beyond catfish: a young person's guide to getting what you need out of the internet
TRANSCRIPT
Beyond CatfishGetting What YOU Need from the Internet without Getting GOT
Lynette Hammond GeridoJuly 25, 2015Detroit, Michigan
Hello World!• What’s your name?
• What’s your age?
Teens’ Phone, Computer & Console Access
Source: Pew Research Center
Laptop/Desktop
Gaming Consule
Smart Phone
Tablet
Basic Cell Phone
0 10 20 30 40 50 60 70 80 90 100
87
81
73
58
30
Percent
Smartphone Demographics• African-American teens are
the most likely of any racial or ethnic group to have or have access to a smartphone;
• 85% of African-American teens report smartphone ownership, compared with 71% of white and 71% of Hispanic youth.
Source: Pew Research Center
Frequency of Internet Use by Teens
Source: Pew Research Center
What are you doing with all that access?
Texting Social Media
Source: Pew Research Center
Awesome Stuff on the Internet• Something awesome you found on the internet
Awesome Stuff on the Internet• Finding Scholarships (scholly app)
• Getting help with homework(Khan Academy)
• Selling handmade crafts (Etsy)
• Advocacy (#bringbackourgirls)
Not So Awesome Stuff on the Internet• Some b.s. you found on the internet
Not So Awesome StuffScams & Clickbait
Scams• Catfish
• Money transfer
• Work from home
• Fake scholarships
• “Modeling”
Clickbait• Aimed at generating online ad revenue
• Sensationalized headlines
• Exploit the "curiosity gap"
Tricky StuffHoaxes & Satire News
Hoaxes“(Hoax creators) appeal to our pre-existing beliefs and they appeal to emotion. And if you hit those two things in tandem, the level of skepticism and the willingness to keep checking starts to dissipate.”
-Craig Silverman, author of Poynter Institute-hosted blog Regret the Error
Hoax ExampleThe image is not Esther Jones aka “Baby Esther,” the African-American singer of the late 1920s, whose singing style inspired Max Fleischer‘s popular animated character Betty Boop.
A curious Tumblr user found that the image is actually a photo of a model known only as Olya, taken in 2008 by a Russian-based studio, Retro Atelier.
Baby EstherEsther Jones, known by her stage name, "Baby Esther," was an African-American singer and entertainer of the late 1920s. Her "baby" singing style often included the phrase “Boop-oop-a-doop”. She performed regularly at the Cotton Club in Harlem. Theatrical Manager Lou Walton testified during the Fleischer v. Kane trial that Helen Kane saw Baby Esther's cabaret act in 1928 with him and appropriated Jones' style of singing, changing the interpolated words ‘Boo-Boo-Boo’ and ‘Doo-Doo-Doo’ to ‘Boop-boop-a-doop’ in a recording of "I Wanna Be Loved By You". Kane never publicly admitted this. Jones' style, as imitated by Kane, went on to become the inspiration for the voice of the cartoon character Betty Boop.Source: Wikipedia
Satire News• Satire is a “wink wink” between the author and the audience.
• Powerful form of social commentary and humor when all parties are in the know.
• Only effective if people recognize it.
The Onion
Naha Daily
What can you do?Critical Reasoning & PR
Critical Reasoning – Key Questions• Is this a trusted source of information? Not the friend who
posted it but the actual author of the content.
• Has anyone else covered this story?
• Is it just too good to be true?
• Have I checked myth busting sites like Snopes?
• Are they asking for private or personally identifiable information?
Be Your Own PR• Do you use the internet as your own mini reality tv show?
• When you delete a status does it really go away?
• Could this behavior cause me to lose something important to me? Job, Scholarship, Freedom
• Who owns your content?
Applying this KnowledgeGroup Exercise
• You and some friends watched some youtube videos to learn how to make all natural hair products. After making simple foot scrub that your classmates love, you think you can sell you products. How will you use the internet and social media to make that a reality?
• Considerations –• Advertising
• Payment processing
• Purchasing Products
• Networking
