binu mobile internet - an overview
DESCRIPTION
According to the WHO 75% of the the worlds 4 billion mobile phones are being used in developing countries on 2G networks. For the majority of these people this is the only way to access the Internet. The forecast is that this number will grow to 7 billion subscribers in 2015.biNu is an open mobile software platform built for speed and efficiency.TRANSCRIPT
Ultra-Fast Mobile Internet Services
Mobile Internet Market
The majority of the world’s mobile users live in
developing nations with access only to 2G mobile
networks and low priced mass-market feature
phones. According to the World Bank three-
quarters of the world’s estimated 4 billion
handsets are used in developing and emerging
market nations on 2G networks.
For most people in these markets, their only
regular access to internet services is via mobile
phone. This will remain the case as the global
mobile market grows to a forecast 7 billion
subscribers by 2015.
biNu is a patent pending software platform
designed to deliver highly effective data
services for this global market.
biNu App Platform
100s of biNu apps available in major mobile app stores
Covering search, reference, social, news, sport, entertainment, education, religion, classifieds, health etc.
Open platform for developers, content owners and operators
Create ultra-fast internet based mobile services
Develop once, deploy across multiple mobile platforms from ‘dumb’ phones all the way up to latest touch screen smart phones
100% cloud based apps – easy to maintain & enhance
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a software platform that delivers internet applications
in any language
to mass-market & smart mobile phones
with ultra-fast (1-2 second) response times,
a simple, minimal key-click interface,
low bandwidth cost,
and 100% ‘cloud’ based app management.
“biNu delivers fast, simple, easy-to-use,
multi-lingual, low bandwidth interactive
data services to mass-market mobiles”
biNu is:
An effective mobile data experience
is about...
speed and simplicity
biNu user experience is ~10 times faster:
1-2 secs response times, even on ‘dumb’ phones
Minimize keypad clicks
100% app processing on back-end ‘cloud’ servers
Maximize data compression
Maximize caching – never send anything twice
Pre-caching – deliver content before user request
Optimize content for the mobile experience
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1/7 Narabang Way T: +61 2 9986 3588 Belrose E: [email protected] NSW 2085 W: www.binu.com Australia
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Standard 2G mobile browsing experience:
Very slow, 8-20 second response times
Too many keypad clicks
Web-browser page load / refresh model is not designed for mobile
Little network optimization (data compression & caching)
Even optimised browsers too slow