blogher 2012 - 10 things you can do/social media - tamaki, depalma, lam - aug 2012
DESCRIPTION
BlogHer 2012 beginner track - social media - 10 Things You Can Do to Maximize Your Social Media Expertise. August 3, 2012. Presented by Chris Lam, Nora DePalma, and Stacie Tamaki.TRANSCRIPT
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Session hashtag: #BH12Social Conference hashtag: #BlogHer12
10 Things You Can Do Now to Maximize Your Social Media Expertise
August 3, 2012 - 1:15pm - 2:30pm
Speakers:
Stacie Tamaki - @theflirtygirl - theflirtyblog.com
Chris Lam - @thechrislam – whatiruninto.com
Nora DePalma - @noradepalma - life-lessons-halfway-through.blogspot.com
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Session hashtag: #BH12Social Conference hashtag: #BlogHer12
1. Brand YourselfBe appealing and recognizable
across all social media platforms.
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2. Choose Your Platforms
Try everything
to learn what
works best for you.
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Session hashtag: #BH12Social Conference hashtag: #BlogHer12
3. Manage Your Time
When is your audience
online? When are they
clicking and when are they conversing?
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Session hashtag: #BH12Social Conference hashtag: #BlogHer12
4. Measure Your Efforts
How to stop worrying and learn to love data.
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Session hashtag: #BH12Social Conference hashtag: #BlogHer12
5. Tag Your Target
Identify brands you want to work with. Then
talk about them. People pay attention
when you talk about them.
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Session hashtag: #BH12Social Conference hashtag: #BlogHer12
6. Your Personal vs. Professional Voice
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Session hashtag: #BH12Social Conference hashtag: #BlogHer12
7. Know Your Influencers
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Session hashtag: #BH12Social Conference hashtag: #BlogHer12
8. Listen to Your Audience
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Session hashtag: #BH12Social Conference hashtag: #BlogHer12
9. Understand the Fine Print (TOS)
• Learn more tomorrow at the Protecting Your Blogging Rights, Respecting Those of Others panel.
• August 4, 2012 - 11:00am - 12:15pm
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Session hashtag: #BH12Social Conference hashtag: #BlogHer12
10. Teach…and Keep Learning
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Session hashtag: #BH12Social Conference hashtag: #BlogHer12
Q&A
Thank you for joining us!
Contact us anytime.
Stacie: [email protected]
Chris: [email protected]
Nora: [email protected]
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Session hashtag: #BH12Social Conference hashtag: #BlogHer12
Summary
1. Brand Yourself2. Choose Your Platforms3. Manage Your Time4. Measure Your Efforts5. Tag Your Target6. Differentiate Your Personal and Professional Voice7. Know Your Influencers8. Listen to Your Audience9. Understand the Fine Print (TOS)10. Teach…and Keep Learning