building an abm technology stack
TRANSCRIPT
BuildinganABMTechnologyStack
AsktheExperts
~150 ~350 ~1,000 ~2,000
2011 2012 2014 2015
~3,500(3,874logos)
2016
Suite
PlaAorm
MulD-PlaAorm
Bus
Commerce&Sales
Data
Management
Social&RelaDonships
Content&Experience
AdverDsing&PromoDon
Sco5BrinkerEditorchiefmartec.com
ShariJohnstonSVPMarkeDngRadius
StephanieRobothamHeadofDemandGeneraDonOpDmizely
AshleyChavezSr.Dir.ofMarkeDng,GetSmartContent
PeterIsaacsonCMODemandbase
DaveRigoCHeadofMarkeDngBizible
AndreaWardVP,MarkeDngOracleMarkeDngCloud
NickEdouardCo-Founder,PresidentandCMOLookBookHQ