brand logo guidelines manual v1 prepared by vudu … · 2019-11-25 · prepared by vudu advertising...

6
BRAND LOGO GUIDELINES MANUAL V1 PREPARED BY VUDU ADVERTISING

Upload: others

Post on 10-Jan-2020

9 views

Category:

Documents


1 download

TRANSCRIPT

BRAND LOGO GUIDELINES MANUAL V1PREPARED BY VUDU ADVERTISING

LOGO MEASUREMENTS

Base Box is equal to square height of normal (i.e. no stretches or molds) Arial Font typed for business name below their monogram.

ARIAL FONT FAMILY

Arial NarrowArial Narrow ItalicArial Narrow BoldArial Narrow Bold ItalicArial RegularArial ItalicArial BoldArial Bold ItalicArial Black

Arial bold font is being used in business name in logo.

BRAND LOGO COLOR PALETTE

Pantone Color Code (Match) CMYK Color Code

Red Pantone 1795 C C 10 M 97 Y 100 K 2

Blue Pantone 7687 C C 95 M 84 Y 15 K 3

INCORRECT LOGO USAGE

Following shapes and colors are incorrect forms of logo usage.

POSSIBLE LOGO USAGE

The possible good forms of logo usage are as following.

A dark background or color fill is recommended option with a variation of any color other than the main logo colors i.e. red and blue.