Political, Technological)

Stakeholders

(investors,

owners,

unions)

Customers

Competitors

Suppliers

of Suppliers

Suppliers

Channels

Core

Business

Government

Agencies/

Regulatory Orgs

Suppliers of

Related

products &

services

Standard

Bodies

Adaptation from ‘The Death of Competition – Leadership and Strategy in the Age of Business Ecosystems’ by James F. Moore

Extended Business

Business Ecosystem

Opportunity Realm

CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

Platforms activate

complex business

ecosystems

and leverage the

combinatorial power of

progressive digital

technologies to

facilitate frictionless

interactions among

participants and create

new value and learnings

for all.

“Only operating models that support partnerships and platforms will survive in the future”

Digital Transformation of Industries, World Economic Forum White Paper, January 2016

Growth in

dynamic

markets

New value for

the ecosystem

Reduced

transaction

costs

Symbiotic

relationships

in new work

Trust &

transparency

Efficiencies in

maximizing

asset

utilization

18

New work must be designed and iterated

New Work Design + New Work Practices

• Cross-functional teaming

• Pursue diversity of ideas

• Participation with shared learnings

• Customer-centric, by design

• Seek evidence; bring data

Informal ways of working enable

reliable, impromptu action and

insights when needed most

Work needs to be redesigned to

let human and machine

intelligence integrate seamlessly

New work practices must be instantiated as culture

CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

Work as the Employee Experience

Collective

Intelligence

Human assisting Machines

CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

The new Organization is a hybrid "Human + Machine" model

Amplifier

Interactor

Reliever

Extender

Imaginer

Trainer

Explainer

Sustainer

Machines assisting Humans

With humans and

machines “in play”,

organizations

adapt on multiple

timescales

Those who do not have the optimal

organizational and technological

support in place during the second

wave will quickly be usurped by

more agile competitors.

+Adaptable Backbone Systems

Human

Tasks

Slow

acting

CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

Fast

actingMachine

Tasks

Business model evolution

New product ideation and creation

Algorithm governance and validation

Evolvable vision

Ecosystem

Data AI

Action

Integrated

Learning

Systems

BCG Competing on the Rate of Learning 8/2018

Methodologies are

needed that allow

us to rehearse the

future, make better

use of evidence and

analytics, and

prepare for a range

of possibilities

given uncertainty

and complexity.CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019 IMAGE: FRANK DIANA

The Digital

Transformation

Illusion

SECTION 4

CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

CONFIDENTIAL & PROPRIETARY. LOGICAL DESIGN SOLUTIONS © 2019

Acquiring ExtendingBecoming

Being

The Digital Transformation Journey

Acquiring digital technologies to

automate existing capabilities.

Dabbling with digital – or even

being aggressive with digital

tools – but without changing the

business strategy.

Leveraging digital technologies to

extend capabilities and solve

business pain points, but still largely

within the same business and

operating models. Incremental, not

exponential change.

Focusing on fundamental

organizational transformation aligned

with advanced changes to the business

model. Digital efforts are more

synchronized and less siloed. Focus on

new ways of working and cultural

alignment suggest a holistic approach.

The organization is reinventing

itself following a CEO-driven business

strategy and operating model that is

focused on transforming

organizationally, operationally and

behaviorally. New value is created

through technology-enabled

productivity, innovation and

human ingenuity.

Don’t get stuck here

Many organizations swirl in an

endless loop of “doing” digital things

– an illusion of being digital

THANK YOU

100 Campus Drive, Suite 205 | Florham Park, New Jersey 07932

P 973 210 6300 | W www.LDS.com |

# t c b C h a n g e

@LDSConsulting