big data and wellness - oliver wymanhas question distills to 2-3 keywords reads documents, finds...
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IBM Confidential
© 2014 IBM Corporation
Big Data and Wellness Brenda Dietrich, Ph.D. IBM Fellow and VP Emerging Technologies Watson
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© 2014 IBM Corporation 2
Mobile Social
Cloud
Analytics
The Information Technology Mega Trends
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© 2014 IBM Corporation 3
High value opportunities emerge in data
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© 2014 IBM Corporation 4
Descriptive
Prescriptive
Predictive
Cognitive
What has happened?
What could happen?
How to achieve the best outcome?
How can we learn dynamically?
Big Data & Analytics
Information Layer How is data managed and stored?
How can everyone be more right … more
often?
Cognitive systems extend analytics
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© 2014 IBM Corporation 5
Decision Maker Decision Maker
Search Engine Finds Documents Containing Keywords
Delivers Documents Based on Popularity
Has Question
Distills to 2-3 Keywords
Reads Documents, Finds Answers
Finds & Analyzes Evidence
Watson Understands Question
Produces Possible Answers & Evidence
Delivers Response, Evidence & Confidence
Analyzes Evidence, Computes Confidence
Asks NL Question
Considers Answer & Evidence
Decision Maker
Informed decision making: Search vs. Question Answering
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© 2014 IBM Corporation 6
Chosen Solution
Optimal Trade-offs
Feasible Solutions
Opt
imiz
atio
n Vi
sual
An
alyt
ics
Decision Made
Visualization to guide the decision makers toward the best personal choice
Feasible Alternatives Optimal Alternatives
Infeasible Alternatives Beyond Q&A: Getting from SEARCH to CHOICE
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© 2014 IBM Corporation 7
A physician can compare, together with the patient, the alternatives according to several attributes such as: –Percentage of success (maximize) –Duration of effectiveness (maximize) –Planned treatment duration (minimize) –Level of adverse effects (minimize)
Example: Communicating and comparing treatment alternatives
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© 2014 IBM Corporation 8
Visualize the treatment alternatives
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© 2014 IBM Corporation 9
Filter according to availability or patient preferences
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© 2014 IBM Corporation 10
Exploring the treatment options
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© 2014 IBM Corporation 11
Show tradeoffs between preferred options
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© 2014 IBM Corporation 12
Social Behavior
Values
Needs Analysis
Psycho-Profile of Individuals
Individual’s network potential
Multi-dimensional “people analytics”
Hypothesis: linguistic profiles matter in extended interpersonal interactions Is there evidence that some profile parings of patient and caregiver result in better patient compliance? Nutrition Rehabilitation Eldercare
Beyond Q&A: Individual Modeling though word choice
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© 2014 IBM Corporation 13
Example of a User-Profile
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© 2014 IBM Corporation 14
Generates and evaluates hypotheses
Understands natural language
Adapts and learns
Cognitive Computing
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© 2014 IBM Corporation 15
Thank You