bitspiration - six steps to great app design - natalia burina

Download Bitspiration - Six Steps to Great App Design - Natalia Burina

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  1. 1. Natalia Burina Six Steps to Great App Design @nale
  2. 2. Me Art by Sabrina Arnault
  3. 3. Why Design is Important
  4. 4. Featured on App Store Parable iPad App Parable iPhone App
  5. 5. Parable App is a beautiful way to express creatively and have conversations Its like Instagram for Thoughts Video iPhone
  6. 6. iPad Create a Parable
  7. 7. Create 1. Type Enter thought. Select a look. 2. Customize Choose fonts, filters, photos or backgrounds 3. Share Post across networks
  8. 8. Discover 2. Find Find interesting people 3. Follow Follow them for latest posts 1. Popular + Latest See top and current posts
  9. 9. Engage 1. Share Share across networks 2. Comment Start a conversation Parable shared on Twitter
  10. 10. Why we built Parable Art by Judy Kaufmann 1.8 billion smart phones on earth (and growing!) Over 1.5bn new photos daily ~= 550bn/yr (and growing!) 79% of smartphone users check their device within 15 minutes of waking up On average, people check their phones 34 per day
  11. 11. Explosion of Images 1999 70 million cameras 80bn photos 2015 1.4bn photo devices 550bn photos
  12. 12. Cats
  13. 13. Keep Your User in Mind Art by Judy Kaufmann
  14. 14. Come for the Tool, Stay for the Network Art by Judy Kaufmann Who We Thought our Users Would Be
  15. 15. Actual Users
  16. 16. Safety Feature Motivated by Actual Users
  17. 17. Actual Users (International)
  18. 18. Usability
  19. 19. Customer Feedback
  20. 20. The Hook Model Courtesy Nir Eyal
  21. 21. Email Hook
  22. 22. Notications Hook
  23. 23. Step 1 Brand
  24. 24. Color Scheme
  25. 25. Step 2 Intuitive
  26. 26. Gestures Hard to discover. Use with Caution.
  27. 27. Step 3 Delightful Video
  28. 28. Step 4 Polish
  29. 29. Prole Polish
  30. 30. Device Polish Optimized for iPhone 4s, iPhone 5s, iPhone 6, iPhone 6 plus, iPad and iPad mini
  31. 31. Step 5 Simplify
  32. 32. Parable Creation Before and After
  33. 33. New Alignment
  34. 34. Photos Before and After
  35. 35. Step 6 Customize
  36. 36. Customize
  37. 37. Nature of Creative Work Art by Judy Kaufmann The most important possible thing you can do is do a lot of work. Ira Glass
  38. 38. Sneak Peek
  39. 39. Apple Watch
  40. 40. Comments? Questions? Natalia Burina natalia@parable.it Twitter @nale
  41. 41. Parable related articles Preparing for an Acquisition Tencent QQ Instagram YourStory.in Parable app Instagram but for your thoughts Parable App Launches in Poland dnceler iin Instagram uygulamas Parable kresel almn yapt