building cognitive applications with watson services on ... · pdf file8 a new era of thinking...

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A New Era of Thinking

© 2016 IBM Corporation

Building Cognitive applications with Watson services on IBM BluemixBert Waltniel – IBM Cloud

IBM BusinessConnectA New Era of Thinking

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What is Bluemix?

Bluemix is also built on 3 key open compute technologies: Cloud Foundry, Docker, and OpenStack.

Your Own Hosted Apps / Services

Platform Deployment Options to meet Workload Requirements

BluemixPublic

BluemixDedicated

BluemixLocal*

Powered by IBM SoftLayer In Your Data Center

Flexible Compute Options to Run Apps / Services

Instant Runtimes Containers Virtual Machines

+ + +

DevOpsTooling

+

Integration & API Mgmt

+

Catalog of Services that Extend Apps’ Functionality

Web Data Mobile AnalyticsCognitive IoT Security Yours

+

It extends each of these with a growing number of services, robust DevOps tooling, integrationcapabilities, and a seamless developer experience.

2,000+

112,000+

Bluemix in numbers

New users per day

Cloud Foundry deploymentLargest

Application starts per month

3

1B+ API calls per day

Hybrid Cloud

Private Cloud

Off-premise cloud

OAuth

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Broad range of IBM & 3rd Party Services

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Some Background …

He took it pretty well!

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Reusable services form the basis for all Watson cognitive solutions

Advisors

Developers CloudSpecialties

Models

Content

ToolingAssemble

TrainDeploy

Admin

Data Services IngestExtract AnnotateCurate

Design

Engagement Discovery

Decision Policy

Cross Industry Editions

Oncology Wealth Mgmt.

Intelligence Cooking

Target Industry Editions Powered by Watson OfferingsApp Store

Healthcare

Financial Svc.

Travel...Call Center

User Modeling

Research...Core Offerings Watson Analytics Watson Explorer

Industry Aligned Market Aligned

Visualize

Cognitive Services (APIs)

© 2014 International Business Machines Corporation

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Benefits of Watson on the Cloud Infrastructure

Reach Outexpertise by elevating the

consistency and objectivity of decision making across an

organization.

Enhancethe cognitive process of

professionals to strengthen decision making in the

moment

Acceleratedevelopment of expertise in

others by capturing the expertise of top performers

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Watson on Bluemix

Reason

Listening

Vision

Speech

Learning

Watson is creating a new partnership between people and computers that enhances, scales and accelerates human expertise

IBM Watson services available on Bluemix are the building blocks for developers to create the next generation of cognitive applications to transform the way businesses engage with their customers, discover, innovate and make decisions

…build with Watson

BuildCognitiveApplicationswithIBMWatsonWatson is creating a new partnership between people and computers that enhances, scales and accelerates human expertise.

IBM Watson services available on Bluemix are building blocks for developers to create the next generation of cognitive applications to transform the way businesses engage with their customers, discover, innovate and make decisions.

Build with WatsonConcept Expansion

Language Translation

Message Resonance

Personality Insights

Relationship Extraction

Speech to Text

Text to speech

Tradeoff Analytics

Visualization Rending

Visual Recognition

Concept Insights

AlchemyAPI

AlchemyAPI's text analytics and computer vision capabilities now part of Watson Developer Cloud and available on Bluemix

Dialog

09:00 Welcome Coffee

09:30 Introduction to IBM Bluemix

10:30 Demonstration: deploy an application

11:00 Hands-on and exercices in small teams• Connect an "Internet of Things" device to Bluemix

12:30 Sandwich Lunch

13:30 Hands-on and exercices in small teams• Real-time analytics from the IOT device• Gathering accelerometer data• Applying machine learning• Streaming data and recognising patterns

16:00 End

Brussels, Tuesday June 14, 9am

Location

IBM Client Centeravenue du Bourget/ Bourgetlaan, 421130 BRUSSELS

When

Brussels, Tuesday June 14

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AlchemyAPI

An AlchemyAPI service that analyzes your unstructured text and image content

AlchemyAPI offers a set of three services that enable businesses and developers to build cognitive applications that understand the content and context within text and images. For instance, using AlchemyAPI, developers can perform tasks such as extracting the people, places, companies, and other entities mentioned in a news article or analyze an image to understand the contents of the photo.

Author: IBM

Category: Watson

Status: Production Ready

Free Plan: Yes

Regions: US UK AU

http://www.alchemyapi.com/api4

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Concept Insights

Explore the concepts behind your input, identifying associations beyond traditional text matching.

The Concept Insights service links documents that you provide with a pre-existing graph of concepts based on Wikipedia (e.g. 'The New York Times', 'Machine learning', etc.). Two types of links are identified: explicit links when a document directly mentions a concept, and implicit links which connect your documents to relevant concepts that are not directly mentioned in them. Users of this service can also search for documents that are relevant to a concept or collection of concepts by exploring the explicit and implicit links.

Author: IBM

Category: Watson


Free Plan: No

Regions: US UK AU

https://www.ibm.com/smarterplanet/us/en/ibmwatson/developercloud/concept-insights.html 26

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Dialog

Enable your application to use natural language to converse with users

The IBM Watson Dialog Service allows a developer to design the way an application interacts with an end user through a conversational interface. The Dialog service enables applications to use natural language to automatically respond to user questions, cross-sell and up-sell, walk users through processes or applications, or even hand-hold users through difficult tasks. The Dialog service can track and store user profile information to learn more about end users, guide them through processes based on their unique situation, or pass their information to a back-end system to help them take action and get the help they need.

Author: IBM

Category: Watson


Free Plan: No

Regions: US UK AU

https://www.ibm.com/smarterplanet/us/en/ibmwatson/developercloud/dialog.html35

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Document Conversion

Converts a HTML, PDF, or Microsoft Word™ document into a normalized HTML, plain text, or a set of JSON-formatted Answer units.

The IBM Watson™ Document conversion service converts a single HTML, PDF, or Microsoft Word™ document into a normalized HTML, plain text, or a set of JSON-formatted Answer units that can be used with other Watson services.

Author: IBM

Category: Watson


Free Plan: No

Regions: US UK AU

https://www.ibm.com/smarterplanet/us/en/ibmwatson/developercloud/document-conversion.html 37

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Language Translation

Translate text from one language to another for specific domains.

Want to dynamically translate news, patents, or conversational documents? Instantly publish content in multiple languages? Or allow your French-speaking staff to instantly send emails in English? You can with Watson Language Translation! Connect the Watson service to your code, and you can leverage the power of our service in the following domains / language pairs:

Author: IBM Watson

Category: Watson


Free Plan: No

Regions: US UK AU

https://www.ibm.com/smarterplanet/us/en/ibmwatson/developercloud/language-translation.html 66

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Natural Language Classifier

Natural Language Classifier performs natural language classification on question texts. A user would be able to train their data and the predict the appropriate class for a input question.The Natural Language Classifier service applies cognitive computing techniques to return the best matching classes for a sentence or phrase. For example, you submit a question and the service returns keys to the best matching answers or next actions for your application. You create a classifier instance by providing a set of representative strings and a set of one or more correct classes for each training. After training, the new classifier can accept new questions or phrases and return the top matches with a probability value for each match.

Author: IBM

Category: Watson


Free Plan: No

Regions: US UK AU

https://www.ibm.com/smarterplanet/us/en/ibmwatson/developercloud/nl-classifier.html85

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Personality Insights

The Watson Personality Insights derives insights from transactional and social media data to identify psychological traits

Watson Personality Insights: Personality Insights derives insights from transactional and social media data to identify psychological traits which determine purchase decisions, intent and behavioral traits; utilized to improve conversion rates.

Author: IBM

Category: Watson


Free Plan: No

Regions: US UK AU

https://www.ibm.com/smarterplanet/us/en/ibmwatson/developercloud/personality-insights.html 89

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Relationship Extraction

Intelligently finds relationships between sentences components (nouns, verbs, subjects, objects, etc.)

Parses sentences into their various components and detects relationships between the components. It can process new terms (like people's names in a news feed) it has never analyzed before through contextual analysis. Sentence components include parts of speech (noun, verb, adjective, conjunction, etc.) and functions (subjects, objects, predicates, etc.). The service maps the relationships between the components so that users or analytics engines can more easily understand the meaning of individual sentences and documents.

Author: IBM

Category: Watson

Status: Beta

Free Plan: Yes

Regions: US UK AU

https://www.ibm.com/smarterplanet/us/en/ibmwatson/developercloud/relationship-extraction.html 101

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Retrieve and Rank

Add machine learning enhanced search capabilities to your application

The IBM Watson Retrieve and Rank service helps users find the most relevant information for their query by using a combination of search and machine learning algorithms to detect "signals" in the data. Built on top of Apache Solr, developers load their data into the service, train a machine learning model based on known relevant results, then leverage this model to provide improved results to their end users based on their question or query.

Author: IBM

Category: Watson


Free Plan: No

Regions: US UK AU

https://www.ibm.com/smarterplanet/us/en/ibmwatson/developercloud/retrieve-rank.html102

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Speech To Text

Low-latency, streaming transcription

The Speech to Text service converts the human voice into the written word. It can be used anywhere there is a need to bridge the gap between the spoken word and their written form, including voice control of embedded systems, transcription of meetings and conference calls, and dictation of email and notes. This easy-to-use service uses machine intelligence to combine information about grammar and language structure with knowledge of the composition of the audio signal to generate an accurate transcription. The following languages and features are currently available:

Author: IBM

Category: Watson


Free Plan: No

Regions: US UK AU

https://www.ibm.com/smarterplanet/us/en/ibmwatson/developercloud/speech-to-text.html113

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Text to Speech

Synthesizes natural-sounding speech from text.

The Text to Speech service processes text and natural language to generate synthesized audio output complete with appropriate cadence and intonation. It is available in several voices:

Author: IBM

Category: Watson


Free Plan: No

Regions: US UK AU

https://www.ibm.com/smarterplanet/us/en/ibmwatson/developercloud/text-to-speech.html117

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Tone Analyzer

Tone Analyzer uses linguistic analysis to detect three types of tones from communications: emotion, social, and language. This insight can then be used to drive high impact communications.People show various tones, such as joy, sadness, anger, and agreeableness, in daily communications. Such tones can impact the effectiveness of communication in different contexts. Tone Analyzer leverages cognitive linguistic analysis to identify a variety of tones at both the sentence and document level. This insight can then used to refine and improve communications. It detects three types of tones, including emotion (anger, disgust, fear, joy and sadness), social propensities (openness, conscientiousness, extroversion, agreeableness, and emotional range), and language styles (analytical, confident and tentative) from text.

Author: IBM

Category: Watson

Status: Beta

Free Plan: Yes

Regions: US UK AU

http://www.ibm.com/smarterplanet/us/en/ibmwatson/developercloud/tone-analyzer.html119

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Tradeoff Analytics

Helps make better choices under multiple conflicting goals. Combines smart visualization and recommendations for tradeoff exploration

Tradeoff Analytics helps people make better choices while taking into account multiple, often conflicting, goals that matter when making that choice. The service can be used to help make complex decisions like what mortgage to take, and also for helping with more everyday ones like which laptop to purchase. Tradeoff Analytics uses Pareto filtering techniques in order to identify the optimal alternatives across multiple criteria. It then uses various analytical and visual approaches to help the decision maker explore the tradeoffs within the optimal set of alternatives. This insures that the chosen option will adhere to the goals and criteria that matter for the decision maker.

Author: IBM

Category: Watson


Free Plan: No

Regions: US UK AU

https://www.ibm.com/smarterplanet/us/en/ibmwatson/developercloud/tradeoff-analytics.html 121

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Visual Insights

Visual Insights enhances the customer view by analyzing photos and video to extract consumer insights related to interests, activities, hobbies, life events, and products.

Visual Insights enhances the customer view by analyzing photos and video to extract consumer insights related to interests, activities, hobbies, life events, and products.

Author: IBM

Category: Watson

Status: Experimental

Free Plan: Yes

Regions: US UK AU

https://www.ibm.com/smarterplanet/us/en/ibmwatson/developercloud/visual-insights.html127

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Visual Recognition

Analyzes the visual content of images and videos to understand their content without requiring a textual description

The Visual Recognition service enables you to analyze the visual appearance of images or video frames to understand what is happening in a scene. Using machine learning technology, semantic classifiers recognize many visual entities, such as settings, objects, and events. The service applies these pre-learned models to imagery that you have uploaded to the service and returns a score for each image for each model, indicating the likelihood of that visual element being present in the image.

Author: IBM

Category: Watson

Status: Beta

Free Plan: Yes

Regions: US UK AU

https://www.ibm.com/smarterplanet/us/en/ibmwatson/developercloud/visual-recognition.html 128

building cognitive applications with watson services on ... · pdf file8 a new era of thinking...

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