bloomerangs profile
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BLOOMERANGS
turn your CUSTOMERS into FANS
BLOOMERANGSAUDIENCERELATIONSHIPMANAGEMENT
with
BLOOMERANGS provides digital strategies, solutions and services that assist organizations in better defining, segmenting, understanding, serving and retaining their audience.
Our team consists of creative, talented and experienced senior consultants and executives from a variety of disciplines who have bonded together to conceive and deliver a robust, dynamic and expandable AUDIENCE RELATIONSHIP MANAGEMENT system, backed by intuitive and creative strategies and services.
With BLOOMERANGS’ offering, we’re confident that you will discover an unparalleled ability to acquire, analyze, correlate and understand data related to your audience, and go on to build additional corporate performance management applications, ranging from financial reporting to sales analysis to trends spotting and advanced predictive forecasting to be able to conceive, create, develop and roll out new products and services that caters for your audience’s exact needs.
We are aware of the prevailing demands to better understand operational data, to deliver higher quality insight information with greater frequency, and to gain competitive advantage by leveraging this insight. That’s why our approach is based on the understanding of your business first, and then on our ability to dynamically customize our solutions to fit your exact needs.
We are committed to assist our customers in their day to day business, and are dedicated to providing products and services to ensure their long-term success. We hope the following pages will give you a sense of BLOOMERANGS’ business, which aim is to help organizations blooming their business, and become better informed leaders in their respective industries.
Kind Regards,
BLOOMERANGS
Joseph NoujaimCEO
George GhalbouniManaging Director
AUDIENCERELATIONSHIPMANAGEMENTCONCEPT
BLOOMERANGS defines the "AUDIENCE" as the part of the general public INTERESTED in a BRAND
we believe that the level of INTEREST of an AUDIENCE is key to the success and survival of a BRAND
in this perspective, BLOOMERANGS have conceived AUDIENCE RELATIONSHIP MANAGEMENT which is a set of STRATEGIES, SOLUTIONS and SERVICES that assist DECISION MAKERS in better UNDERSTANDING and SERVING their AUDIENCE
the AUDIENCE RELATIONSHIP MANAGEMENT framework consists of two major platforms that can be seamlessly integrated with your existing infrastructure and social media platforms your company is using:
AUDIENCERELATIONSHIPMANAGEMENTCONCEPT
BLOOMERANGS BUSINESS INTELLIGENCE PLATFORM is a unified monitoring, analytics and reporting suite that assists business people in better defining, segmenting and analyzing their audience. It also helps decision makers in monitoring and optimizing various areas of their business like operations, sales, marketing, promotions, loyalty programs, call centers, supply chain, and more
BLOOMERANGS COMMUNICATION PLATFORMis a unified content and communication management suite that assists business people in better reaching, engaging and retaining their audience. It also helps decision makers in managing their communication channels, targeting various segments of their audience through various mediums like web, sms, mobile apps, interactive kiosks, and more
AUDIENCE RELATIONSHIP MANAGEMENT is a set of STRATEGIES, SOLUTIONS and SERVICES that assist DECISION MAKERS in better UNDERSTANDING and SERVING their AUDIENCE
AUDIENCERELATIONSHIPMANAGEMENTCONCEPT
BLOOMERANGSBUSINESSINTELLIGENCEPLATFORM
ANALYZE and UNDERSTAND your AUDIENCE
BLOOMERANGS BUSINESS INTELLIGENCE PLATFORM assists decision makers in gaining better visibility on various areas of their business through historical, real time and predictive analysis of digital information related to the enterprise and its audience
the BLOOMERANGS BUSINESS INTELLIGENCE PLATFORM offers decision makers a wide set of industry standard metrics and key performance indicators (KPIs) and gives business people the ability to easily create a wide range of interactive reports on the fly. it also provides higher management with interactive dashboards and scorecards, delivered in various formats suitable for web, IPhone, IPad, and more
the BLOOMERANGS BUSINESS INTELLIGENCE PLATFORM is based on Microstrategy’s leading business intelligence suite. the platform is deployed on top the enterprise’s existing IT infrastructure and interacts seamlessly with information systems and databases to harvest relevant historical and real time data.
BLOOMERANGSBUSINESSINTELLIGENCEPLATFORM
ANALYZE and UNDERSTAND your AUDIENCE
BLOOMERANGS BUSINESS INTELLIGENCE PLATFORM is equipped with industry standard Metrics and Key Performance indicators, and can be customized / tailor made to fit your business culture and practices.
For various verticalsthe business intelligence platform offers generic KPIs as well as industry specific ones for retail, telecom hospitality, food and beverage, FMCG, banking, magazines and news papers, media and entertainment, and more. these KPIs can help decision makers in monitoring and optimizing their operations, finance, sales, advertising, marketing, promotions, basket analysis, loyalty programs, retention, attrition, churning, call center, communication, inventory, purchasing, supply, warehousing, and moreFor online businessthe business intelligence platform offers decision makers the ability to track their online activities, analyze the behavior of their audience, monitor the sentiment of the general public over a given campaign or product, manage the online reputation of their brand and more. this done through the management of web-centric and audience-centric KPIs like web traffic trends, product positioning, audience behavior , online shop performance, advertising effectiveness, audience sentiment, and more
BLOOMERANGSBUSINESSINTELLIGENCEPLATFORM
ANALYZE and UNDERSTAND your AUDIENCE
BLOOMERANGS BUSINESS INTELLIGENCE PLATFORM is a unified reporting and analytics layer, linking existing information systems and databases to decision makers through a single system that delivers reports, dashboards and scorecards over various channels like email, web, IPhone, IPad and more
SCM
CRM
LOYALTYPROGRAM
FINANCEMIS
HRMIS
ITMIS
LEGACYDB
WEB
POS
Busin
ess
Inte
lligen
ce S
uite
Data Harvesting Data Warehousing Reporting
Dat
a M
inin
g
Scorecards
Dashboards
Reports
Data Warehouse
Existing IT Infrastructure
Executives
Managers
Directors
CXOs
BLOOMERANGSCOMMUNICATIONPLATFORM
REACH and ENGAGE your AUDIENCE
BLOOMERANGS COMMUNICATION PLATFORM assists chief customer officers, customer relationship managers, marketers and audience-centric executives in better reaching, engaging and retaining their audience
BLOOMERANGS COMMUNICATION PLATFORM offers decision makers a single suite to manage their online presence and digital audience. content can be managed locally and pushed to the enterprise’s website, facebook, twitter, blog, IPhone app, IPad app, Adroid App, interactive kiosk and more.
BLOOMERANGS COMMUNICATION PLATFORM offers decision makers the ability to segment the audience, and serve each segment with a targeted content, through a specific digital channel. the platform is integrated with Bloomerangs Business Intelligence Platform, giving decision makers the power to analyze their audience’s trends and behavior, predict the impact of marketing campaign on a given audience segment, generate relevant promotional campaigns, monitor the audience’s sentiment over a specific service or product, and more
BLOOMERANGSCOMMUNICATIONPLATFORM
REACH and ENGAGE your AUDIENCE
BLOOMERANGS COMMUNICATION PLATFORM is a web-based interface, designed in a unique and intuitive way to ease the management of a complex online presence. the platform consists to management engines seamlessly integrated together
Content management enginedecision makers can manage their news, events, articles, photo galleries, videos galleries, documents, job posts, product catalogs, online shops, advertising, and more. the publishing of that content can be scheduled in advance, and can be pushed to the enterprise’s website as well as to various social media platforms like facebook, twitter, youtube, flikr, and more. the content is saved in one platform, and various users, with various roles and permissions, can reuse live/archived content and libraries at anytime.
Communication management enginedecision makers can define their audience and segment it according to tangible or trend based criteria. every segment can be targeted with specific content through specific digital channels. every segment can be targeted with different content and different ads according to his profile, which gives the enterprise’s online presence a personalized view for every segment
BLOOMERANGSCOMMUNICATIONPLATFORM
REACH and ENGAGE your AUDIENCE
BLOOMERANGSCOMMUNICATIONPLATFORM
news events articles photos videos documents advertising products
website
IPad
IPhone
RSS
YouTube
AUDIENCE
DECISION MAKERS
BLOOMERANGS BUSINESS INTELLIGENCE PLATFORM is a unified content and communication management suite
AUDIENCERELATIONSHIPMANAGEMENTPROCESS
realtime automated feedback channel
SCM
CRM
LOYALTYPROGRAM
FINANCEMIS
HRMIS
ITMIS
LEGACYDB
WEB
POS
clean, �lter and transform data into
Business speci�c Metrics and KPIs
generate relevant reports and group them in interactive
dashboards and scorecards
preset your service, quality and operational performance thresholds and let the system track
it for you
choose the right medium for your internal / external communications
customers, consumers, suppliers, partners, employees
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2
3 4
1
6
5
!!
!
DATA ACQUISITIONAcquire data from your Enterprise
REAL TIME ANALYSISAnalyse informationon the fly
DASHBOARDSGet realtime visibilityon your business
COMMUNICATIONCommunicate back to your audience
ALERTSGet automated alerts and scheduled reports
DECISION MAKINGTake better informed decisions
SMS
MOBILEAPP
E-MAILWEBSITE
WEBPORTAL
FACEBOOKTWITTER
FAX
WIDGET
Monitoring andExecution
DECISION MAKERS
AUDIENCE
Analysis andDecision Making
discuss past, present and future plans of the enterprise based on historical, real-time and predictive analysis
AUDIENCERELATIONSHIPMANAGEMENTARCHITECTURE
REAL
TIM
E AN
ALYS
IS
REPO
RTS
& DAS
HBOAR
DS
DATA ACQUISITION
DECIS
ION M
AKIN
G
ALER
TS &
NOTI
FICA
TIONS
COMMUNICATION
SCM CR
M
LOYA
LTY
PRO
GRA
M
FIN
AN
CEM
IS
HR
MIS
IT MIS
LEG
ACY
DB
WEB
SMS
MO
BILE
APP
E-M
AIL
WEB
SITE
WEB
PORT
AL
FACE
BOO
K
TWIT
TER
FAX
AD
-HO
CRE
POTI
NG
WH
AT-IF
AN
ALY
SIS
PRED
ICTI
VEA
NA
LYSI
STR
END
SPO
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NEW
PRO
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LAU
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NEW
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TARG
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PRO
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INTE
RAC
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REPO
RTS
DA
SHBO
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SCO
RECA
RDA
NYT
IME
AN
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ACCE
SS
EMA
ILA
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MO
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ALE
RT
SCH
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RTSD
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We believe that AUDIENCE RELATIONSHIP MANAGEMENT is not a set of out-of-the-box products and services. It is a mindset and long-term strategy that involves several business units and decision makers within your organization. In this perspective and in order to help you better understand the business, technical and operational aspect of AUDIENCE RELATIONSHIP MANAGEMENT, we’re dedicated to offering you the needed presentations, proof of concepts and brainstorming sessions, upon your request.
+961 3 225 717 +961 3 178 363
Chiha Building, 4th FloorJounieh Square, Jounieh, Kesrwan
Lebanon
[email protected]://www.bloomerangs.com
BLOOMERANGS
CONTACT US
+961 3 225 717 | +961 3 178 363Chiha Building, 4th Floor, Jounieh Square, Jounieh, Kesrwan, Lebanon
[email protected]://www.bloomerangs.com
BLOOMERANGS
“Knowledge is the most democratic source of power”Alvin Toffler, author of “Future Shock” and “Revolutionary Wealth”