“Better Properties, Better Areas,

Better Investments!”

• In House Property Management Company

• 350 + properties under Management

• 98% of Clients are Investors

• Average vacancy 3.5% over a year

• 30 Days on Average Time to Take off Market

• Licensed and Insured

• Core Philosophy- “Managing Properties as if They

Were Our Own”

CB Properties of Memphis, LLC

Property Management

• No Growth Plan will Always Lead to Failure in a Business

• Grow the Business Consistent with Memphis Turnkey Philosophy

• Target Areas that Position Investors for Success (Demand for Rentals, No War Zones, Min 2 bath

homes)

• Staff adequately so that we never stop personally managing homes and turn into bookkeepers and

dispatchers

• Accept Homes that are Positioned for Success – no Depressed, Tired or Dated Looking Homes

(Lousy homes are a no win situation for a property manager)

• Work with Investors Interested in Being Good Landlords – No Slum Lords (Investors not wanting

to make improvements create unhappy tenants who hold us responsible)

• Grow Only in Areas that we have a Presence

• Hire Very Competent People – give them the opportunity to earn bonuses when investors

succeed

• Provide Excellent Customer Service

• Be the Best Online Marketing Company

• Make decisions using metrics on everything we do (Work in progress)

• Track everything (% of lease renewals, avg length tenants stay in home by area, profession of

tenants, etc)

Strategic Grown Vision

• Got Away from Departmentalization

• Divided Properties Among Office Staff – Acct Mgrs.

• Each Account Manager is Responsible for Investor & Tenant Customer Service, Billing, Marketing of Vacant Homes, Rent Ready Management and Maintenance Dispatching

• Essentially their Own Business – Provides Employee Empowerment

• Singe point of contact for our investors

• We have seen Improved Services Across the Board

Account Manager Model

Allowed us to Create Incentives for:

1. Quick Leasing Times

2. Lease Renewal

3. Meeting Rent Ready Target Times (10 Days After Investor Approves the Project)

Account Manager Model

• Director of Intimidation / Rent Collection / Vacant House

Inspector

• 125 lbs Italian Mastiff

• Helped Implement “Knock First Policy” in Our Office

• Loves to Bark at People He Does Not Know & Bite

People who impose their will upon him

Rent

• Excel in Communication

• Ownership Being Hands On to Analyze Decisions that are in Best Interest of Owner

• Communicate to Owners Each Time we are Spending their Money – no matter how minor it is

• Provide the Best Online Marketing of Vacant Homes

• Measure our Success through Keeping Metrics of Vacancy Rate & Time on Market (Work in Progress)

• Homes made Rent Ready in 7 Days After Investor Approval

• Continue to Learn and Grow through Experiences and Investor Feedback

• Keep Cost Low for Our Investors

• Account Manager Model Allows Us to Manage this Philosophy Well

Management Philosophy

Customer Service• Customer service on all fronts (Investors &

Tenants)

• Maintenance request must be in a email

• TN Law – but also improves customer service (Respond Quicker to Email then Voice Mail)

• Acknowledge to tenant that we have received maintenance call, follow up with when vendor is going out and follow up to make sure repair was done and they are happy

• Phones off at 4 to follow up with tenants and investors to make sure maintenance items are being taken care off

• Monday & Wednesday meeting to make sure everyone is on the same page and nothing is falling through the cracks

Eviction Policy

• Rent due on the 1st

• Late on the morning of the 6th

• Goal is to work with tenant through

communication and kept promises

• Promise not kept, eviction started

• Balance from the previous month rolled over

results in eviction

Tenant Customer Service• Melody,•

• Thank you very much and we really are liking this house. Thank you for taking care of us.

•

• On Wed, Feb 25, 2015 at 10:23 AM, Melody Mabry <Melody@memphisturnkey.com> wrote:

• I will cancel this work order then. I just wanted to make sure that everything else has been taken care of.

•

• Thanks, •

• Melody Mabry

• Sent: Thursday, February 19, 2015 10:47 AM•

To: Melody MabrySubject: Re: 5361 Timberdale

•

• Melody•

• Do not worry. Where I measured it was not the right spot. I a friend double check and it was 30". So sorry for the confusion LG Mobile

• ------ Original message------• From: Melody Mabry • Date: Thu, Feb 19, 2015 7:28 AM• To: Eric Phelan;• Subject:RE: 5361 Timberdale

Tenant Customer Service• From: Cristina Hammers

Sent: Tuesday, December 22, 2015 10:53 AMTo: 'Amber'Subject: RE: Maintenance Requets

• Amber:• Here is the maintenance update:• -Carport/front/rear lights are done. • -Shower head repair is done. • -Mini blind installation are done. • -HVAC tech going today to rewire unit and add Freon. • -The window tech will be going to your home this week to

measure the window so we can provide the owner with an estimate.

• From: Cristina Hammers Sent: Monday, January 04, 2016 11:03 AMTo: 'amber2916@yahoo.com'Subject: Maintenance Repairs

•

• Hi Amber, •

• I apologize for the delays we have had for your repairs. I spoke to our technician this morning and he said that the water leak and mold have been taken care of. I am STILL working to get an estimate for the window replacement. I have asked our project manager for an update on that this morning. Is everything else ok? Is there anything I have missed. Please let me know!

•

Tenant Customer Service

• From: Rachel Jameson <rlmassey84@gmail.com>Date: December 28, 2015 at 10:37:44 PM CSTTo: Alex Craig <Alex@memphisturnkey.com>Subject: Re: Ceiling Repair

• I am so thankful for your communication with me on this. Thank you!

Rachel JamesonSent from my iPhone

• On Dec 28, 2015, at 12:48 PM, Alex Craig <Alex@memphisturnkey.com> wrote:

•

• Our vendor is going to clean out the dryer vent. The thought is that the dryer vent is clogged, thus heat not escaping, rather it is trapped in the pipe, which is causing the pipe to sweat. If we are right, we will clean out the dryer vent and the heat will pass through the vent, thus not sweating the pipe.

•

• We discussed this in our Monday morning meeting and our goal is to get the vendor out today, however, this vendor is the only one we have for this type of job. We understand the sense of urgency with a hole in your ceiling and want to let you know that we are wanting to get this fixed ASAP.

•

Investor Customer Service

• From: Andrew Ing [mailto:purenheart@gmail.com] Sent: Thursday, January 07, 2016 8:34 AMTo: Cristina HammersSubject: Re: 4215 Elysian Weekly Update

•

• Okay. Thanks!•

• Andrew•

• On Thu, Jan 7, 2016 at 1:27 AM, Cristina Hammers <Cristina@cbpropertiesmemphis.com> wrote:• Andrew, •

• We have received several keys this week from people interested in renting the home but we have not had any scheduled viewings. I will continue to keep you updated.

•

• Thank you, •

• Cristina Hammers

Metrics in Decision Making

• Starting 2016

• Tenant Surveys on why they picked their home

• Time on market by zip code

• Avg credit scores by zip code

• Family profile (M or S) & How Many People living in house

• Avg Household income

Vacant Home—Now What?• Tenant gives 30 day notice

• We market it on line around the 7th of the month

• Meet tenant on move out day to go over & document Move Out list and compared to Move In list, get keys and take pictures

• Send Pictures to Investor (48 Hour Turn Around to get back to Investor)

• Put together cost to get home ready again (72 Hour from Move Out) and send to investor via docusign

• We need approval docusign back along with PM Agreement, possibly funds too (We take wire via Intuit)

• 7 Day to complete get ready list (Usually faster)

• Perfect world, we have house back on the market no later then 7 to 10th of the month

Estimate SnapshotRR ESTIMATE

SKU Number SKU Description Quantity Unit Price Department Name Class Name Subclass NameExtended

Retail PLUS TAX

426694 GLIDDEN PREM EXT SATIN BASE 1 4.8GAL 1 $107.00 PAINT EXTERIOR PAINT GLIDDEN PREMIUM EXTERIOR $117.70

601699 GLIDDEN PREM INT FLAT BASE 1 4.8GAL 2 $89.87 PAINT INTERIOR PAINT GLIDDEN PREMIUM $197.71

CONTRACTOR CAULK AROUND GARAGE DOOR, PAINT FRONT DOOR TRIM, PAINT 1 $900.00 SPECIALTY Labor $900.00

FINAL CLEANING 1 $75.00 SPECIALTY INTERIOR CLEANING Rosa Rodriguez

$75.00

LANDSCAPING CUT GRASS, PICK STICKS AND DEBRIS 1 $75.00 SPECIALTY MOW, CLEAN LEAVES AND LIMBS Gaspar Xocol

$75.00

601699 GLIDDEN PREM INT FLAT BASE 1 4.8GAL 1 $89.87 PAINT INTERIOR PAINT GLIDDEN PREMIUM $98.86

CARPET CLEANINGCARPET HAS STAINS ALL OVER WHICH THE CARPET Co. WILL

ASSESS AND DETERMINE IF THEY CAN BE REMOVED.1 $75.00 SPECIALTY SPECIALTY American Carpet $75.00

1001219283 RECREATIONAL 1A10BC FIRE EXTINGUISHE 1 $18.98 ELECTRICAL SAFETY/SECURITY FIRE EXTINGUISHERS $20.88

182262 DC SMOKE A 2 $4.98 ELECTRICAL SAFETY/SECURITY SMOKE/FIRE $10.96

ESTIMATE TOTAL$1,581.09

26 Month Occupancy

Tenant Move Out: 4/30

Next Tenant Move In: 6/1

Rent Difference + $20

Actual Cost came in at $1,534

• Online Marketing is the # 1 Source to get Property rented!

• Craigslist by far is the best source and generates the most leads

• Our internal data showed 80% of leads generate from Craigslist. Zillow recently released report saying Craigslist accounted for 85%

• www.cbpropertiesmemphis.com

• Property Management Software:– Syndicates Property Info and Pictures

– To websites such Zillow, Trulia, Etc.

Property Marketing

• Wide Angle Lens• Show Features- Make Our Properties Stick Out

from the competition • Image Enhancement Software• Creative Taglines that stick out on Craigslist• Unbelievable Renovated Home! New Flooring,

Ceiling Fans, Ceramic Tile!• Goal is to generate online leads that will increase

showings and receive applications. • Goal is to be better than our competitor

Online Marketing

Before Enhancement After Enhancement

Property Marketing

• Industry leading Pictures for best results of Online Marketing

Property Marketing

Wide Angle Lens gives the Best Perspective of the home

Better Pictures = More Leads!

Our’s

High Res Clean Pic on Gorgeous Day – House looks Inviting

5347 Fieldcrest

Theirs

House is Tired Looking and Pic Taken on Cloudy Day

5384 Fieldcrest

Online Marketing

Real Add on Craigslist

Midtown Duplex - Newly Renovated - Wood Floors

Newly Renovated 2 Bedroom, 1 Bath Roomy Brick Duplex Available.

The duplex was recently renovated with an updated Kitchen, Bathroom and features a large front room, a full kitchen, 2 good bedrooms and a nice full bath. Each duplex side has an entrance on separate sides of the property on the corner lot for better privacy.

The property is now ready to rent.

Online Marketing

Newly Renovated Huh?

Better Pictures = More Leads!

Newly Renovated Huh?

Better Pictures = More Leads!

Our Add on Craigslist

Nicest Home on the Block! Oil Bronze Fans, Appliances & Ceramic Tile (Cordova)

This is by far the nicest home on the block--you will love making this place your home! Tons of upgrades! As you can see by the pictures, this home has ceramic tile floor in the living room, that along with the vaulted ceilings creates a large open space which makes the home seem a lot larger than it is. The bathrooms both have ceramic tile and nice decorative towel racks and new lighting fixtures. The house features other items such as: 1" Faux Blinds throughout oil bronze fans, new appliances and brush nickel faucets that gives it a sleek look of today's new construction trends. The backyard is nice size for a family, but not so large that you will be sending your Saturday afternoon doing yard work.

We have an A+ Rating with the BBB that is earned from taking care of the individuals that live in our homes!

Apply online at www.cbpropertiesmemphis.com or call

CB Properties901-620-6787 option # 2

Online Marketing

Our Add on Craigslist

Online Marketing

Our Add on Craigslist

Online Marketing

Our Add on Craigslist

Online Marketing

Our Add on Craigslist

Online Marketing

Our Add on Craigslist

Online Marketing

• Goal for great online ads is to generate phone calls and showings

• Would anyone want to call on the Duplex?

• Each Add has BBB, website and phone #

• Prospective Tenants Need Houses!

• Phone calls and showings allow us to as many engage prospective tenants as possible

• Engaging prospective tenants allows us to find out what they need & are looking for

• Helps create lead list

Online Marketing

Why Quick Rent?

• 30 day head start for online marketing as

Tenant gave proper notice

• Investor got us back the info we need quick

• House was back on the market within 7 days

• Desirable area

• Great looking house with amenities

• And………………..

Why Quick Rent?

• Super Leasing Agents!

• No Bankruptcy or Judgments in 3 Years

• Criminal Background Check

• Net Income 3x the Rent Amount

• Documented Income from 2 most Previous Paycheck stubs

• Current Utility Bill

• Social Media Background Check

• Credit Pull and Evaluation

• Rental History Confirmation

• Tax Return Evaluation (if self employed)

• Would rather a home sit vacant an additional 30 days than place an unqualified tenant (kills cash flow)

Tenant Screening

• New Online Payments

• Property Pal Move In App

• Docusign for PM and RR agreements

• Metrics

• 44 Step Checklist on Basecamp from Time Tenant Notifies of Move out to New Tenant Move In

• Acct Mgmt Model

• Superior Online Marketing

• Peace of Mind Property Inspection Options

• Concentrated Area Acquisition Makes Random Drive By’s Pictures Easy!

• Focus on Relationship Building with Tenants

Innovation & Service

1. Memphis Turnkey Clients Receive 8% Monthly Management Fee. Non Turnkey Clients Receive 9%

2. Management Fee is % of Rent Collected (no mgmt fee on vacant homes)

3. Maintenance charges- 15% on Cost Over Invoice (Contractors would charge 40%)

4. Maintenance Cost Allows us to Hire a Experienced Construction Manager

5. 75% of First Months Rent ($750 Min) for Tenant Placement

6. This Fee Allows us to Hire/Retain the Best In House Leasing Manager

7. $150 Lease Renewal Fee – Allows us to Offer Incentives to our Account Managers to Develop Tenant Relations and be Pro Active on Lease Renewals

8. Fees 4 through 8 are in large part our to cover Admistraive cost and to Reward Performance

9. Management Company Profit Center is the Management Fee Collected by Occupied Homes

Cost

Outside Job Supervisor

• 15% allows me to hire Alejandro Natera

• Lifetime work experience consist of inventory manager and owner of construction company

• Over all Vendors, Ordering, Maintenance—if it is on the outside, he manages it

• Cloud based software program

• Accessible anywhere, anytime on any device

• 24/7/365 online access to Property Owners

and Tenants

• Complete financial picture of your properties

Property Management Software

• Allow tenants to make payments online,

– EFT or credit card

• Customizable, online rental applications.

• Rental listing syndication

• Allows us to run credit and background checks

Property Management Software

• Sends Property Owners a 1099 Tax Form

• Real Time Software

• Our staff uploads relevant information that can

be checked by investors 24/7

• We encourage our Property Owners to log on

at least once a week

• Buildium Tutorial on our You Tube Page

Property Management Software

Cost

Repair Item

• Hot Water Tank Install Labor

• Brand New 3 Ton AC Install

• Brand New 3 Ton Furnace

• Roof Labor on Avg 1,400 sqft house ($35 a sq)

• Shingle Cost (Home Depot advertised $23.25 a bundle)

• Labor to paint a house

• New Dishwasher

Actual Discounted Cost

• $125 to $175

• $1,200 to $1,400

• $1,100 to $1,200

• $1,000

• $17.25 a bundle

• $600

• $270

Why So Cheap?

• Leverage Amount of

Business to Vendors

• Paycheck Every Friday

• Bulk buying

• Manufactures direct

• Distributor Programs

• Don’t Hire Contractors