building an it roadmap for mobile
DESCRIPTION
Read more about this video and download the slides at: propelics.com/resources/webinar-it-readiness-for-mobile/ This live webcast is a must watch event for IT professionals planning to quickly respond to the adoption of mobile in the enterprise. Join Shahab Choudhry, co-Founder of Propelics, to learn the components for building an IT roadmap for mobile and ensure your team has the tools, processes, controls, and talents for building and supporting a thriving mobile business. Watch this information packed webinar to learn: * How to measure your IT readiness for mobile; including IT delivery and support, EIM, network and security infrastructure, App development, etc. * How to analyze and minimize your risk exposure due to mobile * How to build a framework for mobile policies * Case studies from large and very large companies who have used this IT Readiness for mobile methodology * And much more...TRANSCRIPT
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Welcome.@propelics
Questions, Commentsto #mobilestrategy
IT Strategy to Support Mobile
November 8th, 2012
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#mobilestrategy
Propelics Background – About Us
• 15+ year track record
• Fortune 500 clients• Global experience• 100% focused on
mobile for the Enterprise
• San Jose, Boston, Pittsburgh
Propelics creates mobile strategies and world class Apps for the Enterprise.
Trusted by companies like yours:
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Enterprise Mobile Strategy Services
Enterprise Mobile Strategy
Mobile App Portfolio
IT Readiness for Mobility
BYOD and MDM Strategy
Innovation through visualization
Center of Excellence Creation
Mobile Advisory ServicesMobile Mentoring
Executive Education
Speaking Engagements
Mobile App DevelopmentUX Design
Onshore and Offshore App Development
Mobile App Architecture
Prototype Factory
What We Do
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#mobilestrategy
Book Giveaway
Free Copy of “iPad Enterprise Application Development BluePrints” being given away at the end of the webcast!
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#mobilestrategy
Shahab Choudhry: Partner - Propelics
Shahab is a visionary thought leader who has been at the forefront of trying to make sense of the various technology shifts in the past two decades.
He has advised several startups, early stage companies and Fortune 500 companies in making the most of these technology shifts. He continues to be a “Trusted Advisor” to some of the leading brands around the world. Shahab is frequent speaker at conferences related to mobile.
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Agenda
• Trends and Challenges • IT Strategy Components • Essential Considerations for your IT Strategy
for Mobile• Suggested Approach and Frameworks• Examples• Q&A / Next Steps
Missed your topic? propelics.com/lets-talk
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#mobilestrategy
Point of View – The Law of Three
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By 2015, 70% of your customer interactions will originate from a mobile device…”
Source: Gartner 2011
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#mobilestrategy
Methods of customer interaction will change
Source: Morgan Stanley, 20119
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97%of organizations
indicated that either some or all
of their employees had
employee-liable devices
Source: AppCentral Survey 2011
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90%of CIOs are expecting to
deploy mobile applications within
their company in the next 12 months
Source: Kelton Research, 2011
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Disruptive Change
Is IT Ready?
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• How well does IT understand the overall mobile strategy?
• What types of interactions will customers expect in the future?
• Which apps should be built and in what order?
• What type of policies have to be created?
• What new competencies does IT need to add?
• How do we integrate these devices with our corporate data stores?
• What security and network aspects need to be re-examined?
• What type of devices should be supported? What about BYOD?
• How will the organization manage the data plans? Corporate? Expensed? Subsidized?
• Do you need a MDM? Cloud v. On premise?
• How do we integrate these devices with our corporate data stores?
• How will you maintain the separation of personal and corporate data?
• What about Legal, HR and regulatory considerations?
• What additional burden will be put on IT support processes?
…and many more
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IT Strategy for mobile - Components
Devices Data
Network Applications
Mobile Device Management
Com
plia
nce
& G
overn
ance
IT Support Processes
Security and Risk Management
Hardware Ownership
Telecom Expense Management
Monito
ring a
nd A
udit
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5 Considerations for Defining Your
IT Strategy for Mobile
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#1. Rationalize the Business Demand
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#mobilestrategy
Demand Rationalization
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• Mobile scenarios across channels and roles- B2C- B2E2C- B2E- B2B
• Device ownership / BYOD
• Rationalized based on business drivers
• Innovation Posture
• Technology implications across all aspects of IT - people, process, technology
• Business Value• Innovation• Readiness• Ease of
Implementation• Extensibility across
focus areas
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#2. Assess Your Readiness
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#mobilestrategy
Readiness Assessment
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Sta
ge 4
Sta
ge 3
Sta
ge 2
Sta
ge 1
Sta
ge 5
Mobility Strategy
Enterprise Info. Mgmt.
IT Delivery & Support
Policy Definition
Policy Governance
Network Infrastructure
Security Infrastructure
App development platform
Mobile Device Mgmt. Platform
Telecom Expense Mgmt.
Service Management
Maturity Ranking Mobility Report Card
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• Establish current state• Gap identification based on:- Foundational- Vulnerability/Risk- Compliance- Lacking capability
Mobility Report Card
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#3. Understand the Risk
Components
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Risk Analysis
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untrusted
Restricted
Semi -Trusted
Trusted
Ris
k
Business Value
Use Case Categorization:Risk• Types of Exposure
(e.g. User data, customer information, financial, etc.)
• Impact of Exposure(e.g. Public perception, legal exposure, financial)
Business Value• Alignment with drivers
Risk Matrix
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#4. Don’t Think of MDM as a “Silver
Bullet”
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#mobilestrategy
What is the Role of MDM?
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• Understand what you will manage
• Policies across the various usage and device types
• Are these devices still “personal” devices if they are managed by a corporate MDM
• Part of a larger Services Strategy…
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#5. Define an Action Plan That Measures Impact
in Weeks Not Months
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#mobilestrategy
IT Discovery and Assessment
26
Sta
ge 4
Sta
ge 3
Sta
ge 2
Sta
ge 1
Sta
ge 5
Maturity Ranking
Mobile Maturity Matrix
IT Strategy Roadmap
Mobility Strategy
Enterprise Info. Mgmt.
IT Delivery & Support
Policy Definition
Policy Governance
Network Infrastructure
Security Infrastructure
App development platform
Mobile Device Mgmt. Platform
Telecom Expense Mgmt.
Service Management
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#mobilestrategy
IT Strategy Roadmap
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Required
Short Term
Mid/Long Term
Future
Quick Wins
• Actionable steps• Prioritized by
value, readiness and cost
• Organized into phases - iterative
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5 Considerations
1. Rationalize the Business Demand
2. Assess Your Readiness
3. Understand the Risk Components
4.Don’t Think of MDM as a “Silver Bullet”
5.Define an Action Plan That Measures Impact in Weeks Not Months
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Business Drivers
Market Opportunity
Envisioned mobile
Scenarios
IT Readiness: Approach
Action Plan
RecommendMobile App and BYOD Risk Profile
Technology Maturity
Assessment IT Roadmap
Step I: Direction Setting
Step II: Assessment, Risk Analysis, Standards
Step III: Roadmap & Next Steps
Mobile policy &
Procedures
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One More Consideration:
Speed of Innovation is Critical
IT Readiness Kickstart = 2
Weeks
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#mobilestrategy
Propelics Kickstarts
Special Offer
20 Hours of mobile advisory services with the
purchase of a Kickstart
888-405-2820
Mobile App
Roadmap
IT Readiness for Mobile Kickstart
MDM/BYOD
Kickstart
Mobile App Rapid Prototypin
g
Mobile Center of Excellent Kickstart
Prototype Factory
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And today’s winner is…
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Innovation FocusEngaging ProcessMobility CentricExperience Across IndustriesEnterprise SolutionsAdvisors, Strategists, ImplementersStrategy at the Pace of Mobility
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#mobilestrategy
Thank you