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2015 MARKETING PROGRAMS STANDARD ® TPMS PROGRAMS QWIK-SENSOR TOOL PROMOTION QWIK-SENSOR PER/CAR SET PROMOTION MAKE IT QWIK SWEEPSTAKES QWIK-SENSOR MULTI-COVERAGE TPMS PROGRAM INTERMOTOR ® IMPORT LEADER SCHOLARSHIP INTERMOTOR ® IMPORT LEADER BY DESIGN REACH FOR TECHSMART ® PROMOTION TECHSMART ® WHAT’S NEW FOR 2015 STANDARD ® DIESEL PROGRAM NEW eCATALOG ADVANCEMENTS SHARE THE APP PROMOTION SMP ® PARTS MOBILE APP PTS ON-DEMAND TRAINING FOUR SEASONS ® GREEN TO THE CORE PROMOTION FOUR SEASONS ® HEATER PARTS PRE-SEASON BUY PROGRAM DESLUGGER OPENING DAY PROMOTION HAYDEN ® AUTOMOTIVE OPENING DAY PROMOTION HAYDEN ® AUTOMOTIVE BAKERS DOZEN PROMOTION ACI ® WINDOW HOLDING TOOL ACI ® SHOW US YOUR BEST ‘WEDGE’ SHOT

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Page 1: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid

2015M A R K E T I N G P R O G R A M S

STANDARD® TPMS PROGRAMS

QWIK-SENSOR™ TOOL PROMOTION

QWIK-SENSOR™ PER/CAR SET PROMOTION

MAKE IT QWIK™ SWEEPSTAKES

QWIK-SENSOR™ MULTI-COVERAGE TPMS PROGRAM

INTERMOTOR® IMPORT LEADER SCHOLARSHIP

INTERMOTOR® IMPORT LEADER BY DESIGN

REACH FOR TECHSMART® PROMOTION

TECHSMART® WHAT’S NEW FOR 2015

STANDARD® DIESEL PROGRAM

NEW eCATALOG ADVANCEMENTS

SHARE THE APP PROMOTION

SMP® PARTS MOBILE APP

PTS ON-DEMAND TRAINING

FOUR SEASONS® GREEN TO THE CORE PROMOTION

FOUR SEASONS® HEATER PARTS PRE-SEASON BUY PROGRAM

DESLUGGER™ OPENING DAY PROMOTION

HAYDEN® AUTOMOTIVE OPENING DAY PROMOTION

HAYDEN® AUTOMOTIVE BAKERS DOZEN PROMOTION

ACI® WINDOW HOLDING TOOL

ACI® SHOW US YOUR BEST ‘WEDGE’ SHOT

Page 2: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid

One TPMS Supplier. One Complete TPMS Program. Real Clarity.

You know that Standard® and Intermotor® offer a complete TPMS line featuring OE-matching direct-fit Clone-able TPMS Sensors, mounting hardware, service kits, shop tools, and more than 98% coverage. And that means technicians get the best of both worlds – an OE-matching TPMS sensor with advanced technology built-in to make it ID Clone-able, saving time and money in the bay. But did you know that these same Standard® and Intermotor® OE-matching clone-able TPMS sensors can be OE-relearned, work with all major TPMS service tools, and are ready-to-install right out of the box?

And that’s not all. Standard® now offers the most advanced Multi-coverage (multi-fit, multi-application, universal) TPMS sensor in the market today – NEW QWIK-SENSOR™!

Our innovative QWIK-SENSOR™ line covers 94% of all Domestic, European, and Asian applications with only 3 Multi-Coverage TPMS sensors, are color-coded for easy identification, and come fully assembled right out of the box.

Multi-Coverage Program OE-Matching Program3 sensors provide 94% coverage for Domestic, Asian, and European applications

• Fully assembled, ready for installation and programming

• Available in both rubber and metal valve stems to match the proper application

• Can be ID-Cloned or OE-Relearned, technician’s choice

• Color-coded for easy identification

• Works with all major TPMS tools

• Ready-to-install right out of the box

• Advanced ID-cloning technology saves time and money in the bay

• Can be ID-Cloned or OE-Relearned, technician’s choice

• More than 98% total TPMS coverage

• Program includes mounting hardware, service kits, and shop tools

Direct-fit Clone-able sensors match the original for fit, form, and function

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Page 3: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid

TPM9007 Assortment Contents

Qty

QWIK-SENSOR™ Multi-Coverage TPMS Sensors

Applications Color MHz

6 QS101M Domestic & Asian Blue 315 MHz

6 QS101R Domestic & Asian Blue 315 MHz

6 QS102M European Red 433 MHz

4 QS102R European Red 433 MHz

4 QS103M Asian Green 315 MHz

1 T55003 TechSmart® TPMS Gen II Tool – FREE

INCLUDES A 2-YEAR

SOFTWARE SUBSCRIPTION

FREEA $200 VALUE

T55003 TOOL BONUS

QS10945

Purchase our special assortment of QWIK-SENSOR™ Multi-Coverage TPMS Sensors and we’ll give you the TECHSMART® T55003

GEN II TPMS Tool FREE

Available While Supplies Last

Contact your Standard® Representative to order your TPM9007 assortment today.

Full-function Gen II TPMS activation and programming tool with cloning and full factory relearn capabilities. OBDII function removed to create a powerful mid-level shop tool.

Programs New QWIK-SENSOR™ Multi-Coverage TPMS sensors and performs many other TPMS functions. T55003 will ID-clone QWIK-SENSOR™ as well as Standard® OE-matching clone-able sensors and will also follow OE-relearn process.

TechSmart® T55003 TPMS Tool Kit

» 3 QWIK-SENSORs provide 94% coverage for Domestic, Asian, and European applications

» Each number is available in two valve stems, rubber or metal, to match the proper application

» All QWIK-SENSOR™ TPMS sensors come fully assembled from the factory, ready to install when activated – no valve changes required

» ID clone-able or can be OE-relearned » Color-coded for easy identification » Works with all major TPMS tools

www.QWIKSENSOR.com

QWIK-SENSOR™ is a new Multi-Coverage TPMS Sensor featuring easy programming, innovative technology, and complete coverage.

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Page 4: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid

Get 4 QS101R FREE!

QWIK-SENSOR™ Per/Car Special BUY 5 Sets GET 1 Set FREE

» 3 QWIK-SENSORs provide 94% coverage for Domestic, Asian, and European applications

» Each number is available in two valve stems, rubber or metal, to match the proper application

» All QWIK-SENSOR™ TPMS sensors come fully assembled from the factory, ready to install when activated – no valve changes required

» Easily programmed with TechSmart® tools » ID clone-able or can be OE-relearned » Color-coded for easy identification » Works with all major TPMS tools

www.QWIKSENSOR.com

QWIK-SENSOR™ is a new Multi-Coverage TPMS Sensor featuring easy programming, innovative technology, and complete coverage.

QS10946

Purchase a per/car quantity (4) of each of our QWIK-SENSOR™ Multi-Coverage TPMS Sensors, we’ll give you an extra per/car set of QS101R FREE!

Promotion runs through March 31, 2015

Contact your Standard® Representative to order your TPM9006 assortment today.

TPM9006 Assortment Contents

Qty

QWIK-SENSOR™ Multi-Coverage TPMS Sensors

Applications Color MHz

4 QS101M Domestic & Asian Blue 315 MHz

4 QS101R Domestic & Asian Blue 315 MHz

4 QS102M European Red 433 MHz

4 QS102R European Red 433 MHz

4 QS103M Asian Green 315 MHz

4 QS101R – FREE

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Page 5: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid

Make it

Sweepstakes

Learn to drive like a Pro!Enter the QWIK-SENSOR™ ‘Make it QWIK’ Sweepstakes for your chance to win a Grand Prize Trip for two to the BONDURANT School of High-Performance Driving!

QWIK-SENSOR™ is the most advanced Multi-Coverage TPMS sensor available and we’re

looking for five lucky winners and their guests to head out to Chandler, Arizona to take part

in the Bondurant driving experience! Hone your driving skills on the track learning how to

handle Stock Cars, Formula Cars, or Grand Prix-style road racing as you participate in the

ultimate full-throttle experience at the Bondurant School of High-Performance Driving.

Participants enter online at MakeItQWIK.com between March 1 and May 30, 2015

The Prizes How it Works

5 GRAND PRIZE winners will receive a trip for two to the Bondurant School of High-Performance Driving

5 FIRST PRIZE winners will receive a Go Pro® HERO4 Black Camera

First 2,500 entries will receive a commemorative ‘Make it QWIK’ TPMS Cap

• •

QWIKsensor.com

QWIK-SENSOR™ is a registered trademark of Standard Motor Products, Inc. All other trademarks belong to their respective holders. GOPRO® is a registered trademark of Woodman Labs, Inc. All rights reserved.

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Page 6: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid

The QWIK-SENSOR™ line includes 3 sensors in both metal (M suffix) and rubber (R suffix) factory-installed valve configurations*; TPMS service kits, replacement valves, mounting hardware, and the right TPMS shop tools.

QWIK-SENSOR™ is complemented by a complete Standard® and Intermotor® ‘OE-matching Clone-able ready-to-install right out of the box’ program.

* QS103R with rubber stem will be available Q4 2014

94% CoverageQS101M

Metal valve stemDomestic & Asian

QS101RRubber valve stemDomestic & Asian

QS102RRubber valve stemEuropean

QS103R*Rubber valve stemAsian

QS102MMetal valve stemEuropean

QS103MMetal valve stemAsian

315 MHz 315 MHz433 MHz

1 Place the new QWIK-SENSOR™ multi-coverage sensor in front of the antenna or in the cradle of the TPMS tool

2 Activate the QWIK-SENSOR™

3 ID Clone or OE Relearn the activated QWIK-SENSOR™

It really is ‘QWIK’

Programming is easy with new QWIK-SENSOR™

The QWIK-SENSOR™ AdvantageQWIK-SENSOR™ is an innovative Multi-Coverage TPMS sensor program featuring ease of programming, advanced technology, and complete coverage.

3 sensors provide 94% coverage for Domestic, Asian and European applications

• Fully assembled, ready for installation and programming

• Available in rubber and metal valve stems to match the proper application

• Can be ID-Cloned or OE-Relearned, technician’s choice

• Color-coded for easy identification

• Works with all major TPMS tools

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Page 7: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid

IMPORT LEADER SCHOLARSHIP

And we’re searching for future leaders who deserve the Intermotor® Import Leadership Scholarship

Intermotor® is the Import Leader By Design

IntermotorPartsCar.compts.smpcorp.com/standard

Impress our judges and you or an automotive student you know could be awarded one of two $5,000 Intermotor® Import Leader Scholarships.

Scholarships will be awarded to two deserving students for the pursuit or continuation of an education towards a career in automotive technology and repair at a technical school or college.

In addition to the chance to win a scholarship, 50 entrants will be randomly selected and awarded PTS On-Demand Subscriptions.

Our mobile-friendly PTS (Professional Training Seminar) On-Demand program helps busy techs keep up-to-date with new automotive technologies, tools, and techniques with real-world professional diagnostic insights. This subscription-based professional online training is available 24/7/365 providing techs and tech students with new monthly on-demand classes and unlimited access to our full library of archived PTS On-Demand topics.

Visit IntermotorImportLeader.com, answer a few questions and upload a photo of yourself in an automotive endeavor and you just might be the future Intermotor® Import Leader we are looking for.

Entrants will be judged on their ability to demonstrate their passion and enthusiasm for being an automotive technician. The two selected winners will each receive a $5,000 Intermotor® ‘Import Leader’ Scholarship towards their tuition.

Entry Period April 1 - June 30, 2015

IMPRESS OUR JUDGES AND WIN

HOW TO ENTER:

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Page 8: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid

“Intermotor® is the import leader in coverage and quality, with a commitment to exact-match fit, form, and function.”

AND WE’RE FOCUSED ON THE DETAILS. Intermotor® is a complete engine management import line

recognized as the import leader in coverage and quality,

with a commitment to exact-match fit, form, and function.

What might not be immediately apparent is the design,

engineering, manufacturing expertise, and QC testing that

goes into every Intermotor® import part. Our attention to

the extra details is at the heart of Intermotor® excellence

and is the focus of every Intermotor® product.

With 2 out of every 3 new part additions designated for

foreign nameplates, the Intermotor® line now numbers

more than 16,000+ parts and growing. Intermotor® is

your complete engine management import line with a

concentration on high-technology categories such as

computerized engine controls, fuel injection, and emission

controls; with coverage for every part with an import

nameplate. And with our TS16949 and ISO certified global

manufacturing facilities around the world, Intermotor® truly

is a global leader in import parts. That’s why no other brand

can match our import parts coverage and why Intermotor®

is the import leader by design.

THE IMPORT LEADER BY DESIGN

IntermotorPartsCar.com8

Page 9: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid

TechSmart

reach for

c

ha l l e n g e

REACH FOR

CHALLENGE

REACH FOR

CHALLENGEREACH FOR

CHALLENGE10 = $25PARTS

REACH FOR

CHALLENGE10 = $25PARTS

COUNTERPERSONS EARN A $25 CITI PREPAID VISA® CARD

and an entry into the ‘Reach For TechSmart’ Giveaway

How it works:Counterpersons simply record the TechSmart® part#, date and invoice# for every TechSmart® sale on the printed scorecard or online at: TechSmartParts.com/ReachForTechSmart during the promotional period.

When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid Visa® Card plus an automatic entry into the drawing for these exciting prizes

Promotion runs August 1 through October 31, 2015

TechSmartParts.com

iPhone 6+ iPads Fitbit® Flex Wireless Activity

Wristbands

Commemorative caps to the first 1000 counterpersons who

submit completed cards

5 10 20 1000

TechSmart® is a registered trademark of Standard Motor Products, Inc. All other trademarks belong to their respective holders. Apple iPhone and iPad are registered trademarks of Apple Inc. Fitbit® Flex Wireless Activity and Sleep Wristband is a registered trademark of Fitbit®, Inc. All rights reserved. VISA® cards are issued by Citibank, N.A. pursuant to a license from Visa U.S.A Inc. and managed by Citi Prepaid Services. Cards will not have cash access and can be used everywhere Visa debit cards are accepted.

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Page 10: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid

TechSmart® Products 2015

New Diesel Categories

TechSmart® will be introducing several hard-to-find diesel categories.

• Ford 6.0L Oil Cooler and EGR Cooler Kits feature upgrades over the failure-prone OE to deliver an extended service life.

• Ford 7.3L Valve Cover Gasket Repair Kits include new harnesses and pigtails for a complete repair of leaking gaskets and worn wiring harnesses.

• GM 6.6L Fuel Injector Feed Tubes offer superior corrosion resistance over the OE to ensure proper fuel pressure is maintained in the system.

• GM 6.6L Fuel Filter Primer Housing Repair Kits repair leaking primer pumps with new gaskets and an upgraded brass bleed screw to ensure it won’t strip like the plastic screw others offer.

• We will be developing products that are part of the Diesel Exhaust Fluid (DEF) System to deliver TechSmart solutions for failed pumps, injectors, and sensors.

HID/Xenon Lighting System Components

Look for new high-quality direct TechSmart® replacements for failed HID Headlight Ballasts for popular import and domestic applications.

Our complete Headlight Level Sensor Assemblies include brackets, linkages and sensors for Toyota and Lexus. Also arriving in 2015 are direct replacement Headlight Level Motors, a popular category as many units are damaged in even minor collisions.

And more…

TechSmart® will be introducing a line of Windshield Wiper Transmission Linkages with an enhanced rust-preventative plating for the most popular domestic applications.

We will significantly expand coverage for Park Assist Sensors, Variable Valve Timing (VVT) Components and Keyless Entry Transmitters.

2015 means exciting new products and sales opportunities for TechSmart!

What’s New for TechSmart® in 2015

For 2015, we are committed to developing new technologies, problem-solving improvements to the original part, expanding key categories, offering products not yet available in the aftermarket, and delivering ingenious new ways for technicians to solve today’s most challenging repairs. We will continue to collaborate with today’s top technicians to determine what they need which is why we proudly say,

“Every part we put into a TechSmart® box is a direct result of a conversation with a professional technician.”

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Page 11: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid

The New Standard® in Diesel Products

Marketing ServicesOur new diesel specific packaging has a dynamic look to clearly project a premium product image. We will launch a national communications campaign in 2015 to delivering the message that when it comes to diesel, Standard is the right choice.

CoverageWe have the broadest diesel offering in the industry with 280+ SKUs in 37 unique categories that include diesel injectors, injection pumps, high-pressure oil pumps, turbochargers, EGR valves, glow plugs, sensors, TechSmart diesel, and more! And we already have more than 200 numbers in research to expand the line and add new categories.

Quality Our engineers have analyzed all processes and components from the ground up to ensure we employ best practice for manufacturing, quality, and testing to ensure that all Standard diesel products deliver the finest performance.

PricingStandard diesel parts are market-priced after thorough benchmarking against the OE and industry competition. Our pricing research includes more than 30 million price shops across all market channels.

CatalogingWe will be introducing our 2015 Diesel Application and Buyers’ guide. This catalog will be solely focused on diesel categories to make it easy to access and order Standard diesel components to maximize sales opportunities.

TrainingOur master trainers have developed diesel-specific systems training for PTS and PTS On-Demand along with product installation videos. Training topics cover Diagnosing the Top Cummins, Duramax, Powerstroke Problems, Duramax Diesel Tips & Tricks, Diesel No-Start Diagnosis, and more. Installation videos include replacing the injector, FICM, blue spring, and related components for Ford 6.0L Powerstroke. We’ve also enhanced our diesel instruction sheets with increased detail to help reduce installation error.

Standard is fully committed to the Diesel segment!

The Rise of Diesel

Diesel popularity in the US is growing. In North America, the percentage of newly assembled vehicles with diesel fuel injection will increase to 10% and diesel VIO expected to increase 132% by 2027.

6 Keys to Diesel Success

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Page 12: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid

StandardBrand.com

The Standard Brand website, standardbrand.com, was completely redesigned and built

with responsive architecture and a parallax-scrolling design that delivers an optimal user

experience on desktop, tablet, and mobile phone. The all-new interface will provide an

engaging user experience as it delivers new and meaningful brand content.

Featuring New eCatalog

100% redesign with:

• Easy-to-Use Interface

• Fast Search Returns

• Multiple Search Options

• Expanded Rich Content

• Multiple-View Images

• Installations Instructions

• Product and Installation Videos

• Live-link Related Parts

• Part Specifications

• Buyer’s Guide

eCat Widget

Shortcut to eCatalog from homepage

Multilingual

Available in English, Spanish, and French

Technician Training

PTS On-Demand Calendar, Seminar Syllabus, Video Training, and Motorist Essentials

TPMS Microsite

New microsite features updated TPMS material:

• Product Story

• OE-Matching Program

• New QWIK-SENSOR Information

• TPMS Tools

• ‘TPMS-Specific’ eCatalog

Digital Resource Library

PDF-based Resource Library

12

Page 13: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid

Scan below to download the SMP® PARTS APP

Download and open the SMP® Parts App and you’ll be invited to enter the Share

the App sweepstakes. Simply fill in your info and you’re entered…and when you

Share the App, we’ll give you 10 bonus chances for every share!

Here’s how to win:

If you don’t have the app – Head over to Google Play Store or to the Apple App Store. It’s free and a fast download!

Share the app (Facebook, Twitter, Instagram) from our promotional page with #SMPShareTheApp and we will award you with ten (10) additional entries to increase your chances of winning.

1st Prizes Three winners will receive the new Samsung® Galaxy Note 4

2nd Prizes Twenty lucky winners will each receive the latest Apple® iPod Touch

Bonus The first 500 entrants will be given an SMP® Parts App Portable Phone Charger

SHARE the APP

Promotion runs January 15 - March 30, 2015 While you’re waiting to see if you are one of our lucky winners, make sure you check out all of the exciting features in the SMP Parts App.

It’s easy. Download. Open. Share. Win.

SMP® is a registered trademark of Standard Motor Products, Inc. All other trademarks belong to their respective holders. Apple iPod is a registered trademarks of Apple Inc. Samsung®, Galaxy, and Note 4 are registered trademarks of Samsung®. All rights reserved.

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Page 14: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid

The SMP® Parts APP

Scan below to download the SMP® PARTS APP

Every search you make is can be

saved for future reference

Instant entry to SMP’s “Just the

Facts” information library

Scan UPC codes on any SMP® brand package for direct access to images, installation tips, videos, part specs, and more

Scan a VIN to get all parts

available for that particular vehicle

Search all the SMP® brands at

once or search as few brands

as you want

Once a part is selected, rich

information pertaining to the

part is provided:

• Multiple image view

• Installation instructions

• Videos

• Features & Benefits

• Part specifications

• Related parts

The new SMP® Parts Mobile App, for both Android® and Apple® devices, is now available at the Google® Play Store and Apple® App Store.

NOW YOU HAVE COMPLETE ACCESS TO ALL SMP PARTS IN ONE EASY-TO-USE APP

FIND PARTS SAVED SEARCHES

JUST THE FACTS

ENTER/SCAN VIN

UPC SCAN

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Page 15: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid

“This program is a game changer in the world of technician training. SMP has really hit a home run with this one.”

IT sales person for repair shop website

“This is what we’ve been waiting for. An affordable, convenient way to educate my techs.”

Owner of a chain of shops

“I think you’ve really hit on something with this annual subscription program. I’ve realized the value of your training program over the years, and this is a more convenient method. I like it.”

Shop Owner

SMP’s continued commitment to providing the best in training to the professional automotive technician now includes a new method for delivering its mobile-friendly PTS On-Demand Training Program – an annual subscription package for accessing the entire library of training. With this subscription program, technicians have access to all new programs for the year in addition to the extensive PTS training library of more than 90 topics.

Available 24/7/365 this professional training is geared to help busy techs keep up-to-date with new automotive technologies, tools, and techniques with real-world professional diagnostic insights.

The PTS On-Demand subscription can be purchased at any parts store that carries Standard parts by ordering STD300PRO.

“We’re excited to introduce this new method of purchasing our On-Demand program. We’ve got a lot of valuable material that technicians truly appreciate and use to help diagnose and repair vehicles more efficiently and effectively. With PTS On-Demand,we’re delivering the training they’ve asked for when they want it and where they want it.”

Ryan Kooiman, Director of Training, SMP

pts.smpcorp.com/Standard

SMP PTS On-Demand

PTS online training is in its 5th year with more than 12,000 technicians participating.

15

Page 16: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid

PRE-SEASON BUY PROGRAM

Four Seasons® is offering a pre-season buy program to help you get a jump start for the winter season. Stock up on our most popular SKU’s from any or all of our heater parts product lines and receive the following discounts.

2015 HEATER PARTS

AUGUST 15TH - SEPTEMBER 30TH, 2015

• 10% select SKU’s of $10,000 or more• 5% select SKU’s of $5,000 or more• 3 no / 3 equal payments on entire pre-season order

Look for more information in 2015!

BLOWER MOTORS •WATER OUTLETS • HEATER VALVES • HEATER CORES

16

Page 17: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid

TM

2015 PROMOTIONMAY 1ST - JULY 31ST, 2015

BE “GREEN TO THE CORE” BY SELLING OR INSTALLING FOUR SEASONS®

REMANUFACTURED COMPRESSORS!

X-Treme XB-700Li Power Assisted Electric Bike / Bicycle

One of the best lithium ion battery powered electric bicycles, with a 700 Watt Rear Hub Motor and an upgraded LiPo4 battery pack

which contains 32 Lithium Batteries that have a battery life of up to 10 years!

GRAND PRIZE

A $1,500 VALUE!

WANT TO WIN? HERE’S HOW!

COUNTERMAN INSTALLERSTEP 1 - Sell 10 Four Seasons® Remanufactured Compressors. STEP 2 - Keep track of your sales with our printed scorecard, or online at www.greentothecore.com. STEP 3 - Once the scorecard is complete, mail it back to us and we’ll send you a LED crank-light flashlight radio and put your name in a drawing for a chance to win our grand prize. Enter as often as you’d like.

STEP 1 - Install 5 Four Seasons® Remanufactured Compressors.STEP 2 - Keep track of your installs with our printed scorecard, or online at www.greentothecore.com.STEP 3 - Once the scorecard is complete, mail it back to us and we’ll send you a LED crank-light flashlight radio and put your name in a drawing for a chance to win our grand prize. Enter as often as you’d like.

Self-powered flashlight features bright LED light and FM scanner. Crank to charge without any batteries required!

REDEEM ONE EACH TIME A SCORE CARD IS COMPLETED AND RETURNED!

LOOK FOR MORE INFORMATION IN 20151717

Page 18: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid

TM

SMP TEMPERATURE CONTROL DIVISION

FEBRUARY 1ST - MARCH 30TH 2015OPENING DAY PROMOTION

Gear up for opening day and receive a $20 Gift Card to Lids®

just by installing the Four Seasons®, award winning DesluggerTM!

Entering is easy!When you install a Four Seasons® DesluggerTM, simply complete and return the DesluggerTM Opening Day Promo Score Card and we’ll send you a $20 gift card to Lids®. Information can also be submitted at www.4s.com/desluggerpromo.

Look for more information coming soon!

$20

Extend compressor life by eliminating liquid “slugging” with the Four Seasons® DesluggerTM!

Support your

team in style!

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Page 20: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid
Page 21: Blue Streak | Blue Streak - MARKETING PROGRAMS · 2014-11-20 · When the scorecard is complete with 10 TechSmart® sales, the card is submitted and redeemed for a $25 Citi Prepaid

SM P Temperature Cont ro l D iv is ionA U T O M O T I V E

Opening Day PROMOTIONF e b r u a r y 1 s t - M a r c h 3 0 t h , 2 0 1 5

A pair of MLB® Customized Baseball Jersey’s of your opening day team of choice!

Grand Prize

Two winners will receive a pair of Hayden® “Run it Hard, Keep it Cool” smoke lens safety sunglasses.

Bi-Weekly Drawing

Show us your install and win!Be a winner both at your business and at the season opener, by entering Hayden’s Opening Day Installer Promotion. Send us a picture showing your installation of a Hayden® Quality Fan Clutch and be entered to win a pair of smoke lens Hayden® “Run it Hard, Keep it Cool” safety sunglasses. Every entry also gets your entered into the Grand Prize drawing for a pair of MLB® Customized Jersey.

All Hayden® Manufactured Fan Clutches are Proudly Made in the USA!www.haydenauto.com1801 Waters Ridge Drive • Lewisville • TX • 75057

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Water Pump

Fan Clutch

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All Hayden® Manufactured Fan Clutches are Proudly Made in the USA!

Fan Clutches and Water Pumps share a common shaft. When the water pump bearing fails, the fan clutch bearing generally does the same. What does this mean? If one component was replaced without the other, the result could be a returned repair job and dissatisfied customer.

TO CHECK THE FAN CLUTCH WHEN REPLACING A WATER PUMP.

...UNTIL ONE OF THEM GOES BAD!

SOME COMBINATIONS WORK WELL TOGETHER...

ALWAYS REMEMBER

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Bakers Dozen Promotion

www.haydenauto.com1801 Waters Ridge Drive • Lewisville • TX • 75057

February 1st - March 30th, 2015

Hayden® Automotive is cooking up the best deal of the season, with the highest quality product the industry has to offer. Order from any of our top 6 Import or 6 Domestic premium Fan Clutches and get our most popular unit, p/n 2786 FREE!

P/N Buyers Applications VIO 2986 Chevy (10-99), GMC (10-99), Hummer (07-03), Cadillac (06-99) 8,879,086 2789 Ford (05-97), Mercury (04-03), Lincoln (04-98) 5,839,585 2790 Dodge (03-92) 1,313,996 2781 Dodge (04-97) 785,702 2784 Chevy (00-87), GMC (00-87), Olds (94-91), Buick (93-91), Cadillac (93-90), Chevy (90-89) 5,132,247 3200 Chevy (06-02), Buick (05-04), GMC (05-02), Isuzu (05-03), Saab (05), Olds (04-02) 1,491,852 2570 Nissan (04-90) 656,921 2664 Nissan (04-96), Infiniti (00-93) 918,062 2554 Toyota (95-76) 784,312 2691 BMW (06-86) 1,120,046 2779 Mazda (07-94), Ford (05-95) 1,074,440 2557 Ford (01-83), Mazda (01-94), Chevy (85), GMC (85) 1,038,424

Mix and match any of the below part numbers to receive p/n 2786 for free!

All Hayden® Manufactured Fan Clutches are Proudly Made in the USA!

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Q1 Q2 Q3 Q4

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec

Product Updates

TechSmart® Product Releases

TechSmart® Product Booklets

TechSmart® Bench Guide

Standard® Just The Facts

National Media Communications Programs

QWIK-SENSOR™ Multi-Coverage TPMS

Standard® OE-Match TPMS

Intermotor Import Leader By Design

Standard® Diesel Program

TechSmart® Product Focus

TechSmart® e-Blast Program

National Promotions

QWIK-SENSOR™ Tool Promotion While Supplies Last

QWIK-SENSOR™ Per/Car Set Promotion Jan 1 - March 31

Share the App Promotion Jan 15 - Mar 30

Make it QWIK™ Sweepstakes Mar 1 - May 30

Intermotor® Import Leadership Scholarship Apr 1 - Jun 30

Reach for TechSmart® Promotion Aug 1 - Oct 31

Deslugger™ Opening Day Promotion Feb 1 - Mar 30

Hayden® Automotive Opening Day Promotion Feb 1 - Mar 30

Hayden® Automotive Bakers Dozen Promotion Feb 1 - Mar 30

ACI® Show Us Your Best Wedge Shot Promotion Mar 1 - May 31

4 Seasons® Green to the Core Promotion May 1 - Jul 31

4 Seasons® Heater Parts Pre-Season Buy Program Aug 15 - Sept 30

Show Information

AWDA Oct 31 - Nov 2

AAPEX Nov 3 - 5

New PTS Training Topics

Hyundai/Kia Driveability Solutions

Ford Driveability Solutions

Successful Hybrid Diagnosis & Repair

Automotive CAN Bus

GM Driveability Solutions

New PTS On-Demand Training Topics

More Duramax Diesel Tips & Tricks

Variable Valve Timing Tips & Tricks

HVAC Update

Diesel No-Start Diagnosis

GM Idle Stop and Light Hybrid

ABS and Vehicle Stability Control

Diagnosing Catalytic Converter Codes

Electronic Transmission Controls (Part II)

Chrysler/Jeep Tips & Tricks

Understand & Analyze Wiring Schematics Part II

Guerilla Diagnostics - Use What You Have

Diagnostic Puzzles From the Field (Part II)

ST10961

MARKETING PROGRAM CALENDAR2015

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Standard®, Four Seasons®, Intermotor®, TechSmart®, Hayden Automotive®, ACI®, and QWIK-SENSOR™ are registered trademarks of Standard Motor Products, Inc. All other trademarks belong to their respective holders. Product names, logos, brands, vehicle makes/models and other trademarks referred to are the property of their respective trademark holders. These trademark holders are not affiliated with Standard Motor Products, Inc., or our products.