broadcast as a servicetrxinnovate.com/files/broadcast-as-a-service-v0.2_opt.pdf · w a v e l i n k...
TRANSCRIPT
BROADCAST AS A SERVICE
a new business model for FM Radio & TV Signal Distribution
NEEDED INFRASTRUCTURE (per TX station)
OLD BROADCAST BUSINESS MODELThe FM and TV broadcast business until today
High-power equippedTX tower
High-power supply stationMicrowave links +frequency licences
Highly-specializedtechnical personnel
BROADCASTINGdistribution
network
RADIO / TVcontent provider
AUDIENCE
THE BROADCASTING COMPANY IS ALSO THE OWNEROF THE DISTRIBUTION NETWORK (sole owner and user)
widely-used broadcast system, but also expensive and not flexibleHigh end-user demand, but new
content-providers can't afford theCAPEX needed for this infrastructure
The BaaS over IT network business model
BaaS (Broadcast as a Service):
- Cellular-like distribution network model
- Low infrastructure CAPEX and OPEX
- Modular and scalable design
- Easy to install
- Remote management and configuration
- Flexible re-routing of broadcast signals
- Shared infrastructure for multiple broadcast signals
NEEDED INFRASTRUCTURE (per TX station) with TECNOROLL technology
Low-powerall-in-one TX station
RADIO / TVcontent provider
company 1
RADIO / TVcontent provider
company 2
High-power supply stationMicrowave links +frequency licences
Highly-specializedtechnical personnel
NOT NEEDED NOT NEEDEDNOT NEEDED
BROADCAST AS A SERVICE
RADIO / TVcontent provider
company n
CELLULAR-LIKEBROADCAST
DISTRIBUTION NETWORK
This distribution model meets thedemand of the content providers
in a very cost-effective way.
AUDIENCE
50W
10W
uWavelink
uWave
link
AREA COVERAGEOPERATING WITH HIGH-POWER TX
TX20KWFreq. 1
Powerstation
Example estimated costs
Towers: 300K$ x 220KW Tx + cables, etc…: 80K$ x 2Microwave links + licences: 20K$ x 2
CAPEX: 800K$OPEX: high (power, maintenance, links...)
Example of estimated costs
Towers: 0Tx + cables, etc…: 10K$ x 18Microwave links + licences: 0
CAPEX: 180K$OPEX: low
AREA COVERAGEOPERATING WITH LOW-POWER TX
(SAME TERRITORY)
Field coverage: different approaches
TX20KWFreq. 2
50W50W
10W10W
10W
10W
10W 10W
10W
10W
10W
20W
20W
20W
20W
20W
Powerstation
OLD BROADCAST BUSINESS MODEL vs. BROADCAST AS A SERVICE
FM radio & TV broadcasting as a service
Satellite
VSATReturn link
BROADCAST AS A SERVICE FOR RURAL AREAS
TELECOM CELLULARNETWORK
Remote telemetry andmanagement service
Remote telemetry andmanagement service
UPLINK
RADIO / TVcontent provider
TELECOM CELLULARNETWORK
FM radio & TV broadcasting as a service
Remote telemetry andmanagement service
Remote telemetry andmanagement service
BROADCAST AS A SERVICE FOR CITIES
RADIO / TVcontent provider
EASY AND FASTMAINTENANCE
LOW ENVIRONMENTAL IMPACTAND MINIMUM
ELECTROMAGNETIC POLLUTION EXTREMELY LOWPOWER CONSUMPTION
NETWORK WITH MODULARAND SCALABLE DESIGN
NO NEED FOR MICROWAVE LINKS
SCALABLE INVESTMENTS
Current high-power TX stations Cellular low-power TX stations
Benefits comparison
CHANCE TO SELL THE SERVICES
TO BROADCASTING COMPANIES
PERFECT FIT WITH THE ALREADYINSTALLED TELECOMIP DISTRIBUTION NETWORK
OLD BROADCAST BUSINESS MODEL vs. BROADCAST AS A SERVICE
CAPEX investments comparison
BROADCAST AS A SERVICE vs. OLD BROADCAST BUSINESS MODEL
Cellular low-power TX Broadcast high-power TX
Tower(basic infrastructure only)
Sharing the samecellular base-stations
Tower(basic infrastructure only)
Around 300K $ each
10/20/50W transmitter(with cables & accessories)
Around 10K $ each 20KW transmitter (with cables & accessories)
Around 80K $ each
Microwave links(with licences)
Sharing the samecellular base-stations
links
Microwave links(with licences)
Around 20K $ each
Technical personnelSame personnel usedfor the base-stations
Technical personnelHighly specialized and skilled, at high costs
ManagementRemote view and
remote managementManagement
Remote viewOn-site management
NEW OLD
OPEX investments comparison
BROADCAST AS A SERVICE vs. OLD BROADCAST BUSINESS MODEL
Cellular low-power TX Broadcast High-power TX
Maintenace costs $ Maintenance costs $$$
Microwave links licences
0Microwaves link
licences$$
per year
Power consumption$
(0 if solar-powered) Power consumption $$$$$$$
Technical personnel$
Basic technical knowledge required
Technical personnel$$$
Highly specializedfor KW TX stations
NEW OLD