berry business plan
TRANSCRIPT
Discover restaurants in 10 seconds
berryapp.co
Berry allows you discover great tastes and restaurants through short video recommendations posted by food lovers in your city.
The intuitive interface helps you watch videos of great food experiences to help you decide where to go without having to read long reviews and swiping pictures.
You can also feel the raw impression of the food and happiness moment before just eating something delicious.
Less time, more fun to dine out.
berryapp.co
Fake and longreviews
Images are not descriptive enough
Long process of decision making
Choosing what to eat is not easy and it makes you feel disappointed, if you choose the wrong food. And don’t forget the long process.
The problem
berryapp.co
The Solution
berryapp.co
Our solution is video
Food videos are adorable itself !
You can’t take videowithout visiting
Raw impression of foodand the ambience
in 10 seconds
How it works
berryapp.co
Watch 10 second videos to discover new tastes
and places
Find easily the bestrestaurants or cafes
around you.
Share and enjoy with other foodies and your friends.
Market validation
berryapp.co
Seoul is an 24 hours active city with more than
500,000 restaurants.
Online food business is the 3rd in the world after
USA and EU.
Big success of other companies like Baemin,
yogiyo, mangoplate, poing.
12Online food business market size $12 billion
per year60Market size for the restaurant sector
$60billion per year
Competitors
berryapp.co
Between Date
Lists real date spots from around the country.
Users can share reviews and their experiences.
Between Date
Restaurant discovery and searching app with location, price, restaurant info and
user reviews.
MangoPlate$7M total funding $1.7m total funding -
Diningcode (다이닝코드) is an online search portal that analyzes
big data to help users find restaurants in their vicinity.
Dining Code
Restaurant discovery and searching app with location, price, restaurant info and
user reviews.
MangoPlate$7M total funding $1.7m total funding -
Diningcode (다이닝코드) is an online search portal that analyzes
big data to help users find restaurants in their vicinity.
BaeminPoing Yogiyo
Competitors
Later stages competitors
Inviting popular chefs and food lovers to our app
Partnerships with some restaurants and popular social media pages
Discount coupons from restaurants
Attractive content creation and sharing on social media
Collaborate with other foodie applications
ASO ( App store optimization)
Events
Competitors
berryapp.co
Market adoption
Business Model
berryapp.co
Video filming subscription for local restaurant’s social media channels.
Promoted content.
One click food orders directly from the video.
Milestones
berryapp.co
2017 2018
March
App launch
June
Android version
July
New features
User can create lists of restaurants
Berry roulette (pick a restaurant from6 video recommendations)
Featured content slider
August
Subscriptionfor restaurants
Professional video productionand promoting for restaurants
April
500 early users
Late June
5k-10k users
So far we finished our design and market research. Started to developing our product with the new year.We are almost ready to launch our MVP on march.
Technology
Rapid Mobile Development
Truly Native, Cross Platform
Highly Secure and Serverless
React Native Firebase
berryapp.co
Team
berryapp.co
Umit AkcanDesigner
CollabJumpstart
LAB80Goodbye Gun Stocks
Bynd
Alto Labs
Woojin KimDeveloper
CollabJumpstart
LAB80Hellomoney
Goodbye Gun Stocks
NHN NEXT
Seokjun KimDeveloper
SOCARSOCAR
ZEROCAR
LAB80Hellomoney
Why Now?
berryapp.co
Online video now accounts for 50% of
all mobile tra!c.
Last year online video accounted for 64% of all consumer
Internet tra!c, and this number is expected to rise to 69% by 2017 and
79% by 2018.
69% of surveyed marketing, sales and
business professionals have
used video marketing, and another 31% are
planning to use it in the near future.
Digital videos are the hottest content on the internet now.
Food pages are one of the most watched
channels on facebook.
of users say that product videos are
helpful in the decision of process
of mobile video consumers share videos with others
of all online activity is spent watching
video
90% 92% 33%