Bridal House

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a business plan sample for starting business in bridal industry...just theory


<ul><li> 1. HOUSE OFSdn. Bhd.BUSINESS PLAN</li></ul> <p> 2. DUCTION. 3. NAME OF COMPANY: House of Bridal Sdn. Bhd.NATURE OF BUSINESS:PartnershipINDUSTRY PROFILE:House of Bridal (HoB) provides rental for wedding equipment. HoB is establish due to the demand by consumers. Since wedding equipment tends to be a little pricey, majority of people prefers to rent.BUSINESS LOCATION: MelakaDATE STARTED:01 June 2012FACTORS IN SELECTING People prefer to rent wedding equipmentTHE PROPOSED BUSINESS: because too pricey to buy and use only once. To give a chance for couple to tie their knot with the best wedding receptions, the best memories.FUTURE PROSPECT OF THE Provide high quality service to newly-wedsBUSINESS: To protrude the international market 4. BUSINESS PURPOSEThis business plan is prepared because we want: To examine the bridal market in Melaka To make something different from others and will comesup with competitive advantages. To determine business capital and profit To improve our services by obtaining feedback 5. COMPANYBACKGROUND. 6. NAME OF THE COMPANY: House of Bridal Sdn. Bhd.ADDRESS: Lot 110-112, Bangunan Graha Maju, Off Jalan Hang Tuah, 75300 Melaka.TELEPHONE: 06-2222525FAX NUMBER:06-2885555E-MAIL:houseofbridalmalaysia@yahoo.comFORMS OF BUSINESS: PartnershipMAIN ACTIVITIES: Provide bridal products, services, wedding equipment and catering.DATE AND NUMBER OF 01 May 2012BUSINESS REGISTRATION: ME 55-2524DATE OF COMMENCEMENT:01 June 2012 7. BUSINESS BACKGROUND1. Initial Capital: PositionShares (RM) Chief Executive Officer 40% (40 000) Administrative Manager16% (16 000) Marketing Manager 12% (12 000) Finance Manager 12% (12 000) Operational Manager 1 12% (10 000) Operational Manager 2 12% (10 000)2. Name of Bank: Maybank Berhad3. Bank Account Number: 112214578930876 8. PARTNERS BACKGROUND. 9. NAME OF THE PARTNERS: NUR AIN BINTI ISHAKIDENTITY CARD NUMBER: 871123-14-5506PERMANENT ADDRESS:92, JALAN ONG KIM WEE, OFF JALAN HANG TUAH, 75300 MELAKA.CORRESPONDENCENONEADDRESS:TELEPHONE NUMBER: 017-4241205DATE OF BIRTH:23 NOVEMBER 1987AGE:25 YEARS OLDMARITAL STATUS: SINGLEACADEMICFOUNDATION OF LAW (UiTM SHAH ALAM CAMPUS), BACHELORQUALIFICATION:OF BUSINESS ADMINISTRATION (UNIVERSITI MALAYA)COURSES ATTENDED: MALAYSIAN ENTREPENEURSHIP CONVENTION, SEMINAR ONBUSINESS PLANNING BY UNIVERSITI MALAYA.SKILLS: SPEAKS FLUENT ENGLISH, MANDARIN, KOREAN AND JAPANESE.EXPERIENCES:PRACTICAL WORK AT ADAM &amp; LIM LAW FIRM, EXECUTIVEPERSONNEL FOR GARUDA JAYA SDN. BHD. FOR 2 YEARS.PRESENT OCCUPATION: CHIEF EXECUTIVE OFFICERPREVIOUS BUSINESS NONEEXPERIENCE: 10. NAME OF THE PARTNERS: SITI ADILAH BINTI MOHD JAAFARIDENTITY CARD NUMBER: 861007-10-5996PERMANENT ADDRESS:110, JALAN ONG KENG HOON, OFF JALAN HANG TUAH, 75300MELAKA.CORRESPONDENCENONEADDRESS:TELEPHONE NUMBER: 017-2604339DATE OF BIRTH:07 OCTOBER 1986AGE:26 YEARS OLDMARITAL STATUS: SINGLEACADEMICFOUNDATION IN SCIENCE (NILAI MATRICULATION COLLEGE),QUALIFICATION:BACHELOR IN OFFICE MANAGEMENT (UiTM MELAKA CITYCAMPUS)COURSES ATTENDED: COMMUNICATION IS THE KEY BY MSU SHAH ALAM, MANAGINGOR TO BE MANAGED? BY MCISSKILLS: NONEEXPERIENCES:NONEPRESENT OCCUPATION: ADMINISTRATIVE MANAGERPREVIOUS BUSINESS NONEEXPERIENCE: 11. NAME OF THE PARTNERS: JANNATUL AFNI BINTI JAMALUDINIDENTITY CARD NUMBER: 850402-08-6196PERMANENT ADDRESS:110, JALAN ONG KENG HOON, OFF JALAN HANG TUAH, 75300MELAKA.CORRESPONDENCENONEADDRESS:TELEPHONE NUMBER: 013-4448892DATE OF BIRTH:02 APRIL 1985AGE:27 YEARS OLDMARITAL STATUS: SINGLEACADEMIC QUALIFICATION: BACHELOR IN ACCOUNTING (UiTM MELAKA CITY CAMPUS)COURSES ATTENDED: HOW TO MANAGE YOUR BUSINESS FINANCIAL BY MMUCYBERJAYA, SEMINAR ON BUSINESS PLANNING BY UNIVERSITIMALAYA.SKILLS: SPEAKS FLUENT ENGLISH, MANDARIN, KOREAN AND HINDI.EXPERIENCES:PRACTICAL WORK AT TABUNG HAJI TAIPING BRANCH,ACCOUNTANT AT NYONYA BISTRO RESTAURANT FOR 4 YEARSPRESENT OCCUPATION: FINANCE MANAGERPREVIOUS BUSINESS NONEEXPERIENCE: 12. NAME OF THE PARTNERS: NUR HISYAM BIN KAMARUDDINIDENTITY CARD NUMBER: 860111-03-5335PERMANENT ADDRESS:NO 16A, KM32, JALAN TAMBAK MERAH, 77400 SUNGAI RAMBAI,MELAKA.CORRESPONDENCELOT 10A, TESCO MELAKA, NO 1, JALAN TUN ABDUL RAZAK, 75400ADDRESS:PREINGGIT, MELAKA.TELEPHONE NUMBER: 013-6134249DATE OF BIRTH:11 JANUARY 1986AGE:26 YEARS OLDMARITAL STATUS: SINGLEACADEMIC QUALIFICATION: DIPLOMA IN PUBLIC ADMINISTRATION (UiTM SHAH ALAMCAMPUS), BACHELOR IN MARKETING (UiTM SHAH ALAM CAMPUS)COURSES ATTENDED: COMMUNICATION SKILL COURSE BY INTAN, MARKETINGSTRATERGY COURSE BY INTAN.SKILLS: FLUENT IN ENGLISH AND MANDARIN, EXPERT IN ADOBEPHOTOSHOP AND ADOBE ILLUSTRATOR, EXPERT IN GRAPHICDESIGNING. CAN WORK UNDER PRESSUREEXPERIENCES:SECRET RECIPE MARKETING MANAGER FOR 2 YEARS, JAYA JUSCODISPLAY ARTIST FOR 1 YEAR.PRESENT OCCUPATION: MARKETING MANAGERPREVIOUS BUSINESS NONEEXPERIENCE: 13. NAME OF THE PARTNERS: MOHAMAD HAFIZUDIN BIN MAJIDIDENTITY CARD NUMBER: 860427-08-5405PERMANENT ADDRESS:NO.9, LORONG PAUH JAYA 4/5, TAMAN PAUH JAYA, 13600,PERMATANG PAUH, PENANG.CORRESPONDENCENO.99, LORONG LAGUNA MERBOK, TAMAN KEROH JAYA,ADDRESS:75450, AYER KEROH, MELAKA.TELEPHONE NUMBER: 013-4655363DATE OF BIRTH:27 APRIL 1986AGE:26 YEARS OLDMARITAL STATUS: SINGLEACADEMIC QUALIFICATION: DIPLOMA OF TOURISM MANAGEMENT (UiTM SAMARAHAN CAMPUS),BACHELOR IN TOURISM MANAGEMENT (Hons.) (UiTM MELAKA CITYCAMPUS)COURSES ATTENDED: NONESKILLS: CAN SPEAK FLUENTLY IN MALAY, ENGLISH AND ARABIC LANGUAGE, EXPERTIN HANDLING ABACUS SYSTEM AND CUSTOMER RELATIONSHIPMANAGEMENT SYSTEM, CAN HANDLE CUSTOMER IN GOOD MANNER.EXPERIENCES:FRONT OFFICE MANAGER AT MERDEKA PALACE HOTEL &amp; SUITE KUCHING,EVENT MANAGER AT FOURPOINT HOTEL BY SHERITON, KUCHING.PRESENT OCCUPATION: OPERATIONAL MANAGERPREVIOUS BUSINESS NONEEXPERIENCE: 14. NAME OF THE PARTNERS: NUR NADIA BINTI ABDUL MALEKIDENTITY CARD NUMBER: 900506-04-5304PERMANENT ADDRESS:17-4, JALAN TAMING SARI, 75400 MELAKA.CORRESPONDENCENONEADDRESS:TELEPHONE NUMBER: 016-6333352DATE OF BIRTH:06 MAY 1990AGE:22 YEARS OLDMARITAL STATUS: SINGLEACADEMIC QUALIFICATION: SPM PASSERCOURSES ATTENDED: CRAFTY HANDY BY KARANGKRAF, DREAM YOUR DREAM DAY WEDDING BY ATO Z BRIDAL, ART OF DECORATING BY IMPIANA BRIDAL HOUSESKILLS: EXPERT IN THE ART OF DECORATING, EXPERT IN BRAIDS, HANDYCRAFT.EXPERIENCES:WORKED WITH IMPIANA BRIDAL HOUSE IN THE DESIGNING TEAM FOR 1 YEAR.FREELANCE BOUQUET DESIGNER FOR 1 YEARPRESENT OCCUPATION: OPERATIONAL MANAGER #2PREVIOUS BUSINESS NONEEXPERIENCE: 15. MARKETING PLAN. 16. Products / ServicesCanopy SetupFunction Consultation Wedding Planner Wedding Photography Services LCD ProjectorWedding ArrangementWedding Decoration &amp; Design 17. Elements of Love Melodies of Love Premium Elegance 18. Target MarketBandaraya Melaka residents Outsider outside BandarayaMelakaGrown-ups only which is agefrom 20 until 80+Market Size Target market Purchases (RM) Residents 120 000 Outsiders 80 000 TOTAL 200 000 19. Market Competition Legend Bridal GalleryLotus Ever Lovely Beauty&amp; Bridal Centre 20. Market ShareBefore40%Lotus Ever Lovely 60% Beauty &amp; Bridal Centre Legend Bridal Gallery 21. After45% 40% Lotus Ever Lovely Beauty&amp; Bridal CentreLegend Bridal GalleryHouse of Bridal15% 22. Sales ForecastMonth Sales Forecast (RM) Remarks Jun28 600Just starting business Jul27 400Starting to pay loan Aug27 600-Sept28 000- Oct28 100- Nov28 400 School holiday Dec29 000 School holiday Jan29 300- Feb30 100 Sales increaseMac 28 300- Apr29 100-May 31 100-TOTAL345 000- 23. Marketing StrategyProduct PricePromotionPlace 24. Marketing Budget ITEMS FIXED ASSETS MONTHLY OTHERSTOTAL (RM) EXPENSES EXPENSES(RM)(RM) (RM)FIXED ASSETS Signboard 3000-- 3000WORKING CAPITALS Banner--250250Flyer- 80- 80 Business Card --450450Opening--2000 2000 CeremonyCompany- - 250 250WebsiteOTHER REQUIREMENTS Deposit - -- - Registration &amp;- - 150 150LicensesInsurance &amp;- -- -Road TaxOther Expenses - -- -TOTAL 6180 25. OPERATIONSPLAN. 26. Operations Process For Bridal Clothes Rental ServicePlan the desired theme for the customerCheck the gallerys collection to make sure thecustomer desired theme is complied.Fitting the attires with the customer.The attires choosen would be stored in a specialchamber prior to the wedding dayAttire rented to customer for a day. 27. Operations Process in Renting Canopies Assist customer in making choices for type of canopy. Plan appropriate decoration for canopy. Reserve selected canopy for wedding day. Transport canopy to destination and assemble. Disassemble canopy to be transported back to the shop. 28. Capacity Planning (Operation Time)25-30 customers per month 2-4 customers per dayBusiness HoursOperating days TimeMonday - Thursday9.30 a.m. 5.00 p.m.Friday 9.30 a.m. 12.00 p.m.Saturday &amp; Sunday9.30 a.m. 3.00 p.m. 29. List of Operations PersonnelTypes of Marketing PersonnelNo. of StaffOperating Manager2Operators6 30. Schedule of Remuneration PositionNo. monthlyEPFSOSCO Total salaries (12 %) (2%)( RM)(RM)Operations8 10 2001 326 20411 730Executive* andothersTOTAL11 730 31. Operation Budget TYPESFIXEDMONTHLY OTHER TOTALASSETEXPENSES EXPENSES(RM) (RM)(RM) (RM)Capital expenditure / 12 340 12 340Fixed assetMaterial requirement7650 7650Working capital/11 730 11 730Monthly expensesOther requirement/ 850850Other expensesTOTAL (RM)19 9901258032 570 32. Operation LayoutBACK DOORFEMALEMALETOILET TOILETSTORE ROOM FITTING ROOMFEMALE SEATS MALE FITTING ROOM TABLE FORDISCUSSION SMALL GALLERYMAIN DOOR 33. ADMINISTRA TIVEPLAN. 34. Organizational Chart ManagerAdministrative MarketingOperational FinancialExecutiveExecutive ExecutiveExecutive 35. List of Administration PersonnelTypes No. of StaffChief Executive Officer1Marketing Manager1Operation Manager2Administrative Manager 1Financial Manager1Operators6 36. Schedule of RemunerationPOSITIONNO WAGESEPFSOCSO AMOUNT(RM) (13%) (2%) (RM)CHIEF EXECUTIVE OFFICER 12000 260402300ADMINISTRATION 1 1 800 23436 2 070MANAGERMARKETING MANAGER 1 1 500 19530 1 725OPERATION 2 1 500 19530 1 725MANAGERFINANCIAL 1 1 500 19530 1 725MANAGEROPERATORS 6 1 200 15624 1 380 37. Administration BudgetITEMASSET MONTHLY OTHEREXPENSES EXPENSES EXPENSES (RM)(RM)(RM)Furniture &amp; Fixtures 88 716 - - Wages -17000 - EPF -2 210 - SOCSO - 340- Water &amp; Electricity -- - Telephone Bills -24 (per month)-Internet Bills - 300 (per - month) Building Insurance-- 3 000Business Registration-- 1 000 Other -- 1 000 TOTAL 88 71619 874 5 000 38. FINANCIALPLAN. 39. PROJECT IMPLEMENTATION COST &amp; SOURCES OF FINANCE Project Implementation Cost Sources of Finance Requirements CostLoan Hire-PurchaseOwn ContributionFixed Assets Cash Existing F. AssetsLand &amp; BuildingRenovationOffice Equipment4510815178 30000Rent &amp; UtilitiesSignboard 3000 3000Motor Vehicle 3000030000Working Capital 1 monthsAdministrative4170 4170Marketing 1805 1805Operations2172520725 1000Pre-Operations &amp; Other Expenditure47603760 1000Contingencies 10% 2212818128 4000TOTAL13276657791 74975 40. House of Bridal Sdn. Bhd. DEPRECIATION SCHEDULESFixed Asset Signboard Fixed Asset Office EquipmentCost (RM) 3,000 Cost (RM) 45,178MethodStraight Line MethodStraight LineEconomic Life (yrs) 10Economic Life (yrs) 5 Annual AccumulatedAnnual Accumulated YearDepreciation Depreciation Book Value Year Depreciation Depreciation Book Value- -3,000--45,17813003002,7001 90369036 3614223006002,4002 9036 18,071 27,10733009002,1003 9036 27,107 18,07143001,2001,8004 9036 36,142903653001,5001,5005 9036 45,178-63001,8001,2006 00 -73002,100 900 7 00 -83002,400 600 8 00 -93002,700 300 9 00 - 103003,000- 10 00 - 41. Fixed AssetMotor VehiclesCost (RM)30,000Method Straight LineEconomic Life (yrs)10AnnualAccumulated Year DepreciationDepreciation Book Value -- 30,00013,0003,000 27,00023,0006,000 24,00033,0009,000 21,00043,00012,00018,00053,00015,00015,00063,00018,00012,00073,00021,000 9,00083,00024,000 6,00093,00027,000 3,00010 3,00030,000 - 42. LOAN &amp; HIRE-PURCHASE AMMORTISATION SCHEDULES LOAN REPAYMENT SCHEDULE HIRE-PURCHASE REPAYMENT SCHEDULEAmount 88,169AmountInterest Rate7%Interest Rate 5%Duration (yrs) 10Duration (yrs)5Method Kadar tetapTotalPrincipal TotalPrincipal YearPrincipal InterestPayment BalanceYear Principal Interest Payment Balance - -- 57,791 -- - -111,558 2312 13,870 46,232 1 ----211,558 1849 13,407 34,674 2 ----311,558 1387 12,945 23,116 3 ----411,558 92512,843 11,558 4 ----511,558 46212,020- 5 ----6 00-- 6 ----7 00-- 7 ----8 00-- 8 ----9 00-- 9 ---- 10 00--10 ---- 43. PRO-FORMA INCOME STATEMENT Year 1Year 2 Year 3Sales575,100776,050 886,400Less: Cost of SalesOpening stockPurchases 185,000222,000 359,500Less: Ending StockCarriage Inward &amp; DutyGross ProfitLess: EnpenditureAdministrative Expenditure 50,040 55,044 60,548Marketing Expenditure21,660 23,826 26,209Other Expenditure 2,9503,2453,570Business Registration &amp; Licences210Insurance &amp; Road Tax for Motor Vehicle1,6001,6001,600Other Pre-Operations ExpenditureInterest on Hire-PurchaseInterest on Loan2,3121,8491,387Depreciation of Fixed Assets 12,336 12,336 12,336Operations Expenditure 20,700 22,700 25,047Total Expenditure 296,807342,670490,196Net Profit Before Tax 278,293433,380396,204Tax 000Net Profit After Tax278,293433,380396,204Accumulated Net Profit278,293711,673 1,107,87 44. PRO-FORMA BALANCE SHEETYear 1Year 2 Year 3ASSETSNon-Current Assets (Book Value)Land &amp; BuildingRenovationOffice Equipment 36,142 27,107 18,071Rent &amp; UtilitiesSignboard 2,7002,400 2,100Motor Vehicles 27,000 24,000 21,000Other AssetsDeposit 65,842 53,507 41,171Current AssetsStock of Raw Materials000Stock of Finished Goods 000Accounts Receivable 45,650 51,737 59,093Cash Balance 300,008746,579 1,204,954 345,658798,315 1,264,047TOTAL ASSETS 411,500851,822 1,305,218Owners EquityCapital 74,975 74,975 74,975Accumulated Profit 278,293711,673 1,107,877 353,268786,648 1,182,852Long-Term LiabilitiesLoan Balance 46,232 34,674 23,116Hire-Purchase Balance 46,232 34,674 23,116Current LiabilitiesAccounts Payable 12,000 30,500 99,250TOTAL EQUITY &amp; LIABILITIES 411,500851,822 1,305,218 45. CONCLU SION 46. Bridal business is a recession resistant industry There are peak seasons and low seasons, allinfluenced by the holidaysTraditional Malay bridal style is still popularamong modern society, thus promising a brightfuture for this industry </p>