Describe current thinking about advantages of breastfeeding for mother, child, family, and society.

Encourage health professionals and breastfeeding mothers to work together to improve the initiation and continuance of breastfeeding.

Promote breastfeeding awareness and education for health care providers and administrators to support mothers in order to establish and carry on breastfeeding

Educate about the benefits of supporting breastfeeding in the workplace, and how to create a breastfeeding-friendly work environment

(1)

UNICEF estimates that the lives of 1.3 million children could be saved each year by encouraging mothers to practice exclusive breastfeeding. Women should be encouraged and supported to exclusively breastfeed for the first six months of an infant's life and continue to breastfeed for the first year and beyond.  

Returning to work doesn't mean a mother has to stop. Women have always worked and breastfed. It may seem hard to combine, but it can be done. Continuing breastfeeding will mean mothers have protected them as best as they know they can. 

World Alliance for Breastfeeding Action (WABA) revisits the 1993 World Breastdeeding Week (WBW) campaign on the Mother-Friendly Workplace Initiative. The 2015’s theme 'Breastfeeding and Work - Let's Make it Work' calls for concerted global action to support women to combine work with child-rearing, particularly breastfeeding.

(2)

Breastfeeding is not just about milk, it is also about love. It provides more than just good nutrition. It brings a mother and a baby closer together emotionally.

Returning to work doesn't mean a mother has to stop. Women have always worked and breastfed. It may seem hard to combine, but it can be done. Continuing breastfeeding will mean mothers have protected them as best as they know they can. 

World Alliance for Breastfeeding Action (WABA) celebrates World Breastfeeding Week (WBW) with the theme ‘Beastfeeding and Work - Let's Make it Work'. It calls for concerted global action to support women to combine work with child rearing, particularly breastfeeding.