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Brand Book July 2016

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Page 1: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Brand BookJuly 2016

Page 2: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

P.36 MGallery by SofitelP.40 PullmanP.44 SwissôtelP.48 Grand MercureP.52 The Sebel

P.12 RafflesP.16 FairmontP.20 Sofitel LEGENDP.24 SO SofitelP.28 SOFITELP.32 onefinestay

P.76 ibisP.80 ibis StylesP.84 ibis budgetP.88 hotelF1

P.58 NovotelP.62 MercureP.66 Mama ShelterP.70 Adagio

Luxury & Upscale Economy

Midscale

Page 3: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

54

AccorHotels brands offer unique moments and diverse experiences in more than 4.100 addresses throughout 95 countries. From luxury to economy, each hotel shares a common philosophy of hospitality made of uncompromised essentials of comfort, well-being and warm welcome.

Let this Brand Book take you through our brands and their flagships around the world.

Feel Welcome

Page 4: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

76

26%* France

1,619 hotels - 146,308 rooms

13%* North America, Latin

America and Caribbean361 hotels - 72,557 rooms

12%* Mediterranean**, Middle

East, Africa Regions402 hotels - 68,258 rooms

23%* Northern, Central

and Eastern Europe***944 hotels - 132,555 rooms

26%* Asia-Pacific

747 hotels - 149,522 rooms

AccorHotels global network

570,000 ROOMS

4,100 HOTELS

95 COUNTRIES

20 BRANDS

* Percentages by number of rooms in hotel porfolio at June 2016. ** The Mediterranean area includes Greece, Israel, Italy, Malta, Portugal, Spain and Turkey.*** Excluding France.

Page 5: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

98

AccorHotels brand portfolio

Page 6: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Luxury & Upscale

SO Sofitel Bangkok Thailand

10 11

Page 7: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Remarkable hotels synonymous with luxury, glamour, culture and style; each has its

own story to tell.

FLAGSHIPS

Raffles Singapore, Le Royal Monceau Raffles Paris,

Raffles Dubai

BREAKDOWN

EUROPE 2 hotels, 330 rooms

ASIA 7 hotels, 1,104 rooms

AFRICA / MIDDLE EAST 3 hotels, 552 rooms

Raffles SingaporeSingapore

hotels

rooms

countries

121,986

10

raffles.com

12

An Oasis for the Well-Travelled.

Page 8: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Raffles IstanbulTurkey

Raffles DubaiUnited Arab Emirates

Raffles Le Royal Monceau ParisFrance

14 15

Page 9: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Fairmont Chateau Lake Louise Canada

The cultural and social centre of every destination, Fairmont’s awe inspiring

architecture and engaging colleagues connect guests to memorable experiences.

hotels

rooms

countries

70 28,462

22

fairmont.com

FLAGSHIPS

Fairmont San Francisco, Fairmont Banff Springs,

Fairmont Peace Hotel Shanghai, Fairmont The Palm Dubai,

The Plaza a Fairmont Managed Hotel New York,

The Savoy a Fairmont Managed Hotel London

BREAKDOWN

EUROPE 11%

ASIA 11%

AMERICA 58%

AFRICA / MIDDLE EAST 20%

16 17

Unforgettable. Since 1907.

Page 10: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Fairmont The Palm Jumeirah Dubai United Arab Emirates

Fairmont Peace Hotel Shanghai China

Fairmont Baku, Flame Towers Azerbaidjan

18 19

Page 11: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Iconic hotels where heritage meets modernity.

FLAGSHIPS

Sofitel LEGEND Metropole Hanoi,

Sofitel LEGEND The Grand Amsterdam,

Sofitel LEGEND Old Cataract Aswan,

Sofitel LEGEND Santa Clara Cartagena

BREAKDOWN

EUROPE 1 hotel, 177 rooms

ASIA 2 hotels, 435 rooms

AMERICA 1 hotel, 124 rooms

AFRICA / MIDDLE EAST 1 hotel, 138 rooms

hotels

rooms

countries

5 874

5

sofitel-legend.com Sofitel LEGEND Metropole HanoiVietnam

20 21

Live the Legend.

Page 12: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Sofitel LEGEND The Grand Amsterdam Netherlands

Sofitel LEGEND Old Cataract AswanEgypt

Sofitel LEGEND Santa Clara CartagenaColombia

22 23

Page 13: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Where locals and world-travelers meet in like-mindedness to experience

the energy of the place.

FLAGSHIPS

SO Sofitel Bangkok, SO Sofitel Singapore

BREAKDOWN

ASIA 3 hotels, 448 rooms

INDIAN OCEAN 1 hotel, 92 rooms

hotels

rooms

countries

4 540

3

sofitel.com SO Sofitel Singapore Singapore

24 25

Intense living.

Page 14: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

SO Sofitel Bangkok Thailand

SO Sofitel Hua Hin Thailand

SO Sofitel MauritiusMauritius

26 27

Page 15: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Where innate french elegance artfully blends with local culture to create exceptionnal experiences.

FLAGSHIPS

SOFITEL Paris Le Faubourg, SOFITEL London St James,

SOFITEL Dubai Downtown, SOFITEL Bangkok Sukhumvit

BREAKDOWN

EUROPE 28%

ASIA 37%

AMERICA 15%

AFRICA / MIDDLE EAST 20%

hotels

rooms

countries

121 28,955

41

sofitel.com SOFITEL London St JamesUnited Kingdom

28 29

Life is Magnifique.

Page 16: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

SOFITEL Singapore Sentosa Resort and Spa Singapore

SOFITEL Dubai Downtown United Arab Emirates

SOFITEL Paris Le Faubourg France

30 31

Page 17: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

onefinestay Rue de Varenne III St-Germain-des-Prés Paris

Handmade hospitality for stays in the finest homes. It’s a new way to experience a city.

properties

cities

countries

2,500 5 4

onefinestay.com

BREAKDOWN

LONDON 52%

PARIS 21%

NEW YORK 10%

LOS ANGELES 7%

ROME 1%

32 33

The best homes, the best service.

Page 18: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

onefinestay 7th Avenue Townhouse Park Slope New York

onefinestay Finn Place II Tribeca New York

34 35

onefinestay McKinley Avenue Venice Los Angeles

Page 19: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

MGallery Molitor Paris France

Where art-de-recevoir enhances authentic local discovery and shapes memorable moments.

FLAGSHIPS

MGallery Molitor Paris, MGallery Francis Bath,

MGallery Hotel Muse Bangkok Langsuan,

MGallery Brick Hotel Buenos Aires

BREAKDOWN

EUROPE 57%

ASIA 34%

AMERICA 3%

AFRICA / MIDDLE EAST 6%

hotels

rooms

countries

86 8,763

23

sofitel.com

36 37

Boutique hotels collection.

Page 20: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

MGallery Amarterra Villas Bali Nusa Dua Indonesia

MGallery Hotel Muse Bangkok Langsuan Thailand

MGallery Grand Hotel La Cloche Dijon France

38 39

Page 21: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Connecting performance with enjoyment, always in tempo, definitely in style.

FLAGSHIPS

Pullman London St Pancras, Pullman Paris Tour Eiffel,

Pullman Phuket Arcadia Naithon Beach, Pullman Park Lane Hong Kong

BREAKDOWN

EUROPE 26%

ASIA 60%

AMERICA 6%

AFRICA / MIDDLE EAST 8%

hotels

rooms

countries

115 33,750

31

pullmanhotels.com

40 41

Pullman Paris Roissy CDG AirportFrance

Our World is Your Playground.

Page 22: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Pullman Phuket Arcadia Naithon BeachThailand

Pullman Bangkok Hotel G Thailand

Pullman London St PancrasUnited Kingdom

4342

Page 23: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Through quality, efficiency and care, our Swiss hospitality gives guests the peace

of mind they need to explore the world and discover life’s true rewards.

FLAGSHIPS

Swissôtel The Bosphorus Istanbul,

Swissôtel Dresden Am Schloss,

Swissôtel Resort Bodrum Beach,

Swissôtel Krasnye Holmy, Moscow

BREAKDOWN

EUROPE 45%

ASIA 42%

AMERICA 10%

AFRICA / MIDDLE EAST 3%

hotels

rooms

countries

32 12,060

16

swissotel.com

44 45

Swissôtel The Bosphorus IstanbulTurkey

Life is a journey. Live it well.

Page 24: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Swissôtel Resort Bodrum Beach Turkey

Swissôtel The Bosphorus IstanbulTurkey

Swissôtel ZürichSwitzerland

4746

Page 25: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Authentically local.

FLAGSHIPS

Grand Mercure Jakarta Harmoni,

Grand Mercure Phuket Patong, Grand Mercure Danang

BREAKDOWN

ASIA 88%

AMERICA 8%

AFRICA / MIDDLE EAST 4%

hotels

rooms

countries

45 9,632

11

grandmercure.com

4948

Grand Mercure Phuket PatongThailand

Page 26: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Grand Mercure Danang Vietnam

Grand Mercure Jakarta Harmoni Indonesia

5150

Page 27: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Unparalleled apartment collection.

FLAGSHIPS

Melbourne Flinders Lane, Melbourne Docklands

BREAKDOWN

ASIA 26 hotels, 1,738 rooms

hotels

rooms

countries

26 1,738

3

thesebel.com

5352

The Sebel Melbourne Docklands Australia

Page 28: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

The Sebel Kirkton Park Hunter ValleyAustralia

The Sebel Suites Auckland New Zealand

5554

The Sebel Melbourne Flinders Lane Australia

Page 29: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Midscale

Novotel Samui Resort Chaweng Beach Kandaburi Thailand

5756

56 57

Page 30: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Modern easy living full service.

LATEST FLAGSHIPS

Munchen City Arnulfpark, Amsterdam Schiphol,

Samui Resort Chaweng Beach Kandaburi, Krasnoyarsk Center

BREAKDOWN

EUROPE 60%

ASIA 25%

AMERICA 8%

AFRICA / MIDDLE EAST 7%

hotels

rooms

countries

470 89,345

61

novotel.com

5958

Novotel Munchen City Arnulfpark Munich Germany

Page 31: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Novotel Le Mans Est France

Novotel Krasnoyarsk CenterRussia

6160

Novotel Bangkok Ploenchit Sukhumvit Thailand

Page 32: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

In harmony with people and places.

hotels

rooms

countries

742 93,923

56

mercure.com

6362

LATEST FLAGSHIPS

Gdansk Posejdon, Varszawa Grand,

Amsterdam Sloterdijk, Bali Legian

BREAKDOWN

EUROPE 74%

ASIA 13%

AMERICA 10%

AFRICA / MIDDLE EAST 3%

Mercure Warszawa Grand WarsawPoland

Page 33: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Mercure Bali LegianIndonesia

Mercure Amsterdam Sloterdijk StationNetherlands

6564

Mercure Iguazu Hotel Iru Argentina

Page 34: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Mama loves you.

FLAGSHIPS

Paris, Marseilles, Los Angeles

BREAKDOWN

EUROPE 4 hotels, 552 rooms

AMERICA 1 hotel, 70 rooms

hotels

rooms

countries

5 622

2

mamashelter.com

6766

Mama Shelter Los Angeles United States

Page 35: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

68 69

Mama Shelter Los Angeles United States

Mama Shelter Lyon France

Mama Shelter Paris France

Page 36: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

You have a second home in the heart of the big cities.

LATEST FLAGSHIPS

Birmingham City Centre, La Défense Courbevoie,

Nancy Centre

BREAKDOWN

EUROPE 78%

AMERICA 14%

AFRICA / MIDDLE EAST 8%

hotels

rooms

countries

100 10,865

11

adagio-city.com

7170

Adagio Access Colombes France

Page 37: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

72

Adagio Koeln City CologneGermany

Adagio Birmingham City Center United Kingdom

Adagio La Défense CourbevoieFrance

Page 38: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Economy

ibis Chennai City Centre India

7574

74 75

Page 39: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Well being at the best price.

LATEST FLAGSHIPS

Paris Avenue de la République,

Mexico Alameda, Hambourg City

BREAKDOWN

EUROPE 67%

ASIA 14%

AMERICA 13%

AFRICA / MIDDLE EAST 6%

hotels

rooms

countries

1,082 137,516

64

ibis.com

76 77

ibis Hambourg City HambourgGermany

Page 40: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

ibis Mexico AlamedaMexico

ibis Paris Avenue de la RépubliqueFrance

ibis Quiberon Thalassa France

7978

Page 41: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Comfort, unique design all inclusive.

LATEST FLAGSHIPS

Paris CDG, Dubai, Lviv

BREAKDOWN

EUROPE 77%

ASIA 19%

AMERICA 3%

AFRICA / MIDDLE EAST 1%

hotels

rooms

countries

338 32,808

30

ibis.com

80 81

ibis Styles Bali PetitengetIndonesia

Page 42: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

82 83

ibis Styles KonstanzGermany

ibis Styles Paris Roissy CDG AirportFrance

ibis Styles Dubai JumeirahUnited Arab Emirates

Page 43: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

Essential comfort at a budget price.

LATEST FLAGSHIPS

RJ Copacabana, Jakarta Airport

BREAKDOWN

EUROPE 89%

ASIA 6%

AMERICA 4%

AFRICA / MIDDLE EAST 1%

hotels

rooms

countries

561 54,211

17

ibis.com

84 85

ibis budget Jakarta Airport Tangerang Indonesia

Page 44: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

ibis budget Ambassador Seoul Dongdaemun South Korea

87

ibis budget RJ Copacabana Rio de Janeiro Brazil

ibis budget KonstanzGermany

86

Page 45: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

hotelf1.com

88 89

Low cost hotels in France.

hotels

rooms

country

237 17,861

1

Page 46: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

hotelF1 Marne la Vallée Collégien France

hotelF1 Paris Porte de MontmartreFrance

hotelF1 Roissy AirportFrance

9190

Page 47: Brand Book - FRHI Offers/AccorHotels_Brand... · Remarkable hotels synonymous with luxury, glamour, culture and style; each has its own story to tell. FLAGSHIPS Raffles Singapore,

accorhotels.com