bridging to our future - cthimacthima.org/wp-content/uploads/2019/08/godwin-okafor... ·...
TRANSCRIPT
© 2019 AHIMA V2
ahima.orgahima.org
Bridging to our Future: AHIMA Report to the CSAs 2019
Godwin Okafor, MS-HI, RHIA, FAC-P/PMDirector, AHIMA Board of Directors
© 2019 AHIMA V2
ahima.org
‘Something New Was In the Air’
2
“The doctors were beginning to notice that the unimportant record clerk was beginning to ask a great many intelligent questions and also to be a bit demanding of them. Something new was in the air.”– Grace Whiting Myers autobiography
© 2019 AHIMA V2
ahima.org
What You’ll Hear TodayOur agenda:• AHIMA’s transformation:
how did we get here, what’s happening now, what’s next?
• “We Are AHIMA”• What we’re celebrating• What we’re looking forward
to…and you should, too
© 2019 AHIMA V2
ahima.org
Talking About Transformation
Key drivers for AHIMA’s
transformation:
Rapidly changing
healthcare environment
Lack of clarity around
strategies
Lack of alignment between
strategies, budget/staff
allocation
© 2019 AHIMA V2
ahima.org
PIVOT 1: Focus on current strengths while exploring growth opportunities to lead AHIMA toward renewal in 2019• Increase efficiency by determining products/services to discontinue• Primarily invest in areas with immediate revenue growth potential• Consider market trends to guide investments for future growth
PIVOT 2: Lay the foundation for innovation and greater impact within the healthcare ecosystem by 2022• Increase longer-term revenue potential for sustainable
revenue growth• Foster an innovation culture and grow innovation
skillsets to drive future relevancy
Talking About Transformation
AHIMA’s desired state
AHIMA’s current state
Pivot 1from Decline
to Renew
Pivot 2from Renew
to Innovation
© 2019 AHIMA V2
ahima.org
• Revisit AHIMA’s mission, vision, and core values in early 2019 to determine focus and broaden our impact
• Develop Strategic Plan to guide AHIMA through 2020-2023• Define impact and create plan to measure • Assess strengths and gaps in organizational capabilities and
culture, and create a plan aligned with the strategic needs of the organization (with a focus on making AHIMA a desirable place to work and engage with)
• Investigate and prioritize new business models aligned with the 2020-2023 Strategic Plan, and propose implementation plan to Board of Directors
2019 Strategic Plan –Next Steps on the Journey
© 2019 AHIMA V2
ahima.org
Core innovation:
• Makes existing products better and reduces the cost of making or distributing existing products.
Adjacent innovation:
• Drives growth in new audiences, customer segments, or business models with existing or modified products.
Transformational innovation:
• Drives growth in new business models and includes disruptive innovation.
Innovation Definitions and Alignment for 2019
© 2019 AHIMA V2
ahima.org
CSA Leaders and Delegate Survey December 2018
Q3. How would you describe AHIMA's purpose, or why AHIMA exists?
8
AHIMA serves the HIM profession:• “leading the HIM profession through education, research, and advocacy”• “as the premier health information management organization for the healthcare
industry”• “promoting the field of HIM”• “providing networking for professionals to learn from each other”
Top 50 words used in Q3 responses
AHIMA serves the healthcare industry through information:• “ensuring the security and reliability of health information/medical records”• “ensuring integrity of health information for the healthcare industry”• “furthering an evolving knowledge and accurate documentation of care processes in
the continuum of care worldwide”• “serving as a resource to other healthcare professions, government regulators, and
patients”
AHIMA serves patient health:• “ensuring the reliability of health information and advocate for accurate patient
information”• “ensuring quality information for quality healthcare”
© 2019 AHIMA V2
ahima.org
Gathering Input
© 2019 AHIMA V2
ahima.org
Where We Are Today
Focus on:• Improving customer experience• Increasing profitability• Improving operational excellence• Driving innovation• Improving employee experience
© 2019 AHIMA V2
ahima.org
Transformation Execution Planning
Execution Plans Flow from the Way Forward:• Owners and contributors• Milestones and deliverables• Activities and sequencing• Definition of success • Market analysis/research• Resource needs and implications• Financial projections• Risks/mitigations• Assumptions
Change stories are the starting point for execution plans in areas of greatest transformation. They provide the direction needed for staff to conduct detailed
execution planning under tight timelines
© 2019 AHIMA V2
ahima.org
Where We Are Today
• Coding• CDI • Conference• Customer Experience
• Financial Accountability• Communication• Innovation
Creating change stories for:
© 2019 AHIMA V2
ahima.org
A mission answers:Why does AHIMA exist?
What is AHIMA’s purpose?
A vision answers:Where is AHIMA going?
What aspirational change will result from AHIMA’s work?
The Mission and Vision will be used to:1. Guide strategic choices and provide focus
2. Anchor the organization to common direction
3. Inspire and motivate the organization
4. Position and communicate AHIMA’s role in the ecosystem
Where We Are Today
© 2019 AHIMA V2
ahima.org
AHIMA’s Mission and Vision
14
AHIMA’s Vision:
A world where trusted information
transforms health and healthcare
by connecting people, systems, and ideas
AHIMA’s Mission:Empowering people to impact health
© 2019 AHIMA V2
ahima.org
We Are AHIMA
© 2019 AHIMA V2
ahima.org
AHIMA and Its Related Organizations
© 2019 AHIMA V2
ahima.org
We Are AHIMA
CHERYL MARTINChief Knowledge Officer
AMY MOSSERChief Transformation Officer and Interim
Chief Information and Service [email protected]
LESLIE STOKESChief Product Marketing
and Sales [email protected]
KEITH TERRYInterim Executive Director,
AHIMA [email protected]
WYLECIA WIGGS HARRISChief Executive [email protected]
© 2019 AHIMA V2
ahima.org
© 2019 AHIMA V2
ahima.org
Celebrating Our Successes
• 83,606 total members (12.6% YoY growth)
53,95856,780
61,02564,216 65,097
70,430 69,520 70,419 69,45074,265
83,606
0
10,000
20,000
30,000
40,000
50,000
60,000
70,000
80,000
90,000
2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018
Annual AHIMA Membership Total
© 2019 AHIMA V2
ahima.org
Celebrating Our Successes2018 Advocacy Highlights:• Submitted comments on coding updates,
HIT policy initiatives• Introduced the Health Record Wizard• Attended White House
Executive Forum on Healthcare Data Interoperability
• Capitol Hill Briefing on “Unlocking Patient Data”
© 2019 AHIMA V2
ahima.org
House of Delegates Update
© 2019 AHIMA V2
ahima.org
AHIMA Foundation Update
• The AHIMA Foundation is a subset 501(c)3 arm of AHIMA, focused on improving health information management by supporting the people, research and resources that advance the HIM profession
• Welcome: Keith D. Terry, MBA, CHPC, Interim Executive Director; [email protected] or 312-233-1109
• The Foundation continues to offer:• HIRO Fund• Scholarships• Apprenticeships
• Say "thank you" to those who have mentored you by donating $100 to the AHIMA Foundation. Donate to recognize those who made an impact in your career at ahimafoundation.org
© 2019 AHIMA V2
ahima.org
HIM Reimagined (HIMR) Update
• CCHIIM decision regarding HIM+ Specialty Certification recommendation
• Certification and Education distinctions• HIMR impact on
• Pipeline (students and educators)• Existing professionals
Read the HIM Reimagined white paper at http://www.ahima.org/about/him-reimagined
© 2019 AHIMA V2
ahima.org
AHIMA’s Council for Excellence in Education (CEE) UpdateCEE is:• An AHIMA Council created to enhance the HIM
profession and plan for the future through education
• Comprised of 12 members, generally elected by membership, and appointments by the CEE as needed to ensure appropriate representation
• Supported by Academic Affairs team at AHIMA• Responsible for development of curricula
competencies to ensure future workforce is prepared to meet the changing needs of employers
© 2019 AHIMA V2
ahima.org
Commission on Certification for Health Informatics and Information Management (CCHIIM) Update
• Exists to serve the public by establishing, implementing and enforcing standards and procedures for certification and recertification of health informatics and information management professionals.
• Exists as an independent body within AHIMA• An AHIMA function for tax, fiscal, and other
administrative purposes
© 2019 AHIMA V2
ahima.org
CCHIIM Update2019 goals: • Increase awareness of CCHIIM by conducting at
least 1 outreach quarterly• Complete an evaluation of the entire certification
portfolio • Compare policies and procedures against the
National Commission for Certifying Agencies standards
• Develop a CCHIIM Strategic Plan in 2019 for 2020-2023
© 2019 AHIMA V2
ahima.org
Coming Up NextFocusing on our areas of strength: CDI and Coding (and more to come)
© 2019 AHIMA V2
ahima.org
Coming Up NextAn improved customer experience:• Meaningful, consistent, enjoyable• Simplified, streamlined processes• Making things easier is the goal
© 2019 AHIMA V2
ahima.org
Coming Up Next
Licensing agreement with Artifact Health• AHIMA query templates to be incorporated into
Artifact’s mobile platform• Simplifies a time-consuming process and provides
compliant, up-to-date templates• An example of AHIMA innovating in the industry
© 2019 AHIMA V2
ahima.org
Coming Up NextWhat about… data analytics?
© 2019 AHIMA V2
ahima.org
Privacy and Security
• HHS Office for Civil Rights Request for Information
• CMS and ONC: Data Exchange and Interoperability
• Toolkits: Disaster Planning & Recovery, Release of Information
• Practice Brief: Patient Directed Requests
© 2019 AHIMA V2
ahima.org
© 2019 AHIMA V2
ahima.org
© 2019 AHIMA V2
ahima.org