brac dairy · pdf filelow-fat milk powder sour curd ... flavoured milk pasteurised mango...

BRAC Dairy A BRAC Social Enterprise Creating an urban market for rural dairy farmers Although every effort has been made to include and verify the accuracy of relevant information in this fact-sheet, users are urged to check independently on matters of specific interest. Report any discrepancies/suggestions to [email protected]. This document was last updated on May 2014, is revised quarterly and made available on www.brac.net/visitors. BRAC’s dairy products under the brand name “Aarong Dairy” Pasteurised milk UHT milk Pasteurised low-fat milk Full-cream milk powder Low-fat milk powder Sour curd Sweet curd Strawberry yogurt drink UHT and pasteurised chocolate flavoured milk Pasteurised mango flavoured milk Butter Ghee Tamarind juice Few more exciting milk-based product will launch shortly. Quick stats BRAC Dairy has the processing capacity of 170,000 litres of milk per day. Today, the enterprise holds 24 per cent of the national market share. It is also one of the largest BRAC enterprises, making profits of over BDT 268 million every year. Currently, this enterprise serves approximately 50,000 dairy farmers in the western region of Bangladesh with over 1400 employees working under its umbrella. BRAC Dairy was established in 1998. It began as an income-generation sector to create a market for rural dairy farmers and provide them a profit-making platform. It started when the demand of milk in villages was low and there were no refrigerated storage facilities for the unsold milk. To meet that need, BRAC established milk factories to collect milk from rural dairy farmers with fair price and sell it to the urban market. Overtime, BRAC Dairy’s goals have expanded to serve high quality milk products to their customers. In addition to packaged milk, it offers processed and packaged milk products. To summarise, the enterprise channels milk from rural to urban areas while channelling urban money into rural areas. BRAC Dairy today Through its 101 chilling centres, BRAC Dairy collects cows’ milk from rural dairy farmers and sells them nationwide through its internal and external distributors and retail chains under the brand name Aarong Dairy. A range of milk and milk products offered by BRAC Dairy under the brand name “Aarong Dairy”

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Page 1: BRAC Dairy · PDF fileLow-fat milk powder Sour curd ... flavoured milk Pasteurised mango flavoured milk Butter Ghee ... and milk products offered by BRAC Dairy under

BRAC Dairy A BRAC Social Enterprise

Creating an urban market for rural dairy farmers

Although every effort has been made to include and verify the accuracy of relevant information in this fact-sheet, users are urged to check independently on matters of specific interest. Report any discrepancies/suggestions to [email protected]. This document was last updated on May 2014, is revised quarterly and made available on www.brac.net/visitors.

BRAC’s dairy products under the brand name “Aarong Dairy”

Pasteurised milk

UHT milk

Pasteurised low-fat milk

Full-cream milk powder

Low-fat milk powder

Sour curd

Sweet curd

Strawberry yogurt drink

UHT and pasteurised chocolate flavoured milk

Pasteurised mango flavoured milk

Butter

Ghee

Tamarind juice Few more exciting milk-based product will launch shortly.

Quick statsBRAC Dairy has the processing capacity of 170,000 litres of milk per day. Today, the enterprise holds 24 per cent of the national market share. It is also one of the largest BRAC enterprises, making profits of over BDT 268 million every year. Currently, this enterprise serves approximately 50,000 dairy farmers in the western region of Bangladesh with over 1400 employees working under its umbrella.

BRAC Dairy was established in 1998. It began as an income-generation sector to create a market for rural dairy farmers and provide them a profit-making platform. It started when the demand of milk in villages was low and there were no refrigerated storage facilities for the unsold milk. To meet that need, BRAC established milk factories to collect milk from rural dairy farmers with fair price and sell it to the urban market. Overtime, BRAC Dairy’s goals have expanded to serve high quality milk products to their customers. In addition to packaged milk, it offers processed and packaged milk products. To summarise, the enterprise channels milk from rural to urban areas while channelling urban money into rural areas.

BRAC Dairy todayThrough its 101 chilling centres, BRAC Dairy collects cows’ milk from rural dairy farmers and sells them nationwide through its internal and external distributors and retail chains under the brand name Aarong Dairy.

A range of milk

and milk products

offered by BRAC

Dairy under the brand

name “Aarong

Dairy”

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