branding & print methods

BRANDING & PRINT METHODS

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DebossingDigital LabelDigital PrintDigital Transfer

EmbossingEmbroideryFlatbed screen printingImitation etch

Laser EngravingOffset PrintingPad PrintResin Coated Finish

Rotary Digital PrintRotary Screen PrintScreen PrintSublimation

Digital TransferDirect To Garment (DTG)EmbroideryScreen Print

SublimationSupacolourVinyl Transfer

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SupacolourVinyl Transfer

BRANDING & PRINT METHODS - GARMENTS

BRANDING & PRINT METHODS - PRODUCTS

CONTENTS

BRANDING & PRINT METHODS PRODUCTS

DEBOSSING

DIGITAL LABEL

DIGITAL PRINT

DIGITAL TRANSFER

Debossing is produced by pressing a hot engraved metal plate into the surface of a product with a lot of pressure. This produces a permanent image below the products surface.

Digital adhesive labels are used to brand products that cannot be branded with any other method. They are printed with a digital printing press and applied to the product.

This production method is used for printing media such as paper, vinyl and magnetic material used in the manufacture of labels, badges and fridge magnets etc.

Digital transfers are used for branding fabrics and are printed on transfer paper using a digital printing machine then heat pressed onto the product.



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EMBOSSING

EMBROIDERY

FLATBED SCREEN PRINTING

IMITATION ETCH

Embossing, art of producing raised patterns on the surface of metal, leather, textiles, paper, and other similar substances. Strictly speaking, the term is applicable only to raised impressions produced by means of engraved dies or plates

Embroidery is the craft of decorating fabric or other materials using a needle to apply thread or yarn. Embroidery may also incorporate other materials such as pearls, beads, quills, and sequins.

Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.

Imitation etch is a special pad printing ink used for producing an etch like effect on glass products.



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LASER ENGRAVING

OFFSET PRINTING

PAD PRINT

RESIN COATED FINISH

Laser engraving produces a permanent natural finish using a laser to mark the product. Different materials produce different effects when engraved so to avoid uncertainty pre-production samples are recommended.

Offset printing is a commonly used printing technique in which the inked image is transferred from a plate to a rubber blanket, then to the printing surface.

Pad Printing uses a silicone pad to transfer an image to a product from a laser etched printing plate. It is one of the most popular and affordable ways of branding promotional products due to its ability to reproduce images on uneven or curved products and print multiple colours in a single pass.

Resin coated finish is produced by printing the artwork onto a vinyl material with strong adhesive on the reverse. The branded area is coated with a crystal clear resin which is allowed to dry. Once dry, the finished decal is applied to the product and the adhesive forms a permanent bond.



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ROTARY DIGITAL PRINT

ROTARY SCREEN PRINT

SCREEN PRINT

SUBLIMATION

Direct to product rotary digital printing involves the transfer of UV ink directly from inkjet print heads and can be used to produce both spot colour and full colour branding.

Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.

Screen printing is a printing technique whereby a mesh is used to transfer ink onto a substrate, except in areas made impermeable to the ink by a blocking stencil.

Sublimation print is used for branding products that have a special coating on them or fabrics suitable for the sublimation process. A transfer is produced by printing sublimation ink onto transfer paper and then heat pressing it onto the product.



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SUPACOLOUR

VINYL TRANSFER

Supacolour is a revolutionary new way of decorating promotional products and apparel. Supacolour is based around the traditional process of a heat applied transfer, but produces a higher quality finish than traditional digital transfers.

Heat transfer vinyl, or HTV for short, is a specialty vinyl polymer that can be used on certain fabrics and materials to create designs and promotional products. It comes in a roll or sheet form with an adhesive backing so it can be cut, weeded, and placed on a substrate for heat application.



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BRANDING & PRINT METHODS GARMENTS

DIGITAL TRANSFER

DIRECT TO GARMENT (DTG)

EMBROIDERY

SCREEN PRINT

Digital transfers are used for branding fabrics and are printed on transfer paper using a digital printing machine then heat pressed onto the product.

Direct to garment printing Direct to garment printing is a process of printing on textiles using specialized aqueous ink jet technology. DTG printers typically have a platen designed to hold the garment in a fixed position and the printer inks are jetted or sprayed onto the textile by the print head.

Embroidery is the craft of decorating fabric or other materials using a needle to apply thread or yarn. Embroidery may also incorporate other materials such as pearls, beads, quills, and sequins.

Screen printing is a printing technique whereby a mesh is used to transfer ink onto a substrate, except in areas made impermeable to the ink by a blocking stencil.



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BRANDING & PRINT METHODS GARMENTS

SUBLIMATION

SUPACOLOUR

VINYL TRANSFER

Sublimation print is used for branding products that have a special coating on them or fabrics suitable for the sublimation process. A transfer is produced by printing sublimation ink onto transfer paper and then heat pressing it onto the product.

Supacolour is a revolutionary new way of decorating promotional products and apparel. Supacolour is based around the traditional process of a heat applied transfer, but produces a higher quality finish than traditional digital transfers.

Heat transfer vinyl, or HTV for short, is a specialty vinyl polymer that can be used on certain fabrics and materials to create designs and promotional products. It comes in a roll or sheet form with an adhesive backing so it can be cut, weeded, and placed on a substrate for heat application.



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